CBD Medic
CBDMEDIC is a US topical CBD brand (under Charlotte's Web) selling broad-spectrum, THC-free pain relief and skincare products through DTC e-commerce, CVS Pharmacy, and Charlotte's Web retail channels, targeting consumers with muscle, joint, arthritis, and skin conditions.
- Company typePrivate
- Founded2017
- HeadquartersWoonsocket, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What CBD Medic does
CBDMEDIC, legally operated by Abacus Health Products, Inc., is a topical wellness brand that formulates and sells broad-spectrum, THC-free CBD pain relief and skincare products in the United States. The product range spans ointments, creams, sprays, and sticks for muscle, joint, arthritis, back, neck, foot, and ankle pain, alongside eczema therapy, acne treatment, and itch/rash skincare SKUs. The core technology is a proprietary formulation combining active pharmaceutical ingredients (camphor, menthol, allantoin, lidocaine) with broad-spectrum hemp-derived CBD and naturally-derived emollients, marketed as hypoallergenic and free from artificial dyes, synthetic fragrances, steroids, parabens, petrolatums, and phthalates.
CBDMEDIC generates revenue through a multi-channel go-to-market: direct-to-consumer e-commerce on cbd-medic.com (including a subscription/self-care program), retail pharmacy distribution led by CVS, and resale through Charlotte's Web storefronts and charlottesweb.com following the 2019 acquisition of Abacus Health Products by Charlotte's Web. A ShareASale affiliate program offering up to 40% commission, an Instagram influencer program, content marketing through the CBDMEDIC blog, and a brand ambassadorship with two-time Olympic gold medalist Carli Lloyd supplement the demand-generation mix. The company positions itself as an Official Arthritis Foundation Impact Sponsor and serves consumer segments including general pain sufferers, athletes, seniors, and skincare users.
Operationally, CBDMEDIC is small (11–50 employees) and now operates as a brand within the Charlotte's Web portfolio, with trademarks including CBDMEDIC, ACTIVE SPORT, CBDCLINIC, and related marks held by Abacus Health Products, Inc. The legal entity is domiciled in Rhode Island while commercial coordination sits with Charlotte's Web's Boulder, Colorado headquarters. Revenue is not publicly disclosed, and the company's strategic direction is materially influenced by parent-company decisions rather than independent capital or hiring actions.
CBD Medic firmographics
Firmographics- Name
- CBD Medic
- Legal name
- Abacus Health Products, Inc.
- Website
- https://cbd-medic.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CBDMEDIC is a US topical CBD brand (under Charlotte's Web) selling broad-spectrum, THC-free pain relief and skincare products through DTC e-commerce, CVS Pharmacy, and Charlotte's Web retail channels, targeting consumers with muscle, joint, arthritis, and skin conditions.
- Ownership category
- akta.pro rank
CBD Medic industry classification
Industry- Product category
- Topical CBD Wellness Products
- NAICS
- Medicinal and Botanical Manufacturing (325411), Pharmaceutical Preparation Manufacturing (325412)
- SIC
- Pharmaceutical Preparations (2834), Medicinal Chemicals & Botanical Products (2833), Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- CBD/Hemp Topicals & Beauty Retail (CRANAHAB)
- akta.pro secondary industry
- OTC Pain Relief & Fever (Analgesics, Anti-inflammatory, Topical Pain Relief) (CRADAMAC)
Keywords
Where CBD Medic is headquartered
LocationHeadquarters
- HQ city
- Woonsocket
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
CBD Medic business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D
Revenue model
- Direct-to-Consumer E-commerce: Online sales through cbd-medic.com website directly to consumers, including subscription/self-care programs.
- Retail and Pharmacy Distribution: Sales through retail partners including CVS pharmacies and other brick-and-mortar retail locations.
- Affiliate Program: Affiliates earn up to 40% commission on retail sales, paid bi-weekly. Managed through ShareASale platform.
- Charlotte's Web Integration: Products are also sold through Charlotte's Web website and storefronts as CBDMEDIC is now part of the Charlotte's Web portfolio.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Affiliate Commission: Up to 40% commission on retail sales |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
CBD Medic product offering
Product offeringCore offering
CBD Medic manufactures and sells a line of THC-free, broad-spectrum CBD topical medications including ointments, creams, sprays, and sticks for muscle and joint pain relief (including arthritis, back, neck, foot, and active sport use) and skincare conditions (eczema, acne, and itch/rash). Products combine active pharmaceutical ingredients such as camphor, menthol, lidocaine, and allantoin with hemp extract and natural emollients. The brand is distributed direct-to-consumer via cbd-medic.com and through CVS pharmacies and the Charlotte's Web retail network.
Product overview
CBDMEDIC™ is a topical CBD wellness brand now part of Charlotte's Web™ family, offering two main product lines: Pain Relief Products (topical ointments, creams, sprays, and sticks for muscle, joint, arthritis, back, neck, foot, and ankle pain) and Skin Care Products (eczema therapy, acne treatment, and itch/rash relief). All products combine natural active ingredients like camphor and menthol with broad-spectrum THC-free CBD hemp oil, jojoba oil, and other naturally-derived emollients. The brand emphasizes that products are THC-free, non-psychoactive, and will not cause users to fail a THC drug test.
Differentiator
Problem solved
Functional benefit
Products and services
- Pain Relief Ointment (Deep Rub) Topical CBD ointment for muscle and joint pain relief, formulated with camphor and menthol for fast-acting relief from minor aches and pains in muscles and joints.
- Arthritis Aches Pain Relief Ointment Topical ointment specifically designed for arthritis pain relief, targeting minor aches and pains associated with arthritis.
- Active Sport Deep Muscle Rub Topical ointment for athletes providing deep muscle rub for active sport-related muscle pain and discomfort.
- Active Sport Solid Sport Stick Convenient stick format of Active Sport pain relief for on-the-go muscle relief during physical activity.
- Back & Neck Pain Relief Ointment Topical ointment formulated for back and neck pain relief, targeting minor aches and pains in these specific areas.
- Foot Pain Solid Stick Solid stick format pain relief product specifically formulated for foot and ankle pain.
- Pain Relief Spray Spray format topical pain relief product for easy application to muscles and joints.
- Eczema Therapy Medicated Ointment Medicated ointment for eczema treatment containing colloidal oatmeal and peppermint oil to soothe itchy, cracked skin and provide a cooling sensation.
- Acne Treatment Medicated Cream Medicated cream for acne treatment using naturally-derived ingredients like salicylic acid for evidence-based acne care.
- Itch and Rash Medicated Ointment Medicated ointment providing relief from itching and rashes associated with minor skin irritations, containing allantoin and lidocaine.
- Moisturizing Hand Cream Hand cream for moisturizing and relief of aches and pain in hands, particularly for arthritis sufferers.
Quantifiable outcome
- THC-free broad-spectrum CBD ensures products will not cause a failed THC drug test
- +2 more outcomes
Companies that use CBD Medic
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles4 records
CBD Medic technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
CBD Medic partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Arthritis FoundationcoreCBDMEDIC became an Official Arthritis Foundation Impact Sponsor, demonstrating the brand's commitment to arthritis pain relief and supporting the arthritis community.
- Charlotte's WebcoreCBDMEDIC is now a part of Charlotte's Web brand portfolio. Products are sold through Charlotte's Web website and partner retail locations. Charlotte's Web is a leading CBD company based in Boulder, Colorado.
- CVS PharmacyminorCBDMEDIC products are sold through CVS Pharmacy retail locations. The company maintains a store locator showing CVS as a partner location.
- Carli Lloyd (Two-time Gold Medalist)coreElite soccer player and two-time Olympic gold medalist Carli Lloyd serves as a brand ambassador for CBDMEDIC. Featured in marketing campaigns and product promotion. Lloyd is preparing for another Olympic run with CBDMEDIC's support.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
CBD Medic competitors and assessment
Company assessmentDirect peers
- Sports Research: Wellness brand with a CBD topicals line (pain creams, roll-ons, active recovery products) targeting athletes and active consumers. Comparable in use case (active sport recovery), formulation approach, and retail/DTC presence.
- Papa & Barkley: CBD wellness brand with a focused topical pain relief line (releaf balms, body oils, patches) sold through DTC and select retail. Comparable use cases (chronic pain, athletic recovery, skin conditions) and target demographics.
- Green Roads: Large US CBD brand (pharmacist-founded) offering pain creams, roll-ons, and skincare topicals. Comparable in pharmacy-channel positioning, formulation philosophy (broad-spectrum + actives), and product breadth.
- Charlotte's Web: Parent company of CBDMEDIC and the leading US broad-spectrum hemp CBD wellness brand. Operates in the same CBD topicals category with overlapping formulations and now shares retail and digital distribution channels with CBDMEDIC.
- PlusCBD Oil: CV Sciences' CBD wellness brand offering topical pain sticks and creams alongside ingestibles. Comparable in retail distribution (CVS, Sprouts), product positioning, and hemp-derived formulation philosophy.
- Medterra: CBD wellness brand offering topicals (pain creams, cooling gels, relief sticks) with active pharmaceutical ingredients. Directly comparable in product format, target consumer, and retail distribution.
- Lord Jones: Premium CBD topicals and skincare brand (now part of Cronos Group). Competes in the same beauty-meets-pain-relief positioning as CBDMEDIC, with similar SKUs across pain creams and body lotions.
- Elixinol: Global hemp-derived CBD brand with sports recovery topicals and skincare. Comparable broad-spectrum CBD positioning, regulatory approach to THC-free claims, and international aspirations vs. CBDMEDIC's US focus.
Broad incumbents
- CeraVe / La Roche-Posay skincare lines: Mass-market dermatology skincare brands (eczema therapy, acne, itch/rash) that compete for the same skincare consumers CBDMEDIC targets with its eczema and acne SKUs. Comparable category overlap on the dermatology side of the business.
- Icy Hot (Chattem/Sanofi): Market-leading OTC topical analgesic brand (menthol/camphor-based). Competes for the same consumer pain-relief occasions as CBDMEDIC and increasingly expands into CBD-infused SKUs, representing both the dominant incumbent and a potential acquirer/licensing partner.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
CBD Medic social profiles
Digital presenceCBD Medic financial estimates
Financial estimateRevenue estimate
Valuation estimate
CBD Medic leadership team
Management profileNumber of profiles
CBD Medic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CBD Medic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CBD Medic
What does CBD Medic do?
CBD Medic manufactures and sells a line of THC-free, broad-spectrum CBD topical medications including ointments, creams, sprays, and sticks for muscle and joint pain relief (including arthritis, back, neck, foot, and active sport use) and skincare conditions (eczema, acne, and itch/rash). Products combine active pharmaceutical ingredients such as camphor, menthol, lidocaine, and allantoin with hemp extract and natural emollients. The brand is distributed direct-to-consumer via cbd-medic.com and through CVS pharmacies and the Charlotte's Web retail network.
Is CBD Medic a public or private company?
CBD Medic is a private company. It is classified as corporate owned and is currently operating.
When was CBD Medic founded?
CBD Medic was founded in 2017. It employs 11 to 50 people.
Where is CBD Medic based?
CBD Medic is headquartered in Woonsocket, United States, in the North America region.
How does CBD Medic make money?
Four revenue lines are on record. Direct-to-Consumer E-commerce is the primary driver. The others are retail and Pharmacy Distribution, affiliate Program and charlotte's Web Integration.
Who are CBD Medic's main competitors?
Direct peers on record are Sports Research, Papa & Barkley, Green Roads, Charlotte's Web, PlusCBD Oil, Medterra, Lord Jones and Elixinol. Broad incumbents are CeraVe / La Roche-Posay skincare lines and Icy Hot (Chattem/Sanofi).
Does CBD Medic have an API?
No public API is recorded for CBD Medic.
What industry is CBD Medic in?
CBD Medic's product category is Topical CBD Wellness Products. Its primary akta.pro industry code is CRANAHAB, CBD/Hemp Topicals & Beauty Retail, with a secondary code of CRADAMAC, OTC Pain Relief & Fever (Analgesics, Anti-inflammatory, Topical Pain Relief). Its NAICS code is 325411 and its SIC code is 2834.