What Quality Boats does

Quality Boats is a multi-location marine retail and service business founded in 1974, operating four storefronts across Florida's Gulf Coast — Clearwater (sales), Clearwater (service, parts, storage, and marina slips), Sarasota, and Englewood/Charlotte Harbor — and operating under the One Water Marine dealer group. The company is an authorized dealer for seven premium boat brands (Regal, Grady-White, Pursuit, Tiara Yachts, Barletta, Everglades, Sea Pro), with new-boat listings spanning roughly $75,260 to $1,864,889 across model years 2024 through 2027, complemented by 987 pre-owned units accessible via a nationwide website inventory search.

The business operates an integrated marine platform that bundles new and pre-owned boat sales, boat rentals, a sell/trade program with instant trade-in offers, factory-certified service, marina slips and storage, financing pre-approval, marine insurance, extended service contracts, and a pro shop. Distribution is anchored by the four physical locations and the QualityBoats.com e-commerce-style storefront, which supports inventory filtering, per-listing payment calculators, video walkthroughs, and lead capture forms; the site is built and operated by MDS Brand, with Microsoft Clarity analytics and Google reCAPTCHA in use. Marketing combines a content blog, email newsletter, social channels, on-site events, and featured regional boat show participation (e.g., the 2026 Suncoast Boat Show).

Revenue is generated primarily through new and pre-owned boat hardware sales (often discounted off MSRP), recurring service, parts, storage, and marina slip revenue, usage-based rental income, and referral/commission streams from financing, insurance, and extended service contract partners. The customer base is exclusively individual consumers and SMB buyers across recreational, offshore, and luxury segments, with no disclosed enterprise accounts. The only disclosed AI use is generative AI for drafting vessel listing descriptions.

Name

Quality Boats

Legal name

Quality Boats

Website

https://qualityboats.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

101–250 employees

Short description

Quality Boats, founded in 1974, is a multi-location Florida Gulf Coast boat dealership operating four retail and service storefronts across Clearwater, Sarasota, and Charlotte Harbor. It sells new and pre-owned boats from seven premium brands and is affiliated with the One Water Marine dealer group.

Ownership category

akta.pro rank

Product category

Marine Retail Dealership

akta.pro primary industry

Day Cruiser, Bowrider & Runabout Manufacturing (IMAJAEAI)

Keywords

• Boat dealership
• Marine retail
• Boat sales
• Boat rentals
• Marine service

Headquarters

HQ city

Clearwater

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. New boat sales: Primary revenue stream; sale of new boats from multiple manufacturer brands (Regal, Grady-White, Pursuit, Barletta, Everglades, Sea Pro, Tiara Yachts). Pricing typically shown as MSRP with a discounted 'Now' price; some listings marked 'Request Pricing.' Includes additional fees for freight, prep, dealer fee, and tax.
2. Pre-owned boat sales: Sale of used boats, including trade-ins sourced via the 'Sell/Trade Your Boat' program and brokerage listings. Inventory of 987 pre-owned units shown nationwide on the site.
3. Boat rentals: Boat rental service promoted via dedicated 'Boat Rentals' section of the site, generating recurring short-term usage-based revenue.
4. Service, parts, storage, and marina slips: Factory-certified service, maintenance, repairs, detailing, prep, parts, plus marina slip and storage rentals. Managed from the Clearwater Service & Parts location (235 Windward Passage). Operates as recurring/managed services revenue.
5. Financing, insurance, and extended service contracts: Referral/financing facilitation (Get Financing page), marine insurance products, and extended service contracts offered alongside each sale, typically yielding referral fees or commissions from third-party providers.
6. Pro Shop and accessories: On-site pro shop for marine accessories and parts at each location.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels6 records

Core offering

Quality Boats is a multi-location Florida Gulf Coast boat dealership that retails new and pre-owned boats from a curated lineup of premium manufacturers (Regal, Grady-White, Pursuit, Barletta, Everglades, Sea Pro, and Tiara Yachts). Around the core sales offering it bundles boat rentals, factory-certified service and parts, marina slip and storage rentals, trade-in and consignment, financing facilitation, marine insurance, extended service contracts, and a marine accessories pro shop, delivered across four physical locations (Clearwater sales, Clearwater Service & Parts, Sarasota, and Charlotte Harbor) and a nationwide-inventory e-commerce storefront.

Product overview

Quality Boats is a single integrated marine retail platform — a multi-location Florida boat dealership — rather than a modular SaaS product. Its core offering, Boat Sales (New and Pre-Owned), unifies a brand-curated lineup (Barletta, Everglades, Grady-White, Pursuit, Regal, Sea Pro, and Tiara Yachts) with online inventory search, side-by-side comparison, and per-listing payment calculators. Around this core sit supporting offerings: Boat Rentals; Sell/Trade Your Boat with a free instant trade-in offer tool; Factory-Certified Service; Marina Slips & Storage; Boat Financing with pre-approval; Marine Insurance; Extended Service Contracts; a Pro Shop for marine accessories; Events & Lifestyle Programming; and a News & Articles Blog covering boating tips, buying guides, and brand highlights. Four physical locations — Quality Boats Clearwater (Sales), Quality Boats Clearwater Service & Parts, Quality Boats Sarasota, and Quality Boats Charlotte Harbor — deliver these services across Florida's Gulf Coast. On the technology side, vessel listing descriptions are drafted using generative AI, while the rest of the site is a standard dealership website (with third-party analytics, reCAPTCHA, and a payment calculator widget).

Differentiator

Problem solved

Functional benefit

Products and services

• Boat Sales (New and Pre-Owned) Retail sales of new and pre-owned boats through online nationwide inventory search with filtering by condition, make, type, model, length, year, and price, plus a side-by-side compare tool for up to three vessels. Available to individual Florida Gulf Coast buyers and nationwide online shoppers.
• Boat Rentals Short-term boat rental service operated out of Quality Boats dealership locations on the Florida Gulf Coast, marketed to visitors, residents, and aspiring first-time buyers.
• Sell / Trade Your Boat Consignment and trade-in service for owners looking to sell or trade their current boat, including a free instant trade-in offer tool that feeds pre-owned inventory.
• Factory-Certified Service Precision maintenance and repair performed by factory-certified technicians for the brands sold at the dealership, including engine, electrical, hull, and propeller work.
• Marina Slips & Storage Secure, fully managed marina slips and boat storage to keep vessels protected and ready for use year-round, delivered from the Clearwater Service & Parts facility.
• Boat Financing Financing application and payment-calculator tools, including a fast pre-approval flow and a per-listing monthly payment estimator advertised as having no credit impact.
• Marine Insurance Boat insurance products arranged through the dealership alongside new and pre-owned boat purchases, typically yielding referral fees or commissions from third-party providers.
• Extended Service Contracts Extended warranty and service contract products sold alongside new and pre-owned boat purchases to protect owners against future repair costs.
• Pro Shop On-site pro shop offering marine accessories and related gear at each Quality Boats location.
• Events & Lifestyle Programming Dealership-hosted boating events and lifestyle/community experiences, including featured participation in regional Florida boat shows such as the 2026 Suncoast Boat Show and on-site events at Quality Boats locations.

Quantifiable outcome

• Curated brand portfolio spanning $75,260 to $1,864,889 price range across 712 new and 987 pre-owned boats nationwide
• +2 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered flagship / primary brand partner, core brand partner, minor brand partner, core vendor / website partner, parent / corporate affiliation and core vendor.

• Regal Boatsflagship / primary brand partnerOEM/ Whitelabel/ Licensing PartnerQuality Boats is an authorized Regal dealer carrying Regal's full lineup across multiple model families (LX, LX4, LX6, LX9, LX9 Ultimate, LX36, LX43, 26 XO, 33 XO, 36 XO, 38 XO, 38 SAV, 42 XO, 43 SAV). Featured brand in marketing content, including a dedicated blog post covering Regal's family-owned history.
• Grady-Whiteflagship / primary brand partnerOEM/ Whitelabel/ Licensing PartnerAuthorized Grady-White dealer carrying Fisherman, Canyon, Freedom, and Coastal Explorer series. Center console models (e.g., Canyon 336, Canyon 326) and dual console Freedom models are heavily featured in inventory and editorial content.
• Pursuit Boatscore brand partnerOEM/ Whitelabel/ Licensing PartnerAuthorized Pursuit dealer offering the S (Sport center console), DC (dual console), and OS (Offshore Sport) lineups. Featured in blog content (Pursuit OS Models blog post) and inventory listings.
• Tiara Yachtscore brand partnerOEM/ Whitelabel/ Licensing PartnerAuthorized Tiara Yachts dealer with yacht models listed in new-boat inventory; also referenced in blog content (e.g., 'Tiara 39 LS vs 39 LE' comparison post).
• Barlettaminor brand partnerOEM/ Whitelabel/ Licensing PartnerAuthorized Barletta pontoon dealer; 11 Barletta new-boat listings visible on the Clearwater store nationwide inventory page.
• Everglades Boatsminor brand partnerOEM/ Whitelabel/ Licensing PartnerAuthorized Everglades dealer; 3 Everglades new-boat listings visible in nationwide inventory.
• Sea Prominor brand partnerOEM/ Whitelabel/ Licensing PartnerAuthorized Sea Pro dealer; 1 Sea Pro new-boat listing visible in nationwide inventory.
• MDS Brandcore vendor / website partnerImplementation/ SI/ Consulting PartnerMDS Brand is credited as the website builder/operator for qualityboats.com ('Website by MDS Brand' in the site footer). MDS Brand also hosts blog imagery (cdn.mdsbrand.com).
• One Water Marineparent / corporate affiliationStrategic or Co-development PartnerQuality Boats operates as part of the One Water Marine group, referenced in the listing-page disclaimer: 'Please verify information with your local Quality Boats or One Water Marine.' Suggests broader dealer group affiliation beyond the four Florida locations.
• Yamaha (outboard engines)core vendorOEM/ Whitelabel/ Licensing PartnerYamaha outboard engines (e.g., Triple Yamaha F350XSB) are factory-rigged and offered on multiple boats in inventory, indicating an authorized Yamaha outboard partner relationship with the manufacturers and Quality Boats service center.

Scale indicators6 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Legendary Marine: Legendary Marine is a multi-brand boat dealer serving the Florida Panhandle (Destin, Fort Walton Beach) with sales, service, storage, and marina operations. Comparable in scope, brand curation, and Gulf Coast recreational/offshore customer base.
• HMY Yacht Sales: HMY Yacht Sales is one of the largest U.S. yacht dealers with multiple Florida locations, carrying premium brands and offering brokerage, financing, and service. It overlaps Quality Boats on luxury yacht and offshore sport segments in Florida.
• MarineMax: MarineMax is the largest publicly traded recreational boat retailer in the U.S., operating multi-brand dealerships and marinas across multiple states. It is the closest direct peer to Quality Boats in terms of multi-brand OEM dealership model, premium brand curation, and integrated service/storage revenue streams.
• Galati Yacht Sales: Galati Yacht Sales is a multi-location Florida-based boat and yacht dealer carrying premium brands (Viking, Princess, Hatteras, Prestige). It directly competes with Quality Boats on Florida Gulf Coast premium/yacht buyers and shares a curated multi-brand, full-service model.
• Nautical Ventures Group: Nautical Ventures operates multi-brand boat dealerships across Florida (including Southeast Florida) with new/used sales, service, and storage. It directly competes with Quality Boats in Florida recreational marine retail with a similar full-service, multi-brand model.

Others

• YachtWorld (Boats Group): YachtWorld is a leading online yacht brokerage marketplace. Like Boat Trader, it functions as a marketing and lead-generation layer that Quality Boats uses alongside its own website to reach buyers across geographies.
• Boat Trader (TRADE/Xchange): Boat Trader is the largest U.S. online boat marketplace for new and used boat listings. It is not a competitor dealership but a distribution and demand-generation channel that complements Quality Boats' own e-commerce storefront.

Broad incumbents

• One Water Marine Holdings: One Water Marine is the publicly traded parent dealer group of Quality Boats (per the website disclaimer) and operates a broad portfolio of boat dealerships across the U.S. It is the parent/umbrella operator rather than a same-store competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/qualityboats

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quality Boats