Opinion System
Opinion System is a France-based independent survey institute, founded in 2010, that provides certified customer review collection and display services exclusively to real estate professionals (agencies, agents, property managers) in the French market.
- Company typePrivate
- Founded2010
- HeadquartersLanton, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
Opinion System firmographics
Firmographics- Name
- Opinion System
- Website
- https://www.opinionsystem.fr/
- Company type
- Private
- Founded year
- 2010
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- Opinion System is a France-based independent survey institute, founded in 2010, that provides certified customer review collection and display services exclusively to real estate professionals (agencies, agents, property managers) in the French market.
- Ownership category
- akta.pro rank
Opinion System industry classification
Industry- Product category
- Customer Review Management
- NAICS
- Marketing Research and Public Opinion Polling (541910), Marketing Research and Public Opinion Polling (54191)
- akta.pro primary industry
- Survey, Panel & Fieldwork Services (BPAHALAJ)
Keywords
Where Opinion System is headquartered
LocationHeadquarters
- HQ city
- Lanton
- HQ country
- France
- HQ region
- Europe
Markets served
Opinion System business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Opinion System product offering
Product offeringCore offering
Opinion System is an independent survey institute that provides certified customer reviews specifically for the real estate sector. The company enables real estate professionals such as agencies, agents, and property management companies to collect, manage, and display verified customer feedback to build trust and credibility with prospective clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Opinion System
Companies that use Opinion System
Customer profileSegments1 record
Ideal customer profiles1 record
Opinion System technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Opinion System partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- La Boîte ImmocoreLa Boîte Immo, a France-based proptech company, acquired Opinion System. This acquisition strengthens La Boîte Immo's portfolio of real estate technology services by adding Opinion System's customer review capabilities. The deal aims to create a comprehensive platform for real estate professionals covering the entire value chain.
Opinion System competitors and assessment
Company assessmentDirect peers
- Customer Alliance: European review management and customer feedback platform used by SMBs including property and real estate clients. Comparable in certified review collection methodology and SMB customer profile.
- eKomi: Berlin-based certified review and customer feedback collection provider. Comparable in that it sells a verified-feedback collection process to SMBs, including real estate adjacent service providers.
- Reviews.io: UK-based customer review platform offering verified reviews, including for real estate verticals. Comparable in its merchant-facing dashboard and certification/verification workflow.
- ProvenExpert: Germany-headquartered certified reviews platform serving SMBs across verticals, including real estate. Closely comparable in its emphasis on verification seals and profile-based display.
- Verified Reviews (Avis Vérifiés): France-based certified customer review platform owned by Net Reviews Group. Most direct competitor in Opinion System's niche, targeting SMBs across verticals including real estate with verified collection methodology.
- RealSatisfied: US-based customer satisfaction survey company purpose-built for real estate agents, providing verified client reviews displayed on agent profiles. Tightly aligned in vertical focus and product design.
Regional players
- Feedaty: Italian certified reviews platform providing similar verified-feedback services to SMBs across verticals. Regionally adjacent rather than direct French competitor, but operates nearly identical mechanics.
Broad incumbents
- La Boîte Immo: Parent company of Opinion System since February 2026 and a French proptech serving real estate agencies with software (CRM, websites). The natural distribution channel and adjacent product provider against whose wider portfolio Opinion System competes for the same agent's wallet.
- Trustpilot: Global consumer reviews platform operating broadly across categories. While not real-estate specific, it is the dominant free alternative that real estate agents default to and competes for the same trust-and-reviews budget.
Emerging players
- Trustfolio: French startup offering customer reviews for real estate professionals, founded in the same vertical Opinion System targets. Emerging niche player with overlapping customer segment but smaller installed base.
Market position
Customer concentration
Opinion System social profiles
Digital presenceOpinion System financial estimates
Financial estimateRevenue estimate
Valuation estimate
Opinion System leadership team
Management profileNumber of profiles
Profiles1 record
Opinion System funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Opinion System M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Opinion System
What does Opinion System do?
Opinion System is an independent survey institute that provides certified customer reviews specifically for the real estate sector. The company enables real estate professionals such as agencies, agents, and property management companies to collect, manage, and display verified customer feedback to build trust and credibility with prospective clients.
Is Opinion System a public or private company?
Opinion System is a private company. It is classified as corporate owned and is currently acquired.
When was Opinion System founded?
Opinion System was founded in 2010. It employs 11 to 50 people.
Where is Opinion System based?
Opinion System is headquartered in Lanton, France, in the Europe region.
Who are Opinion System's main competitors?
Direct peers on record are Customer Alliance, eKomi, Reviews.io, ProvenExpert, Verified Reviews (Avis Vérifiés) and RealSatisfied. Feedaty is listed as a regional player. Broad incumbents are La Boîte Immo and Trustpilot. Trustfolio is listed as an emerging player.
Does Opinion System have an API?
No public API is recorded for Opinion System.
What industry is Opinion System in?
Opinion System's product category is Customer Review Management. Its primary akta.pro industry code is BPAHALAJ, Survey, Panel & Fieldwork Services. Its NAICS code is 541910.