Admiral Media
Admiral Media is a founder-owned, 100% remote creative performance marketing agency founded in 2019 that manages paid user-acquisition campaigns and AI-driven ad creative for 150+ mobile apps, games, and fintech brands across 35 markets.
- Company typePrivate
- Founded2019
- HeadquartersMarbella, Spain
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Admiral Media does
Admiral Media is a privately held, founder-owned creative performance marketing agency founded in 2019 by Andre Kempe (former CMO at LOVOO, fleek by Zalando, and Mr D Food) and headquartered in Marbella, Spain. The firm operates under MGD Marketing Management LLC and runs a 100% remote delivery model with senior user-acquisition partners covering 35 markets across North America, Europe, MENA, APAC, South Asia, and LATAM. With 11–50 employees, the agency manages €500M+ in client ad spend across 150+ brands and has official partner status with Meta, Google, TikTok, and Snapchat.
The company's core product is the AI Creative Factory, a proprietary orchestration layer that combines generative AI tools (Midjourney for image, Runway and Kling AI for video, ElevenLabs and Suno for audio, Gemini for text) with 500M+ campaign data points to produce 100+ ad variants per month with 48-hour turnaround, compared to 5–10 variants over weeks at traditional agencies. Around this core, Admiral delivers paid social management (Meta, TikTok, Snap, Reddit, Telegram), paid search and shopping (Google, Apple Search Ads, YouTube), conversion rate optimization, ASO, app-growth consulting, and emerging channels including ChatGPT Ads. The Admiral Performance Loop (Signal Capture, Creative Velocity, Audience Modeling, ROAS Forecasting, Scale Architecture) and pRank methodology provide the operating framework.
Revenue is generated through flat monthly management fees (typical engagement sizes €10K–€50K per market, CHF 20K–60K in Switzerland, SGD 25K in Singapore) plus optional performance bonuses, with explicit avoidance of percentage-of-spend pricing to preserve incentive alignment. AI creative production is priced from €363 per creative unit. Primary customer segments are mobile games, subscription apps, and fintech, with growing exposure to eCommerce, health/fitness, dating, and mobility. The firm is bootstrapped with no disclosed institutional funding.
Admiral Media firmographics
Firmographics- Name
- Admiral Media
- Legal name
- MGD Marketing Management LLC
- Website
- https://admiral.media
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Admiral Media is a founder-owned, 100% remote creative performance marketing agency founded in 2019 that manages paid user-acquisition campaigns and AI-driven ad creative for 150+ mobile apps, games, and fintech brands across 35 markets.
- Ownership category
- akta.pro rank
Admiral Media industry classification
Industry- Product category
- Performance Marketing Agency
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Media Planning, Buying & Optimization (BPAFAAAC)
- akta.pro secondary industry
- Digital Marketing Strategy & Channel Mix Advisory (MPAAAFAF)
Keywords
Where Admiral Media is headquartered
LocationHeadquarters
- HQ city
- Marbella
- HQ country
- Spain
- HQ region
- Europe
Offices29 records
Markets served
Admiral Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Managed Media Services: Manages paid user acquisition campaigns across platforms. Revenue generated through flat management fees tied to deliverables plus optional performance bonuses. Percentage-of-spend pricing is not offered as it misaligns incentives as budgets grow.
- AI Creative Production: Produces AI-generated ad creatives at scale. Creative production priced from €363 per creative. Volume of 100+ variants per month enabled by AI automation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Standard Engagement - Managed Media |
| Other | Monthly | Singapore Engagement |
| Other | Monthly | Zurich/Switzerland Engagement |
| Unit Pricing | Monthly | AI Creative Production |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Admiral Media product offering
Product offeringCore offering
Admiral Media is a creative performance marketing agency that manages paid user acquisition campaigns across Meta, Google, TikTok, Apple Search Ads, Snapchat, Reddit, and Telegram on behalf of mobile app, game, and ecommerce brands. Its core operational differentiator is the proprietary AI Creative Factory, which combines generative AI with 500M+ campaign data points to produce 100+ ad variants per month with a 48-hour turnaround, complemented by full-funnel services spanning paid media management, ASO, CRO, app growth consulting, and performance creative production.
Product overview
Admiral Media is a Creative Performance Marketing Agency offering a unified platform of services for apps, games, and ecommerce brands. The core offering centers on the AI Creative Factory—a proprietary system combining generative AI with real-time performance data that automates creative production at scale. Around this core, Admiral provides paid media management across Meta, Google, TikTok, and other platforms, alongside AI-powered creative services including Generative AI Ads, AI UGC Agency, and AI Ideation Engine. All services are backed by €500M+ in managed ad spend and 500M+ campaign data points, delivering 100+ ad variants monthly with 48-hour turnaround.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Creative Factory Proprietary AI creative engine that combines generative AI tools with 500M+ real-time performance data points to automate ad creative production, producing 100+ video, AI UGC, and static ad variants per month with human review and platform optimization, shipping in 48 hours. Sold to mobile game, subscription app, fintech, ecommerce, and dating brands.
- Paid Social Management End-to-end campaign management across Meta, TikTok, Snapchat, Reddit, and Telegram platforms including media buying, structured testing, and scaling. For mobile app, game, and ecommerce brands seeking full-funnel paid social execution.
- Paid Search & Shopping Full campaign management for Google Ads, Apple Search Ads, YouTube, and Shopping with AI-powered bidding strategies. For app and ecommerce brands seeking search-intent-based user acquisition.
- Conversion Rate Optimization (CRO) A/B testing and optimization of paywall, checkout, and onboarding flows driven by behavioral data analysis. For app and ecommerce brands seeking to lift conversion yield on existing acquisition traffic.
- App Growth & User Acquisition Full-funnel mobile performance marketing covering paid user acquisition, App Store Optimization (ASO), go-to-market strategy, and SKAdNetwork optimization. For mobile app and game brands across iOS and Android.
- App Growth Consulting Strategy and consulting engagements covering go-to-market strategy, tracking and attribution setup, marketing-mix modeling, and media planning. For growth-stage and scaling mobile app brands requiring senior advisory support.
- Performance Creatives Production of motion graphics, static images, UGC-style ads, and AI-generated creative assets tested against 500M+ historical performance data points. For performance marketers requiring creative variants optimized through data-backed testing.
- AI Creative Agency AI-powered creative production services for performance marketing campaigns, leveraging generative AI to produce variants at scale. For performance marketing teams seeking AI-accelerated creative output.
Quantifiable outcome
- 200%+ Average ROAS increase within <90 days
- +12 more outcomes
Companies that use Admiral Media
Customer profileNamed customers20 records
Segments7 records
Ideal customer profiles4 records
Admiral Media technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature4 records
Admiral Media partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- MetacoreOfficial Meta Partner. Runs Meta App Campaigns, Advantage+ App Campaigns, and full Meta advertising stack management across managed campaigns.
- GooglecoreOfficial Google Partner. Manages Google App Campaigns (UAC), Google Ads, YouTube Ads, Apple Search Ads, and Shopping campaigns.
- TikTokcoreOfficial TikTok Partner. Specializes in TikTok Ads for Apps, Spark Ads, and TikTok creative strategy. Expert in TikTok App Profile feature optimization.
- SnapchatcoreOfficial Snapchat Partner. Manages Snapchat advertising campaigns for app user acquisition.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Admiral Media competitors and assessment
Company assessmentBroad incumbents
- Wpromote: Large US digital marketing agency with paid media, SEO, and creative practices. Overlaps in full-funnel performance marketing, though more generalist than Admiral's app-vertical focus.
- Brainlabs: Digital media agency with strong paid search and programmatic practices, recently merged with MediaMonks. Comparable in media buying and optimization but at materially larger scale across multiple channels and verticals.
- Liftoff: Mobile ad tech and UA platform operating at much larger scale, combining DSP, creative, and measurement. Competes with Admiral in mobile UA but as an infrastructure/tech provider rather than a specialist agency.
- Jellyfish: Global digital marketing agency group operating across paid media, creative, and consulting. Comparable in full-service paid media offering but at significantly larger scale and broader geographic reach.
- Tinuiti: Large independent performance marketing agency managing paid media across channels. Broader and larger than Admiral, with overlap in paid social, paid search, and commerce-focused media planning.
Direct peers
- Gummicube: App store optimization and mobile marketing agency with deep ASO and UA capabilities for app developers. Overlaps in ASO and app growth services offered by Admiral.
- Udonis: Mobile marketing agency focused on user acquisition and ASO for apps and mobile games. Directly comparable in target customer (app/games developers) and service mix (paid UA + ASO).
- Yodel Mobile: Mobile marketing agency providing app store optimization, paid UA, and creative services to app clients. Comparable scale and app-first vertical focus.
- Phiture: Berlin-based mobile growth consultancy specializing in subscription app UA, ASO, and lifecycle marketing. Closely comparable to Admiral's mobile app marketing focus and European founder-led positioning.
- Creative Clicks: Mobile UA and performance marketing agency running paid campaigns across Meta, Google, and TikTok for app and e-commerce clients. Directly overlaps with Admiral's media buying and creative offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Admiral Media social profiles
Digital presenceAdmiral Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Admiral Media leadership team
Management profileNumber of profiles
Profiles1 record
Admiral Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Admiral Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Admiral Media
What does Admiral Media do?
Admiral Media is a creative performance marketing agency that manages paid user acquisition campaigns across Meta, Google, TikTok, Apple Search Ads, Snapchat, Reddit, and Telegram on behalf of mobile app, game, and ecommerce brands. Its core operational differentiator is the proprietary AI Creative Factory, which combines generative AI with 500M+ campaign data points to produce 100+ ad variants per month with a 48-hour turnaround, complemented by full-funnel services spanning paid media management, ASO, CRO, app growth consulting, and performance creative production.
Is Admiral Media a public or private company?
Admiral Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Admiral Media founded?
Admiral Media was founded in 2019. It employs 11 to 50 people.
Where is Admiral Media based?
Admiral Media is headquartered in Marbella, Spain, in the Europe region.
How does Admiral Media make money?
Two revenue lines are on record. Managed Media Services are the primary driver. The others are AI Creative Production.
Who are Admiral Media's main competitors?
Broad incumbents on record are Wpromote, Brainlabs, Liftoff, Jellyfish and Tinuiti. Direct peers are Gummicube, Udonis, Yodel Mobile, Phiture and Creative Clicks.
Does Admiral Media have an API?
No public API is recorded for Admiral Media.
What industry is Admiral Media in?
Admiral Media's product category is Performance Marketing Agency. Its primary akta.pro industry code is BPAFAAAC, Media Planning, Buying & Optimization, with a secondary code of MPAAAFAF, Digital Marketing Strategy & Channel Mix Advisory. Its NAICS code is 541810 and its SIC code is 7311.