Felt Media
Felt Media is a privately held, two-person creative agency in Moorestown, NJ, founded in 2004, delivering web design, digital marketing, video production, and branding services to small and medium businesses across the Greater Philadelphia Region via project fees and flexible monthly retainers.
- Company typePrivate
- Founded2004
- HeadquartersPhiladelphia, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Felt Media does
Felt Media, LLC is a privately held, bootstrapped creative agency founded in 2004 by husband-and-wife team Jeff and Liv Hatcher, operating from a single studio at 214 W. Main Street, Suite 109 in Moorestown, NJ, and serving the Greater Philadelphia Region. The company delivers a four-pillar service portfolio to small and medium businesses: Web Design & Development (custom WordPress sites, Shopify storefronts, hybrid/web applications built on HTML/CSS/JavaScript and Meteor), Marketing & Social Media (SEO, Google Ads, LinkedIn/Meta/Reddit/Microsoft ads, content, and social management), Video Production & Motion Graphics, and Branding & Graphic Design. Its technical stack is conventional agency tooling — WordPress, Shopify, Amazon Seller, and Meteor — augmented by partner integrations with Automattic/WordPress.com (agency partner), Shopify (Partner), Amazon (Seller partner), HubSpot (CRM), and Google Analytics.
Revenue is generated through project-based fees and monthly retainer arrangements billed directly to clients, with no long-term commitments required. Pricing is positioned as a cost-effective alternative to in-house marketing staff. Distribution is sales-led and direct: inbound via the company website, contact forms, and free consultation, supplemented by owned-media presence on LinkedIn, Facebook, Instagram, and YouTube. The firm has no external funding, no institutional investors, no parent company, and no disclosed subsidiaries; ownership and operating control are concentrated entirely with the two founders.
Beyond services, Felt Media operates two proprietary products: MemLife, a hybrid iOS/Android/desktop app for preserving memories and exporting them as PDF books; and BevBands, a consumer drink-marker line sold exclusively on Amazon via FBA, for which the agency handles branding, packaging, advertising, and SEO. Customer concentration is dispersed across SMBs in healthcare, manufacturing, ecommerce, retail, technology, and lifestyle verticals. The agency is registered as an LLC in New Jersey and operates as a private company with no public listing.
Felt Media firmographics
Firmographics- Name
- Felt Media
- Legal name
- Felt Media, LLC
- Website
- https://feltmedia.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Felt Media is a privately held, two-person creative agency in Moorestown, NJ, founded in 2004, delivering web design, digital marketing, video production, and branding services to small and medium businesses across the Greater Philadelphia Region via project fees and flexible monthly retainers.
- Ownership category
- akta.pro rank
Felt Media industry classification
Industry- Product category
- Creative Agency Services
- NAICS
- Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
- akta.pro secondary industries
- Content Production (Video, Design, Copy, Studio) (BPAFAAAF), Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)
Keywords
Where Felt Media is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Felt Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Professional Services - Creative Agency: Full-service creative agency providing web design, development, digital marketing, video production, and branding services to small and medium businesses. Revenue is generated through project-based fees and monthly retainer arrangements.
- Managed WordPress Hosting Partnership: As an Automattic partner agency, they recommend and migrate clients to WordPress.com hosting, receiving agency partnership benefits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Full suite agency services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Felt Media product offering
Product offeringCore offering
Felt Media is a full-service creative agency that designs and develops websites, executes digital marketing and social media campaigns, produces video and motion graphics, and creates branding and graphic design assets for small and medium-sized businesses. Founded in 2004, the agency is headquartered in Moorestown, NJ, and primarily serves clients in the Greater Philadelphia Region while also taking on projects from select out-of-area clients.
Product overview
Felt Media is a creative agency offering a full-service portfolio of digital marketing and design services organized around four core pillars: Web Design & Development (custom WordPress sites, Shopify storefronts, and hybrid/web applications), Marketing & Social Media (SEO, Google Ads, LinkedIn Ads, Meta Ads, and content strategy), Video Production & Motion Graphics, and Branding & Graphic Design. The agency also develops and markets proprietary products, including the MemLife hybrid app for life story preservation and the BevBands drink marker brand sold on Amazon. Client work showcased on the site spans industries such as healthcare, manufacturing, retail, ecommerce, and technology, with services applied across website design, ecommerce platforms, advertising, video, photography, and print materials.
Differentiator
Problem solved
Functional benefit
Products and services
- Web Design & Development Design, build, and develop custom websites for small and medium-sized businesses, primarily on WordPress, Shopify, and Meteor platforms, including custom HTML, CSS, and JavaScript front-end work. Targeted at SMBs needing a marketing site or e-commerce storefront without an in-house development team.
- Marketing & Social Media Digital marketing campaign execution, social media channel management, SEO, and analytics implementation (HubSpot, Google Analytics) for SMB clients looking to drive traffic and leads without maintaining an in-house marketing department.
- Video Production & Motion Graphics End-to-end video production including shooting, editing, and motion graphics for brand, marketing, and social use cases. Serves SMB clients needing professional video content without in-house production capability.
- Branding & Graphic Design Brand identity development and graphic design for logos, marketing collateral, packaging, and digital assets. Targeted at SMB clients launching or refreshing their brand without an in-house design team.
- MemLife
Quantifiable outcome
- BevBands sold out in 4 months on Amazon with 55% ROI on 90% of inventory
- +2 more outcomes
Companies that use Felt Media
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles1 record
Felt Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Felt Media partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and supporting.
- Automattic (WordPress.com)coreAgency partner of Automattic, the company that owns WordPress.com. Recommends and migrates clients to WordPress.com hosting. Became a partner in 2025 and has been recommending WordPress.com since 2019. Offers clients agency pricing at $25/month for WordPress.com business hosting.
- ShopifycoreShopify Partner agency specializing in Shopify storefront development. Builds high-performance ecommerce platforms integrated with Google and Meta.
- HubspotsupportingUses Hubspot as their CRM tool for tracking prospective customer communications. Utilized for clients requiring CRM integration.
- Google AnalyticssupportingUses Google Analytics to help understand how customers use client websites and track campaign success.
- AmazoncoreAmazon Seller partner providing end-to-end ecommerce services including storefront setup, Brand Registry, trademarking, and advertising for clients selling on Amazon.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Felt Media competitors and assessment
Company assessmentRegional players
- SmartSites: Paramus, NJ-based full-service digital marketing agency serving SMBs with web design, SEO, PPC, and social media. Operates in the same broader Mid-Atlantic region with similar SMB focus and partner-driven growth.
- Sagefrog Marketing Group: Doylestown, PA-based B2B marketing agency specializing in web design, branding, and digital marketing for B2B clients. Comparable Greater Philadelphia area peer with similar integrated services model.
Direct peers
- Brolik: Philadelphia-based full-service digital agency offering web design, branding, and digital marketing to SMBs and startups. Most direct geographic and service-line peer to Felt Media in the Greater Philadelphia market.
- Titan Growth: Digital marketing agency offering SEO, PPC, and web design services to mid-market and enterprise clients. Similar full-funnel digital service mix even though it skews toward larger accounts.
- Wallaroo Media: SMB-focused digital marketing agency providing SEO, PPC, social media, and web design to small businesses nationwide. Closely comparable SMB-centric positioning and service breadth to Felt Media.
- Disruptive Advertising: PPC and digital marketing agency focused on helping SMBs scale through paid media, SEO, and web design. Overlaps heavily with Felt Media's marketing pillar and SMB target segment.
- Thrive Internet Marketing Agency: Full-service digital marketing agency serving SMBs with web design, SEO, social media, video, and branding. Closely aligned SMB-targeting, full-service model even though it operates nationally rather than regionally.
Broad incumbents
- WebFX: Harrisburg, PA-based digital marketing agency with 500+ employees offering the same core services (SEO, web design, PPC, social) Felt Media provides. A larger, established player in the same regional market serving overlapping SMB and mid-market clients.
- Lounge Lizard: Long-running New York-based digital agency offering web design, branding, and digital marketing. Comparable full-service creative offering for SMB and mid-market clients, with a longer tenure and larger portfolio than Felt Media.
- Schaefer Advertising Co. Dallas-based full-service advertising agency with deep roots, offering branding, digital, video, and creative production. Comparable full-service creative offering for SMB and mid-market clients across longer tenures.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Felt Media social profiles
Digital presenceFelt Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Felt Media leadership team
Management profileNumber of profiles
Profiles2 records
Felt Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Felt Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Felt Media
What does Felt Media do?
Felt Media is a full-service creative agency that designs and develops websites, executes digital marketing and social media campaigns, produces video and motion graphics, and creates branding and graphic design assets for small and medium-sized businesses. Founded in 2004, the agency is headquartered in Moorestown, NJ, and primarily serves clients in the Greater Philadelphia Region while also taking on projects from select out-of-area clients.
Is Felt Media a public or private company?
Felt Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Felt Media founded?
Felt Media was founded in 2004. It employs 1 to 10 people.
Where is Felt Media based?
Felt Media is headquartered in Philadelphia, United States, in the North America region.
How does Felt Media make money?
Two revenue lines are on record. Professional Services - Creative Agency is the primary driver. The others are managed WordPress Hosting Partnership.
Who are Felt Media's main competitors?
Regional players on record are SmartSites and Sagefrog Marketing Group. Direct peers are Brolik, Titan Growth, Wallaroo Media, Disruptive Advertising and Thrive Internet Marketing Agency. Broad incumbents are WebFX, Lounge Lizard and Schaefer Advertising Co..
Does Felt Media have an API?
No public API is recorded for Felt Media.
What industry is Felt Media in?
Felt Media's product category is Creative Agency Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX), with a secondary code of BPAFAAAF, Content Production (Video, Design, Copy, Studio). Its NAICS code is 5418 and its SIC code is 7311.