Cannovia

What Cannovia does

Cannovia is a privately held, family-run direct-to-consumer e-commerce company, founded in 2018 and headquartered in Steamboat Springs, Colorado, that produces and sells hemp-derived CBD and THC wellness products. The company operates primarily through its owned Shopify storefront (cannovia.com), shipping across the United States via USPS with documented restrictions in New Hampshire, New Jersey, South Dakota, and Idaho for THC-Free SKUs, and has no physical retail footprint. Its core customers are individual wellness consumers seeking sleep, stress, pain, and focus support, with a secondary segment of pet owners; revenue is generated through one-time SKU purchases and a Subscribe auto-replenish program, with per-product pricing ranging from approximately $24.95 to $99.95 and bundled regimen systems priced between $67.88 and $91.84.

Cannovia's technical differentiator rests on three proprietary, trade-secret-protected methods: Cellular Deconstruction Technology (CDT), a solvent-free physics-based extraction that preserves 99% of hemp compounds in their natural ratios while never exceeding 90°F; Nano-Ionized delivery, which reduces cannabinoid particle size by 70x for a claimed 3.5x faster onset and higher bioavailability; and Whole-Spectrum extraction, which retains cannabinoids, terpenes, flavonoids, and omega acids to support an entourage effect. The product portfolio spans Delta-9 THC gummies — including Live Resin strain-specific variants such as Blue Dream, Pineapple Express, and Granddaddy Purple — CBD oil tinctures up to 3000mg (both full-spectrum and THC-free, with CBD, CBN, and CBG formulations), CBD topicals (Relief Foam 2000mg, Cooling Gel 750mg, Soothing Lotion 750mg), the SKYLAR pet-CBD sub-brand (Full Spectrum CBD with Wild Alaskan Salmon Oil + MCT Coconut Oil), and a THC drink mix (Flow). Multi-product bundled systems (Evening Unwind, Odyssey Adventure, Harmonious Exploration, Fantastic Four Expedition) package SKUs into regimen outcomes. All products are positioned as USA-grown, third-party lab-tested, and supported by a 30-day money-back guarantee; the company maintains a public COA library for transparency.

The business operates as a bootstrapped entity with 1–10 employees, two listed office addresses (Colorado and Maryland), and a leadership team anchored by Founder/President/CEO Brian Baum and co-founder Trevor Baum — one of the first graduates of the University of Maryland's Medical Cannabis Science & Therapeutics MS program. Cannovia markets through educational blog content, a Hemp Education center, FAQs, organic social channels (X, Facebook, Instagram), an email newsletter, customer testimonials, and a Cannovia Rewards loyalty program; earned-media mentions include Healthline, Yahoo, Fortune, and Benzinga. The source data shows no disclosed funding rounds, no subsidiaries, no identified institutional investors, and no parent-company relationship; geographic operations are limited to the United States.

Name

Cannovia

Legal name

Cannovia

Website

https://cannovia.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Cannovia is a family-run DTC e-commerce company founded in 2018, selling premium hemp-derived CBD and THC wellness products — oils, gummies, topicals, drink mixes, and pet CBD — via proprietary CDT, Nano-Ionized, and Whole-Spectrum extraction technologies to US consumers and pet owners.

Ownership category

akta.pro rank

Product category

Hemp-Derived CBD & THC Wellness Products

NAICS

Food (Health) Supplement Retailers (456191), Medicinal and Botanical Manufacturing (325411), Health and Personal Care Retailers (456)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

CBD/Hemp Wellness & Supplements Retail (CRANAHAC)

akta.pro secondary industries

CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles) (CRANAHAA), Hemp-Derived Delta-8/Delta-9/THC-A Specialty Retail (Where Legal) (CRANAHAD), CBD/Hemp Topicals & Beauty Retail (CRANAHAB), CBD/Hemp Pet Products Retail (CRANAHAF)

Keywords

• Hemp CBD products
• THC wellness gummies
• CBD oil tinctures
• CBD topicals
• Pet CBD supplements

Headquarters

HQ city

Steamboat Springs

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. E-commerce Product Sales: Direct-to-consumer online sales of CBD and THC products including gummies, oils, topicals, and drink mixes. Products sold as one-time purchases with subscription option for recurring revenue.
2. Subscription Service: Subscribe program offering recurring product deliveries with potential discounts, generating predictable recurring revenue from loyal customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Cannovia produces and sells hemp-derived CBD and THC wellness products directly to consumers through its own e-commerce storefront. The portfolio includes Delta-9 THC gummies, CBD oil drops, topicals (relief foam, cooling gel, soothing lotion), drink mixes, and pet CBD oils (SKYLAR), along with curated bundles targeting sleep, relaxation, energy, and pain relief. All products leverage proprietary extraction and delivery technologies and are USA-grown and third-party tested.

Product overview

Cannovia is a DTC e-commerce company selling premium hemp-derived CBD and THC products. Their portfolio includes Delta-9 THC gummies (featuring Live Resin and strain-specific varieties like Blue Dream, Pineapple Express, Granddaddy Purple), CBD Oil Drops (Full Spectrum and THC-Free in various potencies), CBD Topicals (Relief Foam, Cooling Gel, Soothing Lotion), THC Drink Mix, and CBD for Pets (SKYLAR). They offer bundled systems (Evening Unwind System, Odyssey Adventure, Fantastic Four Expedition, Harmonious Exploration) combining multiple products for targeted wellness outcomes. Products leverage proprietary Whole-Spectrum extraction, Nano-Ionized delivery technology (70x smaller particles for faster absorption), and Cellular Deconstruction Technology (CDT) for solvent-free extraction. All products are USA-grown, third-party tested, and backed by a 30-day satisfaction guarantee.

Differentiator

Problem solved

Functional benefit

Brands

• SKYLAR: A pet CBD product line featuring Full Spectrum CBD oil with Wild Alaskan Salmon Oil and MCT Coconut Oil for dogs and cats, designed to ease pet discomfort, support mobility, and boost mood.

Products and services

• Delta-9 THC Gummies Delta-9 THC gummies in various strains (Blue Dream, Pineapple Express, Granddaddy Purple) and potencies, featuring live resin extraction for strain-specific effects targeting relaxation, energy, and mood balance. Sold to adult consumers in the U.S.
• CBD Oil Drops Full-spectrum and THC-free CBD oil tinctures available in various strengths (1000mg, 3000mg) and flavors (Peppermint, Lemon) using Nano-Ionized delivery technology for faster absorption. Targeted at individual wellness consumers.
• CBD Topicals Topical CBD products including Relief Foam (2000mg), Cooling Gel (750mg), and Soothing Lotion (750mg) for targeted pain relief with botanical ingredients. Sold to consumers seeking localized relief.
• SKYLAR CBD Oil for Pets Full-spectrum CBD oil for dogs and cats formulated with Wild Alaskan Salmon Oil and MCT Coconut Oil, designed for calming, mobility support, and pet anxiety relief. Sold to pet owners.
• Flow CBD+THC Drink Mix THC drink mix with natural emulsification for quick, gentle onset and a calm social experience without hangover. Targeted at adult consumers seeking beverage-format cannabinoid intake.
• GOODNIGHT CBD and CBN Oil Whole-Spectrum CBD/CBN oil with a 7:3 CBD-to-CBN ratio formulated for faster sleep onset, deeper restful cycles, and no morning fog. Sold to consumers with sleep concerns.
• WAKE UP CBD and CBG Oil THC-Free CBD/CBG oil for smooth mental clarity, sustained mental drive, and balanced daytime focus. Sold to consumers seeking non-THC daytime energy and focus support.
• AHHH! CBD plus PR1 Terpene Boost 3000mg CBD Oil High-potency whole-spectrum CBD oil with PR1 Terpene Boost for deep relief, quick onset, and lasting comfort for chronic pain. Targeted at consumers with significant chronic pain needs.
• 1000mg Full Spectrum CBD Oil Full-spectrum CBD oil delivering a wave of calm, whole-plant wellness, and a grounded, centered feeling for daily wellness support. Sold to general adult wellness consumers.
• Odyssey Adventure Bundle Bundle of three strain-specific live resin THC gummies (Blue Dream, Pineapple Express, Granddaddy Purple) for energizing, inspiring, and relaxing experiences. Sold as a single bundle product.
• Fantastic Four Expedition Bundle Complete Delta-9 THC experience bundle featuring four gummy varieties (Blue Dream, Pineapple Express, Harmony, Granddaddy Purple) for tailored mood effects. Sold as a single bundle product.
• Harmonious Exploration Bundle Balanced trio bundle of THC+CBD gummies (Harmony, Pineapple Express, Granddaddy Purple) for steady, adaptable effects throughout the day. Sold as a single bundle product.
• Evening Unwind System Three-product evening bundle offering balanced, deep, or social unwind options using CBD and THC products. Sold as a single bundle product for end-of-day relaxation.

Quantifiable outcome

• 3.5x faster onset compared to standard CBD products
• +4 more outcomes

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bluebird Botanicals: Long-running DTC hemp CBD company selling tinctures, capsules, topicals, and pet products with strong whole-spectrum positioning — comparable core offering and direct e-commerce model.
• Papa & Barkley: Cannabis and hemp wellness brand with strong topical and tincture portfolio; comparable whole-plant extraction positioning and premium California-anchored origin.
• Sunday Scaries: DTC CBD + THC gummies and wellness brand positioned around stress, sleep, and mood; near-identical product mix and effect-based merchandising to Cannovia.
• Cornbread Hemp: DTC whole-spectrum/fuller-spectrum CBD brand with oils, gummies, topicals, and pet products; closely comparable size, Kentucky-grown positioning, and premium messaging.
• Green Roads: Pharmacist-formulated CBD company selling oils, gummies, topicals, and pet products online with a comparable wellness positioning and broad-spectrum/isolate offering.
• Medterra: DTC hemp-derived CBD brand offering tinctures, topicals, gummies, and sleep/calm-focused formulations; comparable premium positioning and science-forward messaging.
• Honest Paws: DTC pet-specific CBD brand with oils, treats, and topical wellness SKUs; directly comparable to Cannovia's SKYLAR sub-brand and a benchmark on the pet-vertical strategy.
• CBDfx: Direct-to-consumer hemp CBD and wellness brand selling oils, gummies, topicals, and pet CBD online — closely overlapping SKU mix, distribution model, and price points with Cannovia.
• Lazarus Naturals: Vertically integrated DTC hemp CBD brand selling tinctures, topicals, gummies, and pet products at value pricing — directly comparable channel and product set.

Broad incumbents

• Charlotte's Web: Largest publicly-adjacent U.S. hemp CBD brand with established retail distribution (CVS, Whole Foods) and full-spectrum oils, gummies, and topicals — a scaled reference point with broader channel reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/CannoviaCBD
• Facebookfacebook.com/cannovia
• Instagraminstagram.com/cannovia.wellness
• LinkedInlinkedin.com/company/cannovia

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cannovia