Earnhardt Auto Centers
- Company typePrivate
- Founded1951
- HeadquartersMesa, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
Earnhardt Auto Centers firmographics
Firmographics- Name
- Earnhardt Auto Centers
- Legal name
- Earnhardt Management Company DBA Earnhardt Auto Centers
- Website
- https://earnhardt.com
- Company type
- Private
- Founded year
- 1951
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Where Earnhardt Auto Centers is headquartered
LocationHeadquarters
- HQ city
- Mesa
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Earnhardt Auto Centers business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- New Vehicle Sales: Sale of new vehicles from 15 automotive brands (Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Genesis, GMC, Honda, Hyundai, Jeep, Kia, Lexus, Ram, Toyota) through 17 dealership locations across the Phoenix metropolitan area.
- Used Vehicle Sales: Sale of pre-owned vehicles including certified pre-owned, used cars, trucks, SUVs, and luxury vehicles. Also includes vehicles priced under $15K.
- Service and Parts: Automotive service and repair through 17 service facilities, retail parts sales, and wholesale parts distribution.
- Vehicle Financing: Financing services for vehicle purchases through partnerships with over 100 banks and financial institutions.
- Vehicle Trade-ins: Purchase of existing vehicles from customers as trade-ins towards new vehicle purchases.
- Body Shop Services: Collision repair and body work services through Earnhardt Body Shop facility in Gilbert.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | New vehicle base pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Earnhardt Auto Centers product offering
Product offeringCore offering
Earnhardt Auto Centers is a multi-brand automotive dealership group operating 17 retail dealerships across nine cities in the Phoenix, Arizona metropolitan area. The company sells new vehicles from 15 manufacturers (Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Genesis, GMC, Honda, Hyundai, Jeep, Kia, Lexus, Ram, Toyota) along with used and certified pre-owned vehicles, and operates 17 service facilities plus an Earnhardt Body Shop for collision repair. The group also provides vehicle financing through relationships with over 100 banking partners and a remote financing workflow called No Bull Express.
Product overview
Earnhardt Auto Centers operates as a multi-brand automotive dealership network (a single unified platform with 17 individual dealership locations across Arizona) offering vehicle sales, service, parts, and financing. The core offering combines new and used vehicle sales across 15 major brands (Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Genesis, GMC, Honda, Hyundai, Jeep, Kia, Lexus, Ram, Toyota) with complementary service and parts operations at 17 service facilities. The Finance Center and No Bull Express sub-service enable remote financing workflows. The product portfolio is unified under the Earnhardt brand while maintaining individual dealership identities for each vehicle brand.
Differentiator
Problem solved
Functional benefit
Products and services
- New Vehicles Retail sale of brand-new vehicles from 15 automotive manufacturers (Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Genesis, GMC, Honda, Hyundai, Jeep, Kia, Lexus, Ram, Toyota) sold through 17 authorized Earnhardt dealerships in the Phoenix, Arizona metro area, including cars, SUVs, trucks, vans, EVs, hybrids, and commercial vehicles.
- Used Vehicles Retail sale of pre-owned vehicles including used cars, trucks, SUVs, and luxury vehicles, plus Certified Pre-Owned Vehicles and vehicles priced under $15K, offered through Earnhardt's 17 dealership locations.
- Vehicle Service Center Vehicle maintenance, scheduled service, and repair across 17 Earnhardt service facilities in the Phoenix metro area, available to any customer with the ability to schedule service online.
- Parts Center Retail and wholesale automotive parts sales supporting customer vehicle maintenance and repair needs across Earnhardt dealerships and a separate wholesale parts channel.
- Earnhardt Body Shop Collision repair and body work services operated by Earnhardt Auto Centers at a dedicated facility in Gilbert, Arizona.
- Finance Center Vehicle financing origination through Earnhardt's relationships with over 100 banks and financial institutions, including an online financing application, payment calculator, and trade-in valuation tools available to customers.
- No Bull Express Remote vehicle transaction service that allows customers to complete purchase or service financing applications digitally without visiting a physical dealership.
Quantifiable outcome
- 75 years in business in Arizona market
Companies that use Earnhardt Auto Centers
Customer profileSegments2 records
Ideal customer profiles2 records
Earnhardt Auto Centers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Earnhardt Auto Centers partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core.
- BuickcoreEarnhardt Auto Centers is an authorized Buick dealership selling new Buick vehicles through their dealership network in Arizona.
- CadillaccoreEarnhardt Auto Centers is an authorized Cadillac dealership selling new Cadillac vehicles through their dealership network in Arizona.
- ChevroletcoreEarnhardt Auto Centers is an authorized Chevrolet dealership selling new Chevrolet vehicles through their dealership network in Arizona.
- ChryslercoreEarnhardt Auto Centers is an authorized Chrysler dealership selling new Chrysler vehicles through their dealership network in Arizona.
- DodgecoreEarnhardt Auto Centers is an authorized Dodge dealership selling new Dodge vehicles through their dealership network in Arizona.
- FordcoreEarnhardt Auto Centers is an authorized Ford dealership selling new Ford vehicles through their dealership network in Arizona, including Ford and Rodeo Ford locations.
- GenesiscoreEarnhardt Auto Centers is an authorized Genesis dealership selling new Genesis vehicles through Genesis of Chandler and Genesis of Scottsdale locations.
- GMCcoreEarnhardt Auto Centers is an authorized GMC dealership selling new GMC vehicles through their dealership network in Arizona.
- HondacoreEarnhardt Auto Centers is an authorized Honda dealership selling new Honda vehicles through Earnhardt Honda in Avondale.
- HyundaicoreEarnhardt Auto Centers is an authorized Hyundai dealership selling new Hyundai vehicles through multiple locations including Earnhardt Hyundai, Earnhardt Hyundai San Tan, and Earnhardt Hyundai North Scottsdale.
- JeepcoreEarnhardt Auto Centers is an authorized Jeep dealership selling new Jeep vehicles through their dealership network in Arizona.
- KiacoreEarnhardt Auto Centers is an authorized Kia dealership selling new Kia vehicles through Earnhardt Peoria Kia.
- LexuscoreEarnhardt Auto Centers is an authorized Lexus dealership selling new Lexus vehicles through Earnhardt Lexus in Phoenix.
- RamcoreEarnhardt Auto Centers is an authorized Ram dealership selling new Ram vehicles through their dealership network in Arizona.
- ToyotacoreEarnhardt Auto Centers is an authorized Toyota dealership selling new Toyota vehicles through Earnhardt Toyota in Mesa.
- Banking/Financial Institutions (100+ banks)coreEarnhardt Auto Centers partners with over 100 banks and financial institutions to provide vehicle financing options to customers through their Finance Center.
Scale indicators5 records
Earnhardt Auto Centers competitors and assessment
Company assessmentDirect peers
- Asbury Automotive Group: Multi-brand franchised dealer group with comparable brand mix including Honda, Toyota, Lexus, Ford, and luxury imports. Strong overlap in fixed-ops, Clicklane digital retailing, and F&I financing partnerships.
- Lithia Motors: Largest U.S. dealer group by revenue, pursuing aggressive multi-brand acquisition strategy. Closest public-comparable for a multi-OEM, multi-region consolidator model with parallel fixed-ops and digital channels (Driveway).
- AutoNation: Largest U.S. franchised auto retailer operating multi-brand new and used vehicle dealerships nationwide, including significant Phoenix-metro presence. Most directly comparable business model (multi-OEM, F&I, fixed-ops) and scale benchmark.
- Sonic Automotive: Multi-brand franchised dealer group with EchoPark used-vehicle standalone stores, paralleling Earnhardt's new/used split. Public-comparable for dealer-group economics and F&I capture.
- Penske Automotive Group: Multi-brand franchised dealer group with premium and luxury brand mix and integrated F&I. Comparable in brand-portfolio strategy, especially across Lexus, Cadillac, and import franchises that overlap Earnhardt's lineup.
- Group 1 Automotive: U.S./U.K. franchised dealer group with similar import and luxury OEM mix (Toyota, Honda, BMW, Lexus). Comparable revenue streams across new, used, F&I, and parts/service.
- Courtesy Auto Group: Regional Phoenix-area multi-brand dealer group directly competing in the same metro with overlapping import and domestic franchises. Head-to-head competitor for Phoenix-metro share.
Broad incumbents
- CarMax: Largest U.S. used-vehicle retailer; competes primarily for Earnhardt's used-vehicle and trade-in funnel. Different model (no franchised new) but overlapping customer acquisition and reconditioning operations.
Emerging players
- Vroom (now part of Carvana): Online used-vehicle retailer whose direct-to-consumer model competes for digitally native shoppers. Relevant to assessing No Bull Express's competitive viability, though not a same-market new-vehicle competitor.
Regional players
- Chapman Automotive Group: Large Arizona-based multi-brand dealer group with Phoenix-area locations across import and domestic brands. Closest regional direct competitor within Earnhardt's core geography.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Earnhardt Auto Centers social profiles
Digital presenceEarnhardt Auto Centers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Earnhardt Auto Centers leadership team
Management profileNumber of profiles
Profiles1 record
Earnhardt Auto Centers subsidiaries and ownership
Company hierarchySubsidiaries18 records
Earnhardt Auto Centers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Earnhardt Auto Centers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Earnhardt Auto Centers
What does Earnhardt Auto Centers do?
Earnhardt Auto Centers is a multi-brand automotive dealership group operating 17 retail dealerships across nine cities in the Phoenix, Arizona metropolitan area. The company sells new vehicles from 15 manufacturers (Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Genesis, GMC, Honda, Hyundai, Jeep, Kia, Lexus, Ram, Toyota) along with used and certified pre-owned vehicles, and operates 17 service facilities plus an Earnhardt Body Shop for collision repair. The group also provides vehicle financing through relationships with over 100 banking partners and a remote financing workflow called No Bull Express.
Is Earnhardt Auto Centers a public or private company?
Earnhardt Auto Centers is a private company. It is classified as family owned and is currently operating.
When was Earnhardt Auto Centers founded?
Earnhardt Auto Centers was founded in 1951. It employs 101 to 250 people.
Where is Earnhardt Auto Centers based?
Earnhardt Auto Centers is headquartered in Mesa, United States, in the North America region.
How does Earnhardt Auto Centers make money?
Six revenue lines are on record. New Vehicle Sales are the primary driver. The others are used Vehicle Sales, service and Parts, vehicle Financing, vehicle Trade-ins and body Shop Services.
Who are Earnhardt Auto Centers's main competitors?
Direct peers on record are Asbury Automotive Group, Lithia Motors, AutoNation, Sonic Automotive, Penske Automotive Group, Group 1 Automotive and Courtesy Auto Group. CarMax is listed as a broad incumbent. Vroom (now part of Carvana) is listed as an emerging player. Chapman Automotive Group is listed as a regional player.
Does Earnhardt Auto Centers have an API?
No public API is recorded for Earnhardt Auto Centers.