CLK Media Co.

What CLK Media Co. does

CLK Media Co., LLC is a Fort Walton Beach, Florida-based digital marketing and web design agency founded in 2009 by Cecil Killingsworth ("CK"). The company serves primarily local-service small and medium businesses in Northwest Florida (Destin, Gulf Breeze, Pensacola, Navarre, Niceville, Crestview, Shalimar) and the broader Southeast United States, with secondary markets in hospitality, real estate, medical/wellness, and professional services. Its core offerings include custom WordPress website design and development, managed WordPress hosting, recurring website care plans, local SEO, Google Business Profile management, reputation management, and digital marketing services, packaged under the proprietary Pulse Formula subscription framework.

The technology foundation is WordPress-based, with a proprietary Pulse Formula Local Growth Optimization Framework structured around five customer-journey stages: Get Found, Build Trust, Start Conversations, Respond Instantly, and Follow Up & Referral. The platform integrates Twilio SMS, Meta (Facebook/Instagram) advertising and Messenger, Google Analytics, WPMUDEV WordPress plugins, and Flywheel managed hosting, with AI-augmented features including 24/7 custom AI chat and voice assistants, automated follow-up, missed-call auto-text, and a newer AI Search Optimization (AEO/GEO) service targeting ChatGPT, Google AI Overviews, Claude, Perplexity, and Copilot. The architecture emphasizes an integrated bundle over point solutions rather than proprietary AI model development.

CLK Media Co. monetizes through three layered revenue streams: one-time website design and development projects (with fixed-price proposals and Pulse Formula installation fees of $1,000-$3,000); subscription website care plans ($127-$297/month); and managed WordPress hosting ($49-$79/month). The company's go-to-market combines sales-led consultation calls with self-serve tiered subscription selection across Pulse Formula tiers ($249 Foundation, Marketing Hub, $497 Pro+ AI), targeting SMBs primarily in home services and trade contractors. The firm is privately held with no disclosed external funding, and operations are concentrated under founder Cecil Killingsworth.

Name

CLK Media Co.

Legal name

CLK Media Co., LLC

Website

https://clkmedia.co

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

CLK Media Co. is a Fort Walton Beach, Florida-based WordPress web design and digital marketing agency serving 100+ local-service SMBs across Northwest Florida with websites, managed hosting, local SEO, reputation management, and AI-augmented Pulse Formula subscription bundles.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Full-Service Media Planning & Buying (MPAAABAA)

akta.pro secondary industry

Product & Brand PR (Consumer & B2B) (BPAFADAH)

Keywords

• Web design services
• Local SEO services
• Website maintenance
• Digital marketing agency
• AI marketing automation

Headquarters

HQ city

Fort Walton Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Website Design & Development: Custom website design and development services for local businesses. Includes strategic planning, design, development, and launch. Pricing based on project scope with fixed-price proposals.
2. Website Care Plans: Monthly subscription-based WordPress maintenance and support plans (Standard $127/mo, Premium $197/mo, Elite $297/mo). Includes software updates, security scans, backups, support time, and hosting.
3. Website Hosting: Managed WordPress hosting services with cloud infrastructure. Plans range from $49/month (Essentials) to $79/month (Business), including security, backups, and uptime monitoring.
4. Digital Marketing Services: Comprehensive digital marketing including SEO, Google Business Profile management, reputation management, LLM/AI search optimization, and marketing automation. Services bundled into Pulse Formula subscription tiers.
5. Pulse Formula Subscription: Tiered subscription programs (Foundation $249/mo, Marketing Hub, Pulse Pro+ AI $497/mo) bundling websites, marketing automation, AI chat/voice assistants, review management, and ongoing optimization. Includes installation fees.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

CLK Media Co. is a Fort Walton Beach-based digital marketing and web design agency that builds high-performing websites, optimizes Google Business Profiles, manages online reputation, and deploys AI-powered marketing automation for local service businesses. The company offers both project-based website design/development and recurring subscription programs (Pulse Formula) that bundle websites, local SEO, review management, AI chat/voice assistants, and lead management into integrated growth systems. Their primary clients are home services contractors, hospitality businesses, real estate firms, and professional service providers in Northwest Florida.

Differentiator

Problem solved

Functional benefit

Brands

• Pulse Formula: A proprietary local growth optimization framework that helps businesses through five stages: Get Found, Build Trust, Start Conversations, Respond Instantly, and Follow Up & Referral.
• Pulse Formula Kit

Products and services

• Website Design & Development Custom WordPress website design and development services for local businesses, including strategic planning, design, development, and launch with fixed-price proposals based on project scope.
• Website Care Plans Monthly subscription-based WordPress maintenance and support plans including software updates, security scans, backups, support time, and hosting. Available in Standard ($127/mo), Premium ($197/mo), and Elite ($297/mo) tiers.
• Managed Website Hosting Managed WordPress hosting services with cloud infrastructure including security, backups, SSL certificates, uptime monitoring, and migration. Plans include Essentials ($49/mo) for starter sites and Business ($79/mo) for higher-traffic sites.
• Digital Marketing Services Comprehensive digital marketing services including SEO, Google Business Profile management, reputation management, LLM/AI search optimization, paid advertising, and marketing automation for local businesses.
• Pulse Formula Subscription Program Integrated subscription program based on a proprietary Local Growth Optimization Framework addressing five stages of the customer journey: Get Found, Build Trust, Start Conversations, Respond Instantly, and Follow Up & Referral. Bundles websites, local SEO, reviews, AI automation, and lead management with tiered plans (Foundation $249/mo, Marketing Hub, Pulse Pro+ AI $497/mo).
• Google Business Profile Management Google Business Profile optimization and management service focused on improving local search visibility, map pack rankings, and customer engagement for local businesses.
• AI Search Optimization (AEO/GEO) Optimization services for AI-powered search platforms including ChatGPT, Google AI Overviews, Claude, Perplexity, and Copilot. Combines traditional SEO with Answer Engine Optimization, Generative Engine Optimization, entity SEO, and structured data implementation.
• Reputation & Review Management Reputation management service with automated review generation system, customer feedback response management, and online reputation building tools to consistently grow Google review volume.
• Search Engine Optimization (SEO) Local search engine optimization service focused on improving Google rankings, Map Pack visibility, organic search traffic, and keyword targeting for local businesses.
• Brand Strategy Consulting Brand strategy consulting service helping business owners develop brand messaging, storytelling, positioning, and visual identity to differentiate in their markets.

Quantifiable outcome

• Google Map Pack ranking improvement of +12 positions in 60 days
• +5 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability9 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and partner.

• TwiliocoreTechnology or IntegrationTwilio is used as the SMS messaging platform for client communications. CLK Media Co. sends conversational, informational, and promotional SMS messages including appointment reminders and promotional follow-up. Messages originate from 850-920-9020 with standard messaging rates.
• Meta (Facebook/Instagram)coreTechnology or IntegrationMeta remarketing service used for targeted advertising. Meta Pixel analytics tool tracks website interactions to measure advertising effectiveness. Facebook Messenger integration for customer engagement included in service offerings.
• Google AnalyticscoreTechnology or IntegrationGoogle Analytics used to collect information about website visitors and their behaviors. Opt-out available through browser tools.
• WPMUDEVpartnerTechnology or IntegrationWPMUDEV Partner Badge holder indicating certified WordPress development partnership. Premium plugin licensing included in care plans ($500+ value) including developer licenses for premium software.
• Flywheel (Managed Hosting)coreTechnology or IntegrationComplimentary managed website hosting provided on Flywheel. SSL certificates included for sites on managed hosting plan. Hosting infrastructure for client websites.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• WebFX: Full-service digital marketing agency delivering SEO, web design, paid media, and marketing automation to SMB and mid-market clients. Comparable in service breadth and subscription-style client engagements.
• Hibu: Long-standing digital marketing provider focused on SMBs, bundling websites, SEO, social, and reputation services. Similar recurring-service model and vertical targeting to CLK.
• Scorpion: Digital marketing platform purpose-built for home services and local businesses, offering websites, SEO, reviews, and AI-driven lead engagement. Closest direct competitor given CLK's identical target verticals and bundled service model.
• Disruptive Advertising: Digital marketing agency emphasizing paid media, SEO, and lifecycle marketing for mid-market and growth-stage businesses. Comparable agency operating model and service mix.
• Podium: Messaging, reviews, and lead-conversion platform specifically targeting local service businesses with AI agents for chat and calls. Closest overlap on the Pulse Pro+ AI chat/voice assistant capability.
• Thrive Internet Marketing Agency: Full-service digital marketing agency offering web design, SEO, social media, and reputation management for SMBs across multiple U.S. regions. Overlaps directly with CLK's integrated local growth offering.

Others

• Vendasta: White-label platform that powers hundreds of local marketing agencies with resellable websites, SEO, reviews, and advertising products. Adjacent ecosystem participant — CLK could either partner with or be disrupted by it.

Emerging players

• Yext: Enterprise listings, local SEO, and AI-search presence management platform. Overlaps with CLK's AEO/GEO and Google Business Profile offerings, particularly for multi-location clients.
• Birdeye: Reputation, reviews, and customer-experience platform widely used by multi-location SMBs. Directly competes with CLK's review automation system, though delivered as SaaS rather than agency service.
• GoHighLevel: All-in-one marketing and sales platform for SMBs and agencies, offering websites, SMS automation, AI chat/voice, pipelines, and reputation tools. Competes head-on with the underlying tooling CLK bundles for clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/clkmediaco
• LinkedInlinkedin.com/in/cecilkillingsworth
• Instagraminstagram.com/clkmediaco

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CLK Media Co.