Horizons Window Fashions

Name

Horizons Window Fashions

Legal name

Spring Window Fashions LLC

Website

https://horizonshades.com

Company type

Private

Founded year

1891

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Custom Window Treatments

NAICS

Blind and Shade Manufacturing (337920), Curtain and Linen Mills (31412), Window Treatment Retailers (449122), Blind and Shade Manufacturing (33792)

akta.pro primary industry

Window Treatments & Shading Systems (Blinds, Shades, Awnings) (IMADAIAN)

akta.pro secondary industries

Window Coverings Manufacturing (Curtains/Drapes/Sheers/Valances) (IMAOAKAC), Smart Window Shades & Motorized Treatments Retail (CRAIAMAL), Custom Drapery & Made-to-Measure Window Coverings Retail (CRAIAKAD), Window Treatment Hardware & Accessories Retail (Rods, Tracks, Rings, Finials, Tiebacks) (CRAIAKAI)

Keywords

• Custom window treatments
• Natural woven shades
• Roman shade manufacturing
• Decorative drapery hardware
• Interior window coverings

Headquarters

HQ city

Waukegan

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Custom Window Treatment Sales: Horizons generates revenue through the sale of custom-crafted window treatments including natural woven shades, draperies, soft Roman shades, roller shades, and decorative hardware. All products are made-to-order and personally customized. Customers purchase through professional dealers who provide design consultation, measurement, and installation services. The company offers optional upgrades such as motorization that can increase average order value.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Horizons Window Fashions designs and manufactures custom, handcrafted window treatments in Waukegan, Illinois, including natural woven shades, Roman shades, roller and solar shades, draperies, top treatments, and decorative hardware. All products are made-to-order with 350+ fabric options plus a Customer's Own Material program, and are sold exclusively through a professional dealer network that provides design consultation, measurement, and installation.

Product overview

Horizons Window Fashions is a premier brand for custom drapery and window treatments, offering a comprehensive portfolio of four main product lines: Natural Woven Shades (handwoven from renewable materials like bamboo, grasses, jute, and reeds), Draperies & More (soft fabric treatments including draperies, side panels, Roman shades, and top treatments), Roller & Solar Shades (under the Shades of Elegance brand featuring roller shades, Roman shades, and sliding panels), and Decorative Hardware (designer metal rods and wood poles). The company provides innovative features including Cordless ONE Controls (patented cordless lift system), Motorization, and Operable Lining. All products are custom crafted in the USA (Waukegan, Illinois) with more than 350 fabrics available, backed by a Limited Lifetime Warranty. Products are sold exclusively through a network of professional dealers who provide design consultation, measurement, and installation services.

Differentiator

Problem solved

Functional benefit

Products and services

• Natural Woven Shades Handwoven shades crafted from renewable materials including grasses, jute, bamboo, and reeds. Available up to 120 inches wide and offered in a wide range of textures and weaves for residential homeowners and designers seeking sustainable window coverings.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Springs Window FashionscoreOthersHorizons Window Fashions is a brand and registered trademark of Springs Window Fashions, the Best Experience Company. Springs Window Fashions is the parent company providing manufacturing, branding, and corporate infrastructure support to the Horizons brand.

Scale indicators6 records

Recent moves4 records

Expansion highlights4 records

Regional players

• Lafayette Venetian Blind: Family-owned U.S. custom manufacturer of window treatments, drapery, and bedspreads serving residential and designer customers. Comparable to Horizons in custom craftsmanship and American-made positioning, primarily serving the U.S. market.

Direct peers

• Hunter Douglas: The largest premium manufacturer of custom window treatments (blinds, shades, shutters, drapery) in North America, including the PowerView motorization platform. Directly comparable to Horizons as a premium custom window treatment brand with similar dealer and interior-designer channels.
• Bali: Another Springs Window Fashions brand offering a broad portfolio of custom blinds, shades, and shutters. Comparable to Horizons as a sister brand within the same parent, with overlapping product categories and dealer distribution.
• Norman Window Fashions: Manufacturer of custom window coverings including wood and faux wood blinds, cellular shades, shutters, and motorized treatments, with a global manufacturing footprint. Comparable to Horizons in custom craftsmanship positioning and product breadth.
• Levolor: Established North American manufacturer of custom blinds, shades, and shutters sold through dealers and big-box retail. Comparable to Horizons in product categories and dealer-led distribution, with a slightly broader mid-market reach.
• The Shade Store: Custom window treatments specialist offering made-to-measure shades, drapery, and blinds with a strong interior-designer channel and growing direct-to-consumer presence. Comparable to Horizons in custom product positioning and designer-led GTM.
• Smith & Noble: Custom window treatments specialist offering made-to-order blinds, shades, shutters, and drapery with strong direct-to-consumer configurator tools. Comparable to Horizons in custom product positioning, with a more digitally native buying experience.
• Graber: A premium custom window treatments brand owned by Springs Window Fashions, the same parent as Horizons. Directly comparable product set (cellular shades, Roman shades, roller shades, drapery) sold through the same professional dealer network.

Emerging players

• Blindsgalore (Home Depot): Online custom window treatments retailer now owned by The Home Depot, offering a broad assortment of custom shades and blinds with configurator-led buying. Comparable to Horizons in product set, but competes primarily on convenience and price rather than premium design.
• Lutron: Leader in motorized and smart window treatments (Serena, Sivoia, Palladiom) with deep integration into the smart home ecosystem. Comparable to Horizons' motorization ambitions and a key competitive force in the high-end automated shading segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/horizonshades
• YouTubeyoutube.com/user/HorizonShades/featured
• Facebookfacebook.com/pages/BW-Window-Fashions/200906233304652
• LinkedInlinkedin.com/company/horizons-window-fashions?trk=hb_tab_compy_id_2319817
• Instagraminstagram.com/horizonswindowfashions

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Horizons Window Fashions