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Homefield

Full company profile

uuid0023we6

Namestring
Homefield
Websiteurl
myhomefield.ca
Company typeenum
Private
Founded yearint
2019
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersSteinbach, Canada
HQ citystring
Steinbach
HQ countrystring
Canada
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
digital marketing services, campaign management, brand development, web design services, workplace strategy consulting
Product category
Marketing Services
Social media profiles1 record
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 2 records shown
1Homefield Marketing
Description

Marketing solutions for local Prairie businesses

myhomefield.ca
+1 more record
Core offering1 text field

Homefield is a marketing agency that provides digital marketing, campaign management, web design, brand development, and creative services to local Prairie businesses in Canada. The company operates two sub-brands: Homefield Marketing, which delivers proven marketing solutions for local businesses, and Homefield People and Strategy, which provides workplace tools for healthier and more productive organizations. A unified Business App portal serves as the authentication gateway for these services.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Homefield is a multi-brand platform offering two primary service lines: Homefield Marketing delivers proven marketing solutions for local prairie businesses, while Homefield People and Strategy provides tools for healthier and more productive organizations. The platform also includes a Business App that serves as the authentication and access gateway for these services. The offering operates as a platform-plus-sub-brands architecture where the Business App provides unified login access to the distinct marketing and workplace transformation brands.

Product and service1 record
1Homefield Marketing
Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
1BrandLume
TypeDirect peer
Description

Canadian digital marketing agency offering web design, SEO, branding, and digital marketing services to SMBs—directly comparable to Homefield Marketing in the regional Canadian market.

2Lattice
TypeEmerging player
Description

People management platform for performance, engagement, and growth—an adjacent platform that intersects with Homefield People and Strategy's organizational health and productivity positioning.

3Idea Rebel
TypeRegional player
Description

Canadian digital agency offering web design, branding, and digital marketing, headquartered in Vancouver—comparable service portfolio with Homefield Marketing but operating in a different Canadian region.

4WebFX
TypeBroad incumbent
Description

Large US-based digital marketing agency offering comprehensive marketing services to mid-market and enterprise customers—relevant as a scaled incumbent in the same service category that competes for similar client budgets.

5Thrive Internet Marketing Agency
TypeDirect peer
Description

Full-service digital marketing agency focused on small to medium-sized businesses, providing web design, SEO, PPC, and social media—closely aligned with Homefield Marketing's offering and SMB customer segment.

6Culture Amp
TypeBroad incumbent
Description

Employee experience and workplace culture platform serving mid-market and enterprise customers—the clearest scaled incumbent in the people/strategy space where Homefield People and Strategy operates.

7Power Digital Marketing
TypeBroad incumbent
Description

US-based digital marketing agency offering full-funnel services including SEO, paid media, and content marketing, competing with Homefield for SMB and mid-market clients seeking growth marketing support.

8KlientBoost
TypeDirect peer
Description

Performance marketing agency providing paid acquisition, CRO, and creative services to mid-market brands, similar in scope, pricing model, and customer segment to Homefield Marketing.

9Disruptive Advertising
TypeDirect peer
Description

Digital marketing agency specializing in paid media, SEO, and lifecycle marketing for growth-focused brands, comparable in service mix and customer profile to Homefield Marketing.

10Big Drop Inc
TypeDirect peer
Description

Digital marketing and web design agency serving SMBs and mid-market clients with similar service breadth (web design, branding, digital marketing) to Homefield Marketing.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Homefield

Marketing Servicesmyhomefield.ca

Homefield firmographics

Firmographics
Name
Homefield
Website
https://myhomefield.ca
Company type
Private
Founded year
2019
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Where Homefield is headquartered

Location

Headquarters

HQ city
Steinbach
HQ country
Canada
HQ region
North America

Markets served

Homefield business model

Business model
GTM type
B2B
Offering type
Services

Marketing channels1 record

Homefield product offering

Product offering

Core offering

Homefield is a marketing agency that provides digital marketing, campaign management, web design, brand development, and creative services to local Prairie businesses in Canada. The company operates two sub-brands: Homefield Marketing, which delivers proven marketing solutions for local businesses, and Homefield People and Strategy, which provides workplace tools for healthier and more productive organizations. A unified Business App portal serves as the authentication gateway for these services.

Product overview

Homefield is a multi-brand platform offering two primary service lines: Homefield Marketing delivers proven marketing solutions for local prairie businesses, while Homefield People and Strategy provides tools for healthier and more productive organizations. The platform also includes a Business App that serves as the authentication and access gateway for these services. The offering operates as a platform-plus-sub-brands architecture where the Business App provides unified login access to the distinct marketing and workplace transformation brands.

Differentiator

Problem solved

Functional benefit

Brands

  • Homefield Marketing: Marketing solutions for local Prairie businesses
  • Homefield People and Strategy

Products and services

  • Homefield Marketing

Companies that use Homefield

Customer profile

Segments2 records

Ideal customer profiles2 records

Homefield technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Homefield partnerships and signals

Strategic signal

Recent moves4 records

Expansion highlights4 records

Homefield competitors and assessment

Company assessment

Direct peers

  • BrandLume: Canadian digital marketing agency offering web design, SEO, branding, and digital marketing services to SMBs—directly comparable to Homefield Marketing in the regional Canadian market.
  • Thrive Internet Marketing Agency: Full-service digital marketing agency focused on small to medium-sized businesses, providing web design, SEO, PPC, and social media—closely aligned with Homefield Marketing's offering and SMB customer segment.
  • KlientBoost: Performance marketing agency providing paid acquisition, CRO, and creative services to mid-market brands, similar in scope, pricing model, and customer segment to Homefield Marketing.
  • Disruptive Advertising: Digital marketing agency specializing in paid media, SEO, and lifecycle marketing for growth-focused brands, comparable in service mix and customer profile to Homefield Marketing.
  • Big Drop Inc: Digital marketing and web design agency serving SMBs and mid-market clients with similar service breadth (web design, branding, digital marketing) to Homefield Marketing.

Emerging players

  • Lattice: People management platform for performance, engagement, and growth—an adjacent platform that intersects with Homefield People and Strategy's organizational health and productivity positioning.

Regional players

  • Idea Rebel: Canadian digital agency offering web design, branding, and digital marketing, headquartered in Vancouver—comparable service portfolio with Homefield Marketing but operating in a different Canadian region.

Broad incumbents

  • WebFX: Large US-based digital marketing agency offering comprehensive marketing services to mid-market and enterprise customers—relevant as a scaled incumbent in the same service category that competes for similar client budgets.
  • Culture Amp: Employee experience and workplace culture platform serving mid-market and enterprise customers—the clearest scaled incumbent in the people/strategy space where Homefield People and Strategy operates.
  • Power Digital Marketing: US-based digital marketing agency offering full-funnel services including SEO, paid media, and content marketing, competing with Homefield for SMB and mid-market clients seeking growth marketing support.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights4 records

Customer concentration

Homefield social profiles

Digital presence

Homefield financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Homefield leadership team

Management profile

Number of profiles

Homefield funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Homefield M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Homefield

What does Homefield do?

Homefield is a marketing agency that provides digital marketing, campaign management, web design, brand development, and creative services to local Prairie businesses in Canada. The company operates two sub-brands: Homefield Marketing, which delivers proven marketing solutions for local businesses, and Homefield People and Strategy, which provides workplace tools for healthier and more productive organizations. A unified Business App portal serves as the authentication gateway for these services.

Is Homefield a public or private company?

Homefield is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Homefield founded?

Homefield was founded in 2019. It employs 51 to 100 people.

Where is Homefield based?

Homefield is headquartered in Steinbach, Canada, in the North America region.

Who are Homefield's main competitors?

Direct peers on record are BrandLume, Thrive Internet Marketing Agency, KlientBoost, Disruptive Advertising and Big Drop Inc. Lattice is listed as an emerging player. Idea Rebel is listed as a regional player. Broad incumbents are WebFX, Culture Amp and Power Digital Marketing.

Does Homefield have an API?

No public API is recorded for Homefield.

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