Empire Ranch Golf Club

What Empire Ranch Golf Club does

Empire Ranch Golf Club is a privately held, public-access 18-hole golf facility located at 1620 E Natoma St, Folsom, California, at the base of the Sierra Nevada foothills. The course is a links/parkland-style layout designed by Brad Bell, measuring 6,668 yards from the back tees at par 71, with bent grass greens, rye grass fairways, and a signature par-3 18th hole requiring a 211-yard carry over water. The business is independently owned with 51–100 employees, no disclosed parent company, and no venture or private equity backing.

The company operates a vertically integrated golf and hospitality portfolio across eight revenue streams: green fees and daily play ($37–$89 across super twilight, twilight, mid-day, senior, junior, replay, and 9-hole tiers); the Empire Ranch Golf Academy offering private and group lessons led by Director of Instruction Morgan Malone (MS in Sports Science, Sacramento State) and Head Golf Professional David Putney (2023 NCPGA Senior Match Play Champion); custom club fitting using Flight Scope launch monitor technology ($85 per session, credited toward $1,000+ equipment purchases) under Titleist, TaylorMade, Callaway, and Mizuno partnerships; a pro shop retailing major-brand apparel and equipment; the Greenside Grille on-site restaurant; driving range ball sales ($6/$12/$16 buckets); Signature Services tournament and event hosting (indoor capacity 120, outdoor 30); and Men's and Women's Club memberships (15% shop discount, 8-day advance tee times) with monthly home and away tournaments at seven partner country clubs.

Go-to-market is direct-to-consumer via the company website, Facebook, and Twitter/X, with tee time reservations routed through the EzLinks Golf platform. Corporate, charity, and private event bookings are handled directly by General Manager Rick Fansler. Ancillary revenue includes Get Golf Ready group clinics ($139–$199), Junior programs, and a Women's Golf Mentoring Program. Industry recognition includes the 2012 Titleist Top 100 Fitter award and 2013 ClubCorp National Award for Golf Operations Circle of Excellence. The company has no publicly disclosed revenue, no disclosed funding history, and no M&A activity.

Name

Empire Ranch Golf Club

Legal name

Empire Ranch Golf Club

Website

https://empireranchgolfclub.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Empire Ranch Golf Club is a privately held, public-access 18-hole golf facility in Folsom, California, offering green fees, golf instruction, custom club fitting, a pro shop, on-site restaurant (Greenside Grille), driving range, tournament and private event hosting, and Men's and Women's Club memberships to public golfers, corporate clients, and private event hosts in the Sacramento Valley market.

Ownership category

akta.pro rank

Product category

Public Golf Course Operations

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG), Golf Clubs & Club Fitting Retail (CRAMAGAA)

Keywords

• Public golf course
• Golf instruction
• Club fitting services
• Tournament hosting
• Golf retail

Headquarters

HQ city

Folsom

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Green Fees and Daily Golf: Public access golf course with tiered pricing based on day of week, time of day (daily fee, mid-day, twilight, super twilight), and player category (senior, junior)
2. Golf Instruction and Lessons: Private and group lessons offered through Empire Ranch Golf Academy with instructors Morgan Malone and David Putney. Package pricing from individual lessons to 12-hour plans
3. Club Fitting Services: Custom club fitting using Flight Scope technology. Fitting fee of $85, credited toward purchases of $1,000 or more. Additional services include regripping, loft/lie adjustments, and length adjustments
4. Pro Shop Merchandise: Retail sales of golf clubs, apparel, shoes, gloves, balls, and accessories from major manufacturers. Also offers special orders and club rentals
5. Food and Beverage (Greenside Grille): On-site restaurant serving breakfast and lunch with daily specials, including Avocado Toast and Classic Taco Salad
6. Tournament and Event Hosting: Corporate outings, charity events, meet & play, 9 & dine, grooms outings, and team building events. Includes indoor space for 120 guests and outdoor space for 30
7. Club Membership Programs: Men's and Women's Golf Club memberships offering 15% shop discount, 8-day advance tee time reservations, monthly tournaments, and access to away events at partner clubs
8. Driving Range: Practice facility with range balls sold in small ($6), medium ($12), and large ($16) buckets. Also offers range key program

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Empire Ranch Golf Club operates a country club quality 18-hole public access golf course (links/parkland style, par 71, 6,668 yards) at the base of the Sierra Nevada foothills in Folsom, California. The club bundles course access with on-site amenities including a driving range, pro shop, the Greenside Grille restaurant, the Empire Ranch Golf Academy for instruction, custom club fitting using Flight Scope technology, tournament and event hosting, and Men's/Women's Club memberships.

Product overview

Empire Ranch Golf Club operates as a country club quality public access golf facility offering a unified portfolio of golf and hospitality services. The core offering is the 18-hole Empire Ranch Golf Course (links/parkland style, par 71, 6,668 yards), supported by the Empire Ranch Golf Academy for instruction, a fully-stocked Pro Shop with custom club fitting using Flight Scope launch monitor technology, and a Driving Range practice facility. Additional revenue streams include Greenside Grille restaurant, Men's and Women's Club membership programs with monthly tournaments, and Signature Services for tournament and private event hosting (weddings, corporate events, celebrations) with indoor/outdoor venues and full catering.

Differentiator

Problem solved

Functional benefit

Brands

• Greenside Grille: The on-site restaurant at Empire Ranch Golf Club offering breakfast and lunch specials, including avocado toast and classic taco salad.
• Empire Ranch Golf Academy
• Empire Ranch Men's Golf Club
• Empire Ranch Women's Golf Club

Products and services

• Empire Ranch Golf Course An 18-hole public golf course offering links/parkland style play with challenges for all skill levels, including a signature par-3 18th hole requiring a 211-yard shot over water. Open for public tee times on a tiered rate schedule.
• Empire Ranch Golf Academy Golf instruction program offering private lessons, group classes (Get Golf Ready, Get Golf Ready 2), one-day group clinics, short game lessons, and women's mentoring programs for adults, juniors, and beginners.
• Greenside Grille On-site restaurant and grille serving breakfast and lunch with daily specials for golfers and event guests.
• Pro Shop Retail shop selling golf clubs, apparel, shoes, gloves, balls, and accessories from major manufacturers, plus club rentals and special orders.
• Driving Range Practice facility with hitting bays off artificial mats, a short game area (up to 50 yards), and a large putting green, offering range balls in three bucket sizes.
• Club Fitting Services Custom club fitting using Flight Scope launch monitor technology across TaylorMade, Titleist, Callaway, and Mizuno equipment, including full bag fitting, individual club fitting, gap analysis, regripping, and loft/lie and length adjustments.
• Men's and Women's Club Memberships Organized membership programs for men and women offering monthly tournaments, NCGA qualifiers, match play events, away events at partner clubs, plus a 15% pro shop discount and 8-day advance tee time reservations.
• Tournament and Event Hosting (Signature Services) Full-service tournament and corporate outing hosting including event planning, cart staging, scoring, prizes, and catering, with indoor space for 120 guests and outdoor space for 30.
• Private Events Venue and catering hosting services for private celebrations including birthday parties, baby showers, gender reveals, anniversaries, and weddings in the clubhouse with views overlooking the course.

Named customers3 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• TaylorMadecoreTechnology or IntegrationEquipment partnership providing TaylorMade clubs for club fitting services and pro shop sales. Fitting services available for drivers, fairway woods, irons, wedges, and putters using Flight Scope launch monitor technology.
• TitleistcoreTechnology or IntegrationTitleist Advanced Fit Center providing club fitting and pro shop merchandise. Empire Ranch awarded Titleist Top 100 fitter in 2012. Full range of Titleist products available including clubs, balls, and accessories.
• CallawaycoreTechnology or IntegrationEquipment partnership providing Callaway clubs for fitting services and pro shop merchandise. Full bag fittings available using Callaway equipment.
• MizunocoreTechnology or IntegrationEquipment partnership for club fitting and pro shop sales. Available for custom fitting sessions alongside TaylorMade, Titleist, and Callaway.
• Golf GeniuscoreTechnology or IntegrationOnline member management platform for Empire Ranch Men's Golf Club. Used for tournament registration and membership administration.
• EzLinks GolfcoreTechnology or IntegrationTee time booking platform powering the online reservation system for Empire Ranch Golf Club.
• Partner Country Clubs (Away Events)minorChannel Partner/ Reseller/ DistributorCameron Park CC, Catta Verdera CC, Cold Springs, Granite Bay CC, Rancho Murieta CC, Sierra View CC, and Winchester CC host away tournaments for Empire Ranch Men's Golf Club members at discounted rates.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• GOLFTEC: National golf instruction and club-fitting franchise using launch monitor technology — comparable on instructional methodology (launch-monitor-based fitting, tiered lesson packages) and a competitor for the Empire Ranch Golf Academy segment.

Direct peers

• Haggin Oaks Golf Complex: Sacramento-area public-access 36-hole facility with driving range, golf instruction, and pro shop — directly comparable in market geography, public-access model, and ancillary revenue mix to Empire Ranch.
• Granite Bay Golf Club: Premium Sacramento-area private club and listed Empire Ranch away-event partner — comparable on premium positioning, club programming, and tournament operations in the same geography.
• Wildhawk Golf Club: Sacramento-region public 18-hole course with practice facility and instruction — similar public-access positioning and ancillary services in the immediate Northern California market.
• Bartley Cavanaugh Golf Course: Sacramento municipal public-access course with similar tiered green-fee structure, instruction, and event hosting — directly comparable on pricing tiers and customer segments in the same metro.
• Cameron Park Country Club: Sacramento-Foothills private country club; already a formal away-event partner for Empire Ranch Men's Golf Club — comparable in geography, customer profile, and tournament/event hosting offerings.
• Mather Golf Course: Sacramento-area public course with similar tiered pricing, lessons, and tournament hosting — directly comparable on business model and regional customer base.

Broad incumbents

• PGA Tour Superstore: National golf retail chain offering clubs, apparel, fittings, and lessons — overlapping with Empire Ranch's pro shop and club-fitting revenue streams at much greater scale.
• Torrey Pines Golf Course: Municipal/public-access California golf course operated at much larger scale with similar tiered green-fee structure and instruction programs; broader recognition and higher volume establish a benchmark for public-access golf operations.

Emerging players

• Topgolf: Technology-enabled golf entertainment venue competing for casual and beginner golfer dollars through off-course F&B and event-driven experiences — adjacent model targeting overlapping beginner/corporate event segments.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/EmpireRanchGC
• Facebookfacebook.com/empireranchgolf

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Empire Ranch Golf Club