Terramor Outdoor Resort

Name

Terramor Outdoor Resort

Legal name

Kampgrounds of America, Inc.

Website

https://terramoroutdoorresort.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

51–100 employees

Short description

Terramor Outdoor Resort operates a 64-tent luxury glamping property in Bar Harbor, Maine, adjacent to Acadia National Park. Owned by Kampgrounds of America, it serves leisure travelers, couples, families, and wedding groups with premium canvas tent accommodations, on-site dining, wellness services, and guided outdoor experiences during a May-to-October season.

Ownership category

akta.pro rank

Product category

Glamping Resort / Outdoor Hospitality

NAICS

Recreational and Vacation Camps (except Campgrounds) (721214), RV (Recreational Vehicle) Parks and Recreational Camps (7212)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Glamping Resorts (Luxury Tents, Domes, Yurts) (THAGAOAC)

akta.pro secondary industry

Glamping Resorts & Luxury Camping (THAMAJAC)

Keywords

• Glamping resort services
• Luxury outdoor hospitality
• Canvas tent accommodations
• Nature-based tourism
• Wellness retreat experiences

Headquarters

HQ city

Bar Harbor

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Tent Accommodations: Nightly rental of luxury canvas tents with varying configurations (Alder, Bayberry, Birch, Hemlock, Moosewood) accommodating 2-5 guests. Pricing varies by tent type and season. Includes complimentary breakfast, access to pool, hot tub, and outdoor activities.
2. Food & Beverage: On-site Kitchen 207 restaurant and bar offering locally-sourced dinner, cocktails, grab-and-go breakfast, and specialty dining experiences including private lobster bakes and grill packages.
3. Wellness Services: Spa and wellness treatments at the Wellness Tent including massages, body scrubs, facials, and signature experiences like Acadia Saltwater Immersion.
4. Guided Experiences: Guided hiking experiences including sunrise hikes, half-day and full-day excursions, with options for beginners to experienced hikers. Additional fees for picnic lunches and private guided experiences.
5. Events & Weddings: Private event hosting including resort buyouts (max 225 guests), intimate elopements (up to 30 guests), and corporate group bookings with custom group rates for 10+ tents.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Terramor Outdoor Resort operates a luxury glamping resort on a 47-acre property near Acadia National Park in Bar Harbor, Maine, offering 64 custom-designed canvas tents with resort amenities (private bathrooms, WiFi, climate control, Frette linens, private fire experiences). The resort also provides on-site dining at Kitchen 207, wellness services in a dedicated Wellness Tent, guided outdoor experiences, and event hosting including weddings and corporate retreats.

Differentiator

Problem solved

Functional benefit

Products and services

• Luxury Canvas Tent Accommodations Nightly rental of luxury canvas tents in five configurations (Alder, Bayberry, Birch, Hemlock, Moosewood) accommodating 2-5 guests, with private fire experiences, Frette linens, Pendleton blankets, complimentary breakfast, and access to pool and hot tub.
• Kitchen 207 Restaurant and Bar On-site restaurant and bar at Terramor Bar Harbor offering locally-sourced dinner, cocktails, grab-and-go breakfast, and specialty dining experiences including private lobster bakes and grill packages.
• Wellness Tent Spa Services
• Guided Hiking Experiences
• Private Events and Weddings
• Ember and Element Wellness Retreat Multi-day wellness retreat program at Terramor Bar Harbor featuring guided hikes, mindfulness workshops, gravel biking, yoga, salt water immersion, and nature-based sessions including art workshops led by Maine Outdoor School.

Quantifiable outcome

• Over 4 million visitors to Acadia National Park annually
• +2 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Kampgrounds of America (KOA)coreStrategic or Co-development PartnerKOA is the parent company that owns and operates the Terramor brand. Terramor represents KOA's upscale glamping expansion, launched in 2020 as the first Terramor Outdoor Resort location. KOA provides corporate infrastructure, brand recognition, and investment in the Terramor concept.
• Friends of AcadiacoreStrategic or Co-development PartnerPartnership for 'Pints for a Purpose' Thursday evening series, where a portion of proceeds benefits the organization helping preserve and protect Acadia National Park. Partnership includes Earth Day community cleanup initiatives.
• GRIT Freedom ChaircoreTechnology or IntegrationPartnership to provide GRIT Freedom Chair all-terrain wheelchairs for guests with mobility challenges. Chairs available through Terramor's Gear Lending program for complimentary use to explore trails, pathways, and beaches.
• Island ExplorerminorStrategic or Co-development PartnerTerramor is a designated stop on the Island Explorer free shuttle bus service linking hospitality businesses to destinations in Acadia, Bar Harbor, Schoodic and more. Shuttle runs mid-June through mid-October.
• Scenic Flights of AcadiaminorGTM or Marketing PartnerPartnership offering scenic aerial flights of Acadia National Park and Mount Desert Island. Guests can book flights at Terramor's Outfitter desk.
• Acadia Stand Up Paddle BoardingminorGTM or Marketing PartnerPartnership providing paddle boarding tours and equipment rentals. Guests can schedule SUP experiences through Terramor's concierge services.
• Maine Outdoor SchoolminorStrategic or Co-development PartnerCollaboration for nature-inspired art workshops during wellness retreats, led by Maine Outdoor School's Haley Estabrook. Part of Ember & Element wellness retreat programming.
• Allagash Brewing CompanyminorGTM or Marketing PartnerRegional craft brewery featured at Terramor's Lodge bar, providing locally-sourced beer offerings for guests.
• Atlantic Brewing CompanyminorGTM or Marketing PartnerLocal Bar Harbor brewery featured at Terramor's bar alongside Lawson Finest Liquids, providing regional craft beer options.
• Design Group CollaborativeminorImplementation/ SI/ Consulting PartnerArchitecture firm that collaborated on Terramor's concept and design, recognized in HD Awards acceptance for commitment to making the brand concept a reality.
• EDG Interior Architecture + DesignminorImplementation/ SI/ Consulting PartnerInterior design firm that partnered on Terramor's concept and design for the hospitality brand launch, recognized alongside Design Group Collaborative.

Scale indicators5 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• AutoCamp: Luxury Airstream and cabin-based outdoor hospitality brand with locations near national parks and coastal destinations. Closely comparable Airstream/tent-accommodation model and target demographic to Terramor.
• Conestoga Ranch: Luxury glamping resort in Garden City, Utah featuring canvas tent accommodations, cowboy tubs, and curated outdoor programming. Comparable upscale tented lodging with nature-immersive programming.
• Collective Retreats: Luxury outdoor hospitality brand operating curated tented retreats near major U.S. destinations. Competes with Terramor for premium nature-seeking travelers with similar canvas-lodging and programming model.
• Under Canvas: Luxury safari-inspired glamping resort operator with multiple locations near U.S. national parks. Most direct competitor to Terramor's positioning of upscale tent accommodations adjacent to iconic outdoor destinations.

Broad incumbents

• Westgate Resorts: Large hospitality operator with destination resorts near national parks and outdoor attractions. Adjacent comparison point for family-oriented nature-based lodging at greater scale.
• Auberge Resorts Collection: Luxury hotel collection with nature-immersive properties (e.g., Mandarina, Dunton Hot Springs). Comparable ultra-premium positioning targeting affluent travelers seeking authentic outdoor experiences.
• Discovery Land Company: Ultra-luxury private club and resort developer with nature-immersive properties globally. Comparable premium pricing, design-led differentiation, and experiential programming model.
• Camp Cedar (KOA): KOA-owned luxury RV resort near Kings Island, Ohio. Sibling brand within KOA's portfolio of premium outdoor lodging concepts; directly comparable parent backing and target market.

Emerging players

• Huttopia: International glamping and nature resort operator expanding in North America with canvas-tent and cabin accommodations near parks and natural areas. Comparable product format and active expansion trajectory.
• Tentrr: Glamping marketplace and operator providing canvas tent sites on private land. Partial overlap with Terramor on glamping accommodations though operating via different distributed model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/terramorresort
• LinkedInlinkedin.com/company/terramorresort
• Instagraminstagram.com/terramorresort
• Xx.com/terramorresort

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Terramor Outdoor Resort