What KTVB does

KTVB (legal name KTVB-TV) is a local broadcast television station headquartered in Boise, Idaho, founded in 1953 and currently owned by TEGNA, a large publicly traded US media broadcaster. The station serves the Boise and Treasure Valley market with local news, weather, sports, and lifestyle programming, distributing content via over-the-air broadcast, the ktvb.com website, and a free streaming app available on ROKU, Amazon Fire TV, and Apple TV. Its core product lineup centers on KTVB News, KTVB First Alert Weather (with 24/7 live radar), and KTVB Sports (anchored by Boise State Broncos coverage), supplemented by specialty programs including The 208, Idaho Today, 7 Investigates, 7's Hero, 7Cares Idaho Shares, Verify, Growing Idaho, Exploring Idaho, Inside Ag, En Espanol, KTVB Kitchen, and You Can Grow It.

The underlying technology is conventional broadcast and digital content delivery: linear over-the-air transmission, a connected-TV streaming stack, and a CMS-driven news website. No public APIs, SDKs, or developer-facing integrations are exposed. KTVB employs 51-100 staff and is led by President & General Manager Jessica Hagan. The business model is advertising-driven — local and regional advertisers purchase on-air and digital inventory on a quote-based, non-disclosed pricing basis — monetizing the station's audience reach across the Boise DMA and, increasingly, broader Idaho and Pacific Northwest audiences. Operating geographies are concentrated in the United States (Idaho and the Treasure Valley, with Pacific Northwest regional coverage), and the station maintains no disclosed subsidiaries, funding rounds, or pending M&A activity.

Name

KTVB

Legal name

KTVB-TV

Website

https://ktvb.com

Company type

Private

Founded year

1953

Operating status

Operating

Headcount range

51–100 employees

Short description

KTVB is a TEGNA-owned local broadcast television station in Boise, Idaho, founded 1953, delivering local news, weather, sports, and lifestyle programming to the Treasure Valley via over-the-air broadcast, a connected-TV streaming app, and ktvb.com, monetized through advertising.

Ownership category

akta.pro rank

Product category

Local Broadcast Television

NAICS

Television Broadcasting Stations (516120)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Local News & Weather Stations (MPABACAJ)

Keywords

• Local broadcast television
• Local news coverage
• Weather forecasting
• Sports journalism
• Community journalism

Headquarters

HQ city

Boise

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Distribution channels3 records

Marketing channels3 records

Core offering

KTVB is a local broadcast television station serving the Boise, Idaho and Treasure Valley market, delivering local news, weather forecasting, sports coverage, investigative journalism, and lifestyle programming. Content is distributed via over-the-air broadcast, a free streaming app available on Roku, Amazon Fire TV, and Apple TV, and the ktvb.com digital platform. The station is owned by TEGNA and operates as part of a portfolio of regional U.S. local television stations.

Product overview

KTVB is a local broadcast television station in Boise, Idaho, operating as part of the TEGNA media group. The station delivers local news, weather, sports, and lifestyle content through multiple distribution channels including over-the-air broadcast, its streaming app (available on ROKU, Amazon Fire TV, and Apple TV), and its website. The core content lineup includes KTVB News for breaking and local coverage, KTVB First Alert Weather for forecasting and live radar, KTVB Sports including Boise State coverage, and specialty programming sections such as The 208 news show, Idaho Today lifestyle show, 7 Investigates investigative unit, 7's Hero community features, and 7Cares community outreach. The station also produces focused vertical programming including Inside Ag (agriculture), Crime news, Wildfires coverage, Growing Idaho (population/growth), Exploring Idaho (travel/outdoors), En Espanol (Spanish-language), KTVB Kitchen (recipes), You Can Grow It (gardening), and Verify (fact-checking). The KTVB Streaming App provides live and on-demand access across connected TV platforms.

Differentiator

Problem solved

Functional benefit

Brands

• KTVB-TV: Primary brand for local Boise television station
• Idaho Today

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Bert's BrewingminorGTM or Marketing PartnerLocally owned Bert's Brewing Company has become an official partner of Boise State Athletics, with a new beer garden and specialty lager coming to Albertsons Stadium. This represents a local business sponsorship/partnership with the station's sports coverage area.

Recent moves1 record

Expansion highlights6 records

Regional players

• KSL-TV: KSL is the NBC affiliate in Salt Lake City operated by Bonneville International, a similar large-market regional NBC affiliate whose broadcast and digital operations serve as a useful operating benchmark for KTVB's Pacific Northwest Mountain West positioning.
• KHQ-TV: KHQ is the NBC affiliate in Spokane, Washington (Cowles Company), a regional Pacific Northwest local-news peer with overlapping weather and regional coverage that competes for some Treasure Valley / Inland Northwest cross-market audiences.

Direct peers

• KBOI-TV: KBOI is the CBS-affiliated local broadcast TV station in Boise, Idaho, directly competing with KTVB for Boise/Treasure Valley news, weather, and sports audiences and local advertiser dollars in the same DMA.
• KIVI-TV: KIVI is the Fox-affiliated local broadcast TV station in Boise, operating in the same market as KTVB with overlapping local news, weather, and sports coverage targeting the same Treasure Valley advertisers and audience.

Emerging players

• BoiseDev: BoiseDev is a digital-native local news outlet covering Boise business and growth topics, representing the type of online-first competitor that puts pressure on legacy local TV stations like KTVB for younger audiences and digital ad budgets in the same DMA.

Broad incumbents

• KGW 8 (KGW-TV): KGW is TEGNA's NBC affiliate in Portland, Oregon, and is a regional Pacific Northwest peer sharing operational standards and news-gathering resources with KTVB.
• KING 5 (KING-TV): KING is TEGNA's NBC-affiliated flagship station in Seattle - a larger market NBC sister station with the same operating model, content verticals, and streaming app infrastructure as KTVB, making it the most direct corporate template and operational peer.
• KARE 11 (KARE-TV): KARE is TEGNA's NBC affiliate in Minneapolis-St. Paul, operating the same TEGNA local-news playbook (streaming app, vertical programming, investigative unit) as KTVB at a larger market scale.
• KREM 2 (KREM-TV): KREM is TEGNA's CBS affiliate in Spokane, Washington, a nearby Inland Northwest station with shared TEGNA operational model and overlapping regional coverage that occasionally competes with KTVB's Idaho content.
• KSDK NewsChannel 5: KSDK is TEGNA's NBC affiliate in St. Louis, another sister station sharing the TEGNA playbook of streaming apps, vertical programming, and First Alert weather branding used by KTVB.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/KTVB
• Facebookfacebook.com/KTVB7
• LinkedInlinkedin.com/company/83034

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KTVB