Everbearing Services

What Everbearing Services does

Everbearing Services LLC is a privately held, founder-led digital marketing agency founded in 2009 and headquartered in Portland, Oregon. The firm exclusively serves the U.S. green industry — landscapers, lawn care providers, garden centers, hardscape companies, and tree services — with a service stack spanning SEO, Answer Engine Optimization (AEO), paid advertising (Google Ads, PPC, social media), social media management, marketing automation (email and SMS), website design across three tiers (Express, Bundle, Custom), and add-on offerings including custom software development, graphic design, copywriting, competitive analysis, market research, reputation management, and blogger outreach. The company also produces the Landscape Business Growth Lab podcast hosted by founder Ron McCabe and maintains memberships in trade bodies including NALP, AmericanHort, CLCA, OAN, OLCA, and WALP, as well as Google Partner and Yelp Advertising Partner statuses.

The underlying technology stack is conventional digital marketing infrastructure — third-party platforms for analytics (Google Analytics), call tracking (CallRail), and location services (Google Maps Platform) — augmented by bespoke client work such as custom-coded WooCommerce sites and proprietary operational software tailored to individual landscaping businesses. There is no proprietary AI or ML layer disclosed; the most differentiated technical practice is AEO, which positions client content for featured snippets, voice search, and answer-engine results rather than building internal AI systems.

Commercially, Everbearing Services operates on a professional-services revenue model combining project-based fees and multi-year retainers, with custom quote-based pricing rather than published tiers. Go-to-market is sales-led and consultative: free consultations, phone inquiries, website contact forms, podcast-driven thought leadership, and founder-led industry event speaking. All six publicly cited customers are SMBs, and the firm has reported a client turnover rate below 7% since 2009. Revenue, funding, and detailed headcount are not disclosed; the firm appears to be bootstrapped and founder-owned without institutional investment.

Name

Everbearing Services

Legal name

Everbearing Services

Website

https://everbearingservices.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Everbearing Services is a Portland-based, founder-led digital marketing agency founded in 2009 that exclusively serves U.S. landscaping and green-industry SMBs with SEO, AEO, paid advertising, website design, marketing automation, and custom software services on multi-year retainer and project engagements.

Ownership category

akta.pro rank

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Digital Marketing Services: Everbearing Services generates revenue through providing comprehensive digital marketing services to landscaping and green industry businesses. Services include SEO, AEO, paid advertising management, website design, social media marketing, and email/SMS marketing. Revenue is generated through project-based fees and ongoing service retainer arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Everbearing Services is a digital marketing agency that provides SEO, Answer Engine Optimization (AEO), paid advertising, website design, social media management, and email/SMS marketing automation exclusively to small and mid-sized businesses in the green industry, including landscapers, lawn care providers, garden centers, hardscape companies, and tree services. Engagements are customized to each client's seasonal cycles and growth goals and are delivered on multi-year, quote-based contracts. The firm also develops custom-coded websites, WooCommerce storefronts, and bespoke software tailored to individual client requirements.

Product overview

Everbearing Services is a digital marketing agency exclusively serving the landscaping and green industry (landscapers, lawn care providers, garden centers, and hardscape companies) since 2009. The company offers a unified suite of digital marketing services organized around three core pillars: (1) Online Visibility services (SEO, Local SEO, and Answer Engine Optimization), (2) Advertising services (Paid Search/PPC and Social Media Advertising), and (3) Website services (Website Design, Custom Software Development, and various add-on services including Graphic Design, Logo Design, Copywriting, Competitive Analysis, Market Research, Reputation Management, and Blogger Marketing). The company also produces the Landscape Business Growth Lab podcast as part of its thought leadership content. All services are customized to the seasonal cycles and competitive dynamics of the green industry, and are delivered primarily as professional services rather than packaged software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Complete Digital Marketing Solutions Comprehensive suite of digital marketing services tailored for the landscaping and green industry, combining SEO, AEO, paid advertising, website design, social media, and email/SMS marketing to generate leads and drive business growth for landscapers, lawn care providers, garden centers, and hardscape companies.
• Search Engine Optimization (SEO) Landscaping SEO services that place companies in front of people searching for help online, optimizing for featured snippets, People Also Ask results, and voice searches for green industry buyers.
• Local SEO Local landscaping advertising that improves Google Business Profile, builds citations, and integrates location-specific keywords for landscaping near me searches to drive local customer acquisition.
• Paid Advertising Paid advertising services including Google Ads for landscapers, landscaping PPC campaigns, and social media advertising designed to deliver qualified leads with measurable results.
• Website Design Landscaping website design producing fast, mobile-friendly sites built to convert visitors into leads, including online payment gateways, text message marketing capabilities, and digital tools tailored for landscapers.
• Social Media Management Landscaping social media marketing using platforms such as Instagram and Facebook to display projects, build trust, and generate leads for landscaping companies.
• Marketing Automation Email and SMS marketing for landscapers including seasonal reminders, project updates, and automated workflows to keep clients engaged and top-of-mind through seasonal cycles.
• Custom Software Development Custom software development tailored to meet specific business needs of green industry clients, as referenced in testimonials for bespoke solutions such as streamlined business operations and custom-coded WooCommerce sites.
• Graphic Design Graphic design services for visual branding and marketing materials targeted at green industry clients.
• Logo Design Logo design services for landscapers and green industry companies, available independently of full website builds.
• Copywriting Professional copywriting services for website content and marketing materials targeted at green industry buyers.
• Competitive Analysis Competitive analysis services to evaluate market positioning and identify opportunities for landscapers and other green industry businesses.
• Market Research Market research services for green industry businesses to inform marketing strategy and identify growth opportunities.
• Reputation Management Reputation management services to build and protect online presence and customer reviews for landscaping and green industry businesses.
• Blogger Marketing Services Blogger outreach and influencer marketing services to reach new landscaping and green industry customers through industry influencers.
• Landscape Business Growth Lab Podcast Monthly podcast featuring candid conversations with green industry business owners and experts on business growth strategies, hosted by founder Ron McCabe and used as a thought-leadership and lead-generation asset.

Quantifiable outcome

• Client turnover rate below 7 percent since 2009
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and moderate.

• GooglecoreTechnology or IntegrationGoogle Partner status, indicating certification and partnership in Google's advertising and marketing technology ecosystem. The company manages Google Ads campaigns for landscaping clients and utilizes Google Business Profile optimization.
• YelpcoreGTM or Marketing PartnerYelp Advertising Partner status. The company manages Yelp advertising campaigns for landscaping clients as part of local marketing strategies.
• OLCA (Oregon Landscape Contractors Association)coreOthersOregon Landscape Contractors Association membership. Logo displayed in 'Backed by Trusted Associations & Partners' section.
• WALP (Willamette Valley Landscape Professionals)coreOthersWillamette Valley Landscape Professionals membership. Logo displayed in 'Backed by Trusted Associations & Partners' section.
• OAN (Oregon Association of Nurseries)coreOthersOregon Association of Nurseries membership. Logo displayed in 'Backed by Trusted Associations & Partners' section.
• CLCA (California Landscape Contractors Association)coreOthersCalifornia Landscape Contractors Association membership. Logo displayed in 'Backed by Trusted Associations & Partners' section.
• NALP (National Association of Landscape Professionals)coreOthersNational Association of Landscape Professionals membership. Logo displayed in 'Backed by Trusted Associations & Partners' section.
• AmericanHortcoreOthersAmericanHort membership (formerly American Nursery & Landscape Association). Logo displayed in 'Backed by Trusted Associations & Partners' section.
• BBB (Better Business Bureau)moderateOthersBBB Accredited Business. Logo displayed indicating company maintains BBB standards and accreditation.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Disruptive Advertising: Digital marketing agency specializing in paid media (PPC, social ads) and SEO for mid-market and SMB clients. Comparable agency model and customer profile, though stronger paid-media orientation than Everbearing's SEO-first mix.
• WebFX: Full-service digital marketing agency serving SMBs across multiple verticals with SEO, paid media, web design, and marketing automation. Highly comparable in service mix and SMB customer base to Everbearing, though lacking Everbearing's exclusive vertical focus.
• Thrive Internet Marketing Agency: Digital marketing agency offering SEO, PPC, web design, and social media services to SMB and mid-market clients. Operates a similar professional services model with retainer-based engagements comparable to Everbearing's offerings.
• Scorpion: Marketing and technology provider focused on home services and local businesses, including landscapers, HVAC, plumbers, and legal. Closest peer given its explicit vertical focus on home-services local marketing — directly competing for the same green-industry clients as Everbearing.
• HigherVisibility: SEO-led digital marketing agency serving SMBs with a comparable service portfolio including SEO, paid advertising, and web design. Similar agency structure and SMB-centric go-to-market motion to Everbearing.

Broad incumbents

• Hibu: Established large-scale marketing services provider offering digital marketing, websites, and advertising to local SMBs across the U.S. Comparable SMB-focused service portfolio but at significantly greater scale and breadth than Everbearing.
• Blue Corona: Marketing agency with deep focus on home services, contractors, and industrial B2B. Comparable in targeting service-based SMBs and contractors, including home-services verticals adjacent to landscaping — making it a partial competitor and partial peer.
• ReachLocal: Long-established digital marketing provider serving local SMBs with websites, SEO, and paid media. Comparable SMB service portfolio and U.S. geographic footprint, operating at significantly larger scale than Everbearing.

Emerging players

• Vendasta: SMB marketing and commerce platform enabling agencies and resellers to deliver digital services to local businesses. Adjacent — overlapping in the agency-to-SMB channel but operating a software/platform model rather than the bespoke agency model Everbearing uses.
• Service Autopilot: Field-service management and marketing automation software purpose-built for lawn care, landscaping, and snow removal companies. Overlaps with Everbearing's green-industry customer base and increasingly competes on marketing automation capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/in/ronmccabe
• Xx.com/Everbearing
• Facebookfacebook.com/EverbearingServices

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Everbearing Services