Infomax Office Systems

What Infomax Office Systems does

Infomax Office Systems, Inc. is a privately held, family-owned provider of office technology services headquartered in Des Moines, Iowa, operating across all 88 Iowa counties with 51–100 employees. The company operates two integrated business lines under the iGuard and historical print/copy brands: (i) managed IT and cloud services — including onsite managed IT, CompleteCloud via an Avatara partnership with replicated St. Louis data centers, Desktop-as-a-Service, Hardware-as-a-Service, Virtual Server Hosting, hosted Mitel business phone systems, iGuard email security with a 99% spam capture rate, and 24/7 server/network monitoring — and (ii) office equipment and document solutions — including sales and leasing of Canon, Lexmark, Kyocera, HP, and Duplo printers and copiers, managed print services promising 10–20% page-cost reductions, production printing with EFI Fiery workflow, document management/digital workflows, and supplies distribution. Underlying technology is largely partner-delivered (Avatara for cloud, Mitel for voice, EFI for production workflow) wrapped with proprietary service-delivery layers such as the E-info customer portal and the iGuard BDR platform featuring 15-minute automated backups with 256-bit AES encryption and hybrid cloud storage.

The go-to-market is exclusively direct field sales focused on Central Iowa, using outside account executives conducting consultative B2B sales via telephone, face-to-face meetings, and cold calling. Revenue mechanics blend hardware resale, per-page managed print subscriptions (Laser Plus / PrintMax Plus), monthly managed-IT contracts, hosted voice subscriptions, equipment leasing under the i2 two-party program, and recurring supplies revenue. Pricing is uniformly quote-based and not publicly disclosed. The company serves SMBs as the primary segment, with named customers spanning county government (Ringgold County), education (Winterset Community Schools), financial services (GRX Holdings, Iowa Bankers Association), trade services (Lozier Heating & Cooling), and print-for-pay shops — with documented customer relationships exceeding 17 years in some accounts. Operational performance is differentiated: 99.57% equipment uptime in 2019, 3.20-hour average service response across all 88 Iowa counties, and a Net Promoter Score of 89.38 placing Infomax above Google, Apple, and Intel in third-party verified customer satisfaction.

Name

Infomax Office Systems

Legal name

Infomax Office Systems, Inc.

Website

https://infomaxoffice.com

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

51–100 employees

Short description

Infomax Office Systems is a family-owned Des Moines provider of managed IT services (iGuard) and office-equipment/document-management solutions, selling and supporting Canon, Lexmark, Kyocera, HP, Duplo, Mitel, Avatara, and EFI products across all 88 Iowa counties.

Ownership category

akta.pro rank

Product category

Managed IT and Office Equipment Services

NAICS

Office Machinery and Equipment Rental and Leasing (53242), Office Machinery and Equipment Rental and Leasing (532420), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Computer & Office Equipment (3570), Services-Computer Programming, Data Processing, Etc. (7370), Service Industries For The Printing Trade (2790), Printing Trades Machinery & Equipment (3555)

akta.pro primary industry

Print & Peripheral Services (Managed Print, scanners, peripherals) (BPAEAIAM)

akta.pro secondary industries

Managed Print Hardware (Fleet/Departmental Printers) (HDACAEAK), Managed Workplace Services (DaaS/Workplace-as-a-Service) (BPAEAIAA), Production & High-Volume Printing Systems (HDACAEAJ), ITSM Managed Services (Run/Operate/Optimize) (BPAEAJAN), Printing & Document Infrastructure (MFP fleets, Print Servers, Managed Print) (EDAEAHAL), Print, Mailroom & Document Workflow Services (Inbound/Outbound Processing) (BPAAAKAL)

Keywords

• Managed IT services
• Managed print services
• Office equipment leasing
• Document management solutions
• Cloud computing services

Headquarters

HQ city

Des Moines

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Managed IT Services (iGuard): Comprehensive suite of IT support and services including onsite managed IT, cloud computing, hosted business phone systems, and virtual CIO services. Offered as ongoing managed services with quarterly meetings and strategic evaluations.
2. Printers and Copiers Sales and Leasing: Sale and leasing of office equipment including printers, copiers, scanners, fax machines. Equipment available from brands including Canon, Lexmark, Kyocera, HP, and Duplo. i2 Leasing Program provides flexible financing options.
3. Laser Plus Program: Highest level of service combining affordable leases on new equipment with ability to upgrade. One-cost-covers-everything approach including hardware, service and supplies in one invoice. Per-page cost model.
4. Managed Print Services: Ongoing management and optimization of document output devices. Can reduce page costs from 10 to 20 percent. Includes manufacturer-independent audit services.
5. Production Printing Equipment: High-volume digital printing systems, large format systems, workflow systems, and graphic products. Includes finishing, binding and pre-press equipment and services.
6. Supplies: Toner, ink, paper and other office supplies specific to customer machines. Next-day delivery available with online ordering through E-info portal.
7. ConnectPlus: Comprehensive service package for offices with interconnections between desktop PCs, networks and imaging systems. Flat fee for installation, setup, optimization and ongoing support.
8. Document Management: Digital workflows, forms solutions, digital archiving, and smart printing solutions. Includes workflow automation and digital document conversion services.
9. Hosted Business Phone Systems: Cloud-based Mitel phone systems with flexible support options including flexible phones, contact center, web and video conferencing, and team collaboration tools.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Infomax Office Systems sells, leases and services office printing and imaging equipment (printers, copiers, scanners, fax machines from Canon, Lexmark, Kyocera, HP and Duplo), and delivers managed IT services under the iGuard brand including cloud computing, hosted business phone systems, backup and disaster recovery, email security, and network/server management. The company also offers managed print services, document management and digital workflows, and production printing systems (digital, large format and EFI Fiery workflow) for Iowa businesses, with all hardware, service and supplies bundled through programs such as Laser Plus, ConnectPlus and the Think Beyond Tomorrow Guarantee.

Product overview

Infomax Office Systems is a family-owned company offering a portfolio of managed IT services and office solutions. The core offering consists of iGuard Managed IT Services (including Onsite Managed IT, Complete Cloud IT, Hosted Business Phone Systems, and specialized services like Data Backup and Recovery, Email Services, Server/Network Management, Vendor Management, DaaS, HaaS, and Virtual Server Hosting) combined with Printers & Copiers offerings (including Managed Print Services, Printer/Copier Systems, Supplies, and i2 Leasing Program). Document Management (Digital Workflows, Forms Solutions, Digital Archiving, Smart Printing) and Production Printing (Digital Printing Systems, Large Format Systems, Workflow Systems via EFI Fiery, and Graphic Products) round out the portfolio. Service programs include the Laser Plus Program, ConnectPlus network integration service, Think Beyond Tomorrow Guarantee, and Toner Cartridge Recycling. The company sells and services equipment from Canon, Lexmark, Kyocera, HP, and Duplo brands.

Differentiator

Problem solved

Functional benefit

Brands

• iGuard: Managed IT services brand offering onsite managed IT, cloud computing, and hosted business phone systems
• PrintMax Plus
• Laser Plus
• i2 Leasing Program
• ConnectPlus
• E-info

Products and services

• iGuard Managed IT Services Comprehensive outsourced IT support package covering strategic IT evaluation, quarterly tech team meetings with executive summaries of network performance, security posture and optimization opportunities. Targeted at small and mid-sized Iowa businesses that lack dedicated IT leadership.
• Onsite Managed IT Services Fully-managed onsite IT solution providing unlimited support, advisory services and routine maintenance including 24/7/365 network monitoring, server monitoring and alerting, and automated patch management. Aimed at organizations that want day-to-day IT handed to a managed service provider.
• Complete Cloud IT Services Cloud computing solutions powered through a partnership with Avatara, providing hosted data and servers replicated across multiple St. Louis data centers for continuous business continuity. Suited to customers migrating infrastructure off on-premises hardware.
• Hosted Business Phone Systems Cloud-based Mitel phone systems offered under flexible support plans, including flexible phones, contact center capabilities, web and video conferencing, and team collaboration. Targeted at SMBs replacing legacy on-premises PBX systems.
• Managed Print Services Ongoing service for analyzing and digitally optimizing an organization's document output devices for print quality, speed and cost effectiveness. Includes manufacturer-independent fleet audits, advanced print tracking software and flexible usage-based billing, capable of reducing page costs by 10 to 20 percent.
• Printer and Copier Systems Sale of office printing and copying equipment from industry-leading brands including Canon, Lexmark, Kyocera, HP and Duplo for desktop, workroom and advanced applications. Sold and leased directly to Iowa businesses with same- or next-day service support.
• Office Supplies Consumable supplies including toner cartridges, ink, paper and other computer/printer consumables specific to customer machines, available with next-day delivery and online ordering via the E-info customer portal.
• i2 Leasing Program Customizable leasing program for office equipment executed as a direct two-party agreement between Infomax and the customer. Bypasses third-party financiers and removes the need for a large initial capital outlay, with same- or next-day service included.
• Document Management Digital document solutions including digital workflows, forms solutions, digital archiving and smart printing (with analytics and print management), supporting organizations transitioning to hybrid or fully digital work environments and providing workflow automation plus digital document conversion services.
• Production Printing Full lines of premium imaging, prepress, and binding equipment for high-volume print production, spanning digital printing systems, large format systems, workflow systems and graphic products. Built for state-of-the-art imaging and deadline-critical print projects.
• Digital Printing Systems Sheet-fed digital production systems available in black and white or color, capable of speeds up to 150 pages per minute and monthly duty cycles over 3 million impressions, for high-volume production environments.
• Large Format Systems Wide format printers for banners, posters, technical documents and large-scale graphics, supporting print widths up to 60 inches and lengths up to 59 feet, including Canon/Oce Colorado-series UV gel ink models for high image quality and efficiency.
• EFI Fiery Workflow Systems EFI Fiery Workflow Suite that provides an integrated digital work environment for print shop optimization, covering job submission, prepress automation, make-ready tools, processing integration, color management and variable data printing.
• Graphic Products Professional graphics equipment for finishing, binding and pre-press from brands including Astro, Baum USA, Challenge, Duplo and Martin Yale, completing the print production workflow alongside digital and large format printers.
• Laser Plus Program Highest level of service for laser printers combining affordable leases on new equipment with the ability to upgrade. Uses a one-cost-covers-everything approach including hardware, service and supplies on a single monthly or quarterly invoice, with a per-page cost model.
• ConnectPlus Comprehensive service package for offices that integrates desktop PCs, networks and imaging systems. Includes installation, setup, optimization and ongoing support delivered for a flat fee, and staff training as part of the rollout.

Quantifiable outcome

• 99.57% equipment uptime in 2019
• +7 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• AvataracoreTechnology or IntegrationCloud computing partnership with Avatara, a St. Louis-based company with 15-year track record. Avatara provides multiple private data centers that host customer data and servers, with data replicated between St. Louis locations for business continuity. CompleteCloud powered by Avatara transforms businesses by moving IT to the cloud.
• MitelcoreTechnology or IntegrationHosted business phone systems partnership offering cloud-based Mitel phones with flexible support options. Products include flexible phones, contact center solutions, web and video conferencing, and team collaboration tools with native integrations.
• EFI (Fiery Workflow Suite)coreTechnology or IntegrationEFI Fiery Workflow Suite partnership providing integrated digital work environment for print shop optimization. Features include job submission, prepress automation, make-ready tools, processing integration, color management, and variable data printing.
• Canon/OcecoreTechnology or IntegrationCanon/Oce Colorado series UV gel ink large format printers. Canon introduced UV gel ink in 2016 providing outstanding image quality, efficiency, cost savings and safety for large format printing.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Marco Technologies: Upper Midwest managed technology services company offering managed print, managed IT, cloud, and voice. Direct regional competitor with a similar SMB/mid-market focus, consultative field sales, and CopierCare-equivalent service programs.
• Blue Technologies: Ohio-based office technology dealer offering managed print, managed IT, document solutions, and production print. Comparable SMB-focused, consultative, multi-OEM regional dealer model.
• Kelley Create: Pacific Northwest dealer offering managed print, managed IT, document management, and production print. Comparable diversified print + IT services model serving SMB and enterprise customers with a field-sales approach.
• Gordon Flesch Company: Family-owned, Midwest-based provider of managed print, document management, and managed IT services. Closely comparable business model, regional field-sales motion, and multi-vendor hardware/IT bundle similar to Infomax's iGuard + managed print stack.
• CBE (Colorado Business Equipment): Regional managed print and IT services provider in the Mountain West. Comparable mix of MPS, managed IT, document management, and production print with multi-OEM equipment partnerships.
• Eakes Office Plus: Nebraska-based office equipment and document solutions dealer with managed print, supplies, and furniture offerings. Comparable regional dealer profile in an adjacent Midwestern geography.
• Williams Office Equipment: Regional office equipment and managed print services provider with comparable document management and IT services offerings focused on SMB and mid-market customers.

Broad incumbents

• Konica Minolta: Major OEM offering managed print, document management, and IT services globally. Comparable product categories (MPS, production print, workflow) and a key competitive threat in the same enterprise and SMB segments Infomax serves.
• Xerox: Global OEM and managed print/document services incumbent. Represents the national-scale competitor that regional dealers like Infomax compete against for enterprise MPS contracts and that increasingly sells direct to customers.
• Ricoh USA: National managed print, document, and IT services provider. Competes directly with Infomax on managed print and document management for mid-market and enterprise customers across the U.S.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/InfomaxOffice
• Facebookfacebook.com/pages/Infomax-Office/159850198373

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Infomax Office Systems