Canopy Mental Health & Consulting

What Canopy Mental Health & Consulting does

Canopy Mental Health & Consulting is a privately held, values-based outpatient mental health organization founded in 2020 and headquartered in Minneapolis, Minnesota, operating two physical clinics (Richfield and Northeast Minneapolis) plus telehealth services restricted to clients physically located in Minnesota. It delivers individual, family, couples, multicultural, and group psychotherapy alongside psychiatric medication management, with a stated clinical emphasis on culturally responsive care for historically underserved populations — including BIPOC and LGBTQ+ communities. The clinical team comprises approximately 24 therapists and one prescriber supported by roughly 16 administrative staff spanning billing, HR, operations, partnerships, and executive functions.

Revenue is generated through four channels: insurance billing with nine in-network Minnesota payers (Blue Cross Blue Shield, Cigna, Medica, UnitedHealthcare, Preferred One, Aetna, UCare, HealthPartners, and Minnesota Medicaid/Hennepin Health); per-session self-pay on a sliding scale; limited Employee Assistance Program (EAP) sessions through employer contracts; and, since its 2024 launch, the Canopy Learning Hub — a self-paced and live online continuing-education platform marketed to mental health practitioners, with CEU credentials from ASWB (ACE #2258) and NBCC (ACEP #7701). Service delivery runs on the Procentive EHR with TheraLink-powered telehealth video sessions, while the Learning Hub is hosted on Prosperity LMS; no proprietary AI/ML or data products are evident. Ownership is founder-led (Cyrus Hanson, Owner; Candace Hanson, LPCC, Executive Director), with no disclosed external investors, and the company maintains an affiliate relationship with Canopy Roots, a sister mental health organization sharing payroll, finance, and clinical training resources. The company is HIPAA-compliant and pursues community-driven growth through partnerships with non-profits, schools, social service providers, and government agencies, staffed by a dedicated Director of External Affairs and a Strategic Partnerships Specialist.

Name

Canopy Mental Health & Consulting

Legal name

Canopy Mental Health & Consulting

Website

https://canopymhc.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Canopy Mental Health & Consulting is a privately held, values-based outpatient mental health practice in the Twin Cities serving BIPOC, LGBTQ+, and other historically marginalized populations with culturally responsive individual, family, couples, group therapy, and medication management, plus a CEU training platform.

Ownership category

akta.pro rank

Product category

Outpatient Mental Health Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (621330), Offices of Physicians, Mental Health Specialists (621112)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Educational Services (8200)

akta.pro primary industry

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)

akta.pro secondary industry

Outpatient Mental Health & Counseling Clinics (HLAFABAC)

Keywords

• Mental health services
• Outpatient psychotherapy
• Continuing education training
• Medication management
• Group therapy services

Headquarters

HQ city

Richfield

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Insurance Billing: Canopy accepts in-network insurance from major providers including Blue Cross Blue Shield, Cigna, Medica, United Healthcare, Preferred One, Aetna, UCare, HealthPartners, and Minnesota Medicaid plans. Bills insurance directly for covered psychotherapy sessions.
2. Self-Pay: Flat fee per psychotherapy session for self-pay clients. Sliding scale pricing available based on verified income for those who qualify.
3. Employee Assistance Program (EAP): Limited sessions covered through employer-sponsored EAP benefits.
4. Group Therapy: $60 per session for group therapy, with sliding scale available for qualifying clients.
5. Professional Training & CEU Courses: Self-paced online training courses available for purchase through Canopy Learning Hub. Interactive trainings range 1-4 hours. Certificate of completion or CE certificates provided.
6. Live Training Services: Customized live training facilitated by Canopy mental health professionals, offered in-person or remotely to teams, communities, or organizations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Canopy Mental Health & Consulting is a Twin Cities-based, values-driven mental health organization providing outpatient psychotherapy (individual, family, couples, and multicultural), medication management, and group therapy, with a focus on historically underserved and marginalized populations. It also operates the Canopy Learning Hub, offering CEU-accredited professional training courses and customized live training for practitioners and organizations.

Product overview

Canopy Mental Health & Consulting is a values-based mental health organization offering outpatient and online therapy options. The core offering consists of clinical mental health services including Individual Psychotherapy, Family Psychotherapy, Couples Counseling & Relationship Psychotherapy, Multicultural Psychotherapy, Medication Management, and Group Therapy. Additionally, the organization operates the Canopy Learning Hub as a professional training platform offering self-paced online courses and live training for mental health practitioners with CEU certifications. Services are available in-person at two Minnesota locations (Richfield and Northeast Minneapolis offices) and via telehealth.

Differentiator

Problem solved

Functional benefit

Brands

• Canopy Learning Hub: A professional training and continuing education platform offering self-paced online courses and live training for mental health practitioners and community service providers.

Products and services

• Individual Psychotherapy One-on-one therapy services for adults, adolescents, and children addressing mental health concerns, delivered in-person or via telehealth.
• Family Psychotherapy Therapy services for families seeking to address relational and mental health challenges together.
• Couples Counseling & Relationship Psychotherapy Counseling for couples and partners addressing relationship dynamics and mental health.
• Multicultural Psychotherapy Culturally responsive psychotherapy tailored to BIPOC, LGBTQ+, and other historically underserved and marginalized communities.
• Medication Management Psychiatric medication evaluation and ongoing management provided by a prescriber for clients requiring pharmacological support.
• Group Therapy Facilitated group therapy sessions priced at $60 per session for clients seeking peer-supported therapeutic settings.
• Canopy Learning Hub Professional training platform offering self-paced CEU-accredited courses (ASWB and NBCC approved) for mental health practitioners and customized live training services for teams, communities, and organizations.

Quantifiable outcome

• In-network with 9 major insurance providers including Minnesota Medicaid plans
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Canopy RootsminorOthersCanopy Roots is identified as a partner company on the careers page. Links to view career opportunities at Canopy Roots are provided, suggesting a collaborative relationship between the two organizations. Canopy Roots appears to be a separate but affiliated mental health organization.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Talkspace: Nationally scaled online therapy platform accepting major insurance plans including Medicaid in many states; a broad incumbent that competes for Canopy's same in-network therapy demand with much greater geographic reach.
• Lyra Health: Enterprise mental health benefits platform delivering therapy and coaching through employer contracts; comparable to Canopy in clinical modality breadth and insurance/employer channel, but operating at vastly larger scale.
• BetterHelp: Largest direct-to-consumer online therapy subscription service; competes with Canopy's telehealth arm and self-pay positioning for broad consumer mental health demand across all geographies.
• Cerebral: Subscription-based mental health platform combining therapy with medication management; comparable in service mix (Canopy's medication management plus therapy) and in-network insurance strategy.

Direct peers

• Octave: Outpatient therapy practice operating across multiple states with a hybrid in-person and virtual delivery model, focused on commercial insurance populations; closely comparable to Canopy's clinical service mix and network strategy.
• Headway: Insurance billing and credentialing platform that recruits and enables independent therapists to join in-network panels; directly comparable to Canopy's in-network billing operations and serves as a structural alternative to running an owned clinic network.
• Two Chairs: Multi-state outpatient therapy practice with similar in-person plus virtual model, strong clinical culture, and employer/insurance partnership focus; directly comparable to Canopy's outpatient clinic operations and growth posture.
• Open Path Psychotherapy Collective: Non-profit therapist network offering sliding-scale therapy sessions, similar to Canopy's sliding-scale availability; comparable in mission (access to mental health care) and per-session pricing model.

Emerging players

• Charlie Health: Virtual intensive outpatient program for adolescents and young adults with moderate-to-severe mental health needs; partially comparable through Canopy's adolescent and family therapy offerings, but operating at higher acuity and scale.
• Joon Care: Teen and young adult-focused teletherapy service accepting major insurance; partial overlap with Canopy's adolescent segment via virtual delivery and in-network claims handling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/canopymhc
• LinkedInlinkedin.com/company/canopy-mental-health-and-consulting

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Canopy Mental Health & Consulting