Me Fitness Studios

What Me Fitness Studios does

Me Fitness Studios is a privately held, single-location fitness and wellness facility operating from an 18,000-square-foot, two-floor building at 4943 NE MLK Jr Blvd in the King neighborhood of Northeast Portland, Oregon. Founded around 2012 and led since by General Manager Kristi Sandstrom, the facility offers 24/7 gym access on a no-contract, month-to-month basis alongside small-group fitness classes covering strength training (Booty Luv, Strength Bootcamp, TRX Suspension), yoga, Pilates, and cardio formats. The product line is broadened by independent-contractor personal training, in-house licensed massage therapy, and an on-site physical therapy clinic operated by Good Health Physical Therapy as a sub-brand partner.

The facility's equipment footprint — five squat racks, dedicated deadlift area, two group studios, a dedicated yoga/Pilates studio, and cardio deck — supports a contract-free value proposition targeting Northeast Portland residents seeking flexible access. Customers purchase monthly gym memberships, drop-in classes, 5- and 10-class packs, or $15 one-week unlimited trial passes for Portland residents. Personal training sessions are priced and delivered by independent contractors, while massage therapy is staffed in-house. Good Health Physical Therapy occupies the upper level and offers hour-long personalized treatments, billing most insurance companies and coordinating with MDs, NDs, DOs, and chiropractors in a holistic care model.

Distribution is omnichannel within a single geography: front-desk sales, the MeFit mobile app for iOS and Android, Momence-powered web booking for reservations and prepay class packs, plus organic social (Instagram, Facebook) for top-of-funnel awareness. The studio runs a layered partnership program with five NE Portland local businesses (Vesper Mushrooms, Revive Athletics, Carioca Bowls, Bia Blends, and Do Good Multnomah) offering member discounts and reciprocal promotion. Headcount is reported in the 11–50 range, weighted toward independent contractor trainers and instructors rather than full-time employees; no external institutional capital, M&A activity, or multi-unit expansion is disclosed.

Name

Me Fitness Studios

Legal name

Me Fitness Studios

Website

https://mefitstudios.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Me Fitness Studios is a privately held, single-location 18,000-square-foot fitness and wellness facility in Northeast Portland offering 24/7 no-contract gym access, group fitness classes, personal training, massage therapy, and an on-site physical therapy clinic serving Portland-area residents.

Ownership category

akta.pro rank

Product category

Fitness Center & Gym Services

NAICS

Fitness and Recreational Sports Centers (71394), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

General Personal Training (In-Person & Virtual) (HSADAAAA)

akta.pro secondary industries

Small-Group Personal Training (Semi-Private) (HSADAAAN), Private 1:1 Yoga/Pilates & Small-Group Sessions (HSADACAI)

Keywords

• Fitness center services
• Group fitness classes
• Personal training
• Yoga pilates studio
• Physical therapy clinic

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Gym Membership: Monthly or ongoing membership providing 24/7 gym access to all equipment and facilities
2. Class Packages: Drop-in single classes, 5-pack, and 10-pack class packages for small group fitness sessions
3. Personal Training: One-on-one training sessions with independent contractor personal trainers - rates vary by trainer
4. Massage Therapy: Licensed massage therapy services provided by in-house therapists
5. Physical Therapy: Good Health Physical Therapy clinic operating on second level, offering holistic personalized treatment

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Me Fitness Studios operates a 24-hour, 18,000-square-foot, two-floor boutique fitness facility in NE Portland offering monthly gym memberships with no long-term contracts. The studio provides small-group fitness classes (strength, yoga, Pilates, TRX, cardio), one-on-one personal training with independent contractor trainers, licensed massage therapy, and an on-site physical therapy clinic (Good Health Physical Therapy).

Product overview

ME Fitness Studios is a boutique fitness facility offering a comprehensive suite of health and wellness services. The core offering centers on a 24-hour, 18,000 square foot gym with group fitness classes (strength training, yoga, Pilates, TRX, cardio) and personal training. The portfolio includes the MeFit mobile app for iPhone and Android, on-site Good Health Physical Therapy clinic, and licensed massage therapy services. Class packages and trial memberships provide flexible entry points for non-members.

Differentiator

Problem solved

Functional benefit

Products and services

• ME Fitness Studios - 24-Hour Gym A 24-hour fitness facility in NE Portland with two floors including group fitness studios, personal training areas, and a fully equipped weight room with 5 squat racks across 18,000 square feet. Members receive 24/7 access with no long-term contracts.
• Group Fitness Classes Small studio session classes including strength (Booty Luv Sculpt, Strength Bootcamp, TRX Suspension Method), yoga (Vinyasa, Restorative), Pilates (Mat, TRX Pilates), cardio, and gentle fitness options led by certified instructors.
• Personal Training One-on-one personalized training sessions with independent contractor trainers and strength coaches, offered to both members and non-members. Rates vary by trainer.
• Massage Therapy Licensed massage therapy services provided by in-house massage therapists supporting client wellness, muscle recovery, and integrative bodywork.
• Good Health Physical Therapy An on-site physical therapy clinic offering hour-long personalized, holistic treatments with collaborative wellness care alongside MDs, NDs, DOs, chiropractors, and midwives. Bills most insurance companies; no medical referral needed.
• MeFit Mobile App Proprietary mobile application available for iPhone and Android devices enabling members to access class schedules, make reservations, and manage their gym membership.

Quantifiable outcome

• Hour-long personalized physical therapy treatments (vs typical high-volume clinics)
• +1 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered minor and core.

• Vesper MushroomsminorGTM or Marketing PartnerLocal mushroom extract company offering 15% discount for ME Fitness members on in-shop purchases. Partnership designed to elevate member wellness through functional products.
• Revive AthleticsminorGTM or Marketing PartnerSustainable athletic wear brand creating affordable and eco-friendly workout clothing. Partnership supports the fitness community with sustainable apparel options.
• Carioca BowlsminorGTM or Marketing PartnerPortland Açaí Cafe located just down the street at NE 9th and Alberta St. Offers nutritious açaí bowls and warm food options for fitness community post-workout.
• Bia BlendsminorGTM or Marketing PartnerPowdered energy drink made with intentional ingredients and B-vitamins. Lightly caffeinated with L-theanine and fiber for sustained energy without crash.
• Do Good MultnomahminorStrategic or Co-development PartnerNonprofit addressing houselessness in Portland through individualized support. ME Fitness supports this organization as part of community cultivation efforts.
• Good Health Physical TherapycoreStrategic or Co-development PartnerPhysical therapy clinic operating on the second level of ME Fitness Studios. Offers hour-long personalized holistic treatments, works with various healthcare providers (MD, ND, DO, Chiropractor, LPN, midwife) for collaborative wellness care. Bills most insurance companies.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Burn Boot Camp: Burn Boot Camp is a boutique group fitness franchise focused on strength and conditioning camps, directly comparable to ME Fitness's small-group strength and conditioning class formats.
• CorePower Yoga: CorePower Yoga is a national boutique yoga chain offering group yoga classes and teacher training, directly comparable to ME Fitness's Vinyasa and Restorative Yoga class offerings.
• Club Pilates: Club Pilates is a boutique Pilates franchise offering small-group reformer and mat sessions, directly comparable to ME Fitness Studios' Pilates Mat and Pilates Mat 2-3 classes.
• Anytime Fitness: Anytime Fitness is a 24/7-access, single and multi-location fitness franchise with no-contract memberships, directly comparable to ME Fitness Studios' core 24-hour, contract-free gym model.
• F45 Training: F45 is a boutique functional-training franchise delivering 45-minute group workouts, directly comparable to ME Fitness's small-group strength, cardio, and circuit-style classes.
• Orangetheory Fitness: Orangetheory is a national boutique group fitness concept offering coached small-group classes, directly comparable to ME Fitness's small-group class (TRX, Booty Luv, Strength Intervals) lineup.

Broad incumbents

• Gold's Gym: Gold's Gym is an established national full-service gym brand offering group classes, personal training, and strength equipment, broadly comparable to ME Fitness's integrated service mix.
• LA Fitness: LA Fitness is a multi-service full-facility gym chain offering group classes, personal training, and amenities at scale; it competes with ME Fitness on breadth of services but operates as a much larger incumbent.
• Planet Fitness: Planet Fitness operates low-cost, no-contract, 24/7 fitness centers at scale; it competes with ME Fitness Studios on price and contract flexibility but targets a higher-volume, less-service-oriented segment.
• Esporta Fitness (formerly 24 Hour Fitness): Esporta Fitness (formerly 24 Hour Fitness) is a national 24-hour-access, multi-service gym chain offering memberships, classes, and personal training, broadly comparable to ME Fitness's 24/7 full-service model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mefitstudios
• Instagraminstagram.com/mefitstudios/?hl=en
• LinkedInlinkedin.com/company/me-fitness-studios

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Me Fitness Studios