B-Digital
B-Digital is an Israeli boutique CRO and ecommerce growth agency founded in 2018, serving 92+ Israeli brands across tourism, DTC, and ecommerce with retainer-based CRO, CMO-as-a-Service, PPC, email/SMS, and website building on Shopify and WooCommerce.
- Company typePrivate
- Founded2018
- HeadquartersHolon, Israel
- Headcount1–10
- GTM typeB2B
- OfferingServices
What B-Digital does
B-Digital Consulting Ltd. is an Israeli digital agency specializing in Conversion Rate Optimization (CRO) and ecommerce growth services. Founded in 2018 by Boris Kimelman in Holon, Israel, the company operates as a services firm organized around a portfolio of interconnected disciplines — CRO and Digital Strategy / CMO-as-a-Service form the strategic core, supported by Email & SMS Marketing, PPC management, and Ecommerce Website Building as primary delivery services, with UX/UI Design, Popup Optimization, and Data & Analytics as specialized modules. The technology stack is analytics-centric: GA4 with Enhanced Ecommerce, Google Tag Manager (client and server-side), Hotjar/Clarity for behavioral analytics, Looker Studio for dashboards, Klaviyo/Mailchimp for email, and Shopify/WooCommerce for ecommerce platforms.
The company sells managed engagements on a month-to-month retainer basis with no long-term contracts, priced as a function of the client's monthly marketing budget (tiers at up to 5K, 5-15K, 15-30K, and 30K+ ILS). Lead generation is driven by free 48-hour site reviews, thought leadership content (79+ blog articles), and PR features in Calcalist, Globes, TheMarker, Jerusalem Post, and Walla. The customer base of 92+ brands is concentrated in Israeli ecommerce with particular depth in tourism/hospitality (Fattal Hotels, Issta, Brown Hotels), but also includes enterprise logos such as LEGO Israel and NICK WATCH by Nickelodeon. Reported client outcomes include +239% average conversion improvement, 80M EUR cumulative revenue for one OTA client, 92% retention, and 97.8% client satisfaction.
B-Digital is privately held and entirely founder-owned (Boris Kimelman serves as CEO and sole owner), with no institutional funding, no parent company, and no disclosed revenue. Geographic focus is Israel with selective international engagements, and headcount is reported at 1-10 employees, consistent with a boutique agency model where the founder and small core team personally deliver or oversee client work.
B-Digital firmographics
Firmographics- Name
- B-Digital
- Legal name
- B-Digital Consulting Ltd. (בי דיגיטל ייעוץ בע"מ)
- Website
- https://b-digital.co.il
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- B-Digital is an Israeli boutique CRO and ecommerce growth agency founded in 2018, serving 92+ Israeli brands across tourism, DTC, and ecommerce with retainer-based CRO, CMO-as-a-Service, PPC, email/SMS, and website building on Shopify and WooCommerce.
- Ownership category
- akta.pro rank
B-Digital industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- B2B/ABM Creative Agencies (MPAAAAAI)
Keywords
Where B-Digital is headquartered
LocationHeadquarters
- HQ city
- Holon
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
B-Digital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Revenue model
- CRO and Digital Marketing Retainers: Monthly retainer-based professional services for ongoing CRO, analytics, email/SMS marketing, PPC management, and digital strategy. No long-term contracts required - month-to-month structure. Pricing tiers based on monthly marketing budget: up to 5,000 ILS, 5,000-15,000 ILS, 15,000-30,000 ILS, and above 30,000 ILS per month.
- CMO-as-a-Service Strategic Engagement: Fractional CMO/VP Marketing external partnership model - acting as external CMO for brands that cannot afford full-time CMO. Includes strategy, supplier management, channel oversight, and weekly meetings. Drives 200%+ average annual growth for clients.
- Ecommerce Website Development: Project-based ecommerce website building on Shopify and WooCommerce platforms, including UX/UI design, development, integrations, tracking setup, and post-launch support. 30+ stores built.
- Site Review and Consultation: Free site reviews within 48 hours offered as lead generation - no upfront cost, personalized assessment of conversion barriers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Small budget tier - up to 5,000 ILS/month marketing spend |
| Subscription | Monthly | Mid-market tier - 5,000-15,000 ILS/month marketing budget |
| Subscription | Monthly | Growth tier - 15,000-30,000 ILS/month marketing budget |
| Subscription | Monthly | Enterprise tier - above 30,000 ILS/month marketing budget |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
B-Digital product offering
Product offeringCore offering
B-Digital is an Israeli CRO and ecommerce growth agency that helps online retailers improve conversion rates and digital marketing performance. It delivers a portfolio of services including conversion rate optimization (CRO), PPC management, email/SMS marketing automation, ecommerce website development on Shopify and WooCommerce, analytics infrastructure setup (GA4, server-side tagging, dashboards), and fractional CMO/VP Marketing engagements for brands that lack in-house digital leadership.
Product overview
B-Digital is a digital growth partner and CRO agency serving ecommerce brands. The company operates as a services firm organized around a portfolio of interconnected disciplines — Conversion Rate Optimization (CRO) and Digital Strategy / CMO-as-a-Service form the strategic core, supported by Email & SMS Marketing and Ecommerce Website Building as primary delivery services. Additional specialized modules include PPC/Paid Advertising Management, Popup Optimization, Data & Analytics, and UX/UI Design. All services are delivered as managed engagements with a focus on data-driven, measurable outcomes, and the company does not offer a standalone software product or public API.
Differentiator
Problem solved
Functional benefit
Products and services
- CRO — Conversion Rate Optimization A systematic methodology for improving ecommerce website conversion rates through A/B testing, UX analysis, data-driven experimentation, and ongoing optimization of every touchpoint in the customer journey. Delivered to ecommerce brands in Israel seeking measurable improvements without increasing ad spend.
- Digital Strategy & CMO-as-a-Service Fractional chief marketing officer engagement providing strategic direction, supplier management, campaign oversight, channel coordination, and ongoing digital leadership for mid-market ecommerce and DTC brands. Drives 200%+ average annual growth for clients per company-reported figures.
- Email & SMS Marketing End-to-end email and SMS marketing management including automation flows (welcome, cart abandonment, cross-sell, upsell), segmentation, deliverability recovery, and content creation. Targets DTC brands with 100K+ ILS monthly revenue seeking to build email/SMS as a recurring revenue channel independent of paid ads.
- Ecommerce Website Building Full-service ecommerce website development and launch, covering business requirements, UX/UI design, development on Shopify or WooCommerce, QA, product upload, tracking setup, and post-launch optimization. Delivered as a project-based engagement.
- PPC / Paid Advertising Management Multi-channel paid advertising management across Google Ads, Meta Ads, and TikTok with focus on ROAS and profitability rather than traffic volume alone. Delivered by a team of 3 dedicated PPC experts reporting 4.2X average ROAS for clients.
- Popup Optimization Optimization of website popup and overlay campaigns — including welcome popups, exit-intent triggers, and subscription forms — to grow email lists and reduce cart abandonment. Sold as an add-on service to the core CRO and email marketing offerings.
- Data & Analytics Analytics infrastructure setup including GA4 Enhanced Ecommerce event implementation, server-side tagging via GTM Server Container, structured Data Layer, and custom Looker Studio dashboards for real-time performance monitoring across marketing channels.
- UX/UI Design User experience and interface design services covering user research, information architecture, wireframes, prototyping, visual design, usability testing, and developer handoff documentation. Delivered as an add-on module to CRO and website-building engagements.
Companies that use B-Digital
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles4 records
B-Digital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature4 records
B-Digital partnerships and signals
Strategic signalScale indicators18 records
Recent moves6 records
Expansion highlights5 records
B-Digital competitors and assessment
Company assessmentDirect peers
- Inflow: Ecommerce-focused digital marketing agency offering CRO, PPC, and email marketing services. Comparable to B-Digital's ecommerce-specialized service portfolio targeting Shopify and DTC brands.
- KlientBoost: B2B digital marketing agency specializing in PPC management, CRO, and landing page optimization. Directly comparable to B-Digital's PPC and CRO service offerings for mid-market ecommerce clients.
- NoGood: Growth marketing agency focused on performance marketing, SEO, and CRO for DTC and ecommerce brands. Similar in service mix and target customer profile to B-Digital.
- SmartSites: Full-service digital marketing agency offering web design, SEO, PPC, and CRO services. Comparable to B-Digital's multi-disciplinary approach serving ecommerce and SMB clients.
- Disruptive Advertising: Digital marketing agency focused on PPC management, CRO, and lifecycle marketing. Directly comparable to B-Digital's emphasis on ROAS-driven paid acquisition and conversion optimization.
- Lyfe Marketing: Digital marketing agency specializing in social media management, PPC, and SEO for SMB and ecommerce clients. Comparable service mix and target market to B-Digital's offerings.
- Hexagone: Ecommerce growth agency with expertise in CRO, paid media, and email marketing for Shopify brands. Comparable to B-Digital's ecommerce platform specialization and CRO methodology.
Regional players
- Yotpo: Israeli-founded ecommerce marketing platform providing email, SMS, reviews, and loyalty tools. Comparable as Israeli-headquartered ecommerce ecosystem player, though operates in SaaS rather than services.
Broad incumbents
- WebFX: Large full-service digital marketing agency offering CRO, PPC, SEO, and web development. A broader incumbent with overlapping capabilities to B-Digital but operating at much larger scale.
- Thrive Internet Marketing Agency: Full-service digital marketing agency providing web design, SEO, PPC, and social media services. Broader incumbent offering overlapping services to B-Digital across multiple channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
B-Digital social profiles
Digital presenceB-Digital financial estimates
Financial estimateRevenue estimate
Valuation estimate
B-Digital leadership team
Management profileNumber of profiles
Profiles1 record
B-Digital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
B-Digital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about B-Digital
What does B-Digital do?
B-Digital is an Israeli CRO and ecommerce growth agency that helps online retailers improve conversion rates and digital marketing performance. It delivers a portfolio of services including conversion rate optimization (CRO), PPC management, email/SMS marketing automation, ecommerce website development on Shopify and WooCommerce, analytics infrastructure setup (GA4, server-side tagging, dashboards), and fractional CMO/VP Marketing engagements for brands that lack in-house digital leadership.
Is B-Digital a public or private company?
B-Digital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was B-Digital founded?
B-Digital was founded in 2018. It employs 1 to 10 people.
Where is B-Digital based?
B-Digital is headquartered in Holon, Israel, in the Middle East region.
How does B-Digital make money?
Four revenue lines are on record. CRO and Digital Marketing Retainers are the primary driver. The others are CMO-as-a-Service Strategic Engagement, ecommerce Website Development and site Review and Consultation.
Who are B-Digital's main competitors?
Direct peers on record are Inflow, KlientBoost, NoGood, SmartSites, Disruptive Advertising, Lyfe Marketing and Hexagone. Yotpo is listed as a regional player. Broad incumbents are WebFX and Thrive Internet Marketing Agency.
Does B-Digital have an API?
No public API is recorded for B-Digital.
What industry is B-Digital in?
B-Digital's product category is Digital Marketing Services. Its primary akta.pro industry code is MPAAAAAI, B2B/ABM Creative Agencies. Its NAICS code is 541810 and its SIC code is 7311.