Common Room Roasters
Common Room Roasters is a specialty coffee roastery in Long Beach, California, founded in Melbourne, Australia in 2015, serving individual subscribers nationwide via e-commerce and supplying cafés, restaurants, and hospitality venues in Southern California with fresh-roasted coffee, equipment, training, and cold brew kegs.
- Company typePrivate
- Founded2015
- HeadquartersLong Beach, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Common Room Roasters does
Common Room Roasters is a specialty coffee roastery founded in Melbourne, Australia in 2015 and now operating from a roastery and tasting room at 2952 E. 14th St in Long Beach, California. The company sources green coffee from sustainable farmers worldwide and roasts it in small batches, offering four signature blends (Brunswick, Zaferia, City Block, Degraves Lane) plus a rotating menu of single-origin coffees including Costa Rica La Esperanza, Ethiopia Wush Wush, and Kenya Kainamui AA. Its Brunswick Blend was awarded 2nd place in America's Best Espresso in Portland.
The business operates a dual-channel model. On the direct-to-consumer side, the company runs a Shopify e-commerce storefront with nationwide shipping, subscription options (Roaster's Choice rotating selections and personalized matching via a subscription quiz), and corporate gift subscriptions structured in 3-, 6-, and 12-month terms. On the wholesale side, it provides an end-to-end coffee program to cafés, restaurants, hotels, and offices in Long Beach and Orange County — including fresh-roasted coffee supply, in-house cold brew kegs (still and nitro), equipment resale across 16+ OEM brands (La Marzocco, Mazzer, Mahlkonig, etc.), certified technician service and repair, and barista training. Named wholesale accounts include Gjusta, Gracias Madre, Mayfield, Milligram, The Surf Lodge, and Aspen Snowmass.
The company also sells complementary products through its retail channel — brew gear (espresso machines, grinders, kettles, scales), pantry goods (Prana Chai, Proper syrups, ceremonial matcha, drinking chocolate), and branded merchandise — to broaden basket size. Common Room Roasters is a privately held LLC (Common Room Roasters, LLC) with 11-50 employees and no disclosed parent company, institutional investors, or external funding. Pricing for 12oz coffee bags ranges from $24.00 to $34.75, with subscriptions from $28 per single-bag delivery and corporate gifts from $84 per 3-month contract.
Common Room Roasters firmographics
Firmographics- Name
- Common Room Roasters
- Legal name
- Common Room Roasters, LLC
- Website
- https://commonroomroasters.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Common Room Roasters is a specialty coffee roastery in Long Beach, California, founded in Melbourne, Australia in 2015, serving individual subscribers nationwide via e-commerce and supplying cafés, restaurants, and hospitality venues in Southern California with fresh-roasted coffee, equipment, training, and cold brew kegs.
- Ownership category
- akta.pro rank
Common Room Roasters industry classification
Industry- Product category
- Specialty Coffee Roasting
- NAICS
- Coffee and Tea Manufacturing (31192), Other Specialty Food Retailers (44529)
- SIC
- Beverages (2080), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Coffee Roasting & Grinding (AFAFADAB)
- akta.pro secondary industries
- Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Coffee, Tea & Cacao Experiences (Roastery Tours, Tastings) (THAJAGAH)
Keywords
Where Common Room Roasters is headquartered
LocationHeadquarters
- HQ city
- Long Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Common Room Roasters business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Coffee Subscriptions: Recurring subscription revenue from single origin and signature blend coffee deliveries. Customers choose delivery frequency (14 or 30 days) and bag quantities (1-4 bags). Includes Roaster's Choice rotating selections and personalized matching.
- Direct Coffee Sales: One-time purchases of specialty coffee beans including blends, single origins, and limited releases. Also includes instant coffee and corporate gift subscriptions.
- Brew Equipment Sales: Sales of espresso machines, grinders, kettles, scales, filters, and accessories from partner manufacturers including La Marzocco, Fellow, Baratza, and Breville.
- Wholesale B2B: B2B coffee supply to cafés, restaurants, and offices including signature blends, single origins, cold brew kegs, and auxiliary products. Includes equipment sales and service support.
- Merchandise: Apparel including t-shirts, hats, drinkware, and accessories featuring Common Room Roasters branding.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Signature Blends (Brunswick, Zaferia) |
| Subscription | Pay-as-you-go | Single Origin Coffees |
| Subscription | Monthly | Roaster's Choice Subscription |
| Subscription | Multi-year contract | Corporate Coffee Gift Subscriptions |
| Unit Pricing | Pay-as-you-go | Espresso Machines |
| Unit Pricing | Pay-as-you-go | Grinders |
| Unit Pricing | Pay-as-you-go | Syrups and Pantry Goods |
| Other | Pay-as-you-go | Shipping |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels11 records
Common Room Roasters product offering
Product offeringCore offering
Common Room Roasters is a specialty coffee roastery that small-batch roasts signature blends (Brunswick, Zaferia, City Block, Degraves Lane) and rotating single-origin coffees, selling them direct-to-consumer through an online store and subscription service and to wholesale commercial accounts including cafés, restaurants, hotels, and offices. The offering is bundled with cold brew kegs, resale coffee equipment and brew gear, pantry goods, branded merchandise, certified equipment service and repair, and professional barista training.
Product overview
Common Room Roasters operates as a specialty coffee roastery offering a multi-channel portfolio of products and services. The core offering consists of Signature Blends (Brunswick, Zaferia, City Block, Degraves Lane) and rotating Single Origin coffees, available via direct-to-consumer retail (online orders and subscriptions) and a comprehensive wholesale program for cafes, restaurants, and offices. The subscription service includes regular home delivery of 12oz or 5lb bags on customizable schedules, while corporate gift subscriptions provide 3-12 month options for business gifting. Supporting products include brew gear (espresso machines, grinders, manual brewing equipment), pantry goods (drinking chocolate, chai, syrups, matcha), and branded merchandise. The wholesale division provides cold brew kegs (still and nitro), equipment sales and installation, certified technician service and repair, and professional barista training programs. The company positions itself as a full-service partner rather than just a coffee supplier.
Differentiator
Problem solved
Functional benefit
Products and services
- Signature Blends (Brunswick, Zaferia, City Block, Degraves Lane) House coffee blends curated for consistency and versatility, designed for espresso and milk-based drinks, featuring seasonal components for balanced flavor profiles; sold to both individual consumers and wholesale commercial accounts.
- Single Origin Coffees Premium single-estate and micro-lot coffees sourced directly from global producers, offering rotating seasonal selections with distinct origin characteristics; available to individual consumers and wholesale accounts.
- Coffee Subscription Recurring home delivery of freshly roasted 12oz or 5lb coffee bags (1-4 bags per shipment) on 14- or 30-day schedules, with options for signature blends or rotating single origins; targeted at home coffee enthusiasts nationwide.
- Corporate Coffee Gift Subscriptions Corporate gifting subscription program offering 3-, 6-, or 12-month terms with 1-2 bags per delivery of rotating premium single origins, priced from $84 to $624; intended for businesses purchasing gifts for clients, employees, or events.
- Wholesale Cold Brew Kegs & Nitro Ready-to-pour cold brew kegs in still and nitro varieties, brewed in-house at the Long Beach roastery using signature blends or single origins, kegged in disposable kegs and delivered to cafés, restaurants, and offices for tap service.
- Coffee Equipment Resale of premium espresso machines, grinders, scales, kettles, and brewing accessories from brands including Breville, Lelit, Rocket Espresso, Baratza, Fellow, Mahlkönig, and Acaia for both home and commercial buyers.
- Brew Gear Manual brewing equipment including Aeropress, Chemex, Fellow pour-over sets, French presses, and precision coffee makers targeted at home brewers.
- Pantry Goods Artisanal beverages and ingredients including Hunted & Gathered drinking chocolate, Prana Chai, Proper natural syrups, ceremonial matcha, Golden Grind turmeric, and alternative milks for retail customers.
- Merchandise Branded apparel and drinkware including t-shirts, hats, tumblers, and ceramic mugs featuring Common Room Roasters chess-inspired branding.
- Equipment Service & Repair Certified technician service and repair for espresso machines, grinders, brewers, and filtration systems from manufacturers including La Marzocco, Nuova Simonelli, Mazzer, Mahlkönig, Curtis, and Fetco, primarily supporting wholesale B2B accounts.
Quantifiable outcome
- Brunswick Blend awarded 2nd Place in 'America's Best Espresso' in Portland
Companies that use Common Room Roasters
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Common Room Roasters technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Common Room Roasters partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core, supporting and flagship.
- La MarzoccocoreEquipment partner for professional espresso machines. Common Room Roasters is a licensed reseller providing equipment sales, installation, and ongoing maintenance support for La Marzocco machines in their wholesale B2B operations.
- Nuova SimonellicoreEquipment partner for professional espresso equipment. Included in equipment service and sales offerings for wholesale coffee programs.
- MazzercoreCommercial grinder manufacturer partner for espresso grinders. Service technicians trained and certified for Mazzer grinder maintenance and repair.
- MahlkönigcorePremium grinder manufacturer partner. Products sold through retail and wholesale channels including home and commercial grinders.
- BaratzasupportingHome and commercial grinder partner with products ranging from entry-level to professional. Products sold through retail e-commerce.
- FellowsupportingCoffee equipment brand partner for kettles, scales, carafes, and precision brewing equipment. Products include Stagg EKG kettles, Aiden precision coffee maker, and Opus grinders.
- BrevillesupportingConsumer and prosumer espresso machine partner. Products include Barista Touch and Bambino espresso machines sold through retail.
- AcaiasupportingPrecision coffee scales partner for professional and home brewing applications. Products include Pearl and Lunar scales.
- HariosupportingJapanese glassware and brewing equipment partner. Products include Chemex and V60 drippers for pour-over brewing.
- ChemexsupportingClassic pour-over brewing equipment partner. Chemex Classic 6-Cup sold through retail channels.
- SanremosupportingCommercial espresso machine brand partner for equipment sales program.
- PuqsupportingPrecision espresso distribution and tamping equipment partner for wholesale equipment program.
- AncapsupportingCeramic cup partner for professional coffee service equipment.
- ACME & COsupportingCoffee equipment accessories partner for professional café equipment.
- LoveramicssupportingCeramic tableware partner for professional coffee service.
- Slow PoursupportingSpecialty brewing equipment partner for wholesale program.
- MilligramflagshipAustralian specialty coffee retailer. Long-standing wholesale customer receiving Common Room Roasters coffee supply.
- GjustaflagshipLos Angeles restaurant and café. Wholesale coffee partner receiving specialty coffee supply.
- Gracias MadreflagshipPlant-based restaurant in Los Angeles. Wholesale partner for specialty coffee program.
- Mayfield RestaurantflagshipCulinary dining destination in Los Angeles. Long-term wholesale coffee partner.
- The Surf LodgeflagshipMontauk hospitality venue. Annual seasonal partnership returning each summer for coffee supply at the venue.
- Aspen SnowmassflagshipLuxury ski resort in Aspen, Colorado. High-altitude coffee service partnership for food and beverage operations.
Scale indicators3 records
Recent moves6 records
Expansion highlights2 records
Common Room Roasters competitors and assessment
Company assessmentDirect peers
- Heart Coffee Roasters: Specialty roaster operating a roastery-café plus DTC and wholesale channels, with a similar emphasis on light-roast single origins. Mirrors Common Room Roasters' roast philosophy and multi-channel operating model.
- Onyx Coffee Lab: Award-winning specialty roaster with a DTC e-commerce subscription model and competition-driven brand credibility. Comparable in single-origin depth and competition-led brand building to Common Room Roasters.
- Equator Coffees: Specialty roaster combining DTC e-commerce, café operations, and a robust wholesale program with sustainability-led sourcing. Closely comparable operating model and product mix to Common Room Roasters.
- Ritual Coffee Roasters: Specialty roaster with direct-trade sourcing, a roastery-café flagship, and wholesale programs to cafés and restaurants. Comparable blend of retail, DTC, and wholesale service offerings.
- Verve Coffee Roasters: California-based specialty roaster with a comparable DTC e-commerce + subscription model plus multi-location café/roastery retail. Operates in an overlapping SoCal customer base and targets a similar premium single-origin and blend portfolio.
- Intelligentsia Coffee: Specialty roaster with a similar single-origin and blend product set, DTC e-commerce, and a wholesale program targeting cafés and restaurants. Comparable premium positioning and subscription/wholesale mix make it a closely aligned peer.
- Counter Culture Coffee: Specialty roaster with a strong training and education program, DTC subscriptions, and a national wholesale café account base. Mirrors Common Room Roasters' blend of coffee supply, equipment support, and barista training services.
Broad incumbents
- Blue Bottle Coffee: Large specialty roaster offering DTC subscriptions, café retail, and wholesale, with a broad national footprint. Competes with Common Room Roasters for premium DTC subscribers and high-end wholesale accounts, but at significantly larger scale and with deeper marketing budgets.
- La Colombe Coffee Roasters: Specialty roaster with a substantial DTC subscription business, branded café retail, and wholesale distribution. Competes with Common Room Roasters on subscription design and premium café/hospitality accounts, but at materially larger scale.
- Stumptown Coffee Roasters: Established craft roaster known for direct-trade sourcing, DTC subscriptions, and café/wholesale accounts. Overlaps with Common Room Roasters on subscription mechanics and premium wholesale positioning, though Stumptown operates at a national scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Common Room Roasters social profiles
Digital presenceCommon Room Roasters financial estimates
Financial estimateRevenue estimate
Valuation estimate
Common Room Roasters leadership team
Management profileNumber of profiles
Common Room Roasters funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Common Room Roasters M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Common Room Roasters
What does Common Room Roasters do?
Common Room Roasters is a specialty coffee roastery that small-batch roasts signature blends (Brunswick, Zaferia, City Block, Degraves Lane) and rotating single-origin coffees, selling them direct-to-consumer through an online store and subscription service and to wholesale commercial accounts including cafés, restaurants, hotels, and offices. The offering is bundled with cold brew kegs, resale coffee equipment and brew gear, pantry goods, branded merchandise, certified equipment service and repair, and professional barista training.
Is Common Room Roasters a public or private company?
Common Room Roasters is a private company. It is classified as unknown and is currently operating.
When was Common Room Roasters founded?
Common Room Roasters was founded in 2015. It employs 11 to 50 people.
Where is Common Room Roasters based?
Common Room Roasters is headquartered in Long Beach, United States, in the North America region.
How does Common Room Roasters make money?
Five revenue lines are on record. Coffee Subscriptions are the primary driver. The others are direct Coffee Sales, brew Equipment Sales, wholesale B2B and merchandise.
Who are Common Room Roasters's main competitors?
Direct peers on record are Heart Coffee Roasters, Onyx Coffee Lab, Equator Coffees, Ritual Coffee Roasters, Verve Coffee Roasters, Intelligentsia Coffee and Counter Culture Coffee. Broad incumbents are Blue Bottle Coffee, La Colombe Coffee Roasters and Stumptown Coffee Roasters.
Does Common Room Roasters have an API?
No public API is recorded for Common Room Roasters.
What industry is Common Room Roasters in?
Common Room Roasters's product category is Specialty Coffee Roasting. Its primary akta.pro industry code is AFAFADAB, Coffee Roasting & Grinding, with a secondary code of THAFADAE, Coffee Roasters with Cafe (Roastery Cafes). Its NAICS code is 31192 and its SIC code is 2080.