Action Property Management & Realty
Action Property Management & Realty is a privately held, founder-owned residential property management and real estate brokerage in Bloomington, Indiana, founded in 1997, serving local and out-of-state property owners, Indiana University students, working professionals, and HOAs in Monroe County.
- Company typePrivate
- Founded1997
- HeadquartersBloomington, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Action Property Management & Realty does
Action Property Management & Realty is a privately held, founder-owned residential property management and real estate brokerage headquartered in a single office at 1203 S. Walnut St, Bloomington, Indiana. Founded in 1997 by Linda Quillen, who continues as owner, the company has operated continuously in Monroe County for 27+ years under a traditional, relationship-driven model with no proprietary technology platform, no mobile application, and no API integrations. Distribution is executed through phone inquiries (812-332-8870), in-person office visits, and a basic informational website (actionproperty.com, Copyright 2020), with showings conducted by appointment only.
The company's revenue model blends managed-services property management fees (full-service management for local and out-of-state owners, including tenant placement, maintenance coordination, rent collection, and HOA management) with transaction-fee real estate commissions for buyers and sellers within Monroe County, plus ancillary recurring streams such as a $25 application fee, a $300 pet security deposit, and a $25/month pet fee per approved pet. The managed residential portfolio spans 1-bedroom ($700-$900/month), 2-bedroom ($900-$1,500), 3-bedroom ($1,400-$2,000), and 4+ bedroom ($1,500-$2,200) units, with properties leased primarily on an August-to-August academic cycle. The company is Section-8 qualified through the Bloomington Housing Authority and holds CAM certification along with memberships in the Bloomington Board of REALTORS, Bloomington MLS, and Monroe County Apartment Association.
The company serves a fragmented customer base of local and out-of-state residential property owners, individual tenants (primarily Indiana University students and working professionals), Section-8 voucher holders, and several homeowner associations. GTM motion is sales-led and entirely analog: telephone and walk-in inquiries at the Bloomington office, with no digital self-service leasing or online application flow. There are no disclosed funding rounds, no M&A activity, no expansion outside Monroe County, and no executive team beyond the founder, indicating a deliberately stable, single-market small business rather than a growth-stage enterprise.
Action Property Management & Realty firmographics
Firmographics- Name
- Action Property Management & Realty
- Legal name
- Action Property Mgmt & Realty
- Website
- https://actionproperty.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Action Property Management & Realty is a privately held, founder-owned residential property management and real estate brokerage in Bloomington, Indiana, founded in 1997, serving local and out-of-state property owners, Indiana University students, working professionals, and HOAs in Monroe County.
- Ownership category
- akta.pro rank
Action Property Management & Realty industry classification
Industry- Product category
- Residential Property Management
- NAICS
- Residential Property Managers (531311), Offices of Real Estate Agents and Brokers (53121)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industry
- Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)
Keywords
Where Action Property Management & Realty is headquartered
LocationHeadquarters
- HQ city
- Bloomington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Action Property Management & Realty business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Property Management Fees: Full-service property management fees charged to local and out-of-state property owners. Services include tenant placement, maintenance coordination, rent collection, and HOA management.
- Real Estate Commissions: Complete real estate services to buyers and sellers within Monroe County, including listing and sales commission revenue.
- Application Fees: $25 application fee charged to prospective tenants for rental applications.
- Pet Fees: Monthly pet fees of $25 and $300 pet security deposit for approved pets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | 1 Bedroom Units |
| Unit Pricing | Monthly | 2 Bedroom Units |
| Unit Pricing | Monthly | 3 Bedroom Units |
| Unit Pricing | Monthly | 4+ Bedroom Units |
| One time/ perpetual license | Pay-as-you-go | Application Fee |
| Subscription | Monthly | Pet Policy |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Action Property Management & Realty product offering
Product offeringCore offering
Action Property Management & Realty provides full-service residential property management for local and out-of-state property owners, complete real estate brokerage services for buyers and sellers within Monroe County, and homeowners' association management in Bloomington and surrounding areas. The company manages a portfolio of 1-4+ bedroom rental properties serving college students, working professionals, and Section 8 voucher holders, with tenant placement, maintenance coordination, rent collection, and lease administration included as core service functions.
Product overview
Action Property Management & Realty is a locally owned and operated property management and real estate services company in Bloomington, Indiana, established in 1997. The company operates as a single unified service offering rather than a platform-plus-modules architecture. Their core offerings include: Residential Property Management (managing a portfolio of 1-4+ bedroom rental properties serving college students and working professionals), Real Estate Services (complete buying and selling services within Monroe County), Section 8 Housing (qualified properties for Section 8 voucher holders), Homeowners Association Management, and Tenant Services (including lease applications, maintenance coordination, and pet policies). All services are coordinated through their office at 1203 S. Walnut St, Bloomington, IN 47401.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Property Management
- Real Estate Brokerage Services
- Section 8 Housing Placement
- Homeowners' Association Management
- 1-4+ Bedroom Rental Property Portfolio
Companies that use Action Property Management & Realty
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
Action Property Management & Realty technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Action Property Management & Realty partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Bloomington Board of REALTORScoreProfessional membership organization providing networking, education, and advocacy for real estate professionals in the Bloomington area. Member access to industry resources and professional development.
- Bloomington Multiple Listing Service, Inc.coreMultiple listing service providing property listing database for Monroe County real estate professionals. Essential for listing and finding properties for buyers and sellers.
- Monroe County Apartment AssociationcoreLocal industry association for apartment and rental property managers in Monroe County, providing advocacy, education, and networking opportunities.
- Vectren (Gas Utility)minorReferenced as utility provider for tenants - gas service (800-227-1376). Listed as resource for tenants setting up utility accounts.
- Duke Energy (Electricity)minorReferenced as utility provider for tenants - electricity service (800-521-2232). Listed as resource for tenants setting up utility accounts.
- Bloomington City Utilities (Water)minorReferenced as utility provider for tenants - water service (812-349-3930). Listed as resource for tenants setting up utility accounts.
- Bloomington Housing AuthorityminorReferenced for Section-8 housing qualification. Contact point for prospective tenants seeking Section-8 housing vouchers (http://www.bhaindiana.net/).
Scale indicators2 records
Recent moves4 records
Expansion highlights3 records
Action Property Management & Realty competitors and assessment
Company assessmentBroad incumbents
- FirstKey Homes: FirstKey Homes is a national single-family rental property management and operations platform. It is comparable as a broad incumbent in single-family rental management with overlapping tenant placement and property operations services, though operating at much greater scale and with institutional backing.
- HomeRiver Group: HomeRiver Group is a national single-family rental and residential property management platform operating across many U.S. markets. It is comparable as a broad incumbent offering overlapping leasing, tenant placement, and management services, but at substantially greater scale and geographic reach than Action.
- Real Property Management: Real Property Management is a national franchise system offering residential property management services across multiple U.S. markets. It is comparable as a broad incumbent providing overlapping property management and tenant placement services, though at significantly greater geographic scale than Action's single Bloomington office.
- Greystar Real Estate Partners: Greystar is the largest apartment and residential property management operator in the United States. While it does not directly target Action's niche of small-scale Bloomington student rentals, it is a relevant broad incumbent whose scale, technology investment, and institutional owner relationships contrast with Action's local owner-operator model.
Direct peers
- Trimark Properties: Trimark Properties is a Bloomington, Indiana-based property management firm focused on student housing near Indiana University. It is directly comparable to Action Property Management & Realty in terms of shared student tenant base, similar 1-4+ bedroom rental portfolio, and overlapping Monroe County service area.
- Bral Property Management: Bral Property Management is a Bloomington, Indiana-based residential property management and real estate services firm serving Monroe County. It is directly comparable to Action Property Management & Realty because both operate as local, multi-service residential real estate providers targeting Bloomington landlords, buyers, and sellers.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Action Property Management & Realty financial estimates
Financial estimateRevenue estimate
Valuation estimate
Action Property Management & Realty leadership team
Management profileNumber of profiles
Profiles1 record
Action Property Management & Realty funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Action Property Management & Realty M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Action Property Management & Realty
What does Action Property Management & Realty do?
Action Property Management & Realty provides full-service residential property management for local and out-of-state property owners, complete real estate brokerage services for buyers and sellers within Monroe County, and homeowners' association management in Bloomington and surrounding areas. The company manages a portfolio of 1-4+ bedroom rental properties serving college students, working professionals, and Section 8 voucher holders, with tenant placement, maintenance coordination, rent collection, and lease administration included as core service functions.
Is Action Property Management & Realty a public or private company?
Action Property Management & Realty is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Action Property Management & Realty founded?
Action Property Management & Realty was founded in 1997. It employs 11 to 50 people.
Where is Action Property Management & Realty based?
Action Property Management & Realty is headquartered in Bloomington, United States, in the North America region.
How does Action Property Management & Realty make money?
Four revenue lines are on record. Property Management Fees are the primary driver. The others are real Estate Commissions, application Fees and pet Fees.
Who are Action Property Management & Realty's main competitors?
Broad incumbents on record are FirstKey Homes, HomeRiver Group, Real Property Management and Greystar Real Estate Partners. Direct peers are Trimark Properties and Bral Property Management.
Does Action Property Management & Realty have an API?
No public API is recorded for Action Property Management & Realty.
What industry is Action Property Management & Realty in?
Action Property Management & Realty's product category is Residential Property Management. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of BPAJAAAE, Residential Investment Property Brokerage (SFR/Small Multifamily). Its NAICS code is 531311 and its SIC code is 6531.