Sellerprime
Sellerprime is an Indianapolis-based eCommerce data intelligence software provider specializing in Amazon product and keyword research, offering AI-driven ad automation, a 35+ million product database, and managed services to Amazon sellers, agencies, and enterprise brands across 18+ countries.
- Company typePrivate
- Founded2016
- HeadquartersIndianapolis, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Sellerprime does
Sellerprime is a privately held eCommerce data intelligence software provider founded in 2016 and headquartered in Indianapolis, USA, with 101-250 employees. The firm's stated focus is Amazon product and keyword research, and the aggregated source data describes a broader Amazon seller software platform that combines AI-driven ad automation, product research, keyword optimization, listing optimization, profitability tracking, and managed services. The platform maintains a 35+ million product database with real-time sales estimates, BSR rankings, FBA fees, and profit margins, and processes Amazon Marketing Stream data in real time to execute thousands of PPC bid adjustments daily.
The technology stack is built on Amazon-native integrations, including Amazon Marketing Cloud for multi-touch attribution, Amazon Marketing Stream for real-time bid optimization, Amazon DSP for programmatic advertising, and Amazon Seller Central for native data access. The company also extends beyond Amazon to Walmart Marketplace, Flipkart, ONDC, and Quick Commerce platforms (Zepto, Blinkit, Instamart). Proprietary features include a Listing Quality Index scoring listings across 6-7 dimensions, a Reverse ASIN keyword extractor, a Dayparting Bid Scheduler, and a suite of free tools (FBA Calculator, Keyword Tool, Listing Quality Checker, PPC Audit, ACoS Calculator, Sales Estimator) that drive top-of-funnel acquisition.
The business model combines multiple revenue streams: subscription-based SaaS for the DIY self-serve platform, performance-based managed services led by Amazon PPC strategists, multi-account agency platform subscriptions with white-label reporting, professional services (listing optimization, Amazon DSP), and API licensing for third-party developers. Distribution runs through product-led growth for the self-serve tier, sales-led engagement for managed services, and enterprise field sales for organizations operating hundreds of brands and thousands of SKUs. The platform reports managing $320M in ad spend, serving 11,000+ brands across 30+ categories and 18+ countries, with 42% YoY growth.
Sellerprime firmographics
Firmographics- Name
- Sellerprime
- Legal name
- SellerApp
- Website
- https://sellerprime.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Sellerprime is an Indianapolis-based eCommerce data intelligence software provider specializing in Amazon product and keyword research, offering AI-driven ad automation, a 35+ million product database, and managed services to Amazon sellers, agencies, and enterprise brands across 18+ countries.
- Ownership category
- akta.pro rank
Sellerprime industry classification
Industry- Product category
- Amazon Seller Software / Ecommerce Intelligence
- NAICS
- Advertising Agencies (541810), Software Publishers (5132), Media Buying Agencies (541830)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)
Keywords
Where Sellerprime is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sellerprime business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Platform Subscriptions: DIY self-serve platform with campaign automation, profitability insights, stream-based rules, and sales metrics. Tiered pricing for different user segments from solo entrepreneurs to enterprises.
- Managed Services: Full-service Amazon PPC management with dedicated strategists and proprietary bid technology. Includes full-funnel campaign architecture, competitive intelligence, and ongoing optimization.
- Agency Platform Services: Multi-account control, optimization, alerts, and reporting for agencies managing 10 to 100 clients. White labeled reporting and full business visibility.
- Professional Services: Amazon Listing Optimization Services transforming product pages into conversion machines. Amazon DSP Managed Services for programmatic advertising.
- API Access: Enterprise-grade API access for custom application development, dashboard integration, automated reporting, and workflow automation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | DIY - Self Serve platform |
| Subscription | Monthly | Agency Platform |
| Outcome Based/ Performance | Monthly | Managed Services |
| Subscription | Annual | Enterprise Solution |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels6 records
Sellerprime product offering
Product offeringCore offering
Sellerprime (doing business as SellerApp) provides an end-to-end eCommerce data intelligence and Amazon seller software platform covering product research, keyword research, listing optimization, AI-driven PPC bid automation, profit tracking, and competitor intelligence. It sells a self-serve SaaS platform to individual sellers and small businesses, an Agency Platform for marketing agencies managing multiple clients, and Managed Services plus Enterprise Solutions for larger brands, agencies, and aggregators. The company also offers RESTful APIs and a Chrome extension, plus free tools such as FBA Calculator, Keyword Tool, and PPC Audit.
Product overview
SellerApp is a comprehensive Amazon seller software platform offering end-to-end solutions across DIY Self-Serve, Agency Platform, and Enterprise tiers. The platform provides core tools including Product Research (35+ million product database), Keyword Explorer, Keyword Ranking Tracker, Listing Optimization (AI-powered), Amazon PPC Tool, Profit Checker, Business Alerts, and Product Intelligence for individual sellers. For agencies and enterprises, it offers multi-account management via the Agency Platform, Managed Services with expert campaign execution, and Enterprise Solutions with market intelligence. Key services include Amazon PPC Agency ($1.8B+ generated for 11,000+ brands), Amazon Listing Optimization Services, Amazon DSP Managed Services, Competitor Intelligence, and Amazon Seller API for custom development. The platform integrates with Amazon Marketing Cloud, Amazon Marketing Stream, Amazon DSP, Walmart, Flipkart, ONDC, and Quick Commerce platforms (Zepto, Blinkit, Instamart). Free tools include FBA Calculator, Keyword Tool, Listing Quality Checker, PPC Audit, ACoS Calculator, Sales Estimator, Price Calculator, and Walmart Profit Calculator.
Differentiator
Problem solved
Functional benefit
Brands
- Product Intelligence: Track any ASIN to see historical pricing, sales estimates, revenue trends, and listing quality over time.
- AI Automation
- Amazon PPC Agency
- Amazon Listing Optimization
- Amazon DSP Managed Services
- Agency Platform
- Enterprise Solution
- DIY - Self Serve
Products and services
- Amazon PPC Tool Next-generation ad automation tool for Amazon advertising campaigns, providing PPC bid automation, dayparting, and rule-based optimization for sellers.
- Profit Checker Sales data analysis and prediction tool providing profit tracking across FBA fees, PPC spend, storage, and shipping costs for Amazon sellers.
- Listing Optimization AI-powered tool that analyzes Amazon listings and creates conversion-optimized titles, bullet points, descriptions, and backend keywords.
- Product Research Product research tool providing access to a database of 35+ million Amazon products with real-time sales estimates, BSR rankings, FBA fees, and profit margins.
- Keyword Explorer Keyword research tool that surfaces high-intent buyer search terms with search volume, conversion probability, competitive difficulty, and cost per click data.
- Keyword Ranking Tracker Keyword tracker providing daily and weekly performance tracking with alerts for ranking position drops or competitor surges on Amazon.
- Business Alerts Real-time alerts monitoring sales velocity, inventory levels, keyword rankings, review changes, competitor activity, and hijacker detection for Amazon businesses.
- Product Intelligence ASIN tracking tool with historical pricing, sales estimates, revenue trends, and listing quality scores over time for Amazon sellers.
- Amazon Seller API Custom RESTful APIs providing programmatic access to Amazon product data, sales analytics, advertising performance, keyword intelligence, and competitive insights.
- Amazon PPC Agency (Managed Services) Full-service Amazon PPC management with dedicated strategists and proprietary bid technology, delivering campaign strategy to execution for brands and agencies.
- Amazon Listing Optimization Services Professional listing optimization transforming product pages into conversion machines using data from millions of successful listings, optimizing titles, bullets, images, A+ content, and backend keywords.
- Amazon DSP Managed Services Managed Amazon DSP advertising service targeting shoppers across IMDb, Twitch, Fire TV, and third-party sites, delivering 3-5x ROAS for brands spending $50,000+ monthly.
- DIY Self-Serve Platform Self-service SaaS platform for automating ads, gaining insights, and growing with precision, aimed at individual Amazon sellers and small businesses.
- Agency Platform Multi-account control, optimization, alerts, and white-labeled reporting platform for Amazon marketing agencies managing multiple client accounts.
- Enterprise Solution Centralized market intelligence and management solution for organizations operating hundreds of brands and thousands of SKUs across multiple ecommerce marketplaces.
Quantifiable outcome
- 35-50% ACoS reduction for agency clients through systematic optimization
- +4 more outcomes
Companies that use Sellerprime
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
Sellerprime technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability7 records
Feature9 records
Sellerprime partnerships and signals
Strategic signalScale indicators10 records
Recent moves6 records
Expansion highlights10 records
Sellerprime competitors and assessment
Company assessmentDirect peers
- Scale Insights: Direct competitor providing AI-powered Amazon PPC management and analytics. Overlapping target customers (brands and agencies) with similar SaaS + managed services GTM.
- Teikametrics: Direct competitor offering AI-powered advertising optimization across Amazon, Walmart, and other marketplaces. Overlapping managed services and SaaS platform with comparable enterprise brand focus.
- Quartile: Direct competitor in Amazon and Walmart advertising management with AI-driven campaign optimization. Comparable agency and brand customer base with cross-marketplace positioning.
- Pacvue: Direct competitor in Amazon advertising automation and enterprise commerce operations. Comparable enterprise-grade platform with programmatic advertising and real-time optimization.
- Perpetua: Direct competitor focused on Amazon PPC and DSP advertising optimization with AI-driven automation. Targets brands and agencies with managed services and software, very similar GTM to SellerApp.
- Helium 10: Direct competitor offering Amazon seller suite including product research (Black Box), keyword tools, and ad automation (Adtomic). Comparable scope of tools and target SMB/agency customers.
- Jungle Scout: Direct competitor in Amazon product research and keyword intelligence. Overlapping customer base of private-label sellers and agencies with similar SaaS subscription model.
- SmartScout: Direct competitor offering Amazon product research, brand intelligence, and seller analytics. Overlapping SMB private-label seller segment with similar SaaS subscription model.
- ZonGuru: Direct competitor providing Amazon seller tools including product research, keyword tracking, and listing optimization. Comparable target customers (private-label sellers) and feature overlap.
Emerging players
- AdBadger: Amazon PPC management and optimization tool with AI-driven bidding. Smaller scale than SellerApp but directly overlapping in the PPC automation niche with SMB and mid-market focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Sellerprime social profiles
Digital presenceSellerprime financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sellerprime leadership team
Management profileNumber of profiles
Sellerprime funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sellerprime M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sellerprime
What does Sellerprime do?
Sellerprime (doing business as SellerApp) provides an end-to-end eCommerce data intelligence and Amazon seller software platform covering product research, keyword research, listing optimization, AI-driven PPC bid automation, profit tracking, and competitor intelligence. It sells a self-serve SaaS platform to individual sellers and small businesses, an Agency Platform for marketing agencies managing multiple clients, and Managed Services plus Enterprise Solutions for larger brands, agencies, and aggregators. The company also offers RESTful APIs and a Chrome extension, plus free tools such as FBA Calculator, Keyword Tool, and PPC Audit.
Is Sellerprime a public or private company?
Sellerprime is a private company. It is classified as unknown and is currently operating.
When was Sellerprime founded?
Sellerprime was founded in 2016. It employs 101 to 250 people.
Where is Sellerprime based?
Sellerprime is headquartered in Indianapolis, United States, in the North America region.
How does Sellerprime make money?
Five revenue lines are on record. SaaS Platform Subscriptions are the primary driver. The others are managed Services, agency Platform Services, professional Services and API Access.
Who are Sellerprime's main competitors?
Direct peers on record are Scale Insights, Teikametrics, Quartile, Pacvue, Perpetua, Helium 10, Jungle Scout, SmartScout and ZonGuru. AdBadger is listed as an emerging player.
Does Sellerprime have an API?
Yes. SellerApp offers custom APIs for eCommerce businesses including Amazon Seller API and Amazon ASIN API that provide programmatic access to product data, sales analytics, advertising performance, keyword intelligence, and competitive insights. APIs support custom application development, dashboard integration, automated reporting, and workflow automation. The Amazon ecommerce API delivers clean, reliable data with RESTful architecture and comprehensive documentation. The Ecommerce Data API provides access to product data, pricing intelligence, availability tracking, and market insights across multiple marketplaces beyond Amazon, supporting competitive intelligence systems, dynamic pricing tools, inventory management solutions, and market research platforms at enterprise scale. Developer documentation is at www.sellerapp.com/amazon-seller-api.html.
What industry is Sellerprime in?
Sellerprime's product category is Amazon Seller Software / Ecommerce Intelligence. Its primary akta.pro industry code is CRAFAIAB, Software/SaaS Subscriptions (Consumer & Prosumer). Its NAICS code is 541810 and its SIC code is 7311.