Custom Credit
Custom Credit operates customcredit.co.uk, hosting Donbet Casino, a Cura\u00e7ao-licensed online casino offering 5,000+ slots, live dealer and crash games to UK players via a direct-to-consumer instant-play web platform.
- Company typePrivate
- Founded2026
- HeadquartersShoreham-by-sea, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Custom Credit does
Custom Credit operates the website customcredit.co.uk, which hosts Donbet Casino, a direct-to-consumer online casino targeting players in the United Kingdom under a Cura\u00e7ao online gaming licence. The platform offers over 5,000 titles spanning video slots, live dealer tables (roulette, blackjack, baccarat, game shows), table games and crash-style instant games, aggregated from approximately 20 studios including Evolution Gaming, Pragmatic Play, Play\u2019n GO, NetEnt, BGaming, Spribe, Smartsoft, Microgaming, Nolimit City and Relax Gaming.
Technically, the product is an instant-play web platform accessible via desktop and mobile without software downloads. Live dealer content is streamed in real time from professional studios supplied by Evolution and Pragmatic Live, and crash games such as Aviator, Spaceman, JetX and Bustabit deliver fast-round mechanics. The integrated payments layer supports Visa/Mastercard, bank transfer, e-wallets (PayPal, Skrill, Neteller), prepaid vouchers, Klarna and cryptocurrencies, with stated deposit and withdrawal ranges of \u00a310 to \u00a35,000 depending on the rail. Reported payout time is 0-48 hours after approval, RTP is approximately 92%-98% depending on the title, and customer support is delivered via 24/7 live chat and email.
The commercial model is a house-edge transaction fee on player wagers, supplemented by a welcome bonus of 100% up to \u00a3500 plus 100 free spins, reload promotions and seasonal campaigns. Acquisition is direct-to-consumer via SEO targeting the brand keyword cluster ('donbet', 'donbet casino', 'don bet', 'don bet casino'), and the company operates as a privately held entity with no disclosed revenue, headcount, ownership, founders, management team or funding history. No UK Gambling Commission licence is held.
Custom Credit firmographics
Firmographics- Name
- Custom Credit
- Legal name
- Donbet
- Website
- https://customcredit.co.uk
- Company type
- Private
- Founded year
- 2026
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Custom Credit operates customcredit.co.uk, hosting Donbet Casino, a Cura\u00e7ao-licensed online casino offering 5,000+ slots, live dealer and crash games to UK players via a direct-to-consumer instant-play web platform.
- Ownership category
- akta.pro rank
Custom Credit industry classification
Industry- Product category
- Online Casino Gaming
- NAICS
- Gambling Industries (7132), Other Gambling Industries (713290), Casinos (except Casino Hotels) (713210)
- akta.pro primary industry
- Real-Money Online Casino Operators (RNG Slots & Table Games) (MPAEABAA)
- akta.pro secondary industries
- Online Casino Platform Providers (PAM, Wallet, CMS, Back Office) (MPAEABAK), Crypto Casinos (MPAEABAD), Online Casino Studios & Game Publishers (Slots, RNG, Live Dealer) (MPAEABAJ)
Keywords
Where Custom Credit is headquartered
LocationHeadquarters
- HQ city
- Shoreham-by-sea
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Custom Credit business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel, Others
Revenue model
- Casino Gaming Margin: Revenue generated from the house edge built into casino games including slots, live dealer tables, crash games, and table games. The company takes a percentage on player wagers across the game library.
- Welcome and Promotional Bonuses: Welcome bonus of 100% match up to £500 plus 100 free spins for new players. Reload promotions and seasonal campaigns provide ongoing engagement. Wagering requirements and bonus terms govern player eligibility.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Welcome Bonus: 100% match up to £500 + 100 free spins |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Custom Credit product offering
Product offeringCore offering
Custom Credit operates Donbet Casino, an online casino platform licensed in Curaçao and targeted at United Kingdom players. The platform offers 5,000+ slot games, live dealer tables, crash-style instant games, and table games aggregated from more than 20 third-party providers, with a welcome bonus of 100% up to £500 plus 100 free spins and support for deposits and withdrawals via cards, e-wallets, bank transfer, prepaid vouchers, and cryptocurrency.
Product overview
No product information available for Custom Credit. The source data (customcredit.co.uk) contains content for Donbet Casino, an online casino platform offering slots, live casino games, table games, and crash-style instant games with various payment methods and game providers. No products or services directly attributed to Custom Credit were found in the provided source material.
Differentiator
Problem solved
Functional benefit
Products and services
- Donbet Online Casino Platform Direct-to-consumer online casino platform licensed in Curaçao, offering UK players aged 18+ a single account for slots, live dealer tables, crash games, and table games, with integrated payment processing, KYC/age verification, and 24/7 live chat and email support.
- Live Dealer Casino Real-time streamed live dealer games including roulette, blackjack, baccarat, craps, dragon tiger, and game shows (Monopoly Live, Crazy Time, Funky Time, Mega Ball, Dream Catcher, Lightning Dice, Side Bet City) delivered from professional studios via Evolution Gaming and Pragmatic Live.
Companies that use Custom Credit
Customer profileSegments1 record
Ideal customer profiles1 record
Custom Credit technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Custom Credit partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Evolution GamingcoreProvides live dealer games including roulette, blackjack, baccarat, and game shows (Crazy Time, Monopoly Live, Funky Time) streamed in real time from professional studios. Evolution is a core provider for the live casino experience.
- Pragmatic PlaycoreSupplies slots (Big Bass Bonanza, Sweet Bonanza, Gates of Olympus, The Dog House) and live casino content including game shows. A primary game provider for both slots and live dealer offerings.
- Play'n GOcoreProvides video slots including Book of Dead, Reactoonz, and Legacy of Dead with mobile-friendly designs and structured bonus rounds.
- NetEntcoreSupplies polished slots (Starburst, Gonzo's Quest, Dead or Alive II) and table games featuring high-quality visuals and familiar casino mechanics.
- Payment Providers (Visa/Mastercard, PayPal, Skrill, Neteller, Klarna, etc.)coreIntegrated payment infrastructure supporting deposits and withdrawals via Visa/Mastercard (£10-£2,000), bank transfer (£20-£5,000), e-wallets (£10-£3,000), prepaid vouchers (£10-£500), and cryptocurrency options. Enables secure online casino transactions for UK players.
Scale indicators4 records
Recent moves5 records
Expansion highlights3 records
Custom Credit competitors and assessment
Company assessmentDirect peers
- PlayOJO: Online casino brand with a multi-provider library and strong UK presence. Directly comparable on product offering, UK focus, and bonus-driven player acquisition approach.
- Casumo: Online casino operator with a gamified, multi-provider experience serving UK and European markets. Directly comparable on platform model, content aggregation, and bonus-driven engagement mechanics.
- Mr Green: UK and European online casino operator with a multi-provider game library and regulated licensing. Comparable on casino-only focus, multi-provider content, and target player segment.
- LeoVegas: Mobile-first online casino operator with a multi-provider content strategy and strong UK presence. Closely comparable on platform model, game library breadth, and target customer (UK slots/live casino players).
Broad incumbents
- 888 Casino: Large, UKGC-licensed online casino operator with a broad slots, live dealer, and table games portfolio. Comparable as a multi-provider online casino serving UK players, though 888 is far more established and operates under UK domestic licensing.
- Betway Casino: Major UKGC-licensed operator offering casino, live dealer, and slots. Comparable in product mix and UK focus, but trades on broader sportsbook and brand legacy rather than a casino-only proposition.
- Grosvenor Casinos: UK-licensed casino operator combining land-based and online operations with a multi-provider online product. Comparable on UK target market and game library, but anchored by physical casino heritage.
- Betfair Casino: UK-licensed online casino offering slots and live dealer from tier-one providers. Comparable on game aggregation model and UK player base, though Betfair is anchored by its exchange and sportsbook brand.
- Genting Casino: UK-focused online casino with a multi-provider game library backed by a land-based casino operator. Comparable on UK market focus and slots/live casino mix, with brand heritage from physical venues.
- William Hill Casino: Long-established UK gambling brand offering online casino, live dealer, and slots. Comparable in UK market focus and game portfolio, with a much broader product set including sportsbook.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Custom Credit social profiles
Digital presenceCustom Credit compliance and trust
Trust signalCompliance1 record
Custom Credit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Custom Credit leadership team
Management profileNumber of profiles
Custom Credit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Custom Credit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Custom Credit
What does Custom Credit do?
Custom Credit operates Donbet Casino, an online casino platform licensed in Curaçao and targeted at United Kingdom players. The platform offers 5,000+ slot games, live dealer tables, crash-style instant games, and table games aggregated from more than 20 third-party providers, with a welcome bonus of 100% up to £500 plus 100 free spins and support for deposits and withdrawals via cards, e-wallets, bank transfer, prepaid vouchers, and cryptocurrency.
Is Custom Credit a public or private company?
Custom Credit is a private company. It is classified as unknown and is currently operating.
When was Custom Credit founded?
Custom Credit was founded in 2026. It employs 1 to 10 people.
Where is Custom Credit based?
Custom Credit is headquartered in Shoreham-by-sea, United Kingdom, in the Europe region.
How does Custom Credit make money?
Two revenue lines are on record. Casino Gaming Margin is the primary driver. The others are welcome and Promotional Bonuses.
Who are Custom Credit's main competitors?
Direct peers on record are PlayOJO, Casumo, Mr Green and LeoVegas. Broad incumbents are 888 Casino, Betway Casino, Grosvenor Casinos, Betfair Casino, Genting Casino and William Hill Casino.
Does Custom Credit have an API?
No public API is recorded for Custom Credit.
What industry is Custom Credit in?
Custom Credit's product category is Online Casino Gaming. Its primary akta.pro industry code is MPAEABAA, Real-Money Online Casino Operators (RNG Slots & Table Games), with a secondary code of MPAEABAK, Online Casino Platform Providers (PAM, Wallet, CMS, Back Office). Its NAICS code is 7132.