Columbia Insurance Agency

Name

Columbia Insurance Agency

Legal name

Columbia Insurance Agency, Inc.

Website

https://columbiainsuranceagency.net

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Insurance Agency Services

NAICS

Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Retail (Personal Lines) Insurance Brokerage (FSAEADAA)

akta.pro secondary industry

Commercial Lines Insurance Brokerage (FSAEADAB)

Keywords

• Personal auto insurance
• Home insurance agency
• Commercial insurance broker
• Workgroup insurance programs
• Small business insurance

Headquarters

HQ city

Lynn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Agency Commissions: Columbia Insurance Agency earns commissions by selling and servicing personal lines insurance products (auto, home, business) on behalf of insurance carriers. They represent multiple carriers including Plymouth Rock Assurance, Bunker Hill Insurance Company, Quincy Mutual, Commerce Insurance, and others.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Columbia Insurance Agency is an independent Massachusetts insurance agency that sells and services personal lines (auto, home, condo, renters, motorcycle, flood) and commercial lines (BOP, commercial auto, commercial property, general liability, professional liability, workers compensation, EPLI) insurance products on behalf of multiple carriers including Plymouth Rock Assurance and Bunker Hill Insurance Company. The agency differentiates through workplace/workgroup programs that send agents on-site to employer locations in Greater Boston to provide free quotes, group discounts, and complimentary RMV/Registry paperwork handling.

Product overview

Columbia Insurance Agency is a Massachusetts-based independent insurance agency offering personal and commercial insurance products. The agency provides a portfolio of core insurance products including Auto Insurance, Home/Condo/Renters Insurance, Business Insurance (BOP, Commercial Auto, Commercial Property, General Liability, Professional Liability, Workers Compensation), Flood Insurance, and Motorcycle Insurance. The agency differentiates itself through workplace-based Workgroup Programs that offer employees discounted insurance rates from carrier partners including Plymouth Rock Assurance (auto) and Bunker Hill Insurance Company (home). A key service offering is Free Registry Services, where representatives travel to employer worksites to handle RMV/Registry paperwork. The agency specializes in serving Eastern Massachusetts and has developed a niche with biotech industry employers through MassBio partnerships. The product architecture consists of multiple distinct insurance product lines backed by various carrier partners, with workplace programs serving as the primary distribution channel for employee benefits.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Insurance Personal automobile insurance covering vehicles, liability, collision, and comprehensive coverage. Offered through workplace programs with discounts from Plymouth Rock Assurance for Massachusetts residents.
• Home, Condo, and Renters Insurance Homeowners insurance protecting dwellings, other structures, personal property, and personal liability. Condo insurance includes HO6 policies with optional HO 17 32 endorsement for open perils coverage. Renters insurance covers personal property and liability.
• Business Owners Policy (BOP) Combined business insurance package covering property, liability, and business interruption for small businesses including restaurants, retailers, and medical offices.
• Commercial Auto Insurance Vehicle insurance for business-owned automobiles, trucks, and vans used for commercial purposes.
• Commercial Property Insurance Insurance coverage for commercial buildings, equipment, inventory, and other business property against loss, damage, or destruction.
• General Liability Insurance Coverage protecting businesses against third-party claims for bodily injury, property damage, and personal injury.
• Professional Liability Insurance Coverage protecting professionals against negligence claims, errors, and omissions in the course of providing services.
• Workers Compensation Insurance Coverage for employee workplace injuries and illnesses as required by Massachusetts law.
• Workgroup Programs Workplace auto and home insurance programs offered through employer partnerships, providing employees discounted rates with free on-site service and registry assistance. Employers pay nothing for the program.
• Free Registry Services Complimentary on-site appointments at workplaces to complete RMV/Registry paperwork, with representatives traveling to employers to process vehicle registrations and return plates and paperwork.
• Flood Insurance National Flood Insurance Program (NFIP) policies and voluntary flood market coverage for homes in high-risk flood zones, including Preferred Risk Program (PRP) options.
• Motorcycle Insurance Insurance coverage for motorcycles, including seasonal coverage options for storage periods and specialized coverage when removing bikes from storage for riding season.
• Employer Practices Liability Insurance (EPLI) Coverage against employment-related claims including wrongful termination, discrimination, and harassment. Available as a sub-limit add-on to BOP policies ($50,000 or $100,000) or as a standalone policy for higher limits.

Quantifiable outcome

• Save clients time by eliminating RMV wait times
• +1 more outcomes

Named customers9 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

35 partnerships are on record, tiered core and minor.

• MassBiocoreGTM or Marketing PartnerMassBio (Massachusetts Biotechnology Council) is a partner organization with 700+ member companies. Columbia Insurance Agency administers the group auto and homeowners insurance program for MassBio's member company employees, providing 6% discounts on auto and home insurance. This is a flagship workplace program partnership.
• Plymouth Rock AssurancecoreChannel Partner/ Reseller/ DistributorPlymouth Rock Assurance is the primary underwriter for Columbia's auto insurance products. Through the workgroup programs, Plymouth Rock provides award-winning Crashbusters and Door-to-Door claims service. Columbia offers 5-10% discounts on auto insurance underwritten by Plymouth Rock.
• Bunker Hill Insurance CompanycoreChannel Partner/ Reseller/ DistributorBunker Hill Insurance Company underwrites home insurance products offered through Columbia's workgroup programs, with 5-10% discounts available to group program members.
• Alnylam PharmaceuticalsminorGTM or Marketing PartnerBiopharmaceutical company whose employees are eligible for Columbia's workplace insurance program through MassBio membership.
• AVEOminorGTM or Marketing PartnerBiotechnology company whose employees access Columbia's workplace insurance program as MassBio members.
• Blueprint MedicinesminorGTM or Marketing PartnerBiotechnology company whose employees access Columbia's workplace insurance program as MassBio members.
• BridgewellminorGTM or Marketing PartnerPartner organization whose employees are eligible for Columbia's workplace insurance program.
• Cambridge AssociatesminorGTM or Marketing PartnerInvestment consulting firm whose employees access Columbia's workplace insurance program.
• City of ChelseaminorGTM or Marketing PartnerMunicipal government partner whose employees access Columbia's workplace insurance program.
• City of GloucesterminorGTM or Marketing PartnerMunicipal government partner whose employees access Columbia's workplace insurance program.
• City of LynnminorGTM or Marketing PartnerMunicipal government partner whose employees access Columbia's workplace insurance program.
• CourtagenminorGTM or Marketing PartnerLife sciences company whose employees access Columbia's workplace insurance program as MassBio members.
• Education FirstminorGTM or Marketing PartnerEducation organization whose employees access Columbia's workplace insurance program.
• Emmanuel CollegeminorGTM or Marketing PartnerCollege whose employees access Columbia's workplace insurance program.
• EnantaminorGTM or Marketing PartnerBiopharmaceutical company whose employees access Columbia's workplace insurance program as MassBio members.
• FinneganminorGTM or Marketing PartnerPartner organization whose employees access Columbia's workplace insurance program.
• Forma TherapeuticsminorGTM or Marketing PartnerBiotechnology company whose employees access Columbia's workplace insurance program as MassBio members.
• Frieling General AgencyminorGTM or Marketing PartnerPartner organization whose employees access Columbia's workplace insurance program.
• Generation BiominorGTM or Marketing PartnerBiotechnology company whose employees access Columbia's workplace insurance program as MassBio members.
• GLSSminorGTM or Marketing PartnerPartner organization whose employees access Columbia's workplace insurance program.
• Greater Lynn Chamber of CommerceminorGTM or Marketing PartnerChamber of commerce whose members and employees access Columbia's workplace insurance program.
• John HancockminorGTM or Marketing PartnerFinancial services company whose employees access Columbia's workplace insurance program with 3% auto insurance discount.
• Lord HobominorGTM or Marketing PartnerPartner organization whose employees access Columbia's workplace insurance program.
• Lynn Water & SewerminorGTM or Marketing PartnerMunicipal utility whose employees access Columbia's workplace insurance program.
• MCPHS (Massachusetts College of Pharmacy and Health Sciences)minorGTM or Marketing PartnerCollege whose employees access Columbia's workplace insurance program with 6% discounts underwritten by Plymouth Rock and Bunker Hill.
• Momenta Pharmaceuticals Inc.minorGTM or Marketing PartnerBiopharmaceutical company whose employees access Columbia's workplace insurance program as MassBio members with 6% discount.
• NESN (New England Sports Network)minorGTM or Marketing PartnerRegional sports network whose employees access Columbia's workplace insurance program.
• QinetiQminorGTM or Marketing PartnerDefense and security company whose employees access Columbia's workplace insurance program.
• The OverlookminorGTM or Marketing PartnerPartner organization whose employees access Columbia's workplace insurance program.
• Thomson ReutersminorGTM or Marketing PartnerInformation and analytics company whose employees access Columbia's workplace insurance program with 4% auto insurance discount underwritten by Plymouth Rock.
• VertexminorGTM or Marketing PartnerBiotechnology company (MassBio member) whose employees access Columbia's workplace insurance program with 6% discount on auto and home insurance.
• ZollminorGTM or Marketing PartnerMedical device company whose employees access Columbia's workplace insurance program with 5% discounts on auto and home insurance underwritten by Plymouth Rock and Bunker Hill.
• ACISminorGTM or Marketing PartnerPartner organization whose employees access Columbia's workplace insurance program with payroll-deduct options.
• New Angle GlassminorImplementation/ SI/ Consulting PartnerRecommended glass replacement company for clients with broken windshields. Multiple locations in Eastern Massachusetts and mobile services. Companies listed honor insurance company pricing plans.
• JN Phillips (Safelite)minorImplementation/ SI/ Consulting PartnerRecommended glass replacement company (JN Phillips under Safelite brand) for clients with broken windshields. Multiple locations in Eastern Massachusetts and mobile services.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• USI Insurance Services: Large national insurance brokerage offering property/casualty, employee benefits, and personal lines through employer and affinity channels. Comparable to Columbia because USI operates the same multi-carrier brokerage model and competes for the same workplace-channel personal-lines relationships at greater scale.
• Brown & Brown, Inc. National insurance distributor with a sizable New England footprint providing personal, commercial, and employee benefits solutions. Comparable to Columbia because both leverage multi-carrier representation and workplace/affinity partnerships to distribute auto and home coverage.
• Hub International: Global insurance brokerage with strong New England operations and a focus on middle-market commercial and personal lines. Comparable to Columbia because Hub places the same product mix (auto, home, BOP, workers comp) through carrier relationships in the same MA geography.
• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm operating across personal and commercial lines. Comparable to Columbia because Gallagher competes for the same employer-channel and affinity-based personal lines business, including in MA, and represents many of the same regional carriers.
• Acrisure: Large insurance brokerage platform with significant personal and commercial lines operations. Comparable to Columbia because Acrisure competes for the same workplace- and employer-channel personal lines distribution, particularly via partner agencies in MA/NE.
• Marsh McLennan: Global professional services firm offering risk, insurance brokerage, and advisory services including personal lines placement through affinity/employer programs. Comparable to Columbia because Marsh operates at scale across the same product categories and competes for employer-channel customer acquisition.

Direct peers

• The Hilb Group: Mid-market insurance brokerage with a strong New England presence, focused on commercial and personal lines. Comparable to Columbia given similar regional concentration, multi-carrier placement, and emphasis on employer/workplace-driven distribution.
• Risk Strategies Company: Specialty insurance brokerage with significant New England operations serving personal and commercial clients. Comparable to Columbia because both operate as multi-carrier intermediaries in MA/NE, placing complex personal and small-commercial risks with regional and national carriers.
• Cross Insurance: New England-based independent insurance agency offering personal, commercial, and employee benefits coverage across the region. Comparable to Columbia because both are regional MA/NE agencies distributing personal and commercial lines through employer and community relationships with multi-carrier representation.

Regional players

• Woodman & Company Insurance: Massachusetts-based independent insurance agency offering personal and commercial lines to individuals and businesses across the state. Comparable to Columbia because both are privately held MA agencies distributing auto, home, and small-business policies with similar multi-carrier placement.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ColumbiaInsurance
• LinkedInlinkedin.com/company/columbia-insurance-agency-inc-

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Columbia Insurance Agency