160 world

What 160 world does

160World (legal entity 160WORLD S.L.) is a Spain-based communications platform-as-a-service (CPaaS) provider founded in 2012, headquartered in Calasparra, Murcia. The company focuses exclusively on the healthcare sector, delivering multichannel intelligent reminder solutions that combine SMS, voice, WhatsApp, and Telegram channels into a single platform to reduce patient no-shows and improve appointment management. Core products include SMSBoomerang (intelligent SMS reminders with patient confirmation/cancellation/rescheduling capability), 160WABA (WhatsApp Business API integration with conversational flows and self-scheduling agents), VOZBoomerang (voice reminders using neural text-to-speech and VoiceBot interactions), and 160WorldMeet (medical video consultation). Integration capabilities are exposed via a SOAP-based API and through integration agreements with hospital information system (HIS) and laboratory information management system (LIMS) developers. The platform supports multilingual communication (Spanish, Catalan, Basque, French, English) and reports delivery in 180+ countries through operator and aggregator agreements.

The underlying technology stack combines SOAP/Web Services APIs (open standards: SOAP, WSDL, XSD), neural TTS for voice, conversational chatbot frameworks for WhatsApp, and a no-code web platform for batch notification deployment. Notable performance claims include 8–16% reduction in no-shows due to forgetfulness, 80% of patients informing about cancellations 48 hours before, 95%+ WhatsApp response rates, 98%+ voice collaboration rates, and 97% SMS open rates.

160World monetizes through a hybrid model: usage-based API services (pay-as-you-go SMS, voice, WhatsApp, Telegram) with a free evaluation tier, plus subscription-based digitalization packages sold through Spain's KIT Digital program (€2,000–€12,000 per deal depending on segment size). Go-to-market is direct sales to healthcare IT departments, supplemented by HIS/LIMS integration partnerships and a self-service developer channel. The company claims hundreds of healthcare customers, no disclosed external funding, and operates with a 1–10 employee team.

Name

160 world

Legal name

160WORLD S.L

Website

https://160world.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

160World is a Spain-based CPaaS provider founded in 2012 that delivers multichannel intelligent reminder solutions—SMS, voice, WhatsApp, and Telegram—to hospitals, clinics, and laboratories to reduce patient no-shows and streamline appointment management.

Ownership category

akta.pro rank

Product category

Healthcare Communication Software

NAICS

Ambulatory Health Care Services (621), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Health Services (8000), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

API Management & Developer Portals for Health Data (HLACABAD)

akta.pro secondary industry

Virtual Nursing, Telemonitoring & Command Center Platforms (HLACAFAH)

Keywords

• Healthcare messaging
• Patient appointment reminders
• Multichannel notification platform
• WhatsApp healthcare API
• Medical videoconsultation services

Headquarters

HQ city

Calasparra

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Subscription/Usage-based API Services: Cloud-based SMS, Voice, WhatsApp messaging services with API access. Clients pay for message volume or subscription tiers. Free evaluation tier available for testing before integration.
2. KIT Digital Solution Packages: Digitalization solutions for healthcare entities through Spain's KIT DIGITAL program. Solutions priced at 2,000-12,000 EUR range depending on package and company size segment.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

160World operates a multichannel intelligent reminder platform purpose-built for the healthcare sector, delivering patient appointment reminders and confirmations across SMS, voice (TTS/VoiceBot), WhatsApp Business API, and Telegram channels. The offering is sold to hospitals, clinics, medical centers, and laboratory information management system operators, either as a managed web platform (Plataforma Web Multicanal) or via deep SOAP API integrations into HIS/LIMS systems, with companion videoconsultation (160WorldMeet) and chatbot services.

Product overview

160World is a multichannel intelligent reminder platform for the healthcare sector, founded in 2012. The platform offers a comprehensive suite of products centered around patient communication and appointment management: SMSBoomerang (SMS-based intelligent reminders), 160WABA (WhatsApp Business API integration), VOZBoomerang (voice/TTS reminders), and 160WorldMeet (video consultation services). The platform enables cross-channel communication via SMS, voice, and WhatsApp with patient participation features including appointment confirmation, cancellation, and rescheduling. Integration capabilities are provided through a SOAP API, while a web platform enables no-code deployment. Supporting services include @Notificame (Telegram integration) and URL Shortening.

Differentiator

Problem solved

Functional benefit

Brands

• SMSBoomerang: Intelligent SMS reminder service for healthcare appointments with patient confirmation/cancellation capabilities.
• VOZBoomerang
• 160WABA
• 160WorldMeet
• API SMS 160World
• Notificame

Products and services

• SMSBoomerang Intelligent SMS appointment reminder service for healthcare providers. Enables patients to confirm, cancel, or reschedule appointments directly via SMS, captures cancellation reasons, redirects to online booking portals, and supports Spanish, Catalan, Basque, French, and English.
• 160WABA WhatsApp Business API intelligent reminder service for medical entities, based on official Meta-validated accounts. Provides conversational reminders, virtual self-booking assistants, templates with headers, and 24/7 patient communication channels.
• VOZBoomerang Automated voice appointment reminder service using neural Text-to-Speech technology. VoiceBot calls patients, delivers the reminder, and interactively collects appointment confirmations or cancellations.
• 160WorldMeet Videoconsultation service designed for healthcare with explicit roles for Medical Professional, Patient, and Companion, high-security communications, branded medical center environment, integrated SMS/email notifications, and optional pay-per-link SMS access.
• API SMS 160World SOAP-based messaging API (WSDL/XSD open standards) for sending SMS, Telegram, WhatsApp Business API template messages, and voice (TTS) globally, with methods for single messages, lists, status, and account balance, plus unlimited technical support.
• Plataforma Web Multicanal Web-based multichannel notification platform (SMS, voice, WhatsApp) that lets healthcare entities deploy notification services without integration, supporting individual or bulk CSV sending with full traceability and data export.
• @Notificame Delegated notification service that combines Telegram and SMS to ensure delivery through the most appropriate channel, available directly from the existing SMS API methods without requiring separate integration.

Quantifiable outcome

• 80% of patients inform about cancellations 48 hours before through the service
• +4 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability6 records

Feature8 records

Partnerships

Four partnerships are on record, tiered core.

• Meta (WhatsApp Business API)coreTechnology or IntegrationOfficial WhatsApp Business API integration partner. 160WABA service connects medical entities' official Meta accounts for validated identity and enterprise-grade messaging capabilities including templates, headers, and conversational flows.
• HIS (Hospital Information System) DeveloperscoreTechnology or IntegrationIntegration agreements with hospital management software developers ensuring seamless integration between 160World notification services and existing medical entity systems.
• LIMS (Laboratory Information Management System) DeveloperscoreTechnology or IntegrationIntegration agreements with laboratory information management system developers for notification services in laboratory settings.
• Red.es (KIT Digital Program)coreStrategic or Co-development Partner160World is in the process of becoming a certified digitalization agent for the KIT Digital program, a Spanish government initiative funded by European sources and managed by Red.es to help small businesses achieve digital maturity.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Twilio: Global CPaaS leader whose Programmable Messaging and WhatsApp Business API offerings compete directly with 160World's API SMS 160World. Healthcare is one of many verticals served; a broad incumbent with substantially larger scale and developer mindshare.
• Sinch: Sweden-based CPaaS providing SMS, WhatsApp, and voice APIs with healthcare-relevant messaging. Direct overlap on the underlying messaging infrastructure that 160World packages for healthcare.
• Infobip: European-headquartered CPaaS with strong SMS and WhatsApp Business API capabilities across 180+ countries, mirroring 160World's stated geographic reach. Competes on the same channel-messaging layer but serves many verticals beyond healthcare.
• WELL Health Technologies: Canadian digital health company spanning telehealth, patient communication, and clinic operating systems. Overlaps on the broader patient-engagement and virtual-care surface that 160World's 160WorldMeet and reminders cover, but at much larger scale.

Direct peers

• Relatient: US-based patient engagement platform focused on appointment reminders, confirmations, and rescheduling via SMS, voice, and email for healthcare providers. Direct functional overlap with 160World's SMSBoomerang and appointment-management use cases.
• Luma Health: Patient engagement platform for healthcare with multichannel reminders, self-scheduling, and two-way patient communication via SMS and WhatsApp. Closest US comparable in product scope and target buyer (healthcare IT/operations).
• Doctolib: Major European healthcare booking and telehealth platform offering appointment management, reminders, and video consultations. Direct overlap with 160WorldMeet (video) and SMSBoomerang (reminders) and adjacent target market (European providers).
• Klara: Conversational patient communication platform for medical practices, offering two-way SMS and web messaging tied to EHR workflows. Comparable product positioning around patient-provider messaging and operational automation.
• Doctoralia (DocPlanner Group): Spanish/European healthcare marketplace and practice management platform with online appointment booking and patient communication features. Closest home-market peer with overlapping appointment-management value proposition for Spanish providers.

Emerging players

• Curoflow: European (Swedish) patient engagement and care-plan platform with conversational patient communication and remote care workflows. Adjacent focus area — patient-provider communication and engagement in healthcare — with partial product overlap.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/160-world
• Xx.com/160World

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 160 world