Home Theater Concepts
Home Theater Concepts is a Norwood, Massachusetts-based custom home automation and A/V integrator, founded in 1986, serving residential and commercial clients in the Greater Boston region through authorized dealer partnerships with premium brands including Crestron, Lutron, and Sonos.
- Company typePrivate
- Founded1986
- HeadquartersNorwood, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Home Theater Concepts firmographics
Firmographics- Name
- Home Theater Concepts
- Legal name
- Home Theater Concepts Ltd.
- Website
- https://hometheaterconcepts.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Home Theater Concepts is a Norwood, Massachusetts-based custom home automation and A/V integrator, founded in 1986, serving residential and commercial clients in the Greater Boston region through authorized dealer partnerships with premium brands including Crestron, Lutron, and Sonos.
- Ownership category
- akta.pro rank
Home Theater Concepts industry classification
Industry- Product category
- Custom Home Theater and Smart Home Integration
- NAICS
- Electronics and Appliance Retailers (4492)
- SIC
- Retail-Radio, Tv & Consumer Electronics Stores (5731)
- akta.pro primary industry
- Multiroom Audio/Video & Home Theater Control Integration (HSAHADAE)
- akta.pro secondary industries
- Home Theater Installation, Calibration & Custom AV Services Retail (CRACAEAK), Smart Home Entertainment & Multiroom Control Retail (CRACAGAK)
Keywords
Where Home Theater Concepts is headquartered
LocationHeadquarters
- HQ city
- Norwood
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Home Theater Concepts business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Revenue model
- Custom Installation Services: Project-based professional services including consultation, design, installation, and ongoing support for home theater, automation, lighting, and networking solutions. Revenue generated through labor and service fees for custom installation projects.
- Equipment and Product Sales: Sales of audio, video, automation, and networking equipment from authorized dealer partnerships with major brands including Crestron, Lutron, Sonos, Sony, LG, Samsung, and others. Revenue from hardware markup and dealer pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free Consultation - Initial assessment and needs evaluation |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Home Theater Concepts product offering
Product offeringCore offering
Home Theater Concepts designs, sells, and professionally installs custom home theater, smart home automation, lighting, networking, and multi-room audio systems for residential and commercial clients in the greater Boston and New England area. The company serves as an authorized dealer and integrator for premium brands including Crestron, Lutron, Sonos, Sony, Samsung, LG, and Ubiquiti, providing end-to-end project delivery from in-home consultation through installation and ongoing support.
Product overview
Home Theater Concepts is a home automation and entertainment systems integrator offering a portfolio of services and branded product solutions. The company operates as an authorized dealer for premium audio, video, and automation brands (Crestron, Lutron, Sonos, Sony, Samsung, LG, and others) and provides installation and integration services. Their core product offerings include Crestron Control Systems and Sonos Wireless Speakers as highlighted solutions, supplemented by comprehensive services including smart home automation, custom home theater design, lighting solutions, networking infrastructure, and audio solutions. The company serves both residential and commercial markets, offering personalized consultations and custom design capabilities working alongside architects and builders.
Differentiator
Problem solved
Functional benefit
Products and services
- Crestron Control Systems Whole-home control systems that unify lighting, AV, climate, and security under a single Crestron interface, sold and programmed by Home Theater Concepts for residential and commercial clients.
- Sonos Wireless Speakers Wireless multi-room speaker systems and home sound systems that stream music throughout a residence, supplied and configured by Home Theater Concepts.
- Custom Home Theaters Design and build of dedicated home theater and media room environments, including projector and screen installation, surround sound systems, acoustic treatments, and seating for residential clients.
- Smart Home Control Integrated smart home control service that consolidates lighting, shades, entertainment, climate, and security into a single interface with personalized scenes for residential clients.
- Lighting Solutions Lutron-based lighting design, dimming, and automated control system installation for residential projects.
- Networking Solutions Enterprise-grade residential and small business networking design and deployment using enterprise-class hardware from Ubiquiti and related platforms, including Wi-Fi, wired backbones, and security.
- Audio Solutions Whole-home and outdoor audio system design and installation, including in-ceiling and outdoor speaker solutions.
- Custom Solutions Bespoke residential integration projects that combine AV, lighting, networking, and automation to address unique home layouts or specialized client requirements.
- Commercial Automation Commercial automation and AV integration service for offices, restaurants, hotels, and corporate environments, including conference room AV, distributed audio/video, lighting control, networking, and scalable system design.
Companies that use Home Theater Concepts
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Home Theater Concepts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
Feature3 records
Home Theater Concepts partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and major.
- CrestroncoreAuthorized dealer for Crestron control systems, providing advanced home automation and commercial control solutions. Crestron systems enable seamless integration of lighting, audio, video, and environmental controls.
- LutroncoreAuthorized dealer for Lutron smart lighting and shade control solutions. Lutron products provide intelligent lighting control and automated shade management for residential and commercial applications.
- SonoscoreAuthorized dealer for Sonos wireless speaker systems, providing multi-room audio solutions with superior sound quality and voice control capabilities.
- SonycoreAuthorized dealer for Sony audio and video products including displays and home theater components.
- SamsungcoreAuthorized dealer for Samsung displays and home entertainment technology.
- LGcoreAuthorized dealer for LG displays and home entertainment solutions.
- RTI (Remote Technologies Inc.)coreAuthorized dealer for RTI control system solutions providing advanced home automation control interfaces.
- ExtronmajorAuthorized dealer for Extron professional audio/video equipment and integration solutions.
- AutonomicmajorAuthorized dealer for Autonomic music streaming and whole-home audio control systems.
- JBL SynthesismajorAuthorized dealer for JBL Synthesis high-performance audio systems for home theater applications.
- EpsonmajorAuthorized dealer for Epson projectors for home theater and commercial installations.
- MarantzmajorAuthorized dealer for Marantz audio components including AV receivers and amplifiers.
- ARCAMmajorAuthorized dealer for ARCAM high-fidelity audio equipment.
- DenonmajorAuthorized dealer for Denon audio/video receivers and home theater components.
- AnthemmajorAuthorized dealer for Anthem electronics including AV receivers and amplifiers.
- ParadigmmajorAuthorized dealer for Paradigm speakers and subwoofers.
- Bowers & Wilkins (B&W)majorAuthorized dealer for Bowers & Wilkins premium speakers and audio equipment.
- UbiquitimajorAuthorized dealer for Ubiquiti networking and wireless infrastructure solutions.
- AxismajorAuthorized dealer for Axis network cameras and security surveillance equipment.
- Stewart FilmscreenmajorAuthorized dealer for Stewart projection screens for home theater installations.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Home Theater Concepts competitors and assessment
Company assessmentBroad incumbents
- Vivint Smart Home: National smart-home automation company offering professionally installed lighting, audio, climate, and security control. Directly comparable to Home Theater Concepts' Crestron/Lutron-driven smart-home integration offerings, though at national scale with subscription-based service contracts.
- Best Buy / Magnolia: Largest North American consumer electronics retailer with a dedicated Magnolia AV installation division offering premium home theater and automation services. Competes with Home Theater Concepts on residential AV/automation projects but at a national scale across storefront + in-home consultation channels.
- ADT: National smart-home security and automation provider that bundles security cameras, lighting, and control into professionally installed packages. Overlaps with Home Theater Concepts on integrated smart-home control and Axis-camera-driven residential security installations, though ADT focuses on national security contracts.
- Savant Systems: Premium home-automation platform competitor to Crestron, with professional dealer network installing lighting, audio, video, and climate control. Targets the same luxury residential and commercial integrators and end-customers as Home Theater Concepts.
- Snap One (SnapAV/Control4): Distributor and integrator-network owner of Control4, a competing home-automation platform to Crestron. Snap One's integrator channel competes for the same trade-professional referrals and end-customers that Home Theater Concepts serves in the Boston area.
Direct peers
- ProSource Technology: Buying group and cooperative for residential and commercial AV integrators across the U.S. Comparable to Home Theater Concepts in business model (custom integration of premium A/V brands for residential and commercial clients), with members operating in similar regional markets.
- AVI Systems: Large commercial AV systems integrator with U.S. regional offices providing design-build integration services to enterprises. Directly comparable on the commercial side of Home Theater Concepts' business, integrating Crestron/Extron-type control systems into corporate environments.
- Definitive Audio: Multi-regional residential and commercial AV/automation integrator offering custom home theater, lighting, and smart-home design. Direct competitor in business model (consultative, project-based custom integration) and category, serving similar mid-market and luxury homeowners.
- Audio Video Interiors: Regional AV/automation integrator combining custom home theater, smart-home control, and whole-home audio for residential clients. Closely comparable to Home Theater Concepts in services, customer profile, and premium-brand dealer approach (Lutron, Crestron, premium speakers).
Others
- Crestron Electronics: Manufacturer of the Crestron control platform that is Home Theater Concepts' flagship automation offering. While a technology partner, Crestron also sells direct to large commercial clients and competes with integrators on enterprise-scale automation, making it both a supplier and a partial competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Home Theater Concepts social profiles
Digital presenceHome Theater Concepts financial estimates
Financial estimateRevenue estimate
Valuation estimate
Home Theater Concepts leadership team
Management profileNumber of profiles
Profiles1 record
Home Theater Concepts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Home Theater Concepts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Home Theater Concepts
What does Home Theater Concepts do?
Home Theater Concepts designs, sells, and professionally installs custom home theater, smart home automation, lighting, networking, and multi-room audio systems for residential and commercial clients in the greater Boston and New England area. The company serves as an authorized dealer and integrator for premium brands including Crestron, Lutron, Sonos, Sony, Samsung, LG, and Ubiquiti, providing end-to-end project delivery from in-home consultation through installation and ongoing support.
Is Home Theater Concepts a public or private company?
Home Theater Concepts is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Home Theater Concepts founded?
Home Theater Concepts was founded in 1986. It employs 11 to 50 people.
Where is Home Theater Concepts based?
Home Theater Concepts is headquartered in Norwood, United States, in the North America region.
How does Home Theater Concepts make money?
Two revenue lines are on record. Custom Installation Services are the primary driver. The others are equipment and Product Sales.
Who are Home Theater Concepts's main competitors?
Broad incumbents on record are Vivint Smart Home, Best Buy / Magnolia, ADT, Savant Systems and Snap One (SnapAV/Control4). Direct peers are ProSource Technology, AVI Systems, Definitive Audio and Audio Video Interiors. Crestron Electronics is listed as an others.
Does Home Theater Concepts have an API?
No public API is recorded for Home Theater Concepts.
What industry is Home Theater Concepts in?
Home Theater Concepts's product category is Custom Home Theater and Smart Home Integration. Its primary akta.pro industry code is HSAHADAE, Multiroom Audio/Video & Home Theater Control Integration, with a secondary code of CRACAEAK, Home Theater Installation, Calibration & Custom AV Services Retail. Its NAICS code is 4492 and its SIC code is 5731.