What Road Bear RV Rentals does

Road Bear RV Rentals is a US luxury motorhome rental operator founded in 1980, currently a wholly-owned subsidiary of Tourism Holdings Limited (NZX: THL), a New Zealand-based global RV tourism conglomerate. The company operates eight owned locations across major US travel gateways (Las Vegas, San Francisco, Los Angeles, Denver, Seattle, New York, Orlando, and Dallas), with a fleet organized into five product categories ranging from a compact Super Van Camper (23-25') to a large Class C motorhome (29-31'), plus a value-priced "Saver 4" flexible-assignment option. Vehicles are equipped with full kitchens, bathrooms, onboard generators, slide-outs, and an integrated 55-gallon fuel tank, marketed as one of the newest fleets in the US rental segment.

The business monetizes through nightly rental rates (typically Sunday-Saturday weekly structure with prorated options), a layered set of ancillary add-ons (insurance tiers RLI/ELI/VIP, convenience kits, GPS, WiFi hotspots, generator fees, mileage packages, winterization, pet fees), and bundled convenience packages (Gold included / Platinum / Platinum Plus). Domestic-to-consumer sales occur via the website booking platform, toll-free phone reservations, and field-based pick-up at the eight physical locations, complemented by complimentary airport shuttle service. The "Try Before You Buy" program, an exclusive partnership with El Monte RV Sales, allows customers to apply up to $2,000 of rental payments toward purchasing a pre-owned motorhome, creating a rental-to-ownership conversion funnel.

Primary customer segments are families and groups on multi-destination road trips, international travelers exploring the US, couples on luxury getaways, and adventure travelers focused on national parks. The company is supported by THL's global brand network (Maui, Britz, Apollo, Mighty, Cheapa Camper, Canadream) for cross-border and extended North American itineraries. Operational risk is concentrated in fleet capital intensity, seasonal demand swings, and reliance on tourism flows; growth levers identified in the data are forward bookings, event-driven demand (e.g., the 2026 International Soccer Tournament), and the Try Before You Buy sales channel.

Name

Road Bear RV Rentals

Legal name

Road Bear RV

Website

https://roadbearrv.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Road Bear RV Rentals is a US luxury motorhome rental subsidiary of Tourism Holdings Limited (NZX: THL), operating eight locations across major US travel gateways and serving families, international travelers, and adventure tourists with a modern Class C motorhome fleet and ancillary insurance and travel packages.

Ownership category

akta.pro rank

Product category

Recreational Vehicle Rental

NAICS

Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (532120)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Motorhome / RV Rentals (Class A & Class C) (THADAIAB)

akta.pro secondary industry

Campervan Rentals (Class B / Converted Vans) (THADAIAA)

Keywords

• RV rental services
• Motorhome rentals
• Camper van hire
• Recreational vehicle rentals
• Travel extras insurance

Headquarters

HQ city

Agoura Hills

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. RV Rental Revenue: Primary revenue from renting Class C motorhomes across 8 US locations. Rentals typically priced per night with various packages and add-ons. Standard rental period is Sunday through Saturday (weekly), with prorated options available.
2. Travel Extras and Add-ons: Revenue from optional add-ons including insurance packages (RLI, ELI, VIP), convenience kits (linen, RV essentials), equipment rentals (GPS, bike racks, chairs), WiFi devices, generator usage, and winterization services.
3. Try Before You Buy Program: Partnership with El Monte RV Sales allowing rental customers to apply up to $2,000 of rental payments toward purchasing a pre-owned motorhome.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Road Bear RV Rentals provides luxury Class C motorhome and camper van rentals from 8 US locations (Las Vegas, San Francisco, Los Angeles, Denver, Seattle, New York, Orlando, Dallas), offering 5 vehicle categories ranging from 23-31 feet that accommodate 2-7 guests. The company supplements rentals with travel extras including insurance packages, convenience kits, equipment rentals, and a Try Before You Buy program partnered with El Monte RV Sales.

Product overview

Road Bear RV Rentals is a luxury motorhome, camper, and RV rental service operating a modern fleet across 8 U.S. locations (Las Vegas, San Francisco, Los Angeles, Denver, Seattle, New York, Orlando, and Dallas). The core product portfolio consists of 5 distinct RV rental categories: Super Van Camper 23-25' (compact van-based camper with V6 engine for 2 adults + 2 children), Class C 23-25' (small Class C motorhome for 3+2 guests), Class C 26-28' (medium Class C with slide-out for 4+2 guests), Class C 29-31' (large Class C with slide-out for 5+2 guests), and Saver 4 (budget category offering up to 20% off with flexible Class C assignment). The offering extends through insurance products (Rental Liability Insurance, Enhanced Liability Insurance, Vacation Interruption Protection variants), convenience packages (Gold, Platinum, Platinum Plus), and travel add-ons including WiFi hotspot, GPS navigation, bike racks, linen kits, and complimentary shuttle service. A Try Before You Buy program enables customers to apply rental credit toward RV purchases through partner El Monte RV Sales.

Differentiator

Problem solved

Functional benefit

Products and services

• Class C 23-25' Compact Class C motorhome rental, 23-25 feet in length, sleeping up to 4 guests with rear queen bed and over-the-cab bed. Equipped with toilet, sink, shower, hot water heater, stove, microwave, full-size fridge/freezer, generator, and large underfloor storage.
• Class C 26-28' Medium Class C motorhome rental, 26-28 feet in length, sleeping up to 6 people with rear queen bed, dinette bed, sofa bed, and over-the-cab bed. Features V8/V10 engines, full kitchen, bathroom, air conditioning, heating, onboard generator, retractable awning, and slide-out for additional interior space.
• Class C 29-31' Large Class C motorhome rental, 29-31 feet in length, accommodating up to 7 guests with master bedroom, cab-over bed, convertible dinette, and additional sleeping arrangements. Includes fully equipped kitchen, living area with entertainment system, powerful engines, and slide-out for expanded interior space.
• Super Van Camper 23-25' Compact van-based camper rental, 23-25 feet in length, sleeping 2 adults and 2 small children. Combines premium comfort and modern style with V6 engine and slide-out, plus amenities including kitchen, dining area, bathroom/shower, living area, and sleeping area.
• Saver 4 Budget-friendly RV rental category offering up to 20% off nightly rates. Guests receive Road Bear RV's choice of either a Class C Small, Medium, or Large depending on availability, designed for up to 4 adults and 2 small children.
• Complimentary Shuttle Service Free shuttle transfers from select airport hotels and to most international airports. Available by request only, must be added at booking or no later than 30 days prior to pickup.
• Try Before You Buy Program Program allowing rental guests to apply up to $2,000 of their rental experience toward purchase of a pre-owned motorhome from partner El Monte RV Sales.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• THL (Tourism Holdings Limited)coreStrategic or Co-development PartnerTHL is the parent company of Road Bear RV, acquired in 2010. THL is a global RV rental, sales, manufacturing, and tourism group headquartered in Auckland, New Zealand. The partnership provides Road Bear with global brand support and access to the THL network of RV rental brands including Canadream, Mighty, Britz, Apollo Camper, Maui, and Cheapa Camper operating across Canada, Australia, New Zealand, England, Ireland, and Scotland.
• El Monte RV SalescoreGTM or Marketing PartnerEl Monte RV Sales is Road Bear RV's exclusive partner for the 'Try Before You Buy' program, allowing rental customers to apply up to $2,000 of their rental payments toward purchasing a pre-owned motorhome. Every Road Bear rental undergoes meticulous maintenance ensuring best value when customers are ready to buy.
• CanadreamminorStrategic or Co-development PartnerTHL family brand operating RV rentals in Canada, offering customers options for cross-border or extended North American travel.
• Mighty CampersminorStrategic or Co-development PartnerTHL family brand, part of the global RV rental network for international travelers.
• BritzminorStrategic or Co-development PartnerTHL family brand operating in Australia, part of the global brand network.
• Apollo CamperminorStrategic or Co-development PartnerTHL family brand, part of the global RV rental brand ecosystem.
• MauiminorStrategic or Co-development PartnerTHL family brand operating in New Zealand, part of the global brand network.
• Cheapa CamperminorStrategic or Co-development PartnerTHL family brand operating in Australia, part of the global brand ecosystem.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Britz USA: Britz, a THL family brand, operates campervan and motorhome rentals globally and has US presence. It overlaps Road Bear's customer segments with comparable Class C products aimed at international and family travelers.
• CanaDream: CanaDream is a THL family brand operating RV rentals across Canada with a comparable Class C fleet and inbound traveler focus. It is the closest cross-border analogue to Road Bear, and competes indirectly for travelers extending North American trips.
• Maui RV Rentals (US): Maui is a THL family brand with US motorhome rental operations positioning at the premium end. It is a sister-brand alternative for the same premium traveler Road Bear targets.
• Cruise America: Cruise America is the largest traditional US RV rental operator with a national depot network and fleet focused on Class C motorhomes. It directly competes with Road Bear for family and group travelers across overlapping US pickup cities.
• El Monte RV: El Monte RV operates US RV rentals from multiple locations with Class A, B, and C motorhomes; it is Road Bear's exclusive Try Before You Buy partner and the closest direct head-to-head competitor in the US Class C rental category.
• Mighty Campers (US): Mighty is a THL family brand offering budget-friendly RV rentals in the US and other markets. It competes with Road Bear's Saver 4 tier and targets price-sensitive travelers in similar US gateway cities.
• Apollo RV (US operations): Apollo Camper, a THL family brand, has expanded into the US RV rental market with a fleet of motorhomes and campervans; it is a sister brand under the same parent and a direct competitor in the US inbound tourist segment.

Emerging players

• RVshare: RVshare is a peer-to-peer RV rental marketplace connecting private owners with renters across the US. It represents an emerging distribution model that competes for the same road-trip traveler as Road Bear but without owning or maintaining a fleet.
• Outdoorsy: Outdoorsy is a peer-to-peer RV and camper rental platform with a large US footprint. It overlaps Road Bear's customer base (families, international travelers) but bypasses the depot-based model with delivery options.

Broad incumbents

• McRent: McRent is one of Europe's largest RV rental companies with a large motorhome fleet. While primarily European, it operates as a broad incumbent in the global motorhome rental category and represents the type of large-scale, multi-country operator Road Bear competes with for inbound international travelers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@RoadBearRVRentals
• Facebookfacebook.com/RoadBearRV
• Instagraminstagram.com/roadbearrvrentals

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Road Bear RV Rentals