MemberVault

What MemberVault does

MemberVault is a SaaS platform that enables individual creators, educators, coaches, and small business owners to build, sell, and deliver digital products — including online courses, membership sites, group coaching programs, websites, and workshop or summit replays. The company positions the product as an "intelligence layer" for creators, providing visibility into member engagement, content consumption, and warm-lead identification rather than functioning solely as a course-delivery mechanism. Customers are exclusively SMB or mid-market individual creators (e.g., online bagpipe instructors, lifestyle coaches, digital marketing consultants, education program operators), with no enterprise customers disclosed and no segment concentration beyond the creator economy.

The platform is built on WordPress with Amazon S3 as the underlying storage infrastructure and integrates natively with Stripe and PayPal for zero-fee payment processing. It offers five integrated product modules — online courses, membership sites, group coaching programs, websites, and workshop replays — that share a common engagement-tracking system. Core technical differentiators include gamification features (quizzes, leaderboards, celebration pop-ups, bonus modules unlocked by activity), content engagement tracking that surfaces who is completing what and who is a warm lead, and a broad integration roster spanning ActiveCampaign, SamCart, Intercom, Zapier, Kit, MailerLite, Mailchimp, Drip, Substack, Flodesk, Hello Audio, Fathom, Calendly, Honeybook, and Notion. The company maintains compliance with GDPR, CCPA, LGPD, and COPPA and operates globally.

MemberVault operates a product-led, self-serve go-to-market motion: prospects sign up for a 7-day free trial (no credit card required, expandable through onboarding-step completion) and can convert to one of three monthly subscription tiers — 5 Product ($29/mo or $290/yr), 15 Product ($49/mo or $490/yr), or Unlimited ($109/mo or $1,090/yr) — or to one of two lifetime plans (Stress Free at $297 or Unlimited at $3,500/12-instalments). MemberVault LLC is headquartered in Washington State, USA, was founded in 2019, and operates with 1–10 employees. The company is bootstrapped or founder-owned, with no disclosed external equity funding; co-founders Mike Kelly (CTO) and Erin Kelly (CEO) lead the business, and the company has worked with "thousands of creators" across its customer base.

Name

MemberVault

Legal name

MemberVault LLC

Website

https://membervault.co

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

MemberVault is a bootstrapped SaaS platform that enables individual creators, educators, and coaches to build, sell, and deliver online courses, memberships, group coaching programs, websites, and workshop replays, with built-in member engagement tracking and zero transaction fees. Founded 2019 in Washington State; 1–10 employees.

Ownership category

akta.pro rank

Product category

Online Course & Membership Platform

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI)

akta.pro secondary industries

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB), Community Hosting & Membership Platforms (MPACAJAF), Certification & Credentialed Creator Programs (MPACALAI)

Keywords

• Course creation platform
• Membership site software
• Creator economy SaaS
• Coaching program platform
• Online learning software

Headquarters

HQ city

Olympia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. Subscription Plans (Recurring): Monthly and annual subscription plans with tiered product limits. All features available on every plan with no gotchas. Revenue from 5 Product Plan ($29/month or $290/year), 15 Product Plan ($49/month or $490/year), and Unlimited Plan ($109/month or $1,090/year).
2. Lifetime Plans (One-time): One-time purchase lifetime access plans including Stress Free Lifetime ($297 one-time for 1 product/1 community) and Unlimited Lifetime ($3,500 one-time or 12 monthly payments of $312.50). Legacy lifetime plans also available.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

MemberVault is a SaaS platform that enables creators to build, sell, and deliver online courses, membership sites, group coaching programs, VIP days, challenges, summits, and digital downloads from a single hub. The platform provides a custom product builder, content engagement tracking, gamification features, audience intelligence, and direct Stripe/PayPal payment integration with zero transaction fees from MemberVault.

Product overview

MemberVault is a single unified SaaS platform that combines all features in every paid plan. The platform offers six integrated modules: Online Courses (with gamification and flexible course design), Membership Sites (with engagement features like quizzes and comments), Group Coaching Programs (with content tracking and automated feedback), Websites (for hosting blog posts and pages), and Workshop Replays (for upsells and bundles). All modules share a common member engagement tracking system, automated email integration capabilities, and gamification features, functioning as a cohesive ecosystem where content and member data flow between product types.

Differentiator

Problem solved

Functional benefit

Products and services

• MemberVault Platform An all-in-one SaaS platform for creators, educators, and small business owners to host, sell, and deliver online courses, memberships, group coaching programs, websites, and workshop replays with engagement tracking, gamification, and integrated payments via Stripe and PayPal.

Quantifiable outcome

• Creators can see who's completing what content and identify who is falling behind in programs
• +3 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

Feature6 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• StripecoreTechnology or IntegrationStripe is the primary payment gateway for MemberVault, handling credit/debit card transactions for subscribers purchasing or upgrading plans. MemberVault integrates directly with Stripe and charges zero fees on its end - only standard Stripe processing fees apply.
• PayPalcoreTechnology or IntegrationPayPal is a payment gateway used alongside Stripe for subscriber payments. Both gateways are used for automatic billing of fees and charges. Stripe and PayPal send notification emails when payments fail.
• ActiveCampaigncoreTechnology or IntegrationActiveCampaign is MemberVault's email service provider. When users sign up, their first name and email are transferred to ActiveCampaign for sending account updates, news, and valuable content. Also used for site tracking.
• SamCartcoreTechnology or IntegrationSamCart is the checkout cart used for subscribers to purchase or upgrade accounts. Collects first name, last name, email, and agreement to privacy policy and terms.
• IntercomcoreTechnology or IntegrationIntercom provides chat support for MemberVault customers and potential customers. Collects email address to address questions via email when live chat is unavailable. Customer name and email shared for support purposes.
• Amazon S3coreTechnology or IntegrationAmazon S3 is the server infrastructure where all MemberVault SaaS data is stored. This is the foundational infrastructure for the platform.
• WordPresscoreTechnology or IntegrationWordPress is the content management system used to build the MemberVault.co company website. Built as a self-hosted WordPress site.
• FacebookminorGTM or Marketing PartnerFacebook community where MemberVault users can connect, ask questions, and share experiences. Super supportive community referred to as being like no other.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• LearnDash: LearnDash is a WordPress-based LMS plugin for selling courses and memberships. Given MemberVault's WordPress foundation, LearnDash is a natural direct peer for creators preferring to stay within the WordPress ecosystem.
• Mighty Networks: Mighty Networks combines community, courses, and memberships in a single platform with native mobile apps. It directly overlaps MemberVault's membership and community modules while differentiating through its mobile-first community experience.
• Circle: Circle is a community platform with integrated course and membership capabilities, targeting creators and SMBs. It is directly comparable to MemberVault's community + course combination and competes for similar customers.
• Thinkific: Thinkific offers online course creation, membership, and community tools for creators and SMBs with a freemium tier. It directly overlaps MemberVault's product modules (courses, memberships, coaching) and serves the same small-business and solo-creator segment.
• Kajabi: Kajabi is an all-in-one platform for courses, memberships, coaching, and websites targeting established creators and small businesses. It competes head-to-head with MemberVault's full module suite but at higher price points and with significantly more capital and brand.
• Kartra: Kartra is an all-in-one platform combining funnels, email, courses, memberships, and websites for online businesses. It directly competes with MemberVault's unified platform approach for creators wanting consolidated tooling.
• Teachable: Teachable is a leading course creation and selling platform for individual creators and SMBs, offering pricing tiers with transaction fees. MemberVault directly competes for the same course-creator customer base, with Teachable being the explicit incumbent referenced in MemberVault customer testimonials as a platform users are migrating away from.
• Systeme.io: Systeme.io is a low-cost all-in-one marketing platform with courses, memberships, funnels, and email aimed at solopreneurs and small creators. It competes with MemberVault on price-sensitivity for budget-conscious creators.
• Podia: Podia offers courses, memberships, downloads, and webinars with zero transaction fees on paid plans — a near-direct value proposition match with MemberVault's zero-fee positioning. Both target the same solo-creator and SMB cohort.
• MemberMouse: MemberMouse is a WordPress-based membership and course platform for SMB creators. Like MemberVault, it focuses on membership site functionality and integrates with payment gateways, serving an overlapping customer base within the WordPress ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/membervault
• Xx.com/MemberVaultAF
• LinkedInlinkedin.com/company/membervault

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MemberVault