AUTTAR
Auttar is a Brazilian payment technology company providing TEF (Electronic Funds Transfer) capture and payment reconciliation software to commercial establishments and major retail chains across Brazil, with 30+ years of market presence.
- Company typePrivate
- Founded1994
- HeadquartersSão Paulo, Brazil
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What AUTTAR does
Auttar is a Brazilian payment technology company founded in 1994, headquartered in São Paulo (Vila Nova Conceição), that develops and licenses TEF (Electronic Funds Transfer) and payment reconciliation software to commercial establishments and major retail chains across Brazil. With 101-250 employees and more than 30 years of continuous operation, Auttar is self-described as a pioneer of TEF in Brazil and claims its products are present in the country's largest retail networks. The company operates as a private sociedade limitada (CNPJ 10.440.482/0001-54) with no disclosed institutional investors, funding rounds, or public listing.
Auttar's product portfolio consists of two core solutions. The first, Captura de Pagamentos (TEF), is a cloud-based payment capture platform that automates electronic authorization across multiple terminal form factors including POS TEF, POS TEF Digital, PDV via Pinpad, Mobile (Android), self-service (autoatendimento), and vending machine configurations, supporting debit, credit, PIX, and more than 80 card brands. The second, Conciliador, is a payment reconciliation platform that automatically matches sales transactions against acquirer and processor statements, validating rates, fees, chargebacks, and bank deposits, with a graphical Dashboard module for dynamic queries. Supporting infrastructure includes the CTFClient integration client and an Android SDK, with developer documentation hosted at auttar.com.br/downloads and a dedicated homologation support channel.
The business model combines transaction fees from payment processing services with software licensing revenue, distributed through a dual-channel GTM: direct sales to enterprise retail chains via a "Quero ser cliente" contact form, plus a partnership program for TEF and Conciliator distributors targeting SMB retailers. Pricing is quote-based and not publicly disclosed. Auttar's integration footprint is the central operational asset: the platform connects to all major Brazilian acquirers (Getnet as a 10+ year flagship partner, Rede, Cielo, Stone, PagSeguro, Bin from Fiserv, Banrisul), PIX (via Santander), voucher providers (Alelo, VR, Ticket, Sodexo, Good Card), digital wallets, and mobile operators, making it effectively an acquirer-agnostic payment middleware for the Brazilian market.
AUTTAR firmographics
Firmographics- Name
- AUTTAR
- Legal name
- Auttar
- Website
- https://auttar.com.br
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Auttar is a Brazilian payment technology company providing TEF (Electronic Funds Transfer) capture and payment reconciliation software to commercial establishments and major retail chains across Brazil, with 30+ years of market presence.
- Ownership category
- akta.pro rank
AUTTAR industry classification
Industry- Product category
- Payment Processing Software
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Integrated Payment Processors (PSP/Acquirer) (FSAMABAA)
- akta.pro secondary industry
- Payment Reconciliation, Reporting & Settlement Infrastructure (FSAGABAH)
Keywords
Where AUTTAR is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
AUTTAR business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- Payment Processing Services: Auttar generates revenue through transaction fees from payment capture services (TEF) across debit, credit, PIX and multiple card brands. The reconciliation solution manages receivables, rates, and adjustments.
- Software Licensing: Licenses TEF and reconciliation software to distributors and commercial establishments. The company offers General Conditions for Software Licensing and Distribution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Quote-based pricing tailored to customer profile and needs |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
AUTTAR product offering
Product offeringCore offering
AUTTAR develops and licenses payment management software for commercial establishments and retailers in Brazil. Its core offerings are a TEF (Electronic Funds Transfer) payment capture solution that automates authorization across debit, credit, PIX and 80+ card brands, and a Conciliador reconciliation platform that automatically matches sales transactions with acquirer statements to validate rates, fees, and bank deposits. The software is delivered via cloud infrastructure and distributed through direct sales and an authorized distributor partnership program.
Product overview
AUTTAR is a payment management platform consisting of two core solutions: Captura de Pagamentos (TEF) and Conciliador (Conciliação de Pagamentos). The Captura de Pagamentos TEF solution enables electronic payment capture through multiple terminal types including POS TEF, POS TEF DIGITAL, PDV via Pinpad, Mobile (Android), Autoatendimento (self-service), and Vending Machine configurations, supporting debit, credit, PIX, and over 80 card brands. The Conciliador provides automatic payment reconciliation by matching sales transactions with electronic statements from acquirers and processors, featuring a Dashboard for graphical business intelligence. Supporting infrastructure includes CTFClient and an Android SDK for developer integration.
Differentiator
Problem solved
Functional benefit
Products and services
- Captura de Pagamentos (TEF) Electronic Funds Transfer (TEF) solution that automates payment authorization across multiple card terminals and integrates with point-of-sale management systems, enabling transactions in seconds across debit, credit, PIX and over 80 card brands. Designed for commercial establishments and retailers in Brazil.
- Conciliador (Conciliação de Pagamentos) Payment reconciliation platform that automatically matches sales transactions with electronic statements from card acquirers and processors, validating rates, fees, chargebacks, and bank deposits across TEF/POS and all payment methods including PIX. Includes a graphical dashboard for business intelligence. Designed for commercial establishments and retailers managing receivables across multiple acquirers.
Companies that use AUTTAR
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
AUTTAR technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration26 records
Feature4 records
AUTTAR partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered flagship and core.
- GetnetflagshipAuttar has been a Getnet company for over 10 years. Getnet is one of Brazil's largest payment acquirers. Auttar developed exclusive products for Getnet including CLOUD, FAST, and POS-TEF solutions with dedicated media maps.
- Rede (Banco do Brasil)coreIntegrated as a card acquirer partner for payment capture services supporting debit and credit transactions.
- CielocoreIntegrated as a card acquirer partner for payment capture services supporting debit and credit transactions.
- PagSegurocoreIntegrated as a card acquirer partner for payment capture services.
- StonecoreIntegrated as a card acquirer partner for payment capture services.
- Bin from FiservcoreIntegrated as a card acquirer partner for payment capture services.
- BanrisulcoreIntegrated as a card acquirer partner for payment capture services.
- Card Brands (Mastercard, Visa, Elo, Amex, Hiper, Maestro)coreSupport for over 80 card brands including major international and Brazilian brands.
- Santander (PIX)corePIX payment integration through Santander for instant payment reconciliation.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
AUTTAR competitors and assessment
Company assessmentEmerging players
- Pismo: Cloud-native payment processing and banking platform (acquired by Visa). Comparable as a modern, API-first alternative to legacy TEF middleware for retail and fintech payment stacks in Latin America.
- Dock: Brazilian payment technology and processing company offering account, card, and acquiring infrastructure. Comparable as a modern payment-software and processing alternative for retailers and digital platforms in Brazil.
- Zoop: Brazilian payment-orchestration and infrastructure platform serving fintechs and retailers. Comparable as a modern alternative to traditional TEF/reconciliation stacks for multi-acquirer payment management.
Broad incumbents
- Rede (Itaú): Brazilian acquirer owned by Itaú Unibanco with payment-software offerings for retailers. Comparable as an acquirer integration partner and broader incumbent in the same Brazilian retail payments stack.
- Stone Co. One of Brazil's largest acquirers and owner of Linx, offering integrated POS and payment software. Comparable as both an acquirer partner of Auttar and a broader incumbent in Brazilian payment software for retail.
- PagSeguro (PagBank): Brazilian acquirer and digital payments company with its own POS hardware and merchant software stack. Comparable as an acquirer integration partner of Auttar and broader incumbent in SMB retail payments.
- Cielo: Brazil's largest card acquirer with its own POS and management software suite. Comparable as an acquirer partner that also competes in the same payment-software-for-retailers category.
Direct peers
- Sinqia: Brazilian software provider for financial institutions with payment-processing and digital-banking modules. Comparable as a domestic software vendor selling payment and reconciliation infrastructure into the Brazilian market.
- Linx: Brazilian retail/POS and payment software provider (acquired by Stone). Comparable because it sells payment-capture and management software to Brazilian retailers, overlapping directly with Auttar's TEF and reconciliation customer base.
- Getnet (Santander): Brazilian acquirer and Auttar's 10+ year flagship partner. Comparable because Getnet offers competing payment-software products and is simultaneously a distribution channel for Auttar's exclusive CLOUD/FAST/POS-TEF solutions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AUTTAR social profiles
Digital presenceAUTTAR financial estimates
Financial estimateRevenue estimate
Valuation estimate
AUTTAR leadership team
Management profileNumber of profiles
AUTTAR funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AUTTAR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AUTTAR
What does AUTTAR do?
AUTTAR develops and licenses payment management software for commercial establishments and retailers in Brazil. Its core offerings are a TEF (Electronic Funds Transfer) payment capture solution that automates authorization across debit, credit, PIX and 80+ card brands, and a Conciliador reconciliation platform that automatically matches sales transactions with acquirer statements to validate rates, fees, and bank deposits. The software is delivered via cloud infrastructure and distributed through direct sales and an authorized distributor partnership program.
Is AUTTAR a public or private company?
AUTTAR is a private company. It is classified as unknown and is currently operating.
When was AUTTAR founded?
AUTTAR was founded in 1994. It employs 101 to 250 people.
Where is AUTTAR based?
AUTTAR is headquartered in São Paulo, Brazil, in the Latin America region.
How does AUTTAR make money?
Two revenue lines are on record. Payment Processing Services are the primary driver. The others are software Licensing.
Who are AUTTAR's main competitors?
Emerging players on record are Pismo, Dock and Zoop. Broad incumbents are Rede (Itaú), Stone Co., PagSeguro (PagBank) and Cielo. Direct peers are Sinqia, Linx and Getnet (Santander).
Does AUTTAR have an API?
Yes. AUTTAR provides integration manuals, certification packages, and an Android SDK for developers to integrate with their payment capture (TEF) and reconciliation solutions. Contact for developer support is [email protected]. Developer documentation is at auttar.com.br/downloads.
What industry is AUTTAR in?
AUTTAR's product category is Payment Processing Software. Its primary akta.pro industry code is FSAMABAA, Integrated Payment Processors (PSP/Acquirer), with a secondary code of FSAGABAH, Payment Reconciliation, Reporting & Settlement Infrastructure. Its NAICS code is 52232 and its SIC code is 6199.