CJ Vina Agri
CJ Vina Agri is a Vietnam-based subsidiary of South Korea's CJ Group operating an integrated 3F (Feed-Farm-Food) animal protein business, producing MASTER, GALAXY, and PERFECT PLUS+ animal feed across eight branches, running livestock and aquaculture farms, and distributing MEAT MASTER clean meat through Pork Shop franchises and major retail chains.
- Company typePrivate
- Founded2008
- HeadquartersHue, Vietnam
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What CJ Vina Agri does
CJ Vina Agri (Công ty TNHH CJ Vina Agri) is a Vietnam-based, wholly-owned subsidiary of South Korean conglomerate CJ Group, operating a closed-loop 3F (Feed-Farm-Food) integrated animal protein business. The Feed segment manufactures compound feed under the MASTER, GALAXY, and PERFECT PLUS+ brands for pigs, poultry, ducks, and aquaculture, with proprietary formulations sourced from CJ Bio (PMEI processing, HIGH-CARBOHYDRATE DIET, new-generation enzymes, amino-acid-balanced low-protein feed, IMMUNITY BOOSTER package, and Bacillus-based probiotics). The Farm segment operates company-run livestock and aquaculture farms, while the Food segment distributes branded clean meat (MEAT MASTER) through owned and franchised Pork Shop retail outlets plus partnerships with Lotte Mart, GS25, Vinamilk, Vissan, SanHa Food, and King Food.
The company runs eight production branches across Vietnam (Long An, Dong Nai, Vinh Long x2, Hung Yen, Ha Nam, Binh Dinh, Binh Duong), plus a Chilled Meat Processing Complex at Dong Nam Industrial Park inaugurated in April 2022. It holds ISO 9001:2015, HACCP Codex Alimentarius, GLOBALG.A.P, and Best Aquaculture Practices certifications across multiple sites. CJ Vina Agri earns revenue primarily through B2B feed sales via direct farm accounts and a nationwide dealer/distributor network, and through B2C/B2B2C meat distribution via the Pork Shop franchise system and retail chain partners; no public pricing or revenue figures are disclosed. The firm employs 5,001-10,000 people, was registered in 2008, and has been named to Vietnam's FAST500 fastest-growing companies in 2021 and 2022.
CJ Vina Agri firmographics
Firmographics- Name
- CJ Vina Agri
- Legal name
- Công ty TNHH CJ Vina Agri
- Website
- https://cjvina.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- CJ Vina Agri is a Vietnam-based subsidiary of South Korea's CJ Group operating an integrated 3F (Feed-Farm-Food) animal protein business, producing MASTER, GALAXY, and PERFECT PLUS+ animal feed across eight branches, running livestock and aquaculture farms, and distributing MEAT MASTER clean meat through Pork Shop franchises and major retail chains.
- Ownership category
- akta.pro rank
CJ Vina Agri industry classification
Industry- Product category
- Animal Feed Manufacturing
- NAICS
- Animal Food Manufacturing (31111), Animal Slaughtering and Processing (3116), Animal Production and Aquaculture (112), Poultry and Poultry Product Merchant Wholesalers (42444), Meat Processed from Carcasses (311612)
- SIC
- Meat Packing Plants (2011), Food And Kindred Products (2000), Agricultural Prod-Livestock & Animal Specialties (200)
- akta.pro primary industry
- Ethnic Meat, Poultry & Seafood Wholesale (AFAIAIAC)
- akta.pro secondary industry
- Refrigerated Meat & Seafood (Processed/Packaged) (CRADACAK)
Keywords
Where CJ Vina Agri is headquartered
LocationHeadquarters
- HQ city
- Hue
- HQ country
- Vietnam
- HQ region
- Asia
Offices9 records
Markets served
CJ Vina Agri business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Animal Feed Sales: Production and sale of animal feed under MASTER, GALAXY, and PERFECT PLUS+ brands for livestock, poultry, and aquaculture. Revenue is generated through direct sales to farms and dealer/distributor networks across Vietnam.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
CJ Vina Agri product offering
Product offeringCore offering
CJ Vina Agri operates a closed-loop 3F (Feed-Farm-Food) integrated model in Vietnam. It manufactures and sells compound animal feed under the MASTER, GALAXY, and PERFECT PLUS+ brands for livestock, poultry, and aquaculture; operates livestock and aquaculture farms; and distributes clean meat products under the MEAT MASTER brand through franchise Pork Shop stores and major retail chains. The company ensures full traceability and quality control from breeding to the consumer's table.
Product overview
CJ Vina Agri operates a closed-loop 3F (Feed-Farm-Food) business model as part of CJ Group (South Korea). The company produces animal feed (FEED division) under brands MASTER, GALAXY, and PERFECT PLUS+, operates livestock and aquaculture farms (FARM division) for pigs, poultry, and shrimp, and distributes clean meat products (FOOD division) through the MEAT MASTER retail brand. This integrated approach ensures quality control from raw materials through production to final consumer products.
Differentiator
Problem solved
Functional benefit
Brands
- MASTER: Flagship feed brand for livestock and poultry, marketed as MASTER, GALAXY, and PERFECT PLUS+, sold across Vietnam for over 20 years.
- MEAT MASTER
Products and services
- Animal Feed (FEED division) Compound animal feed products for livestock (pigs), poultry (chickens, ducks), and aquaculture (shrimp, snakehead fish), sold under the MASTER, GALAXY, and PERFECT PLUS+ brands to farms and dealers across Vietnam. Includes specialized formulations such as PERFECT pig feed, PERFECT PLUS Alpha 3S for piglets, and functional sow feeds (ω-7/1081S, ω-8/1061S, ω-9/1071S) targeting measurable performance metrics including PSY up to 28, FCR below 2.3, and 107kg market weight at 160 days.
- Livestock and Aquaculture Farm Operations (FARM division) Integrated livestock and aquaculture farm operations covering pig breeding, poultry farming (chickens, ducks), and aquaculture (shrimp, snakehead fish). Farms operate to international standards with biosecurity protocols, advanced technologies, and serve as the controlled production layer feeding the MEAT MASTER clean meat supply chain.
- MEAT MASTER Clean Meat (FOOD division) Chilled clean pork and meat products distributed under the MEAT MASTER brand to Vietnamese consumers via company-owned and franchised Pork Shop retail stores, plus major retail chains (Lotte Mart, GS25, Vinamilk, Vissan, SanHa Food, King Food). Products are sourced from the integrated 3F closed-loop chain ensuring food safety and traceability with HACCP, Global GAP, and ISO certifications.
Quantifiable outcome
- PSY (number of weaned piglets/sow/year) reaches 28 weaned piglets/sow/year
- +4 more outcomes
Companies that use CJ Vina Agri
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
CJ Vina Agri technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
CJ Vina Agri partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Thông ThuậncoreCJ Vina Agri and Thông Thuận signed a strategic cooperation agreement on March 24, 2022 in Trà Vinh to develop the shrimp value chain from breeding to table, elevating Vietnam's shrimp industry. The partnership aimed to build a complete shrimp supply chain under CJ Vina Agri's 3F model.
- King FoodminorKing Food (King Food Mart) is a retail partner distributing CJ Vina Agri's MEAT MASTER clean meat products through its store network.
- Lotte MartminorLotte Mart distributes CJ Vina Agri's MEAT MASTER clean meat products through its hypermarket chain in Vietnam.
- GS25minorGS25 convenience store chain distributes CJ Vina Agri's MEAT MASTER clean meat and processed products.
- SanHa FoodminorSanHa Food is a food distribution partner of CJ Vina Agri for clean meat products.
- VissanminorVissan (Vietnam Sanest Food JSC), a major Vietnamese food company, distributes CJ Vina Agri's MEAT MASTER clean meat products.
- VinamilkminorVinamilk, Vietnam's largest dairy company, partners with CJ Vina Agri as a retail distribution partner for MEAT MASTER clean meat products.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
CJ Vina Agri competitors and assessment
Company assessmentDirect peers
- C.P. Vietnam (CP Group): Operates an integrated Feed–Farm–Food model across Vietnam under the Proconco feed brand and CP-branded retail meat. The closest direct competitor to CJ Vina Agri, and is also being inspected alongside CJ in the 2026 Vietnamese Government Inspectorate review.
- Japfa Comfeed Vietnam: Major Indonesian-backed integrated animal feed, poultry, and aquaculture producer with deep Vietnam operations. Direct competitor in feed and protein production, also named in the 2026 government inspection cohort.
- GreenFeed Vietnam: Vietnamese integrated feed-to-food company operating feed mills, pig farms, and processed food under the GreenFeed and Mamachi brands. Comparable in scale and 3F-like integration.
- De Heus Vietnam: Royal De Heus subsidiary producing compound animal feed for swine, poultry, and aquaculture in Vietnam. Competes head-to-head in the feed segment with CJ's MASTER/GALAXY/PERFECT PLUS+ brands.
- Proconco (C.P. Vietnam feed brand): Animal feed brand of C.P. Vietnam and one of the longest-standing compound feed names in Vietnam, with similar poultry/swine feed portfolios and growing farm-meat integration.
Emerging players
- Masan MEATLife: Vietnamese branded meat and protein company (MEATDeli, Ponnie) operating chilled meat retail and feed/pig farming. Competes most directly with CJ Vina Agri's Meat Master retail and Pork Shop franchise strategy.
- Hòa Phát Group: Vietnamese industrial conglomerate that has scaled rapidly into integrated pig farming and animal feed. Competes in the downstream meat/feed segments and is rapidly building national pig-breeding capacity.
Regional players
- Thai Union Group: Thai-based global seafood company with aquaculture and aquafeed operations across ASEAN. Relevant peer for CJ Vina Agri's shrimp value-chain (Thông Thuận partnership) and aquaculture feed segments, though geographically distinct.
Others
- Vissan: Vietnam's largest state-linked processed meat and fresh food company. Functions as both a customer (distributes MEAT MASTER products) and an adjacent competitor in Vietnam's processed/chilled meat retail channel.
Broad incumbents
- Cargill Vietnam: Global agricommodity and animal nutrition major with significant Vietnamese feed operations. Competes on feed quality and supply chain reliability, though its portfolio spans multiple protein categories globally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
CJ Vina Agri social profiles
Digital presenceCJ Vina Agri compliance and trust
Trust signalCompliance8 records
CJ Vina Agri financial estimates
Financial estimateRevenue estimate
Valuation estimate
CJ Vina Agri leadership team
Management profileNumber of profiles
Profiles1 record
CJ Vina Agri funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CJ Vina Agri M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CJ Vina Agri
What does CJ Vina Agri do?
CJ Vina Agri operates a closed-loop 3F (Feed-Farm-Food) integrated model in Vietnam. It manufactures and sells compound animal feed under the MASTER, GALAXY, and PERFECT PLUS+ brands for livestock, poultry, and aquaculture; operates livestock and aquaculture farms; and distributes clean meat products under the MEAT MASTER brand through franchise Pork Shop stores and major retail chains. The company ensures full traceability and quality control from breeding to the consumer's table.
Is CJ Vina Agri a public or private company?
CJ Vina Agri is a private company. It is classified as corporate owned and is currently operating.
When was CJ Vina Agri founded?
CJ Vina Agri was founded in 2008. It employs 5,001 to 10,000 people.
Where is CJ Vina Agri based?
CJ Vina Agri is headquartered in Hue, Vietnam, in the Asia region.
How does CJ Vina Agri make money?
One revenue line is on record: animal Feed Sales.
Who are CJ Vina Agri's main competitors?
Direct peers on record are C.P. Vietnam (CP Group), Japfa Comfeed Vietnam, GreenFeed Vietnam, De Heus Vietnam and Proconco (C.P. Vietnam feed brand). Emerging players are Masan MEATLife and Hòa Phát Group. Thai Union Group is listed as a regional player. Vissan is listed as an others. Cargill Vietnam is listed as a broad incumbent.
Does CJ Vina Agri have an API?
No public API is recorded for CJ Vina Agri.
What industry is CJ Vina Agri in?
CJ Vina Agri's product category is Animal Feed Manufacturing. Its primary akta.pro industry code is AFAIAIAC, Ethnic Meat, Poultry & Seafood Wholesale, with a secondary code of CRADACAK, Refrigerated Meat & Seafood (Processed/Packaged). Its NAICS code is 31111 and its SIC code is 2011.