Strelitzia
- Company typePrivate
- Founded-
- HeadquartersHurworth, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Strelitzia firmographics
Firmographics- Name
- Strelitzia
- Website
- https://strelitziasoftware.com
- Company type
- Private
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Strelitzia is headquartered
LocationHeadquarters
- HQ city
- Hurworth
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Strelitzia business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Strelitzia product offering
Product offeringCore offering
Strelitzia develops and sells a software business management platform aimed at florist shops. The platform is intended to give florists access to dedicated, modern technology for running their operations, replacing generic retail or POS tools with workflows tailored to the floral trade.
Differentiator
Problem solved
Functional benefit
Products and services
- Florist Business Management Platform
Companies that use Strelitzia
Customer profileIdeal customer profiles1 record
Strelitzia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Strelitzia partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights1 record
Strelitzia competitors and assessment
Company assessmentEmerging players
- Curate: Curate is a florist marketing and automation platform that overlaps with the digital enablement role Strelitzia serves. It is an emerging player with a narrower marketing focus rather than full shop management.
Broad incumbents
- FTD: FTD is a long-standing florist delivery network with technology and ecommerce offerings. It is a broad incumbent in the florist services and software ecosystem.
- Teleflora: Teleflora is a large, established florist network offering wire services, marketing, and technology tools. While broader in scope, it provides technology-enabled services to the same florist end-market Strelitzia targets.
- Shopify: Shopify is a broad SMB commerce platform used by many small retailers including florists. While not florist-specific, it competes for the same SMB business management software budget Strelitzia targets.
Direct peers
- Flower Shop Network: Flower Shop Network provides florist directories, marketing, and shop management technology. It targets the same SMB florist customer base as Strelitzia.
- BloomNation: BloomNation is an online marketplace and technology platform for florists, offering ecommerce and shop management tools. It overlaps with Strelitzia's mission to bring modern technology to florists.
- Floranext: Floranext is a leading SaaS provider of website, POS, and shop management software for independent florists. It is the most direct competitor to Strelitzia, serving the same customer base with a comparable business management platform.
- FloristWare: FloristWare offers florist-specific shop management software covering POS, inventory, and customer management. It competes head-to-head with Strelitzia for the same vertical SMB customers.
- Lovingly: Lovingly (formerly eFlorist) provides a florist growth platform with website, marketing, and POS tools. It is a direct peer given its focus on florist business management and ecommerce enablement.
- Real Time Florist: Real Time Florist is a florist POS and online ordering platform. It serves as a directly comparable vertical SaaS peer in the florist shop management space.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Strelitzia social profiles
Digital presenceStrelitzia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Strelitzia leadership team
Management profileNumber of profiles
Profiles1 record
Strelitzia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Strelitzia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Strelitzia
What does Strelitzia do?
Strelitzia develops and sells a software business management platform aimed at florist shops. The platform is intended to give florists access to dedicated, modern technology for running their operations, replacing generic retail or POS tools with workflows tailored to the floral trade.
When was Strelitzia founded?
Strelitzia was founded in -1. It employs 1 to 10 people.
Where is Strelitzia based?
Strelitzia is headquartered in Hurworth, United Kingdom, in the Europe region.
Who are Strelitzia's main competitors?
Curate is listed as an emerging player. Broad incumbents are FTD, Teleflora and Shopify. Direct peers are Flower Shop Network, BloomNation, Floranext, FloristWare, Lovingly and Real Time Florist.
Does Strelitzia have an API?
No public API is recorded for Strelitzia.