Developer docs
API playgroundTry for free, no card

Search company profiles

Edatis

Full company profile

uuid0025nre

Namestring
Edatis
Legal namestring
EDATIS SAS
Websiteurl
edatis.com
Company typeenum
Private
Founded yearint
2000
Short descriptiontext

Edatis is a Paris-based cloud digital marketing technology company, founded in 2000 and part of Key Performance Group, providing DMP, campaign management, email automation, and templating solutions to French SMBs and select enterprise clients.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersParis, France
HQ citystring
Paris
HQ countrystring
France
HQ regionstring
Europe
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
email marketing software, marketing automation, data management platform, campaign management, customer data platform
Industry2 codes
1Marketing Automation Platforms & Services
CodeBPAFAFACPrimaryYes
2Marketing Technology, AdTech & MarTech Services
CodeBPAFAAANPrimaryNo
NAICS code3 codes
  • Advertising Agencies541810
  • Advertising, Public Relations, and Related Services5418
  • Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services51821
SIC code3 codes
  • Services-Prepackaged Software7372
  • Services-Advertising Agencies7311
  • Services-Computer Processing & Data Preparation7374
Product category
Marketing Automation Software
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Cloud-based Marketing Solutions
TypeSubscription Recurring
Description

Edatis generates revenue through cloud-based marketing solutions including DMP, campaign management, email marketing, and marketing automation platforms offered as subscription services to B2B and B2C clients

edatis.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 of 4 records shown
1Xeodata
Description

Data Management Platform (DMP) of new generation enabling data centralization, targeting efficiency, and business decision optimization.

edatis.com
+3 more records
Core offering1 text field

Edatis provides cloud-based digital marketing platforms that enable businesses to centralize customer data, manage multi-channel marketing campaigns, and execute email and CRM marketing programs. Its integrated Hub Score platform combines a Data Management Platform (DMP), CRM/PRM, and campaign management; supporting products include Xeodata (DMP), Xeomail (campaign management), Xeofolio (email templating), and Dialog (legacy). The offering targets SMBs and mid-market companies, particularly in tourism, transport, banking, insurance, and communication-agency verticals, with GDPR-compliant infrastructure and accompanying consulting and support services.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 99.5% tool availability
+3 more records
Product and service5 records
1Hub Score
CategoryMarketing Automation Platform
2Xeodata
CategoryData Management Platform
3Xeomail
CategoryCampaign Management Software
4Xeofolio
CategoryEmail Marketing Software
5Dialog
CategoryEmail and Campaign Software (Legacy)
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
1Key Performance Group (KPG)
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2019-01-01
Description

In 2019, Edatis joined Key Performance Group, becoming the CRM/PRM, Data Management, Messaging and Marketing Automation branch of the group. This strategic alliance combines 20 years of expertise from both companies in data and marketing, strengthening KPG's position in CRM and relational marketing while allowing Edatis to leverage KPG's multi-channel marketing expertise present in France, USA, South America, and Asia.

Peers10 records
1Actito
TypeDirect peer
Description

European (French/Belgian) omnichannel marketing platform providing campaign management, data management, and marketing automation, directly overlapping with Edatis's Xeodata DMP and Xeomail campaign management capabilities.

2HubSpot
TypeBroad incumbent
Description

Global marketing automation and CRM platform serving SMBs and mid-market with marketing hub, email, and automation capabilities, competing for the same TPE/PME customers Edatis targets.

3Splio
TypeDirect peer
Description

French-headquartered CRM and marketing automation platform for retail and B2C brands, directly comparable to Edatis's multi-channel campaign management and CRM offerings in the French market.

4Brevo (formerly Sendinblue)
TypeDirect peer
Description

French-founded marketing automation and email marketing platform offering campaign management, automation, and CRM capabilities to SMBs and mid-market, directly comparable to Edatis's Xeomail and Hub Score offerings.

5Adobe Marketo Engage
TypeBroad incumbent
Description

Enterprise marketing automation platform within the Adobe Experience Cloud offering campaign management, lead management, and account-based marketing, comparable to Edatis's Hub Score CRM/PRM and automation stack.

6Dolist
TypeDirect peer
Description

French email marketing and data marketing platform serving SMB and mid-market, directly comparable to Edatis's Xeomail, Xeodata and Dialog legacy products.

7Iterable
TypeEmerging player
Description

Cross-channel marketing and customer engagement platform with strong automation and templating capabilities, increasingly competing in the same omnichannel campaign management category as Xeomail.

8Salesforce Marketing Cloud Account Engagement (Pardot)
TypeBroad incumbent
Description

Enterprise marketing automation and DMP/CRM offering within the Salesforce ecosystem, providing B2B/B2C campaign management that competes for the same enterprise marketing budgets Edatis pursues.

9Mailchimp
TypeBroad incumbent
Description

Established email marketing and marketing automation platform with broad SMB reach, overlapping with Edatis's Xeomail campaign management and Xeofolio email templating products.

10Oracle Eloqua
TypeBroad incumbent
Description

Enterprise B2B marketing automation and campaign management platform within Oracle's CX suite, broadly comparable to Edatis's enterprise CRM/PRM and automation capabilities.

Market position
Customer concentration

Classification, Details

Named customers9 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Edatis

Marketing Automation Softwareedatis.com

Edatis is a Paris-based cloud digital marketing technology company, founded in 2000 and part of Key Performance Group, providing DMP, campaign management, email automation, and templating solutions to French SMBs and select enterprise clients.

Edatis firmographics

Firmographics
Name
Edatis
Legal name
EDATIS SAS
Website
https://edatis.com
Company type
Private
Founded year
2000
Operating status
Operating
Headcount range
101–250 employees
Short description
Edatis is a Paris-based cloud digital marketing technology company, founded in 2000 and part of Key Performance Group, providing DMP, campaign management, email automation, and templating solutions to French SMBs and select enterprise clients.
Ownership category
akta.pro rank

Edatis industry classification

Industry
Product category
Marketing Automation Software
NAICS
Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
SIC
Services-Prepackaged Software (7372), Services-Advertising Agencies (7311), Services-Computer Processing & Data Preparation (7374)
akta.pro primary industry
Marketing Automation Platforms & Services (BPAFAFAC)
akta.pro secondary industry
Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

  • Email marketing software
  • Marketing automation
  • Data management platform
  • Campaign management
  • Customer data platform

Where Edatis is headquartered

Location

Headquarters

HQ city
Paris
HQ country
France
HQ region
Europe

Offices2 records

Markets served

Edatis business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. Cloud-based Marketing Solutions: Edatis generates revenue through cloud-based marketing solutions including DMP, campaign management, email marketing, and marketing automation platforms offered as subscription services to B2B and B2C clients

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Edatis product offering

Product offering

Core offering

Edatis provides cloud-based digital marketing platforms that enable businesses to centralize customer data, manage multi-channel marketing campaigns, and execute email and CRM marketing programs. Its integrated Hub Score platform combines a Data Management Platform (DMP), CRM/PRM, and campaign management; supporting products include Xeodata (DMP), Xeomail (campaign management), Xeofolio (email templating), and Dialog (legacy). The offering targets SMBs and mid-market companies, particularly in tourism, transport, banking, insurance, and communication-agency verticals, with GDPR-compliant infrastructure and accompanying consulting and support services.

Differentiator

Problem solved

Functional benefit

Brands

  • Xeodata: Data Management Platform (DMP) of new generation enabling data centralization, targeting efficiency, and business decision optimization.
  • Xeomail
  • Xeofolio
  • Hub Score

Products and services

  • Hub Score
  • Xeodata
  • Xeomail
  • Xeofolio
  • Dialog

Quantifiable outcome

  • 99.5% tool availability
  • +3 more outcomes

Companies that use Edatis

Customer profile

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Edatis technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Edatis partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Key Performance Group (KPG)coreStrategic or Co-development Partner · 1 January 2019In 2019, Edatis joined Key Performance Group, becoming the CRM/PRM, Data Management, Messaging and Marketing Automation branch of the group. This strategic alliance combines 20 years of expertise from both companies in data and marketing, strengthening KPG's position in CRM and relational marketing while allowing Edatis to leverage KPG's multi-channel marketing expertise present in France, USA, South America, and Asia.

Scale indicators5 records

Edatis competitors and assessment

Company assessment

Direct peers

  • Actito: European (French/Belgian) omnichannel marketing platform providing campaign management, data management, and marketing automation, directly overlapping with Edatis's Xeodata DMP and Xeomail campaign management capabilities.
  • Splio: French-headquartered CRM and marketing automation platform for retail and B2C brands, directly comparable to Edatis's multi-channel campaign management and CRM offerings in the French market.
  • Brevo (formerly Sendinblue): French-founded marketing automation and email marketing platform offering campaign management, automation, and CRM capabilities to SMBs and mid-market, directly comparable to Edatis's Xeomail and Hub Score offerings.
  • Dolist: French email marketing and data marketing platform serving SMB and mid-market, directly comparable to Edatis's Xeomail, Xeodata and Dialog legacy products.

Broad incumbents

  • HubSpot: Global marketing automation and CRM platform serving SMBs and mid-market with marketing hub, email, and automation capabilities, competing for the same TPE/PME customers Edatis targets.
  • Adobe Marketo Engage: Enterprise marketing automation platform within the Adobe Experience Cloud offering campaign management, lead management, and account-based marketing, comparable to Edatis's Hub Score CRM/PRM and automation stack.
  • Salesforce Marketing Cloud Account Engagement (Pardot): Enterprise marketing automation and DMP/CRM offering within the Salesforce ecosystem, providing B2B/B2C campaign management that competes for the same enterprise marketing budgets Edatis pursues.
  • Mailchimp: Established email marketing and marketing automation platform with broad SMB reach, overlapping with Edatis's Xeomail campaign management and Xeofolio email templating products.
  • Oracle Eloqua: Enterprise B2B marketing automation and campaign management platform within Oracle's CX suite, broadly comparable to Edatis's enterprise CRM/PRM and automation capabilities.

Emerging players

  • Iterable: Cross-channel marketing and customer engagement platform with strong automation and templating capabilities, increasingly competing in the same omnichannel campaign management category as Xeomail.

Market position

Customer concentration

Edatis social profiles

Digital presence

Edatis compliance and trust

Trust signal

Compliance1 record

Edatis financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Edatis leadership team

Management profile

Number of profiles

Profiles1 record

Edatis subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Edatis funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Edatis M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Edatis

What does Edatis do?

Edatis provides cloud-based digital marketing platforms that enable businesses to centralize customer data, manage multi-channel marketing campaigns, and execute email and CRM marketing programs. Its integrated Hub Score platform combines a Data Management Platform (DMP), CRM/PRM, and campaign management; supporting products include Xeodata (DMP), Xeomail (campaign management), Xeofolio (email templating), and Dialog (legacy). The offering targets SMBs and mid-market companies, particularly in tourism, transport, banking, insurance, and communication-agency verticals, with GDPR-compliant infrastructure and accompanying consulting and support services.

Is Edatis a public or private company?

Edatis is a private company. It is classified as corporate owned and is currently operating.

When was Edatis founded?

Edatis was founded in 2000. It employs 101 to 250 people.

Where is Edatis based?

Edatis is headquartered in Paris, France, in the Europe region.

How does Edatis make money?

One revenue line is on record: cloud-based Marketing Solutions.

Who are Edatis's main competitors?

Direct peers on record are Actito, Splio, Brevo (formerly Sendinblue) and Dolist. Broad incumbents are HubSpot, Adobe Marketo Engage, Salesforce Marketing Cloud Account Engagement (Pardot), Mailchimp and Oracle Eloqua. Iterable is listed as an emerging player.

Does Edatis have an API?

No public API is recorded for Edatis.

What industry is Edatis in?

Edatis's product category is Marketing Automation Software. Its primary akta.pro industry code is BPAFAFAC, Marketing Automation Platforms & Services, with a secondary code of BPAFAAAN, Marketing Technology, AdTech & MarTech Services. Its NAICS code is 541810 and its SIC code is 7372.

Unlock the full company data

50 free credits on sign-up, no credit card required.

Contact sales