Paragon Dental

What Paragon Dental does

Paragon Dental Clinic is a privately held dental practice operating from a single Grade II Listed townhouse at 64 Frith Street, London W1D 3JP, in the heart of Soho. Established circa 2000, the practice delivers a broad fee-for-service treatment menu covering general dentistry, cosmetic dentistry (teeth whitening, veneers, smile makeovers), restorative dentistry (crowns, bridges, white fillings, inlays and onlays), dental implants, orthodontics (lingual braces, Invisalign/clear aligners, ceramic labial braces), endodontics (root canal therapy), periodontics (gum disease treatment), dental hygiene, and facial aesthetics (Botox, Juvederm ULTRA and Restylane dermal fillers, Easy Phytic and TCA peels, Obagi Skin System).

The clinical technology stack consists of state-of-the-art dental units, comprehensive digital X-ray facilities, a dedicated sterilisation room with vacuum autoclave, and supporting specialist instrumentation across implants, orthodontics, endodontics, and periodontics. The practice is staffed by approximately 10 members: 5 dentists, 1 implant surgeon (Dr. Ramunas, 16+ years' experience), 2 orthodontists (Dr. Svetlana since 2016, Dr. Aurela), a practice manager (Liuba), and dental nursing and reception staff.

The business model is direct-to-consumer private dentistry, monetised via unit-priced, pay-as-you-go fees that are publicly disclosed (examinations from £30, dental implants £1,400-£1,800, braces £790-£890 per arch, Botox from £190). Go-to-market is multi-channel: a professional website with online booking and callback request, phone (020 3358 0400), and physical/word-of-mouth presence. The practice states that personal patient recommendation is its largest referral source. It serves individuals and families in the Central London, Soho, West End, and W1 catchment area, with operating hours Monday-Friday 10AM-6PM and Saturday 9AM-4PM. There is no disclosed parent company, institutional investor, funding history, or chain affiliation.

Name

Paragon Dental

Legal name

Paragon Dental Clinic

Website

https://paragondentalclinic.co.uk

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Paragon Dental is a Soho-based private dental clinic providing general, cosmetic, specialist, orthodontic, and facial aesthetic services to individual patients across Central London from a single Grade II Listed townhouse location.

Ownership category

akta.pro rank

Product category

Dental Services

NAICS

Offices of Dentists (621210)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Preventive & Routine General Dentistry (Exams/Cleanings/Sealants/Fluoride) (HLABAAAA)

akta.pro secondary industries

Periodontal Maintenance & Supportive Care (HLABACAB), Urgent Dental Care Centers (Non-Hospital) (HLABALAD)

Keywords

• General dentistry services
• Cosmetic dentistry services
• Dental implant treatment
• Orthodontic treatment
• Facial aesthetics services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. Dental Services Revenue: Private dental practice generating revenue through fee-for-service dental procedures including general dentistry, cosmetic dentistry, specialist treatments (implants, orthodontics, endodontics, periodontics), and facial aesthetics. Services range from routine examinations (£30) to complex procedures like dental implants (£1,400-£1,800) and comprehensive smile makeovers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Paragon Dental is a private dental practice that delivers a comprehensive range of dental treatments to individual patients in Central London, covering general dentistry (exams, hygienist, fillings, extractions), cosmetic dentistry (whitening, veneers, smile makeovers), dental implants, orthodontics (lingual braces, Invisalign, ceramic braces), endodontics, periodontics, and dental hygiene. It also offers facial aesthetics such as Botox, dermal fillers, and chemical peels. All services are provided on a fee-for-service basis at a single Soho clinic staffed by general dentists and specialists.

Product overview

Paragon Dental is a private dental clinic offering a comprehensive range of dental services across multiple specialties. The practice operates as a single-location dental care provider rather than a platform-plus-modules architecture. Core service categories include General Dentistry (examinations, fillings, extractions), Cosmetic Dentistry (whitening, veneers, smile makeovers), Restorative Dentistry (crowns, bridges, implants), Orthodontics (braces and aligners), Endodontics (root canal therapy), Periodontics (gum treatments), Dental Hygiene, and Facial Aesthetics (Botox, dermal fillers, chemical peels). The practice is located in a Grade II Listed townhouse in Soho, London, serving patients in the West End, W1, and surrounding Central London areas.

Differentiator

Problem solved

Functional benefit

Products and services

• General Dentistry
• Cosmetic Dentistry
• Dental Implants
• Orthodontics
• Endodontics
• Periodontics
• Dental Hygiene
• Facial Aesthetics

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• The London Dental Studio: Private dental practice in central London offering cosmetic, general, and specialist dentistry with a focus on high-end clientele. Direct competitor for the same affluent central London patient seeking premium dental services.
• Ruh Dental: High-end boutique private dental practice in central London offering cosmetic dentistry, implants, and facial aesthetics. Very similar positioning to Paragon Dental—premium brand, Soho-adjacent, multi-specialty team, full-service offering including aesthetics.
• Harley Street Dental Clinic: Established private dental clinic on Harley Street, London, providing cosmetic, implant, orthodontic, and specialist dentistry. Comparable as a long-established, multi-specialty central London private practice targeting high-end patients.
• Cosmetic Dental Clinic: Private dental practice in central London specialising in cosmetic dentistry, veneers, implants, and orthodontics. Direct competitor for cosmetic and aesthetic dental patients in the same West End catchment.
• Wimpole Dental Office: Private dental clinic in central London (Wimpole Street) offering general, cosmetic, and specialist dental services. Similar multi-specialty private practice model with comparable fee structure and service mix.
• Pall Mall Dental: Private dental practice in central London offering general, cosmetic, and specialist dental services. Comparable London-based private practice competing for the same West End/City patient demographic.

Broad incumbents

• Bupa Dental Care: One of the UK's largest dental chains with multiple central London locations, offering general, cosmetic, and specialist dentistry. Comparable as a private dental operator with broader geographic reach and insurer backing, competing for the same central London patient pool.
• MyDentist: UK's largest dental provider with hundreds of practices including London locations, offering both NHS and private dentistry. Operates in the same private dental services market but at significantly greater scale and with a different cost structure.
• Portman Dentalcare: Dental group practice consolidator with multiple high-end private practices across the UK including London. Operates as a DSO acquiring practices like Paragon Dental, making them both a peer and a potential acquirer.

Regional players

• Smile Dental Care: Multi-location private dental practice network serving London and surrounding areas. Directly comparable as a private dental practice operator targeting similar urban UK patient demographics with general and cosmetic services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/paragon-dental

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Paragon Dental