Carbonzero
Carbonzero is a Toronto-based firm founded in 2006 that provides GHG measurement, reduction strategy, and third-party verified carbon offsetting advisory services to over one hundred corporate clients across Canada and select international markets.
- Company typePrivate
- Founded2006
- HeadquartersToronto, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Carbonzero does
Carbonzero is a Toronto-based, privately held Canadian firm founded in 2006 that provides greenhouse gas (GHG) measurement, reduction strategy, and carbon offsetting services to more than one hundred corporate clients across Canada and select international markets. Its core offerings are organized into two pillars: Advisory Services (corporate GHG Inventories covering Scope 1, 2, and 3, GHG Reduction Strategies aligned with the Science Based Targets initiative, Green Event Services, and Custom GHG Measurement) and Carbon Offsets (third-party verified offsets sourced from Canadian and international projects, including forest carbon, landfill gas capture, renewable energy, and clean cookstoves initiatives, plus Renewable Energy Certificates). The company differentiates on methodology rigour — using the GHG Protocol Corporate Standard, ISO 14064-1, and IPCC AR5 global warming potentials — and on its proprietary Carbonzero Registry, which assigns unique serial numbers to retired offsets to prevent double-counting.
The business operates on a sales-led go-to-market motion with two distribution channels: a direct enterprise sales team for consulting engagements and large-volume offset purchases, and a self-service online portal (app.carbonzero.ca) for transactional offset purchases and emissions calculations. Pricing is custom and quote-based for advisory services, while offset revenue is generated per tonne of CO2 equivalent. Carbonzero maintains active accounts on leading voluntary carbon registries (VERRA, Gold Standard, CSA CleanProjects, ACR) and partners with First Nations-led projects such as the Great Bear Forest Carbon Project with Coastal First Nations and the Niagara Escarpment Forest Carbon Project with the Escarpment Biosphere Conservancy. The company is founder/management-led under CEO and President Dan Fraleigh, with no disclosed external institutional investment.
Carbonzero firmographics
Firmographics- Name
- Carbonzero
- Legal name
- Carbonzero
- Website
- https://carbonzero.ca
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Carbonzero is a Toronto-based firm founded in 2006 that provides GHG measurement, reduction strategy, and third-party verified carbon offsetting advisory services to over one hundred corporate clients across Canada and select international markets.
- Ownership category
- akta.pro rank
Carbonzero industry classification
Industry- Product category
- Carbon Consulting and Environmental Advisory Services
- NAICS
- Environmental Consulting Services (54162)
- SIC
- Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- Emissions Factors, LCA & Product Carbon Footprint (PCF) Platforms (EUABAEAD)
- akta.pro secondary industries
- Carbon Neutrality/Claims Strategy & Communications (claims substantiation, greenwashing risk) (EUABAKAK), ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)
Keywords
Where Carbonzero is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Carbonzero business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Advisory Services Consulting: Professional consulting services for GHG measurement and reduction strategy projects, including corporate GHG inventories, GHG reduction strategies, green event services, and custom GHG measurement solutions. Revenue generated through project-based consulting engagements.
- Carbon Offset Sales: Sale of high-quality, third-party verified carbon offsets from Canadian and international projects. Offsets are sourced from leading GHG programs and registries. Revenue generated per tonne of CO2 equivalent offset purchased.
- Renewable Energy Certificates (RECs): Provision of RECs to help clients meet climate change goals and reduce Scope 2 electricity emissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Advisory Services - Professional Consulting |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Carbonzero product offering
Product offeringCore offering
Carbonzero provides professional consulting services for greenhouse gas (GHG) measurement and reduction strategy projects, including corporate Scope 1, 2, and 3 GHG inventories, tailored GHG reduction strategies aligned with SBTi, green event measurement, and custom GHG measurement solutions. The company also sells high-quality, third-party verified carbon offsets sourced from Canadian and international projects (VCS/VERRA, Gold Standard, ACR, CAR, CDM) as well as Renewable Energy Certificates (RECs) to help organizations achieve carbon neutrality and meet Scope 2 reduction goals.
Product overview
Carbonzero offers a comprehensive suite of climate solutions centered around two core offerings: Advisory Services and Carbon Offsets. Advisory Services includes GHG Inventory Services, GHG Reduction Services, Green Event Services, and Custom GHG Measurement Services. Carbon Offsets provides high-quality, third-party verified offsets from Canadian and international projects. Supporting these core offerings are the Carbonzero Calculator for impact calculation, the Carbonzero Registry for offset certificate verification, and CarbonIQ for educational resources. The company has been helping businesses measure, manage, and mitigate their climate impacts for over 15 years.
Differentiator
Problem solved
Functional benefit
Products and services
- Advisory Services Professional consulting services for GHG measurement and reduction strategy projects, helping businesses and organizations measure, manage, and mitigate their climate impacts. The offering encompasses GHG inventories, reduction strategies, green event services, and custom measurement solutions.
- GHG Inventory Services Turn-key support for Greenhouse Gas Inventory projects, from data collection through to GHG Inventory documentation, measuring Scope 1, 2, and 3 emissions for businesses and organizations.
- GHG Reduction Services Creates tailored strategies for organizations to identify, plan, and budget for activities that will reduce their carbon footprint, including decarbonization strategies aligned with the Science Based Targets initiative (SBTi).
- Green Event Services Helps organizations measure and offset the climate impacts of events, conferences, and trade shows, including carbon neutral event certification.
- Custom GHG Measurement Services Custom solutions for organizations to measure the carbon footprint of specific projects or programs, including channel partnerships for businesses.
- Carbon Offsets High-quality, third-party verified carbon offsets sourced from Canadian and international projects under VCS/VERRA, Gold Standard, ACR, CAR, and CDM registries, supporting organizations in achieving carbon neutrality goals.
- Carbon Offset Projects Portfolio Portfolio of Canadian and international carbon offset projects including forest carbon, landfill gas capture, renewable energy, and clean cookstoves projects.
- Renewable Energy Certificates (RECs) Provision of Renewable Energy Certificates (RECs) to help clients meet climate change goals and reduce Scope 2 electricity emissions.
Quantifiable outcome
- 94% of clients likely or very likely to recommend Carbonzero's services
- +2 more outcomes
Companies that use Carbonzero
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles6 records
Carbonzero technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Carbonzero partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Shift BrowsercoreShift Browser partnered with Carbonzero to offset 599 tonnes of carbon emissions generated by its user community between July 2025 and December 2025, supporting the Great Bear Rainforest Project in Canada and Low-Carbon Cement Initiatives in the United States.
- UniUnicoreUniUni partnered with Carbonzero for sustainability initiatives including Scope 3 emissions measurement and offsetting, and reforestation partnerships to support carbon neutrality expansion in North America.
- veritreeminorUniUni partnered with veritree for reforestation initiatives, with Carbonzero facilitating the sustainability partnership ecosystem.
- Escarpment Biosphere Conservancy (EBC)coreCarbonzero supports the Niagara Escarpment Forest Carbon Project developed by the Escarpment Biosphere Conservancy, a registered charity focused on maintaining native species habitats and ecosystem function along Ontario's Niagara Escarpment.
- Coastal First Nations (CFN)coreThe Great Bear Forest Carbon Project was developed in partnership with Coastal First Nations on traditional territory with unextinguished Aboriginal rights and Title. Revenue from carbon offset sales goes directly to First Nations communities.
- Lover's TempocoreLover's Tempo partnered with Carbonzero for five consecutive years on GHG measurement and carbon neutrality initiatives, including annual GHG inventories and purchasing third-party verified carbon offsets.
- Zebra PackagingcoreZebra Packaging completed a Product Carbon Footprint project with Carbonzero on select finished paperboard materials, providing third-party verified PCF data to customers.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Carbonzero competitors and assessment
Company assessmentEmerging players
- Pachama: Marketplace and advisory for nature-based carbon credits including forestry and reforestation projects. Comparable in offsetting and forestry project expertise, though tech-driven and US-focused.
- Persefoni: Climate management and accounting platform for enterprises, used for corporate GHG inventories and reduction planning. Overlaps Carbonzero's GHG inventory and strategy services but delivers via SaaS rather than advisory hours.
- Watershed: Enterprise carbon accounting platform providing automated Scope 1-3 measurement and offset purchases. Comparable carbon accounting plus offset integration, but technology-led rather than consulting-led.
- Cloverly: Carbon offset API and platform enabling businesses to calculate and purchase offsets programmatically. Adjacent to Carbonzero's Calculator and offset retail but more developer/API-oriented.
- Greenly: Carbon accounting platform targeting SMBs with automated Scope 1-3 measurement and offset purchasing. Competes with Carbonzero's SME segment via a software model.
Direct peers
- ClimatePartner: Germany-headquartered climate solutions provider combining carbon footprinting, offset sales, and corporate climate strategy with global reach. Closest international analog to Carbonzero's bundled advisory plus offset offering.
- Natural Capital Partners: Carbon offset provider and climate consultancy offering verified credits and corporate carbon neutrality services. Comparable project sourcing, registry presence, and advisory integration.
- Terrapass: US-based carbon offset retailer offering third-party-verified offsets, carbon accounting, and reduction consulting to businesses and events. Directly comparable offset-plus-advisory model.
- ClimeCo: North American carbon project developer and advisory that originates offsets (forestry, landfill gas, N2O) and provides corporate climate strategy. Comparable mix of advisory services plus proprietary and sourced offsets.
- South Pole Group: Global carbon offset developer and advisory firm offering GHG accounting, reduction strategy, and high-integrity carbon credits. Closest comparable in combining project development, advisory consulting, and credit retail to enterprise buyers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Carbonzero social profiles
Digital presenceCarbonzero compliance and trust
Trust signalCompliance4 records
Carbonzero financial estimates
Financial estimateRevenue estimate
Valuation estimate
Carbonzero leadership team
Management profileNumber of profiles
Profiles6 records
Carbonzero funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Carbonzero M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Carbonzero
What does Carbonzero do?
Carbonzero provides professional consulting services for greenhouse gas (GHG) measurement and reduction strategy projects, including corporate Scope 1, 2, and 3 GHG inventories, tailored GHG reduction strategies aligned with SBTi, green event measurement, and custom GHG measurement solutions. The company also sells high-quality, third-party verified carbon offsets sourced from Canadian and international projects (VCS/VERRA, Gold Standard, ACR, CAR, CDM) as well as Renewable Energy Certificates (RECs) to help organizations achieve carbon neutrality and meet Scope 2 reduction goals.
Is Carbonzero a public or private company?
Carbonzero is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Carbonzero founded?
Carbonzero was founded in 2006. It employs 1 to 10 people.
Where is Carbonzero based?
Carbonzero is headquartered in Toronto, Canada, in the North America region.
How does Carbonzero make money?
Three revenue lines are on record. Advisory Services Consulting is the primary driver. The others are carbon Offset Sales and renewable Energy Certificates (RECs).
Who are Carbonzero's main competitors?
Emerging players on record are Pachama, Persefoni, Watershed, Cloverly and Greenly. Direct peers are ClimatePartner, Natural Capital Partners, Terrapass, ClimeCo and South Pole Group.
Does Carbonzero have an API?
No public API is recorded for Carbonzero.
What industry is Carbonzero in?
Carbonzero's product category is Carbon Consulting and Environmental Advisory Services. Its primary akta.pro industry code is EUABAEAD, Emissions Factors, LCA & Product Carbon Footprint (PCF) Platforms, with a secondary code of EUABAKAK, Carbon Neutrality/Claims Strategy & Communications (claims substantiation, greenwashing risk). Its NAICS code is 54162 and its SIC code is 8731.