Tinx-IT Services
Tinx-IT Services is a Dutch Microsoft ISV, founded in 2008, that builds and sells cloud-based API connectors integrating Microsoft Dynamics 365 Business Central with 12+ e-commerce platforms, serving 300+ SMB and enterprise customers globally via Microsoft Marketplace subscriptions.
- Company typePrivate
- Founded2008
- HeadquartersEde, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Tinx-IT Services does
Tinx-IT Services B.V. is a Dutch private limited company founded in 2008 and headquartered in Ede, Netherlands, operating as a Microsoft Independent Software Vendor (ISV). The company builds a portfolio of cloud-based API integration connectors that synchronize product, customer, and order data between Microsoft Dynamics 365 Business Central and a broad range of e-commerce platforms — including Magento, Adobe Commerce, WooCommerce, Shopify, Shopware, BigCommerce, ChannelEngine, Amazon FBA, CloudSuite, MplusKASSA, and SparkLayer. Its technical architecture centers on a universal Integration Agent (designed as a fallback for non-standard platforms) supplemented by platform-specific connectors that receive continuous cloud-hosted updates and automatically adapt to new Business Central releases.
The product surface is rounded out with B2B extensions (B2B pricing/discount modules and customer portal add-ons for Magento and WooCommerce) and a Product Information Management (PIM) solution inside Business Central. Tinx distributes its connectors exclusively through Microsoft Marketplace, enabling self-serve trial download and subscription purchase, supplemented by an inbound inside-sales function for demo booking. Revenue is generated via recurring subscription licenses for the connectors, with freemium trial entry points and quote-based engagement for larger deployments; pricing is not publicly disclosed. The company states 300+ customers served globally, 350+ integration projects completed, and reference customers spanning SMB and enterprise segments across more than a dozen industry verticals.
Tinx-IT Services firmographics
Firmographics- Name
- Tinx-IT Services
- Legal name
- Tinx-IT B.V.
- Website
- https://tinx-it.nl
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tinx-IT Services is a Dutch Microsoft ISV, founded in 2008, that builds and sells cloud-based API connectors integrating Microsoft Dynamics 365 Business Central with 12+ e-commerce platforms, serving 300+ SMB and enterprise customers globally via Microsoft Marketplace subscriptions.
- Ownership category
- akta.pro rank
Tinx-IT Services industry classification
Industry- Product category
- E-commerce ERP Integration Software
- NAICS
- Software Publishers (5132), Computer Systems Design Services (541512)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Cloud Data Platforms & Analytics Migration (BPAEACAI)
- akta.pro secondary industry
- Network, Infrastructure & Data Center Integration (BPAEAAAK)
Keywords
Where Tinx-IT Services is headquartered
LocationHeadquarters
- HQ city
- Ede
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Tinx-IT Services business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Connector Subscription Licenses: Tinx sells ready-to-go e-commerce connectors for Microsoft Dynamics 365 Business Central on a subscription basis via Microsoft Marketplace. Customers pay recurring fees to license the connectors, which include cloud hosting, continuous updates, and support. The connectors are sold as standard, configurable solutions rather than custom software.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free trial available via Microsoft Marketplace |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Tinx-IT Services product offering
Product offeringCore offering
Tinx-IT Services develops and licenses cloud-hosted, ready-to-go connectors that synchronize customer, order, and product data between Microsoft Dynamics 365 Business Central and major e-commerce and POS platforms including Magento, Adobe Commerce, WooCommerce, Shopify, Shopware, BigCommerce, ChannelEngine, Amazon FBA, MplusKASSA, CloudSuite, and SparkLayer. The portfolio is anchored by a universal Integration Agent for non-standard platforms and supplemented by B2B extension modules and Product Information Management capabilities, sold on a subscription basis through Microsoft Marketplace.
Product overview
Tinx-IT Services offers a platform-plus-modules architecture centered on e-commerce connectors that integrate popular webshop platforms with Microsoft Dynamics 365 Business Central. The core offering consists of the Integration Agent as the universal foundation, supplemented by platform-specific connectors for Magento, Adobe Commerce, WooCommerce, Shopify, Shopware, BigCommerce, ChannelEngine, Amazon (FBA), CloudSuite, MplusKASSA, and SparkLayer. B2B-focused add-on modules include Magento B2B Prijzen & Kortingen, Magento B2B Klantportaal, WooCommerce B2B Prijzen & Kortingen, and WooCommerce B2B Customer Portal. Additional capabilities include Product Information Management. All connectors are cloud-based, configurable, and receive continuous updates aligned with Business Central releases. The company operates as a Microsoft Independent Software Vendor since 2008, serving 300+ customers globally.
Differentiator
Problem solved
Functional benefit
Products and services
- Tinx Integration Agent Universal connector that links any platform to Microsoft Dynamics 365 Business Central, acting as a fallback for non-standard integrations not covered by the standard connector portfolio.
- Magento Connector Ready-to-go connector synchronizing customer and order data between Magento webshops and Microsoft Dynamics 365 Business Central.
- Adobe Commerce Connector Connector syncing customer and order data between Adobe Commerce (Magento Commerce Cloud) and Microsoft Dynamics 365 Business Central.
- Shopware Connector Connector for syncing Shopware webshop customer and order data with Microsoft Dynamics 365 Business Central.
- WooCommerce Connector Connector synchronizing customer and order data between WooCommerce and Microsoft Dynamics 365 Business Central.
- Shopify Connector Connector for integrating Shopify and Shopify Plus with Microsoft Dynamics 365 Business Central, enabling management of customer and order information.
- MplusKASSA Connector POS integration connector syncing customer information and receipts from the MplusKASSA point-of-sale system into Microsoft Dynamics 365 Business Central.
- ChannelEngine Connector Connector syncing ChannelEngine marketplace data (orders, customers) with Microsoft Dynamics 365 Business Central for multi-channel sellers.
- Amazon Connector (FBA) Connector syncing Amazon Fulfilled by Amazon (FBA) order information into Microsoft Dynamics 365 Business Central.
- CloudSuite Connector Connector linking Business Central with CloudSuite to enrich product data for e-commerce use cases.
- SparkLayer Connector B2B connector enabling management of B2B price lists, customer groups, and customer metafields (balance, credit limit) in SparkLayer from within Business Central.
- BigCommerce Connector Connector synchronizing customer and order data between BigCommerce and Microsoft Dynamics 365 Business Central.
- Product Informatie Management (PIM) Product Information Management solution within Microsoft Dynamics 365 Business Central for managing and enriching product data used across e-commerce channels.
- Magento B2B Prijzen & Kortingen Extension B2B extension for Magento 2 displaying advanced Business Central pricing and discount information in the webshop.
- Magento B2B Klantportaal Extension B2B customer portal extension for Magento 2, turning the webshop into a self-service portal for B2B customers.
- WooCommerce B2B Prijzen & Kortingen Plugin B2B pricing and discounts plugin for WooCommerce enabling Business Central-linked B2B pricing rules.
- WooCommerce B2B Customer Portal B2B customer portal extension for WooCommerce providing self-service capabilities for B2B customers backed by Business Central data.
Quantifiable outcome
- Eliminates manual data entry between e-commerce platforms and Business Central, saving significant time on error-prone copy-paste tasks.
- +1 more outcomes
Companies that use Tinx-IT Services
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
Tinx-IT Services technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
Feature17 records
Tinx-IT Services partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- MicrosoftcoreTinx is a Microsoft Independent Software Vendor (ISV) with its connectors certified and listed on Microsoft Marketplace. Tinx's entire product portfolio is built around Microsoft Dynamics 365 Business Central, making Microsoft their primary technology platform partner. Connectors are designed to automatically adapt to new Business Central releases.
- Magento / Adobe CommercecoreTinx offers a dedicated Magento Connector and Adobe Commerce Connector for Business Central integration. These are among the most mature connectors in the Tinx portfolio, with long-term customers (e.g., LC Designs since Navision, Shortys Liquor since 2013) referencing their reliability.
- WooCommercecoreTinx provides a WooCommerce Connector and complementary B2B pricing/discount and customer portal extensions for WooCommerce, targeting SMB and mid-market B2B e-commerce operators.
- ShopifycoreTinx offers a Shopify Connector supporting both standard Shopify and Shopify Plus, enabling Business Central integration for Shopify-based merchants.
- ShopwarecoreTinx provides a Shopware Connector for syncing Shopware customer and order data with Business Central.
- BigCommercecoreTinx offers a BigCommerce Connector enabling Business Central integration for BigCommerce merchants.
- ChannelEnginecoreTinx provides a ChannelEngine Connector syncing ChannelEngine marketplace data with Business Central for multi-channel sellers.
- AmazoncoreTinx offers an Amazon Connector (FBA) for syncing Amazon Fulfilled by Amazon order information into Business Central.
- CloudSuitecoreTinx's CloudSuite Connector enriches product data by creating a seamless link between Business Central and CloudSuite for enhanced e-commerce product information.
- MplusKASSAcoreTinx's MplusKASSA Connector syncs customer information and POS receipts from MplusKASSA into Business Central, bridging in-store and online operations.
- SparkLayercoreTinx provides a SparkLayer Connector enabling B2B companies to manage pricing, customer groups, and credit limits from within Business Central.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Tinx-IT Services competitors and assessment
Company assessmentEmerging players
- LANSA: LANSA is a low-code development and integration vendor with a long history in IBM i and ERP ecosystems. It overlaps with Tinx as a low-code integration provider targeting ERP-adjacent business workflows.
- Make (formerly Integromat): Make is a no-code automation platform increasingly used by SMB and mid-market e-commerce teams for ERP-style data flows. It represents a lower-cost, more flexible alternative for some of Tinx's simpler connector use cases.
Broad incumbents
- Celigo: Celigo is a leading iPaaS vendor with pre-built ERP and e-commerce integration templates (including Dynamics). It competes with Tinx at the higher end of the market and represents the most likely broader-platform substitute for a buyer's integration needs.
- Boomi: Boomi is a large, established iPaaS provider with deep ERP integration capabilities. As a broad incumbent in the same overall integration category, it overlaps with Tinx for any customer evaluating a 'platform' approach over a vertical ISV connector.
- Jitterbit: Jitterbit is an integration and API platform with pre-built ERP and commerce templates. It competes in the same buyer conversation as Tinx, particularly for mid-market companies looking to standardize on a single integration tool.
- Workato: Workato is an enterprise iPaaS and automation platform with a strong ERP integration library. Mid-market and enterprise buyers evaluating Tinx for Business Central e-commerce will frequently weigh Workato as a more general-purpose alternative.
Direct peers
- Dynamicweb: Dynamicweb offers an all-in-one e-commerce, PIM, and CMS platform with a native Microsoft Dynamics 365 Business Central connector. It targets the same B2B and B2C e-commerce merchant segment that Tinx serves with its connector portfolio.
- Insight Works: Insight Works is a Microsoft Dynamics 365 ISV offering extensions and integrations for Business Central, including e-commerce-adjacent solutions. Comparable in go-to-market: ISV-style product, BC focus, distributed via AppSource/Marketplace.
- Sana Commerce: Sana Commerce is a long-standing e-commerce-ERP integration vendor with a dedicated Business Central edition. Like Tinx, Sana focuses on pre-built, repeatable connectors that sync webshop and ERP data, making it the most direct competitive analogue.
- ForNAV: ForNAV is a long-running Microsoft ISV building business-critical add-ons and reporting tools for Dynamics 365 Business Central. It shares Tinx's playbook of being a focused, marketplace-distributed ISV within the BC ecosystem.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Tinx-IT Services social profiles
Digital presenceTinx-IT Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tinx-IT Services leadership team
Management profileNumber of profiles
Profiles1 record
Tinx-IT Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tinx-IT Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tinx-IT Services
What does Tinx-IT Services do?
Tinx-IT Services develops and licenses cloud-hosted, ready-to-go connectors that synchronize customer, order, and product data between Microsoft Dynamics 365 Business Central and major e-commerce and POS platforms including Magento, Adobe Commerce, WooCommerce, Shopify, Shopware, BigCommerce, ChannelEngine, Amazon FBA, MplusKASSA, CloudSuite, and SparkLayer. The portfolio is anchored by a universal Integration Agent for non-standard platforms and supplemented by B2B extension modules and Product Information Management capabilities, sold on a subscription basis through Microsoft Marketplace.
Is Tinx-IT Services a public or private company?
Tinx-IT Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tinx-IT Services founded?
Tinx-IT Services was founded in 2008. It employs 1 to 10 people.
Where is Tinx-IT Services based?
Tinx-IT Services is headquartered in Ede, Netherlands, in the Europe region.
How does Tinx-IT Services make money?
One revenue line is on record: connector Subscription Licenses.
Who are Tinx-IT Services's main competitors?
Emerging players on record are LANSA and Make (formerly Integromat). Broad incumbents are Celigo, Boomi, Jitterbit and Workato. Direct peers are Dynamicweb, Insight Works, Sana Commerce and ForNAV.
Does Tinx-IT Services have an API?
No public API is recorded for Tinx-IT Services.
What industry is Tinx-IT Services in?
Tinx-IT Services's product category is E-commerce ERP Integration Software. Its primary akta.pro industry code is BPAEACAI, Cloud Data Platforms & Analytics Migration, with a secondary code of BPAEAAAK, Network, Infrastructure & Data Center Integration. Its NAICS code is 5132 and its SIC code is 7372.