Infinity IT Solutions
Air IT Group is a UK-headquartered managed IT services provider delivering subscription-based IT support, cloud, cyber security, modern workplace, and Data & AI outsourcing to small, medium, and large British businesses across 8 regional offices.
- Company typePrivate
- Founded2004
- HeadquartersStafford, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Infinity IT Solutions does
Air IT Group Limited is a UK-headquartered managed IT services provider (MSP) founded in 2004, operating from 8 offices across the United Kingdom with its registered base in Sandiacre, Nottingham. The company delivers end-to-end business technology outsourcing to UK small, medium, and large organizations, spanning six service categories: Data & AI, IT Support, Cloud, Cyber Security, Modern Workplace, and Consultancy & Advisory. Its portfolio is anchored by Air 360, a trademarked integrated platform combining cybersecurity, cloud, and automation in a fully managed offering, and Air Sec, a specialist managed cyber security division providing 24/7 monitoring, managed detection and response, SIEM/SOC, vulnerability management, and CREST-accredited penetration testing.
The technology stack is deeply anchored in the Microsoft ecosystem — Azure, Microsoft 365, Microsoft Copilot, Power Platform (Power BI, Power Automate, Power Apps, Power Pages), Microsoft Purview, and Microsoft Fabric — complemented by security and operational tooling partnerships with SentinelOne, Mimecast, Datto, ConnectWise, and CREST. The company explicitly positions generative AI, agentic AI, predictive analytics, and process automation as in-scope capabilities, evidenced by a dedicated Data & AI service line, AI-themed webinars, and a 2026 Rewst Automation & AI Excellence Award.
Commercially, Air IT Group operates a sales-led, field-sales-driven GTM combining a dedicated phone sales line, regional office coverage, and website self-serve quote capture. Revenue mechanics are primarily subscription-based and recurring — managed IT support, cloud services, and Technology-as-a-Service billed monthly — supplemented by project-based Professional Services revenue (IT consultancy, project delivery, technology audits). The company is privately held with no disclosed investors, no parent entity, and no public funding rounds in the source data; ownership commentary indicates founder/management-held independence. Geographic scope is single-country (UK), with no international footprint claimed.
Infinity IT Solutions firmographics
Firmographics- Name
- Infinity IT Solutions
- Legal name
- Air IT Group Limited
- Website
- https://infinityit-solutions.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Air IT Group is a UK-headquartered managed IT services provider delivering subscription-based IT support, cloud, cyber security, modern workplace, and Data & AI outsourcing to small, medium, and large British businesses across 8 regional offices.
- Ownership category
- akta.pro rank
Infinity IT Solutions industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- akta.pro primary industry
- Enterprise Architecture & IT Operating Model (BPAHAEAB)
- akta.pro secondary industries
- IT Governance, Risk & Compliance (IT GRC) Platforms (HDAEALAK), IT Asset Management (ITAM) Platforms (HDAEALAD), IT Asset Lifecycle Services (Procure-to-Retire) (BPAEAOAF)
Keywords
Where Infinity IT Solutions is headquartered
LocationHeadquarters
- HQ city
- Stafford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Infinity IT Solutions business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Managed IT Services: Recurring monthly fees for fully managed or co-managed IT support packages covering cybersecurity, cloud, and automation services. Provides predictable monthly pricing for enterprise-grade cyber security and infrastructure maintenance.
- Cloud Services: Subscription-based cloud services including cloud strategy, migration, infrastructure, and Microsoft Azure services. Includes Business Continuity & Disaster Recovery services.
- Technology as a Service: Subscription-based technology procurement and management services for devices and equipment.
- Professional Services: Project-based professional services including IT consultancy, project delivery, technology audits, and strategic IT roadmaps.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Tailored IT packages for small, medium, and large businesses |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Infinity IT Solutions product offering
Product offeringCore offering
Air IT Group provides fully managed and co-managed IT support, cloud, cyber security, modern workplace, and data & AI services to UK small, medium, and large businesses. The portfolio is anchored by Air 360, a trademarked intelligent IT support platform that combines cybersecurity, cloud, and automation in one fully managed service, alongside Air Sec, a specialist managed cyber security division offering 24x7 monitoring and threat detection.
Product overview
Infinity IT Solutions operates as a comprehensive managed IT services provider offering an integrated suite of business technology solutions. The core product portfolio is anchored by Air 360, a trademarked intelligent IT support platform combining cybersecurity, cloud, and automation in one fully managed solution, and Air Sec, a specialist managed cyber security services division. The offering spans multiple service categories: Data & AI (including Microsoft Power BI, Power Platform, Power Automate, Copilot, Purview, and Fabric integrations), IT Support (managed, co-managed, and enterprise solutions), Cloud Services (strategy, migration, infrastructure, and Microsoft Azure), Cyber Security (MDR, SIEM/SOC, email, network security, penetration testing, and compliance), Modern Workplace (Microsoft 365, Teams, SharePoint, Azure Virtual Desktop, and connectivity), and Consultancy & Advisory services. The company provides end-to-end solutions from local hands-on support backed by 8 UK offices, combined with national 24/7 technical expertise.
Differentiator
Problem solved
Functional benefit
Brands
- Air 360: A trademarked intelligent IT support platform combining cybersecurity, cloud, and automation in one fully managed service, designed to protect data, devices, and online activities while boosting business productivity.
- Air Sec
Products and services
- Air 360
Companies that use Infinity IT Solutions
Customer profileSegments3 records
Ideal customer profiles3 records
Infinity IT Solutions technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability6 records
Feature2 records
Infinity IT Solutions partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and supporting.
- MicrosoftcoreMicrosoft partner providing Azure cloud services, Microsoft 365, Microsoft Copilot, Power BI, Power Platform, Power Automate, Microsoft Purview, Microsoft Fabric, and related Microsoft technologies as part of the service offering.
- MimecastsupportingEmail security partner providing managed email security services.
- SentinelOnesupportingCybersecurity technology partner for endpoint protection and managed detection services.
- DattosupportingPartner for backup and disaster recovery solutions, business continuity services.
- ConnectWisesupportingTechnology partner for IT management and automation platforms.
- CRESTsupportingCREST Certified Partner for penetration testing and cyber security assessment services.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Infinity IT Solutions competitors and assessment
Company assessmentBroad incumbents
- Softcat plc: Large UK-listed IT infrastructure and services provider. Comparable because both serve UK SMEs and mid-market customers with Microsoft-centric managed IT, cloud, and licensing services; Softcat is a much larger incumbent operating across the same horizontal market.
- Computacenter plc: Major European IT infrastructure and services provider. Comparable as a broad incumbent offering managed services, workplace, security, and cloud across enterprise customers, including Microsoft-centric solutions; serves a much larger and more international customer base.
- SCC plc: Large European IT services and solutions business. Comparable as a broad incumbent offering managed services, cloud, security, and workplace solutions to enterprise and mid-market customers across the UK and Europe.
- Bechtle AG: Large European IT services and hardware provider with significant UK operations. Comparable as a broad incumbent offering managed services, cloud, security, and workplace across enterprise customers in overlapping geographies.
Direct peers
- ANS Group: UK-based digital transformation and managed services provider with strong Microsoft Azure and Microsoft 365 focus. Highly comparable: similar customer segments (UK enterprise and mid-market), Microsoft-centric cloud and managed-service portfolio, and competing for similar transformation deals.
- Bytes Software Services: UK-focused Microsoft licensing, software, and managed services partner. Comparable because both are UK-centric Microsoft partners targeting enterprise customers with cloud, security, and managed service offerings.
- Redcentric plc: UK managed IT, cloud hosting, and cyber security provider. Comparable because both offer managed IT, cloud, and security services to UK mid-market and enterprise customers with subscription-based commercial models.
- NVT Group: UK managed IT services and cloud provider. Comparable as a similarly sized UK MSP serving enterprise customers with managed IT, cloud, and cyber security services built on Microsoft and similar third-party stacks.
- Phoenix Software: UK Microsoft-focused licensing and cloud services provider. Comparable as a UK Microsoft partner offering managed cloud, security, and modernisation services to similar enterprise and mid-market customers.
Emerging players
- Cloudreach: Cloud-native managed services provider with strong Microsoft Azure focus. Comparable as an Azure-centric managed cloud and modernisation partner serving UK and European enterprise customers, though with a more cloud-first, less broad IT-support positioning than Air IT.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Infinity IT Solutions social profiles
Digital presenceInfinity IT Solutions compliance and trust
Trust signalCompliance1 record
Infinity IT Solutions financial estimates
Financial estimateRevenue estimate
Valuation estimate
Infinity IT Solutions leadership team
Management profileNumber of profiles
Profiles1 record
Infinity IT Solutions subsidiaries and ownership
Company hierarchySubsidiaries1 record
Infinity IT Solutions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Infinity IT Solutions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Infinity IT Solutions
What does Infinity IT Solutions do?
Air IT Group provides fully managed and co-managed IT support, cloud, cyber security, modern workplace, and data & AI services to UK small, medium, and large businesses. The portfolio is anchored by Air 360, a trademarked intelligent IT support platform that combines cybersecurity, cloud, and automation in one fully managed service, alongside Air Sec, a specialist managed cyber security division offering 24x7 monitoring and threat detection.
Is Infinity IT Solutions a public or private company?
Infinity IT Solutions is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Infinity IT Solutions founded?
Infinity IT Solutions was founded in 2004. It employs 11 to 50 people.
Where is Infinity IT Solutions based?
Infinity IT Solutions is headquartered in Stafford, United Kingdom, in the Europe region.
How does Infinity IT Solutions make money?
Four revenue lines are on record. Managed IT Services are the primary driver. The others are cloud Services, technology as a Service and professional Services.
Who are Infinity IT Solutions's main competitors?
Broad incumbents on record are Softcat plc, Computacenter plc, SCC plc and Bechtle AG. Direct peers are ANS Group, Bytes Software Services, Redcentric plc, NVT Group and Phoenix Software. Cloudreach is listed as an emerging player.
Does Infinity IT Solutions have an API?
No public API is recorded for Infinity IT Solutions.
What industry is Infinity IT Solutions in?
Infinity IT Solutions's product category is Managed IT Services. Its primary akta.pro industry code is BPAHAEAB, Enterprise Architecture & IT Operating Model, with a secondary code of HDAEALAK, IT Governance, Risk & Compliance (IT GRC) Platforms. Its NAICS code is 54151.