NEAT
NEAT is a US-based, full-service marketing, PR, and creative agency founded in 2019 that serves startups and Fortune 500 companies with integrated campaigns spanning social media, earned media, branding, and content production.
- Company typePrivate
- Founded2019
- HeadquartersLouisville, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What NEAT does
NEAT (legal name: NEAT The Agency) is a US-based, privately held full-service marketing, public relations, and creative agency founded in 2019 by CEO Jen Hartmann and COO Lauren Edmonds. The company provides integrated services across three pillars: marketing (social media management, paid ads, email and SMS marketing, content creation, go-to-market strategy, community management), public relations (media outreach, influencer marketing, newsjacking, podcast appearances, brand partnerships, earned media), and creative (copywriting, graphic design, creative direction, website development, branding, photography, and video production). Since founding, NEAT claims to have served over 300 startups and Fortune 500 companies, generating 12B+ total impressions across campaigns, with documented case studies including Almond Cow, Chike Nutrition, Train for the Crane, and Wellness City.
The agency operates as a professional services business with no proprietary technology platform, offering quote-based, custom project or retainer engagements to clients. Distribution is direct-to-client via the agency's website with 'Book a Consult' CTAs and contact forms. The company has also launched a sub-brand called 'Pitch Please,' an AI-assisted app that helps influencers generate brand partnership pitches in seconds. NEAT is privately held and founder-owned, with no disclosed external funding, parent company, partnerships, or institutional investors. The team consists of 7 named members, and the agency's claimed geographic scope is the United States, with no explicit global footprint claims.
NEAT firmographics
Firmographics- Name
- NEAT
- Legal name
- NEAT The Agency
- Website
- https://neattheagency.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NEAT is a US-based, full-service marketing, PR, and creative agency founded in 2019 that serves startups and Fortune 500 companies with integrated campaigns spanning social media, earned media, branding, and content production.
- Ownership category
- akta.pro rank
NEAT industry classification
Industry- Product category
- Marketing & Public Relations Services
- NAICS
- Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (541820), Graphic Design Services (541430)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industry
- Influencer PR & Seeding (Gifting/Press Kits) (MPAAAHAG)
Keywords
Where NEAT is headquartered
LocationHeadquarters
- HQ city
- Louisville
- HQ country
- United States
- HQ region
- North America
Markets served
NEAT business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Marketing Services: Full-service marketing including social media management, content creation, paid ads management, email and SMS marketing, go-to-market strategy, and community management. Billed as custom project or retainer-based professional services.
- Public Relations Services: PR services including media outreach, podcast appearances, influencer marketing, newsjacking, brand partnerships, and speaking opportunity placement. Earned media campaigns with measurable ROI outcomes.
- Creative Services: Creative services including copywriting, graphic design, creative direction, website creation, branding and visual identity, photography and video production. Delivered as project-based or retainer engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project or retainer-based engagements |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
NEAT product offering
Product offeringCore offering
NEAT is a full-service marketing, public relations, and creative agency that delivers integrated campaigns spanning social media management, paid ads, email and SMS marketing, content creation, go-to-market strategy, media outreach, influencer marketing, branding, graphic design, copywriting, website development, photography, and video production for startups and Fortune 500 brands.
Product overview
NEAT (Neat The Agency) is a full-service PR, marketing, and creative agency rather than a software product company. The company offers a unified suite of agency services including Marketing (social media management, paid ads, email/SMS marketing, content creation, go-to-market strategy, community management), Public Relations (media outreach, influencer marketing, newsjacking, podcast appearances, speaking opportunities, brand partnerships), and Creative services (copywriting, graphic design, creative direction, website development, branding/visual identity, photography and video). The agency was founded in 2019 and has served over 300 startups and Fortune 500 brands. While the agency mentions developing an AI-powered product called Pitch Please for generating brand partnership pitches, no separate product portfolio exists for this entity.
Differentiator
Problem solved
Functional benefit
Brands
- Pitch Please: A brand new app that allows influencers to explore brand partnerships and agencies to help grow their own personal brand. By utilizing new AI technology, pitches can be written in seconds that brands will love.
Products and services
- Marketing Services
Quantifiable outcome
- 558% earned media ROI for Almond Cow PR campaign
- +5 more outcomes
Companies that use NEAT
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles2 records
NEAT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
NEAT partnerships and signals
Strategic signalScale indicators11 records
Recent moves4 records
Expansion highlights3 records
NEAT competitors and assessment
Company assessmentDirect peers
- Beeby Clark+Meyler: BCM is an integrated marketing agency offering creative, PR, social, and content for enterprise brands. Its full-service agency model and Fortune 500 client roster align with NEAT's stated target segmentation.
- Cashmere Agency: Cashmere is a full-service creative and digital agency serving premium and aspirational brands across paid media, content, and influencer strategy. Comparable to NEAT in offering integrated marketing for enterprise consumer clients.
- Caraway Communications: Caraway is a women-led creative agency specializing in PR, social, and integrated marketing for consumer brands. Its PR-plus-creative service mix and founder-led positioning closely parallel NEAT's model.
- Red Antler: Red Antler is a branding and creative agency that partners with emerging and high-growth consumer brands across identity, content, and launch marketing. It is comparable to NEAT in targeting DTC and startup brands with end-to-end brand and creative services.
- The Many: The Many is a full-service consumer marketing agency offering brand strategy, creative, PR, and social for challenger and enterprise brands. It competes with NEAT directly in the integrated marketing/PR space with a similar mix of startup and Fortune 500 clients.
- Praytell: Praytell is a creative PR and social media agency serving consumer brands across PR, influencer marketing, and social content. Its integrated PR-plus-creative model and consumer-brand focus closely mirror NEAT's offering and target segment.
- Concentric Marketing: Concentric is a boutique full-service marketing agency providing branding, PR, social, and creative for direct-to-consumer and lifestyle brands. Its scope and client mix overlap significantly with NEAT's startup and DTC focus.
Emerging players
- Pour More: Pour More is a small, founder-led creative + PR agency serving hospitality, beverage, and consumer brands. Its boutique, narrative-driven service offering and use of founder as creative lead make it a structural analog to NEAT's operating model.
Broad incumbents
- Edelman: Edelman is one of the largest global PR and communications firms, offering earned media, brand marketing, and creative services. It is comparable as the broader incumbent in the PR and integrated marketing space where NEAT competes.
- 72andSunny: 72andSunny is a global full-service creative agency offering brand strategy, advertising, and integrated campaign work for Fortune 500 clients. It is comparable to NEAT in offering full-service campaign services across creative and media, but operates at a much larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights7 records
Customer concentration
NEAT social profiles
Digital presenceNEAT financial estimates
Financial estimateRevenue estimate
Valuation estimate
NEAT leadership team
Management profileNumber of profiles
Profiles7 records
NEAT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NEAT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NEAT
What does NEAT do?
NEAT is a full-service marketing, public relations, and creative agency that delivers integrated campaigns spanning social media management, paid ads, email and SMS marketing, content creation, go-to-market strategy, media outreach, influencer marketing, branding, graphic design, copywriting, website development, photography, and video production for startups and Fortune 500 brands.
Is NEAT a public or private company?
NEAT is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NEAT founded?
NEAT was founded in 2019. It employs 11 to 50 people.
Where is NEAT based?
NEAT is headquartered in Louisville, United States, in the North America region.
How does NEAT make money?
Three revenue lines are on record. Marketing Services are the primary driver. The others are public Relations Services and creative Services.
Who are NEAT's main competitors?
Direct peers on record are Beeby Clark+Meyler, Cashmere Agency, Caraway Communications, Red Antler, The Many, Praytell and Concentric Marketing. Pour More is listed as an emerging player. Broad incumbents are Edelman and 72andSunny.
Does NEAT have an API?
No public API is recorded for NEAT.
What industry is NEAT in?
NEAT's product category is Marketing & Public Relations Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of MPAAAHAG, Influencer PR & Seeding (Gifting/Press Kits). Its NAICS code is 5418 and its SIC code is 7311.