Raise & Shine

What Raise & Shine does

Raise & Shine SCRL is a Belgian cooperative (Société Coopérative à Responsabilité Limitée) founded in 2018 and headquartered in Brussels, with operations also indicated in Poland. The company operates a web-based fundraising platform purpose-built for non-profit organizations, offering responsive design across devices, multi-payment support, one-time and recurring donation capabilities, multilingual interfaces optimized for European donors, and built-in marketing automation for donor engagement. The platform is hosted in Europe with explicit GDPR compliance positioning it for European data protection requirements.

The company's business model is structured as a "Pay as you like" transaction-based model, where donors choose their contribution amount and payment mode, and the platform presumably takes a transaction-based cut. Its go-to-market is primarily direct-to-consumer/self-service through its website, supplemented by direct email outreach ([email protected]). The customer base is entirely composed of European non-profit organizations, including foundations, healthcare research entities, and human rights advocacy groups — exemplified by named clients such as the King Baudouin Foundation, KickCancer, Fondatioun Kriibskrank Kanner, Fondation 101 Génomes, Ligue des Droits de l'Homme, Liga voor Mensenrechten, and Good to Give.

Technically, Raise & Shine is a unified SaaS platform rather than a point solution, bundling payment processing, donor relationship management, campaign management, and marketing automation. The company differentiates through European regulatory compliance (GDPR), domain specialization in multilingual European donor engagement, and an integrated workflow that does not require non-profits to assemble multiple point tools. No funding rounds, M&A activity, management team details, or AI/ML capabilities are disclosed in available data.

Name

Raise & Shine

Legal name

Raise & Shine SCRL

Website

https://shine.best

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Raise & Shine is a Belgian cooperative that operates a GDPR-compliant, multilingual web-based fundraising platform for European non-profit organizations, supporting one-time and recurring donations with integrated marketing automation across multiple payment modes.

Ownership category

akta.pro rank

Product category

Nonprofit Fundraising Software

NAICS

Other Grantmaking and Giving Services (813219), Grantmaking and Giving Services (81321), Social Advocacy Organizations (81331)

SIC

Services-Prepackaged Software (7372), Services-Advertising (7310)

akta.pro primary industry

Advancement Services & Donor Operations (CRM, Gift Processing, Stewardship) (EDALAOAD)

akta.pro secondary industry

Creator Tipping, Donations & Micro-Payments (MPACAFAB)

Keywords

• Online fundraising software
• Donation management platform
• Nonprofit fundraising tools
• Recurring donation processing
• Multilingual donation platform

Headquarters

HQ city

Brussels

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Fundraising Platform Services: Provides fundraising technology services to non-profit organizations. The 'Pay as you like' model suggests donors contribute based on their ability, with the platform taking a portion or operating on a donation-based funding model.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Raise & Shine provides an online fundraising and donation management platform built specifically for non-profit organizations. The platform supports one-time and recurring donations, accepts payments from multiple providers, delivers a seamless experience across all devices, offers built-in marketing automation, and operates in multiple European languages with GDPR-compliant hosting in Europe.

Product overview

Raise & Shine is a single unified fundraising platform designed for non-profit organizations. The platform provides a seamless donation experience across all devices and screen sizes, supports both one-time and recurring donation campaigns, offers multiple payment modes, includes multilingual support for European donors, and features marketing automation tools to engage fundraisers. The service is hosted in Europe with GDPR compliance.

Differentiator

Problem solved

Functional benefit

Products and services

• Raise & Shine Fundraising Platform An online fundraising and donation management platform built for non-profit organizations. It supports one-time and recurring donations, multiple payment providers, responsive multi-device donation flows, multilingual European language support, integrated marketing automation, and GDPR-compliant hosting in Europe.

Quantifiable outcome

• 100% secure donation processing

Named customers7 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Donorbox: Donorbox is a direct competitor offering online fundraising, recurring donations, and donor management for nonprofits. Both Raise & Shine and Donorbox serve SMB and mid-market nonprofits with self-service donation pages and payment integrations.
• Funraise: Funraise is a direct competitor providing donation forms, CRM, event fundraising, and marketing automation for nonprofits. It targets the same vertical and feature parity as Raise & Shine.
• Givebutter: Givebutter is a direct peer providing free/paid online fundraising, donation forms, event ticketing, and donor engagement tools for nonprofits. It overlaps with Raise & Shine on donation processing, recurring giving, and marketing automation.
• Fundraise Up: Fundraise Up is a direct competitor offering AI-optimized donation checkout, recurring giving, and donor CRM for nonprofits globally. It directly competes with Raise & Shine in the SMB-to-enterprise nonprofit fundraising category.

Others

• Stripe: Stripe is adjacent payment infrastructure that could either compete with or power Raise & Shine's donation processing. Its nonprofit-specific tooling and global reach make it an ecosystem participant rather than a direct product rival.
• iATS Payments: iATS Payments provides payment processing tailored to nonprofits and charities. It is an adjacent enabling technology comparable to the payment layer Raise & Shine offers bundled in its platform.

Broad incumbents

• JustGiving: JustGiving is a broad incumbent in online charitable giving, particularly strong in the UK and Europe. While it operates a consumer crowdfunding model rather than a pure SaaS platform, it competes for European nonprofit fundraising spend.
• Bonterra (formerly Network for Good / Classy): Bonterra is a broad incumbent in nonprofit fundraising software, combining the Classy and Network for Good product lines. It offers donation forms, CRM, and peer-to-peer fundraising at a larger scale than Raise & Shine.
• GoFundMe Charity: GoFundMe Charity is the nonprofit arm of GoFundMe and offers donation pages, peer-to-peer fundraising, and donor tools. It overlaps with Raise & Shine's donation platform capabilities for charities.
• Blackbaud: Blackbaud is a broad incumbent in nonprofit software, offering CRM, fundraising, marketing, and financial management tools. Its scale and enterprise focus contrast with Raise & Shine's SMB nonprofit specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Raise & Shine