What Mirasvit does

Mirasvit is a Magento extension developer founded in 2012 and headquartered in Vallejo, California with engineering operations in Kyiv, Ukraine. The company sells a portfolio of 57 Magento 2 extensions, 26 Magento 1 extensions, and 5 Shopify apps to e-commerce merchants running Magento 2 / Adobe Commerce platforms, covering search (Elastic Search Ultimate), SEO (Advanced SEO Suite with GPT integration), order management, marketing automation (Facebook Pixel & Conversion API, Follow Up Email), customer engagement (Reward Points, Help Desk), performance optimization (Google PageSpeed Optimizer, Full Page Cache Warmer), and analytics (Advanced Reports, Mixpanel Integration). Customer-reported traction includes 50,000+ merchant stores using its extensions, 4,245 reviews averaging 4.8 on the Mirasvit platform, 4.7 stars on Trustpilot, and a 95% 'great' rating on satisfaction surveys among the last 100 respondents.

Name

Mirasvit

Legal name

Mirasvit

Website

https://mirasvit.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Mirasvit is a Magento extension developer founded in 2012, selling 57+ Magento 2 extensions to 50,000+ e-commerce merchants worldwide across search, SEO, order management, marketing, and AI integration use cases.

Ownership category

akta.pro rank

Product category

Magento E-commerce Extensions

NAICS

Software Publishers (5132)

SIC

Retail-Computer & Computer Software Stores (5734)

akta.pro primary industry

Marketplace Enablement, Seller Tools & E-commerce Infrastructure (BPAMAGAK)

akta.pro secondary industry

E-commerce SEO (Category/Product SEO, Merchant Feeds) (BPAFAJAE)

Keywords

• Magento extensions
• E-commerce software
• SEO optimization
• Order management
• AI integration

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. One-time License with Annual Subscription: Customers purchase extensions with lifetime access to source code, paying an initial fee that includes 1 year of free support and updates. Subscription renewal (e.g., $150/year for Custom Form Builder, $54/year for Facebook Pixel) continues access to updates and support beyond the first year.
2. One-time License: Extensions are sold with lifetime access to source code upon initial purchase. The first year of support and updates is included; subsequent years require a paid renewal.
3. Volume Discounts: 10% discount on 2 modules, 15% discount on 3 or more modules. Product kits offer up to 25% discount on bundled extensions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Mirasvit develops and sells a portfolio of Magento 2 extensions (57 modules), Magento 1 extensions (26 modules), and Shopify apps (5) that extend e-commerce store functionality. Core offerings cover search (Elastic Search Ultimate), SEO (Advanced SEO Suite with GPT integration), order management, content marketing (Blog MX), AI integrations (AI Agent Integration MCP Server, Agentic Commerce), marketing automation, customer support, and performance optimization for Magento/Adobe Commerce merchants.

Product overview

Mirasvit is a Magento extensions developer offering a platform of 57 Magento 2 extensions plus 26 Magento 1 extensions and 5 Shopify apps. The portfolio centers on core modules including Elastic Search Ultimate for advanced search, Advanced SEO Suite for comprehensive SEO management with GPT integration, Blog MX for content management, Order Management M2 for order editing capabilities, Custom Form Builder for webforms, and Facebook Pixel for marketing integration. New AI-focused products include AI Agent Integration (MCP Server) enabling connection to ChatGPT/Claude/Gemini for autonomous admin actions, Agentic Commerce M2, and Mixpanel Integration. The extensions support Hyvä Theme and integrate with Elasticsearch, Google services, Facebook/Meta, and various third-party tools for e-commerce operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Elastic Search Ultimate M2 Advanced search extension for Magento 2 providing powerful search capabilities with typo tolerance, faceted navigation, and instant search results. Priced at $249 with a 4.9 rating from 85 user reviews.
• Advanced SEO Suite M2 Comprehensive SEO toolkit for Magento 2 covering meta tag templates, canonical URLs, rich snippets, OpenGraph, XML/HTML sitemaps, redirects, cross-linking, SEO audit, and GPT-powered meta tag correction. Has 198 user reviews.
• Blog MX M2 Fully-featured blogging suite for Magento 2 enabling content creation with Page Builder support, multi-store/multi-language support, author pages, social sharing, comments (including Facebook), related products widgets, SEO scoring, and RSS feeds. Mage-OS compatible.
• Order Management M2 Order management extension enabling editing of placed orders without cancellation, extended order grids with customizable columns, custom order numbering, order tags, quick view, and order history timeline. Has 18 user reviews.
• Custom Form Builder M2 Visual drag-and-drop form builder for creating contact forms, surveys, polls, and feedback forms with conditional logic, multi-page forms, file uploads, reCAPTCHA spam protection, and per-form sender email identity.
• Facebook Pixel & Conversion API M2 Facebook and Instagram marketing integration with Meta Pixel tracker and server-side Conversion API for custom audience creation, dynamic ads, conversion tracking, and AdBlock bypass. WCAG compliant and Adobe Commerce Marketplace Approved.
• AI Agent Integration (MCP Server) M2 AI integration module enabling AI assistants (ChatGPT, Claude, Gemini) to connect to Magento via OAuth 2.1 with PKCE. Provides Store Info, Database Reader, REST API, and GraphQL Query tools with role-based access control.
• Agentic Commerce M2 AI-powered commerce extension for autonomous e-commerce capabilities on Magento 2 stores. Priced at $169.
• Withdrawal Button M2 Magento 2 extension enabling withdrawal functionality for stores. Priced at $119.
• Mixpanel Integration M2 Analytics integration extension connecting Magento 2 stores to Mixpanel for event tracking and user analytics. Priced at $149.
• Layered Navigation M2 Enhanced navigation extension providing advanced filtering options for category and search result pages in Magento 2.
• Advanced Product Feeds M2 Product feed generation extension for marketplaces and comparison shopping engines including Google Shopping. Supports MageWorx options pricing and multiple feed formats.
• Follow Up Email M2 Email marketing automation platform for abandoned cart recovery, order follow-ups, wishlist notifications, product review requests, and newsletter subscriptions with customizable email templates.
• Reward Points & Referral Program M2 Loyalty program extension enabling reward points system, customer referrals, and promotional discounts based on purchase history and customer actions.
• Help Desk MX M2 Customer support management system collecting and processing inquiries, emails, and offline chats with ticket management, department routing, and agent assignments.
• Google PageSpeed Optimizer M2 Performance optimization extension improving Magento 2 store loading speed with responsive image resizing, lazy loading, JS/CSS optimization, and higher-quality image compression.
• RMA (Return Merchandise Authorization) M2 Returns management extension enabling customers to request returns and merchants to process RMA requests with status tracking and resolution workflows.
• Affiliate M2 Affiliate marketing program extension supporting multiple commission types, affiliate groups with automatic tier updates based on performance conditions, and partner management.
• Customer Segmentation Suite M2 Customer segmentation extension enabling merchants to split customers into segments based on rules using last order filters, demographics, and behavior for targeted marketing.
• Fraud Detection M2 Fraud prevention extension using score-based algorithm (1-100 scale) to evaluate order risk with GeoIP-based location checks and distance anomaly detection.
• Product Attachments M2 Product documentation extension enabling merchants to attach files (manuals, spec sheets, guides) to products with import/export functionality for bulk management.
• Dynamic Category M2 Merchandising module for visual management of product order within category pages with automatic product assignment rules.
• Automatic Related Products M2 Related products extension automatically suggesting complementary products based on rules for cross-selling and upselling.
• Product Labels M2 Product labeling extension for creating promotional badges, sale tags, new arrival labels, and custom visual indicators for products.
• Full Page Cache Warmer M2 Cache warming extension automatically generating and storing full page cache for better performance and faster page loads.
• Advanced Reports M2 Reporting and analytics extension providing comprehensive business intelligence reports for sales, customers, products, and marketing performance.
• Google Tag Manager M2 Google Tag Manager integration for enhanced ecommerce tracking and analytics data layer management.
• GDPR M2 Privacy compliance extension helping Magento stores meet GDPR requirements with consent management and data handling features.
• Knowledge Base M2 Self-service knowledge base extension for creating FAQ pages, documentation, and help center content.
• Surcharge & Extra Fee M2 Payment fee extension enabling merchants to add surcharges for specific payment methods with tax calculation support including Klarna Kustom checkout integration.
• Mirasvit Magento 2 Extensions Portfolio Comprehensive suite of 57 Magento 2 extensions covering AI tools, navigation and search, SEO, sales boosters, site speed optimization, customer support, user experience, and productivity. Plus 26 Magento 1 extensions and 5 Shopify apps.

Quantifiable outcome

• Stores report improved search rankings and SEO performance with Advanced SEO Suite
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

AI capability7 records

Feature8 records

Partnerships

One partnership is on record.

• Agency Partners (Development Partners)coreChannel Partner/ Reseller/ DistributorMirasvit operates a partnership program for development agencies and Magento implementers. Partners receive up to 50% discount, 20% off extensions, a dedicated support manager with priority ticket access to developers, promotional support through Mirasvit media channels, and referrals for new projects from Mirasvit.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wyomind: European Magento extension developer offering data feeds, layered navigation, and point-of-sale modules targeted at the same merchant segment as Mirasvit.
• Mageplaza: Magento-focused extension developer selling SEO, blog, one-step checkout, and layered navigation modules that overlap directly with Mirasvit's best-selling products.
• BSS Commerce: Magento extension vendor specializing in B2B, layered navigation, store locator, and customer attributes modules — directly comparable extension portfolio and pricing.
• Amasty: One of the largest Magento extension developers globally, selling a comparable catalog of SEO, search, navigation, and checkout modules to the same Magento/Adobe Commerce merchant base.
• Aheadworks: Long-standing Magento extension vendor with overlapping categories including blog, loyalty, gift cards, and order management — competing head-to-head with Mirasvit's product portfolio.
• Plumrocket: Magento extension vendor with overlapping catalog in checkout, payments, security, and SEO — comparable pricing model and SMB/mid-market merchant focus.

Others

• Yotpo: Adjacent e-commerce SaaS in reviews, loyalty, and SMS marketing — comparable buyer persona (DTC merchants) but broader platform coverage and materially larger scale.
• Klaviyo: Adjacent commerce-focused marketing automation SaaS with deep Magento/Shopify integrations; serves the same merchant buyer with overlapping use cases in email, SMS and segmentation.

Broad incumbents

• Shopify: Dominant e-commerce platform absorbing merchant share from Magento/Adobe Commerce; defines the alternative ecosystem Mirasvit is expanding into with its 5 Shopify apps.
• Adobe Commerce: The platform vendor itself; embeds an increasing share of native functionality (page builder, search, SEO) that competes with third-party extensions and can squeeze the value Mirasvit adds on top.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/mirasvit
• Facebookfacebook.com/mirasvitmagento
• LinkedInlinkedin.com/company/mirasvit-ltd.

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mirasvit