What Blindsgalore does

Blindsgalore, legally Homesublime, LLC, is a San Diego-based direct-to-consumer e-commerce retailer specializing in custom-made window treatments for residential and commercial customers across the United States (excluding Alaska and Hawaii) and Canada. Founded in 1998 by a mother-daughter team and operated continuously as a family-owned business for over 25 years, the company sells blinds, shades, shutters, drapery, and related hardware through its own website, supported by phone-based sales, free sample distribution, and virtual design consultations. The product catalog spans more than twenty core categories — cellular/honeycomb, roller, solar, woven wood, roman, sheer, dual/zebra, pleated, outdoor, skylight, arched, and no-drill shades, plus wood, faux wood, mini, Venetian, vertical, and panel track blinds, and faux wood shutters — organized into eight proprietary sub-brands (Classic, Essential, Select, Harmony, Gallery, Envision, Luxera, Signature) and one premium boutique label (BG Boutique), alongside third-party brands Bali, Levolor, and Coolaroo.

All products are custom-manufactured to customer-specified dimensions, with pricing determined per unit based on size, materials, and features. The company's technology differentiator is its broad motorization and smart-home integration layer: lithium-ion battery-powered motorized treatments compatible with Bluetooth, Z-Wave, RF, and Wi-Fi via partnerships with Amazon Alexa, Google Home, Apple HomeKit, Samsung SmartThings, IFTTT, Control4, Siri Shortcuts, and brand-specific hubs including Bali Gateway, Levolor InMotion, MotionBlinds, Pro Hub, and NEO Hub. Operational scale signals include a claimed lifetime base of over two million windows covered, BBB A+ accreditation since 2005, WBENC Women's Business Enterprise certification, and a 75% female workforce. Distribution is single-channel direct via blindsgalore.com plus phone and virtual consultation, with free shipping offered on orders within the continental US. The company has no institutional investors, no parent company, and no disclosed external funding, consistent with a founder-controlled, debt-free operating model.

Name

Blindsgalore

Legal name

Homesublime, LLC

Website

https://blindsgalore.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Blindsgalore is a San Diego-based, family-owned direct-to-consumer e-commerce retailer founded in 1998 that sells custom-made window treatments — blinds, shades, shutters, and drapery — to residential and commercial customers across the continental US and Canada, with broad smart-home motorization integration.

Ownership category

akta.pro rank

Product category

Window Treatments

NAICS

Blind and Shade Manufacturing (33792), Blind and Shade Manufacturing (337920), Window Treatment Retailers (449122)

akta.pro primary industry

Custom Window Blinds Retail (Wood, Faux Wood, Aluminum, Vertical) (CRAIAKAA)

akta.pro secondary industries

Window Shades Retail (Roller, Roman, Cellular/Honeycomb, Solar) (CRAIAKAB), Smart Window Shades & Motorized Treatments Retail (CRAIAMAL), Commercial Window Treatments Retail (Office, Hospitality, Healthcare) (CRAIAKAG), Shutters Retail (Plantation, Interior/Exterior) (CRAIAKAE), Window Treatments & Shading Systems (Blinds, Shades, Awnings) (IMADAIAN)

Keywords

• Custom window treatments
• Window blinds and shades
• Custom drapery and shutters
• Motorized smart shades
• Made-to-order blinds

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Custom Window Treatment Sales: Direct-to-consumer sales of custom-made window treatments including blinds, shades, draperies, and shutters. Products are manufactured to customer specifications and shipped directly to the consumer.
2. Hardware and Accessories: Sales of window treatment hardware, mounting components, and accessories to complement the core product offerings.
3. Drapery and Fabric Sales: Custom drapery and fabric products sold alongside window treatments.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels10 records

Core offering

Blindsgalore is an online retailer that designs, manufactures, and sells custom-made window treatments direct-to-consumer, including cellular shades, roller shades, solar shades, woven wood shades, roman shades, sheer shades, dual/zebra shades, wood and faux wood blinds, vertical and panel track blinds, faux wood shutters, valances, and custom drapery. Products are made to customer-specified measurements, with optional cordless and lithium-ion motorized lift systems that integrate with major smart home platforms. Orders ship nationwide from the San Diego, California headquarters with free shipping within the continental US.

Product overview

Blindsgalore is an e-commerce retailer specializing in custom window treatments, offering a comprehensive portfolio of made-to-order blinds, shades, shutters, and drapery. The product lineup includes cellular/honeycomb shades, roller shades, solar shades/screens, woven wood shades, roman shades, sheer shades, dual/zebra shades, pleated shades, outdoor shades, skylight shades, and arched shades under core product categories. Blindsgalore operates own sub-brands including Classic, Essential, Select Cellular, Harmony (triple-cell premium), Gallery, Envision, Luxera (BG Exclusive premium), and Signature, alongside third-party brands Bali, Levolor, and Coolaroo. The company also offers motorization and smart home integration services enabling voice control via Amazon Alexa, Google Home, Apple HomeKit, and Samsung SmartThings, with products available across various lift options including cordless, cord loop, top-down/bottom-up, and motorized controls.

Differentiator

Problem solved

Functional benefit

Brands

• BG Boutique: Premium designer window treatment sub-brand offering high-end custom products including embroidered roman shades and boutique-style cellular and roller shades.
• Blindsgalore

Products and services

• Cellular & Honeycomb Shades Energy-efficient custom window shades with hexagonal honeycomb cells that trap air for insulation. Available in single, double, and triple cell constructions with light filtering, blackout, and room darkening opacity options for residential and commercial customers.
• Roller Shades Minimalist custom fabric window shades that roll onto a tube for a clean look. Available in light filtering, blackout, and patterned fabrics with cordless, cord loop, and motorized lift options for residential and commercial spaces.
• Solar Shades / Solar Screens Custom UV-blocking window shades that reduce heat and glare while preserving outdoor views. Available in multiple openness factors (3% to 14%) with cordless, cord loop, and motorized options for homes and commercial buildings.
• Woven Wood Shades Custom natural-texture window shades made from bamboo, grasses, reeds, and rattan. Available with optional privacy liners (light filtering or blackout) and motorization for organic, eco-friendly window treatments.
• Roman Shades Custom fabric window treatments that fold into horizontal pleats when raised. Available in multiple fold styles (flat, relaxed, hobbled, plain) with light filtering, room darkening, and blackout opacities, including the new Blindsgalore Classic Roman Shades and Blindsgalore Luxera Roman Shades collections with smart motorization.
• Sheer Shades Custom elegant window treatments with soft fabric vanes suspended between sheer panels. Tiltable for adjustable privacy and light control, available in light filtering and room darkening styles for residential interiors.
• Dual / Zebra Shades Custom modern window shades with alternating sheer and solid fabric bands that switch between open view and full privacy. Available in light filtering and room darkening band options for contemporary homes.
• Pleated Shades Custom solid material window shades with crisp pleats offering a stylish look at an affordable price. Available with various lift options including cordless and motorized for budget-conscious residential buyers.
• Outdoor Shades Custom weather- and rust-resistant window shades designed for outdoor use. Reduces solar heat gain on patios and outdoor structures and is available with motorization for hard-to-reach areas.
• Skylight Shades Custom insulating window shades designed specifically for skylight windows. Available with manual or motorized operation for overhead and hard-to-reach skylight installations.
• Arched Shades Custom-shaped window shades designed for arched and specialty-shaped windows. Built to fit non-standard window geometries in residential homes.
• No Drill Shades Custom window shades with no-drill installation options for easy setup without tools or wall damage. Available across multiple shade types including cellular and roller for renters and easy-installation use cases.
• Faux Wood Blinds Custom durable synthetic wood-look horizontal blinds that resist moisture and warping. Budget-friendly alternative to real wood blinds for kitchens, bathrooms, and high-humidity spaces.
• Wood Blinds Custom real wood horizontal blinds offering natural beauty and warmth. Available in various finishes and slat sizes for residential interiors.
• Mini Blinds Custom compact horizontal slat blinds for standard window coverage. Economical option for light control and privacy in residential spaces.
• Venetian Blinds Custom classic horizontal slat blinds with adjustable vanes for precise light and privacy control in residential homes.
• Vertical Blinds Custom vertical-oriented slat blinds ideal for sliding doors and wide windows. Available in various materials including fabric and vinyl for residential and commercial use.
• Panel Track Blinds Custom wide panel window treatments that slide open horizontally. Designed for patio doors and large window openings in residential and commercial spaces.
• Faux Wood Shutters Custom durable synthetic plantation shutters that mimic the look of wood while resisting moisture. Available for standard windows and sliding doors in residential homes.
• Custom Drapery Custom made-to-order fabric drapes and curtains. Available in various fabrics, colors, and styles with customizable lengths and header options for residential interiors.
• Valances & Cornices Custom decorative top treatments for windows that add architectural interest and conceal mounting hardware. Available in fabric, wood, and custom styles for residential decor projects.
• Drapery Hardware Decorative and functional hardware for hanging and operating drapery, including rods, rings, brackets, and finials. Sold as accessories to complement custom drapery products.

Quantifiable outcome

• 100% custom fit guarantee with 30-day exchange policy
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Amazon AlexacoreTechnology or IntegrationSmart home integration allowing voice control of motorized window treatments through Amazon Alexa devices
• Google HomecoreTechnology or IntegrationSmart home integration enabling control of motorized window treatments through Google Home ecosystem
• Apple HomeKitcoreTechnology or IntegrationSmart home integration for Apple ecosystem users to control window treatments via HomeKit
• Samsung SmartThingscoreTechnology or IntegrationIntegration with Samsung SmartThings hub for unified smart home control
• American Society of Interior Designers (ASID)minorGTM or Marketing PartnerProfessional partnership providing resources and benefits for interior design professionals
• KlarnaminorOthersPayment provider offering financing options for customer purchases
• Habitat for HumanityminorGTM or Marketing PartnerCharitable partnership involving product exchanges for Habitat for Humanity home building programs

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Shade Store: Premium DTC and showroom retailer of custom window treatments including Roman shades, drapery, and blinds. Comparable custom-make model but positioned at a higher price point and design tier than Blindsgalore.
• Smith & Noble: Custom window treatments retailer selling blinds, shades, shutters, and drapery through online and catalog channels. Closely comparable custom-make business model and residential target customer.
• SelectBlinds: Online-only retailer specializing in custom window treatments including blinds, shades, shutters, and drapery. Competes head-to-head with Blindsgalore on price, customization, and free-shipping positioning.
• Blinds.com: Home Depot-owned direct-to-consumer retailer of custom blinds, shades, and drapery. Most direct competitor — virtually identical product mix, custom-make model, and online-only GTM serving residential and commercial customers.

Broad incumbents

• Amazon: Dominant online marketplace carrying ready-made and select custom window treatments from multiple brands. Sets the price-discovery baseline for online shoppers in the category and competes for Blindsgalore's traffic.
• Wayfair: Massive online home goods marketplace that sells a wide assortment of ready-made and custom window treatments. Competes with Blindsgalore in the same category but as part of a much broader home furnishings portfolio.
• Hunter Douglas: Largest premium window coverings manufacturer with a dealer-based distribution model. Competes indirectly through the product category and increasingly via direct-to-consumer digital channels.
• Home Depot: Big-box home improvement retailer with substantial window treatments assortment including custom blinds and shades, and owner of Blinds.com. Competes broadly in the same end-customer purchases.

Emerging players

• Bali (Springs Window Fashions): Major window coverings brand with broad assortment of blinds, shades, and motorized products. Sold through Blindsgalore as a third-party brand while also operating its own DTC channel, creating partial competition.
• Levolor: Window treatments brand owned by Springs Window Fashions, sold through Blindsgalore as a third-party brand and increasingly DTC. Competes in the same category with comparable motorized smart-home offerings (InMotion hub).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@blindsgalore
• Facebookfacebook.com/Blindsgalore
• LinkedInlinkedin.com/company/blindsgalore.com
• Instagraminstagram.com/blindsgalore
• Pinterestpinterest.com/blindsgalore
• Xx.com/Blindsgalore

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blindsgalore