Floral Occasions

Name

Floral Occasions

Legal name

Floral Occasions

Website

https://floraloccasions.net

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Retail Florist Services

NAICS

Florists (45931), Florists (4593)

SIC

Retail-Miscellaneous Shopping Goods Stores (5940)

akta.pro primary industry

Event Floral Design & Arrangements (HSACAOAA)

akta.pro secondary industries

Wedding & Bridal Floral (Bouquets, Boutonnieres, Corsages) (HSACAOAJ), Floral & Event Installations (HSACAAAC)

Keywords

• Retail florist
• Fresh flower arrangements
• Local flower delivery
• Wedding floral design
• Sympathy flowers

Headquarters

HQ city

Moses Lake

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Fresh Cut Flower Arrangements: One-time purchase of custom-designed floral arrangements, bouquets, and single-stem roses. Products include standard, deluxe, and premium tiers with price points ranging from approximately $50 to $260+ per arrangement.
2. Potted Plants and Dish Gardens: Sale of potted plants including peace lilies, succulents, ferns, snake plants, ZZ plants, and dish gardens. Price points range from approximately $55 to $100+.
3. Gift Items and Add-ons: Supplementary products including gift baskets, stuffed animals, balloons, chocolates, keepsakes, and floral arrangement add-ons such as custom ribbons and angel figurines.
4. Sympathy and Funeral Florals: Specialized funeral flowers including standing sprays, casket flowers, wreaths, cremation arrangements, and sympathy arrangements. Premium products range from $150 to $335.
5. Wedding and Event Florals: Custom wedding flowers including bouquets, ceremony flowers, reception arrangements, and party flowers. Consultation-based service with pricing by arrangement.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Floral Occasions is an independent local florist based in Moses Lake, Washington that designs and sells fresh-cut flower arrangements, potted plants, gift baskets, and specialty items for personal occasions, weddings, and funerals. Customers can order through a 24-hour e-commerce website, by phone, or in-store at the Ash Street storefront, with same-day and scheduled local delivery to homes, hospitals, and funeral homes across Moses Lake and surrounding zip codes.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• UrbanStems: Online-direct floral and plant retailer offering curated arrangements, same-day delivery in major metros, and gift bundles. Comparable product line (fresh arrangements, plants, gifts) and target customer (occasion-based consumers), but competes digitally without a local storefront footprint.
• FTD Companies: Major North American floral delivery network operating consumer brands (FTD, ProFlowers, Shari's Berries) and a florist-to-florist relay network. Directly comparable product offering (fresh flower arrangements, plants, gifts) with shared reliance on the local florist delivery model that Floral Occasions also participates in through similar relay networks.
• The Bouqs Co. Online-direct florist sourcing from farms to deliver cut-to-order arrangements to consumers. Overlaps with Floral Occasions on fresh-cut flower bouquets and occasion gifting, but competes with a farm-to-consumer subscription model rather than a local storefront model.
• Farmgirl Flowers: Online-direct florist known for burlap-wrapped arrangements sourced from U.S. farms. Competes for the same occasion-based fresh flower consumer with a digitally-native brand, while Floral Occasions competes at the local level with custom-designed arrangements.
• Teleflora: Florist network operating a hand-arranged delivery service where local member florists fulfill orders sourced through Teleflora's national consumer brand. Directly comparable in that Floral Occasions is part of a similar florist network (Flower Shop Network) and sells identical hand-arranged bouquets and occasion florals.
• 1-800-Flowers.com: National online-direct florist and gift retailer offering fresh flower arrangements, plants, and gift baskets across all occasions. Directly comparable to Floral Occasions in core product (fresh flower arrangements, sympathy, weddings, holidays) and customer base (occasion-based gifting consumers), but operates at national scale with proprietary e-commerce and brand marketing.

Broad incumbents

• From You Flowers: Online flower and gift retailer offering same-day delivery through a florist network. Comparable in product breadth (flowers, plants, gift baskets, sympathy, weddings) and reliance on the local florist fulfillment model, but operates as a national incumbent rather than a single-location shop.
• ProFlowers: Online florist brand under FTD offering fresh flowers, plants, and gift baskets with national delivery. Overlaps with Floral Occasions on the same core SKUs (fresh bouquets, plants, occasion arrangements) but competes with national marketing reach and farm-direct sourcing rather than local storefront service.

Others

• Edible Arrangements: Franchised retail concept selling fruit arrangements and edible gifts through local storefronts. Thematically adjacent as a franchise/local-retail gift concept competing for the same occasion-gifting wallet, but operates in a different product category (fruit vs. flowers).

Emerging players

• BloomNation: Online marketplace connecting consumers with local florists, including many independent shops comparable to Floral Occasions. Serves a comparable customer base (occasion-based flower buyers) and provides local florists an additional digital discovery channel — a partial competitor in online order capture but also a potential partnership platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/floraloccasionsml
• Instagraminstagram.com/floraloccasions_ml
• Pinterestpinterest.com/floraloccasionsML
• Xx.com/FloralOccasions
• LinkedInlinkedin.com/company/floral-occasions

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Floral Occasions