Baixing.com
Baixing.com is a Shanghai-based online classified advertising platform founded in 2005 that connects Chinese consumers and small businesses through a database of advertisements across categories such as jobs, housing, and local services.
- Company typePrivate
- Founded2005
- HeadquartersShanghai, China
- Headcount501–1,000
- GTM typeB2C
- OfferingDigital Commerce or Content
Baixing.com firmographics
Firmographics- Name
- Baixing.com
- Website
- https://baixing.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Baixing.com is a Shanghai-based online classified advertising platform founded in 2005 that connects Chinese consumers and small businesses through a database of advertisements across categories such as jobs, housing, and local services.
- Ownership category
- akta.pro rank
Baixing.com industry classification
Industry- Product category
- Online Classifieds
- NAICS
- Web Search Portals and All Other Information Services (51929)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- POI, Local Listings & Business Directory Platforms (BPAMANAD)
- akta.pro secondary industry
- Vertical/Specialty Search (e.g., jobs, real estate, travel, products) (BPAMAAAD)
Keywords
Where Baixing.com is headquartered
LocationHeadquarters
- HQ city
- Shanghai
- HQ country
- China
- HQ region
- Asia
Markets served
Baixing.com business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Baixing.com product offering
Product offeringCore offering
Baixing.com operates an online platform that hosts a database of classified advertisements covering categories such as jobs, real estate, vehicles, second-hand goods, and local services. Individual users and small businesses post listings and connect with other users searching for those listings, with the platform monetizing through advertising and featured listings.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Classifieds Platform Web-based classifieds marketplace where individual users and small businesses in China can post and browse listings across categories such as jobs, real estate, vehicles, second-hand goods, and local services.
Companies that use Baixing.com
Customer profileIdeal customer profiles2 records
Baixing.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Baixing.com competitors and assessment
Company assessmentBroad incumbents
- Craigslist: Craigslist is the original global benchmark for online classifieds across jobs, housing, services, and personals. It serves as the conceptual reference and global incumbent peer for Baixing's local-listings model.
Emerging players
- Liepin (猎聘): Liepin is a leading Chinese professional recruitment platform. It competes with Baixing in the jobs vertical of classifieds and reflects vertical specialization that Baixing also pursues.
- Anjuke (安居客): Anjuke is a major Chinese real estate classifieds platform. It overlaps with Baixing's real estate listings category and is part of the broader Chinese listings ecosystem in which Baixing competes.
- Zhuanzhuan (转转): Zhuanzhuan is a leading Chinese second-hand goods C2C marketplace backed by 58.com. It competes with Baixing in the used goods category and is part of the broader classifieds landscape.
- Mercari: Mercari is a Japanese-origin C2C marketplace for second-hand goods with mobile-first discovery. It overlaps with Baixing in the used-goods classifieds segment and represents a comparable mobile marketplace model.
Regional players
- Kijiji: Kijiji is a leading Canadian classifieds platform owned by eBay (a former Baixing investor). It shares the local-listings model and category breadth with Baixing, though it operates primarily in North America.
Direct peers
- OLX (OLX Group): OLX operates classifieds marketplaces across emerging markets, with categories including jobs, vehicles, real estate, and used goods. It is highly comparable to Baixing in product model and emerging-market local listings focus.
- Ganji.com (赶集网): Ganji.com was a leading Chinese classifieds platform offering local listings for jobs, housing, and second-hand goods. It merged with 58.com in 2015 and is directly comparable to Baixing in vertical and target user.
- 58.com (58同城): 58.com is the dominant Chinese classifieds platform covering jobs, real estate, used goods, and local services. It is the closest direct competitor to Baixing, having acquired Ganji.com in 2015 to consolidate the market.
- OfferUp: OfferUp is a US-based mobile-first local marketplace for used goods and services. Its model of vertical local listings with mobile UX is directly comparable to Baixing's product approach.
Market position
Customer concentration
Baixing.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
Baixing.com leadership team
Management profileNumber of profiles
Profiles2 records
Baixing.com funding detail
Funding detailFunding overview
Funding rounds5 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Baixing.com M&A and investment
M&A and investmentM&A1 record
Investments6 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Baixing.com
What does Baixing.com do?
Baixing.com operates an online platform that hosts a database of classified advertisements covering categories such as jobs, real estate, vehicles, second-hand goods, and local services. Individual users and small businesses post listings and connect with other users searching for those listings, with the platform monetizing through advertising and featured listings.
Is Baixing.com a public or private company?
Baixing.com is a private company. It is classified as venture growth investor backed and is currently operating.
When was Baixing.com founded?
Baixing.com was founded in 2005. It employs 501 to 1,000 people.
Where is Baixing.com based?
Baixing.com is headquartered in Shanghai, China, in the Asia region.
Who are Baixing.com's main competitors?
Craigslist is listed as a broad incumbent. Emerging players are Liepin (猎聘), Anjuke (安居客), Zhuanzhuan (转转) and Mercari. Kijiji is listed as a regional player. Direct peers are OLX (OLX Group), Ganji.com (赶集网), 58.com (58同城) and OfferUp.
Does Baixing.com have an API?
No public API is recorded for Baixing.com.
What industry is Baixing.com in?
Baixing.com's product category is Online Classifieds. Its primary akta.pro industry code is BPAMANAD, POI, Local Listings & Business Directory Platforms, with a secondary code of BPAMAAAD, Vertical/Specialty Search (e.g., jobs, real estate, travel, products). Its NAICS code is 51929 and its SIC code is 7310.