What MK7 does

MK7 (legally MK7 Company Holdings) is a vendor-agnostic technology advisory and implementation services firm headquartered in Chandler, Arizona, founded in 2019. The firm helps mid-market organizations (roughly $50M–$1B revenue, 200–2,000 employees) and complex enterprise organizations navigate IT evaluation, selection, and deployment decisions across seven interconnected solution clusters: MK7 Pathfinder (the core decision-support framework), Cloud Infrastructure and Resilience, Connectivity and Networking, Communications/Contact Center/CX (UCaaS, CCaaS, CX AI), AI/Automation/Governance, Cybersecurity and Risk Management, and Digital Workspace/Hybrid Work. The firm employs 45+ highly experienced engineers with multi-platform certifications spanning Citrix, Microsoft AVD, Omnissa Horizon, Amazon WorkSpaces, and the Liquidware ecosystem, and maintains 400+ annual provider relationships.

The firm's core technology offering is the MK7 Pathfinder decision-support framework — a structured, multi-variable evaluation methodology that applies an Assess, Design, Deploy, Manage (ADDM) engagement model to compress complex IT evaluations from months to weeks. MK7 has developed additional proprietary methodologies including the CX-AI Journey Framework for sequencing contact center AI investments, and a portfolio of 35+ evaluated agentic AI solutions, 70+ UCaaS providers, 70+ CCaaS providers, and 40+ cybersecurity provider relationships. The technology is not a product or platform in the traditional software sense but a repeatable advisory methodology augmented by partner-delivered technologies (Liquidware, Cato Networks, Glasswing, Tiebreaker, Cresta, Krisp, and others).

MK7 operates a sales-led, direct advisory go-to-market model with no self-serve or PLG motion. All engagements begin with a consultation, often via a no-cost Pathfinder working session, and progress through advisory, implementation, and recurring managed services phases. Revenue is generated through professional services (advisory engagements and implementation services, with mid-market implementation typically priced $150,000–$500,000), per-user monthly managed services, and CX AI platform subscriptions. Pricing is quote-based and not publicly disclosed. The firm serves 30+ organizations across the United States in verticals including healthcare, financial services, legal, manufacturing, professional services, retail/e-commerce, and technology/software, with no international operations described. Leadership consists of co-founders Michael Kennedy (Managing Partner/CEO, 30+ years enterprise technology advisory) and Brian Cimaglia (Partner/CTO). The company is privately held by founders with no disclosed external funding.

Name

MK7

Legal name

MK7 Company Holdings

Website

https://mk7llc.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

MK7 is a vendor-agnostic technology advisory and implementation firm helping mid-market and enterprise organizations evaluate and deploy VDI, cloud, AI, cybersecurity, communications, and digital workspace solutions. It uses its proprietary Pathfinder and CX-AI Journey frameworks to compress IT evaluation timelines.

Ownership category

akta.pro rank

Product category

IT Advisory and Consulting Services

NAICS

Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611), Computer Systems Design and Related Services (54151)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Remote Monitoring & Management (RMM) Services (BPAEABAA)

akta.pro secondary industries

ITIL/ITSM Process Consulting & Implementation (BPAEAJAB), End-User Device Management (UEM/MDM, Desktop/Laptop/Tablet) (BPAEAIAB), Employee Experience (EX) & Digital Experience Monitoring Support (BPAEAJAO)

Keywords

• IT advisory services
• VDI consulting
• Cybersecurity advisory
• AI governance consulting
• Cloud infrastructure advisory

Headquarters

HQ city

Chandler

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Technology Advisory and Consulting Services: MK7 generates revenue through professional advisory and consulting engagements. Advisory engagements produce organizational roadmaps (AI Strategy, security architecture assessments, VDI evaluations) delivered over defined timelines. Implementation engagements scope and price based on specific deployment requirements, platform, integration complexity, governance architecture, and training scope. MK7 states its revenue is not tied to recommending any specific platform, enabling genuine vendor-agnostic guidance.
2. Implementation Services: Hands-on technical implementation of evaluated solutions across VDI, cloud, networking, cybersecurity, and AI deployments. Implementation costs for mid-market organizations typically range from $150,000 to $500,000 depending on scope and complexity.
3. Managed Services (Post-Deployment): Ongoing managed services provided post-deployment, structured on a per-user monthly basis with scope tailored to each organization's operational requirements. Covers proactive monitoring, patch management, application library governance, profile management optimization, capacity planning, and quarterly business reviews for VDI, cybersecurity, and AI environments.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

MK7 is a vendor-agnostic technology advisory and implementation services firm that helps mid-market and enterprise organizations evaluate, select, deploy, and manage complex IT solutions across seven interconnected solution clusters: digital workspace (VDI/DaaS), cloud and infrastructure, connectivity and networking, communications and contact center (UCaaS/CCaaS/CX AI), AI and automation, cybersecurity, and the MK7 Pathfinder decision-support framework. The firm delivers structured advisory engagements using its proprietary Assess, Design, Deploy, Manage methodology, followed by implementation and optional managed services.

Product overview

MK7 is a vendor-agnostic technology advisory and implementation services firm that helps mid-market and enterprise organizations navigate complex technology decisions. The company offers seven interconnected solution clusters: MK7 Pathfinder (core decision-support framework), Cloud Infrastructure and Resilience, Connectivity Networking and Secure Access (thirteen solution areas), Communications Contact Center and Customer Experience (UCaaS, CCaaS, CX AI), AI Automation and Governance (ten solution areas), Cybersecurity and Risk Management (eight capability areas), and Digital Workspace and Hybrid Work (ten solution areas). Each cluster follows the Assess, Design, Deploy, Manage methodology, supported by the MK7 Pathfinder evaluation framework. The portfolio includes proprietary methodologies (CX-AI Journey Framework), ecosystem integrations with Liquidware (ProfileUnity, FlexApp, Stratusphere UX), cybersecurity partnerships (CyberLeaf, Cyrebro, AppGuard, Firemon, Trustifi, X-Analytics, Cato Networks), and AI platforms (Glasswing, Tiebreaker).

Differentiator

Problem solved

Functional benefit

Brands

• MK7 Pathfinder: Decision-support framework that compresses complex IT evaluations from months to weeks using Assess, Design, Deploy, Manage methodology.

Products and services

• MK7 Pathfinder Structured decision-support framework that compresses complex IT evaluations from months to weeks, applying Assess, Design, Deploy, Manage phases to correlate client requirements against a curated portfolio of 400+ providers and produce ranked, vendor-agnostic platform recommendations. Offered to mid-market and enterprise organizations as an introductory no-cost Pathfinder working session or full advisory engagement.
• Cloud, Infrastructure, and Resilience Advisory Vendor-agnostic infrastructure advisory covering cloud strategy, server virtualization, hypervisor evaluation (including VMware exit planning with VergeIO, Nutanix AHV alternatives), datacenter strategy, and disaster recovery. Designed for mid-market and enterprise organizations evaluating cloud migration or infrastructure modernization.
• Connectivity, Networking, and Secure Access Advisory Network and connectivity advisory across thirteen solution areas including SD-WAN, SASE (with Cato Networks as primary platform partner), cloud-optimized networking, zero-trust secure access, wireless, mobility, SIP trunking, POTS replacement, global connectivity, and telecom expense management.
• Communications, Contact Center, and CX Advisory Unified Communications as a Service, Contact Center as a Service, and Customer Experience AI advisory evaluated as one interconnected technology decision. Covers evaluation of 70+ UCaaS providers, 70+ CCaaS providers, and 35+ CX AI solutions. Applies the proprietary CX-AI Journey Framework to sequence AI investments targeting a 40% automated interaction resolution rate.
• AI, Automation, and Governance Advisory Comprehensive AI advisory across ten solution areas spanning AI strategy, generative AI platform evaluation (Microsoft Copilot, ChatGPT Enterprise, Anthropic Claude, Google Gemini), custom AI agent development, AI observability (Glasswing), AI governance enforcement, cloud AI infrastructure (Azure OpenAI, AWS Bedrock, Google Vertex AI), and AI-augmented business process automation.
• Cybersecurity and Risk Management Advisory Security advisory across eight capability areas including Cybersecurity-as-a-Service, Secure Enclave Solutions, Application Security, Network Security Policy Management, Cyber Risk Management, Email Security and DLP, Managed Security Support, and Security Modernization Initiatives. Maintains commercial partnerships with 40+ vetted cybersecurity providers.
• Digital Workspace and Hybrid Work Advisory Digital workspace and hybrid work advisory across ten solution areas including agnostic VDI evaluation (Citrix, Microsoft AVD, Omnissa Horizon, Amazon WorkSpaces), Desktop as a Service, Hybrid Work Platforms, VDI implementation and management, profile management, application delivery, application lifecycle management, email and productivity, IT environment monitoring, and end-user workspace optimization.
• Digital Workspace Implementation Services Hands-on technical implementation of VDI, DaaS, profile management, and application delivery solutions. Implementation costs for mid-market organizations typically range from $150,000 to $500,000 depending on scope, platform combination, user count, application portfolio complexity, and network/infrastructure requirements.
• Managed VDI and Cybersecurity Services Ongoing managed services provided post-deployment, structured on a per-user monthly basis with scope tailored to each organization's operational requirements. Covers proactive monitoring, patch management, application library governance, profile management optimization, capacity planning, and quarterly business reviews for VDI, cybersecurity, and AI environments.

Quantifiable outcome

• 40–65% reduction in VDI-related help desk ticket volume
• +14 more outcomes

Named customers9 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability11 records

Feature4 records

Partnerships

36 partnerships are on record, tiered core.

• VergeIOcoreTechnology or IntegrationVergeIO is a server virtualization platform competing at the hypervisor layer alongside VMware vSphere/ESXi and Nutanix AHV. MK7 works with organizations evaluating VMware exit paths and includes VergeIO prominently in the shortlist for its per-server (not per-core) subscription pricing, 2–3% memory overhead (vs. 15–25% for VMware), and ability to run on existing x86 infrastructure without hardware compatibility list restrictions.
• LiquidwarecoreTechnology or IntegrationLiquidware produces the Adaptive Workspace Management suite — ProfileUnity (user environment management), FlexApp (application layering/delivery), and Stratusphere UX (user experience monitoring). The Liquidware Essentials bundle is recommended by MK7 in virtually every Digital Workspace and Hybrid Work engagement. FlexApp is endorsed by Citrix through Web Studio integration and by Microsoft through Azure App Attach support for AVD. FlexApp is the recommended App-V replacement following Microsoft App-V Server end-of-life in April 2026.
• CyberLeafcoreTechnology or IntegrationCyberLeaf provides Cybersecurity-as-a-Service and Managed Security Support — 24x7 managed threat monitoring, detection, investigation, and response. MK7 delivers Cybersecurity-as-a-Service and Managed Security Support through its partnerships with CyberLeaf and Cyrebro, providing around-the-clock SOC monitoring, AI-assisted threat detection, incident investigation, and active containment.
• CyrebrocoreTechnology or IntegrationCyrebro provides managed SOC and security monitoring capabilities integrated into MK7's Cybersecurity-as-a-Service and Managed Security Support offerings. Combined with CyberLeaf, enables 24x7 security operations coverage, AI-assisted threat detection, and active containment at a cost 30–60% lower than equivalent in-house capability.
• Blue Ridge NetworkscoreTechnology or IntegrationBlue Ridge Networks delivers Secure Enclave architecture — cryptographic isolation of highest-value assets, limiting blast radius and accelerating recovery from security incidents. Integrated into MK7's cybersecurity practice as a component of Secure Enclave Solutions.
• LinkGuardcoreTechnology or IntegrationLinkGuard delivers Secure Enclave Solutions through cryptographic isolation of the organization's most sensitive assets. Partnered with MK7's cybersecurity practice to protect intellectual property, financial systems, and regulated data from lateral movement and blast radius exposure.
• AppGuardcoreTechnology or IntegrationAppGuard provides behavioral containment application security that prevents applications from being weaponized regardless of exploit technique novelty. Delivers Zero-Trust Execution that stops malicious behavior at the process level without requiring threat signatures. Integrated into MK7's Application Security capability.
• FireMoncoreTechnology or IntegrationFireMon provides Network Security Policy Management — continuous visibility into complete firewall policy landscape, identifying misconfigurations and policy conflicts, and producing audit-ready compliance documentation for PCI-DSS, HIPAA, and NERC CIP. Integrated into MK7's cybersecurity practice as NSPM capability.
• X-AnalyticscoreTechnology or IntegrationX-Analytics provides cyber risk quantification — models the organization's cyber exposure as financial risk, producing board-ready, auditor-defensible financial risk intelligence that supports SEC cybersecurity disclosure and cyber liability insurance negotiations. Integrated into MK7's Cyber Risk Management capability.
• TrustificoreTechnology or IntegrationTrustifi provides AI-powered email security and DLP protecting Microsoft 365, Exchange, and Google Workspace environments — inbound threat detection (BEC, spear phishing, vendor email compromise, quishing) and outbound DLP with automated encryption satisfying HIPAA, PCI-DSS, CMMC 2.0, and GLBA compliance requirements. Integrated into MK7's Email Security and DLP capability.
• Cato NetworkscoreTechnology or IntegrationCato Networks is MK7's primary SASE platform partner for Security Modernization Initiatives. MK7 partners with Cato as a primary SASE platform but evaluates Cato alongside Palo Alto Networks Prisma SASE, Zscaler, Fortinet Unified SASE, Cisco Umbrella, and other leading platforms through the MK7 Pathfinder evaluation framework.
• GlasswingcoreTechnology or IntegrationGlasswing provides AI Observability and Control and AI Governance Enforcement — real-time visibility into AI system usage, data flow, and behavioral consistency; blocks unauthorized AI tool usage; enforces data handling policies at the AI interaction layer; and generates the audit trail for governance and compliance. Integrated into MK7's AI governance practice.
• TiebreakercoreTechnology or IntegrationTiebreaker provides AI-Assisted Compliance Documentation — applies AI to the compliance documentation function, accelerating policy and procedure drafting, synthesizing evidence from multiple source systems into audit-ready packages, identifying documentation gaps vs. regulatory requirements, and maintaining documentation currency. Reduces compliance documentation labor costs by ~42% on average.
• Soundhound (with Amelia)coreTechnology or IntegrationSoundhound with Amelia provides conversational AI for contact center virtual agent deployment. Referenced within the CX-AI Journey Framework as a platform for the Automated Resolution dimension, targeting the 40% automated interaction resolution rate baseline ROI threshold.
• Convoso (with Cisco dialer)coreTechnology or IntegrationConvoso integrated with Cisco dialer provides outbound contact center automation. Referenced within the CX-AI Journey Framework's Engagement and Automated Resolution dimensions for AI-powered outbound sales and proactive customer outreach.
• NextivacoreTechnology or IntegrationNextiva is referenced within the CX-AI Journey Framework as a UCaaS and CCaaS platform option with unified channel management capabilities for the Engagement dimension of the Framework.
• CrestacoreTechnology or IntegrationCresta provides real-time agent assistance — real-time guidance during live calls. Integrated into the CX-AI Journey Framework's Agent Efficiency dimension, alongside voice quality through Krisp and auto-summarization capabilities.
• KrispcoreTechnology or IntegrationKrisp provides voice quality enhancement across 50+ languages for contact center agents. Integrated into the CX-AI Journey Framework's Agent Efficiency dimension as part of real-time call quality improvement.
• AssembledcoreTechnology or IntegrationAssembled provides AI-powered Workforce Management (WFM) for contact centers — addressing manual WFM challenges, PCI compliance for work-from-home agents, staffing gap analysis, seasonal staffing, and recruitment/training burden reduction. Integrated into the CX-AI Journey Framework's Staffing and Workforce Management dimension.
• Microsoft CopilotcoreTechnology or IntegrationMicrosoft Copilot is one of the primary generative AI platforms evaluated within MK7's AI practice through the MK7 Pathfinder evaluation framework. Organizations with Microsoft 365 E3/E5 licensing have a specific path to Copilot deployment within 4–6 weeks, with Copilot included in Microsoft 365 licensing.
• Five9coreTechnology or IntegrationFive9 is one of more than 70 CCaaS providers evaluated through MK7's Pathfinder process. Five9 is a leading cloud contact center platform with AI-powered automation, workforce engagement management, and omnichannel routing capabilities.
• Genesys Cloud CXcoreTechnology or IntegrationGenesys Cloud CX is one of more than 70 CCaaS providers evaluated through MK7's Pathfinder process. A leading cloud contact center platform referenced for its AI-native architecture and omnichannel capabilities.
• NICE CXonecoreTechnology or IntegrationNICE CXone is one of more than 70 CCaaS providers evaluated through MK7's Pathfinder process. A major CCaaS platform with AI, analytics, and workforce engagement management capabilities.
• TalkdeskcoreTechnology or IntegrationTalkdesk is one of more than 70 CCaaS providers evaluated through MK7's Pathfinder process. A cloud contact center platform with AI-native capabilities referenced for enterprise contact center deployments.
• Microsoft Teams (with Direct Routing, Operator Connect, Calling Plans)coreTechnology or IntegrationMicrosoft Teams is the dominant collaboration platform in most mid-market and enterprise organizations. For UCaaS, Teams can serve as the primary communications client through Microsoft Calling Plans, Operator Connect, or Direct Routing. Microsoft's own Dynamics 365 Contact Center provides a native CCaaS option. MK7 evaluates Microsoft-native options alongside best-of-breed alternatives as a standard component of every Pathfinder evaluation.
• SangomacoreTechnology or IntegrationSangoma is one of more than 70 UCaaS providers and a CCaaS provider evaluated through MK7's Pathfinder process. Sangoma offers unified platforms combining UCaaS and CCaaS capabilities.
• Zoom PhonecoreTechnology or IntegrationZoom Phone is one of more than 70 UCaaS providers evaluated through MK7's Pathfinder process. Zoom also offers contact center and unified communications capabilities under a unified platform model.
• RingCentral MVPcoreTechnology or IntegrationRingCentral MVP is one of more than 70 UCaaS providers and a CCaaS provider evaluated through MK7's Pathfinder process. Offers unified platform combining employee communications and contact center capabilities.
• Cisco Webex Calling / Webex Contact CentercoreTechnology or IntegrationCisco Webex Calling and Webex Contact Center are evaluated as UCaaS and CCaaS options through MK7's Pathfinder process, offering enterprise-grade voice, video, messaging, and contact center capabilities with deep telephony integration.
• Citrix Virtual Apps and DesktopscoreTechnology or IntegrationCitrix Virtual Apps and Desktops is one of the four major VDI platforms assessed by MK7's Digital Workspace practice. MK7's team has assessed, designed, deployed, and managed workspace environments on all four major VDI platforms. Citrix's transition through Vista Equity Partners and Evergreen Coast Capital to Cloud Software Group has prompted formal platform re-evaluations among many long-standing customers.
• Microsoft Azure Virtual Desktop (AVD)coreTechnology or IntegrationMicrosoft Azure Virtual Desktop is one of the four major VDI platforms assessed by MK7's Digital Workspace practice. Emerging as the fastest-growing VDI platform, driven by Windows access rights inclusion in Microsoft 365 E3/E5 licensing, native Azure ecosystem integration, and consumption-based pricing. MK7 recommends Liquidware FlexApp endorsed by Microsoft through Azure App Attach support.
• Omnissa Horizon 8coreTechnology or IntegrationOmnissa Horizon 8 is one of the four major VDI platforms assessed by MK7's Digital Workspace practice. The VDI division was divested from VMware following Broadcom's acquisition, continuing as an independent company. MK7's team is certified across all four major VDI platforms.
• Amazon WorkSpaces and AppStream 2.0coreTechnology or IntegrationAmazon WorkSpaces (DaaS) and AppStream 2.0 are one of the four major VDI/DaaS platforms assessed by MK7's Digital Workspace practice. Best suited for organizations with large variable workforce populations, global distribution across AWS regions, and AWS-first infrastructure strategies.
• AWS (Amazon Web Services)coreTechnology or IntegrationAWS is evaluated as a cloud infrastructure foundation for AI, VDI, and cloud workload deployments. AWS Bedrock is referenced as a Cloud AI infrastructure option. Amazon WorkSpaces and AppStream 2.0 are VDI/DaaS platforms evaluated.
• Microsoft AzurecoreTechnology or IntegrationMicrosoft Azure is evaluated as a cloud infrastructure foundation for AI, VDI, and cloud workload deployments. Azure OpenAI Service is referenced as a Cloud AI infrastructure option. Azure Virtual Desktop is a core VDI platform.
• Google Vertex AIcoreTechnology or IntegrationGoogle Vertex AI is evaluated as a Cloud AI infrastructure option within MK7's AI practice. Google Gemini is evaluated as a generative AI platform option within the Generative AI Platforms spoke.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Peers

• Insight Enterprises:

Direct peers

• SHI International: SHI is a large IT solutions and services provider offering hardware, software, and professional/managed services to mid-market and enterprise customers. Its professional services and managed services portfolio overlaps with MK7's VDI, cloud, and cybersecurity implementation practices.
• Presidio: Presidio is a digital infrastructure and managed services provider covering cloud, collaboration, cybersecurity, and digital workspace domains. It directly competes with MK7 for enterprise VDI, networking, and cloud modernization engagements through a similar advisory-led sales motion.
• Slalom: Slalom is a mid-market and enterprise technology consulting firm with deep practices across cloud, data, cybersecurity, and digital workspace transformation. MK7 and Slalom both target mid-market and enterprise buyers with multi-disciplinary IT advisory and implementation services, though Slalom operates at significantly greater scale.
• West Monroe Partners: West Monroe is a mid-market-focused business and technology consulting firm with strong digital workplace, cloud, and cybersecurity practices. It directly competes with MK7 for mid-market IT advisory and implementation engagements across industries such as financial services, healthcare, and manufacturing.
• Optiv: Optiv is a large cybersecurity advisory and solutions provider that helps organizations evaluate, design, and deploy security architectures. It directly competes with MK7's cybersecurity and risk management practice across mid-market and enterprise buyers, with a vendor-agnostic positioning analogous to MK7's broader IT advisory stance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/mk7llc

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MK7