EZ Ride
EZ Ride is a New Jersey nonprofit community transportation organization offering shuttles, carpools, vanpools, EZ Ryde4Life senior on-demand rides via Lyft/Uber, bike/pedestrian safety programs, and EV fleet advisory across five NJ counties.
- Company typePrivate
- Founded1983
- HeadquartersWood Ridge, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What EZ Ride does
EZ Ride is a Wood-Ridge, New Jersey-based nonprofit community transportation organization founded in 1983 that operates an integrated portfolio of mobility services across five NJ counties (Bergen, Essex, Monmouth, Passaic, Union). Its core offerings include fixed-route shuttles connecting residential and commercial clusters to NJ Transit rail/bus hubs, carpool and vanpool matching programs, the EZ Ryde4Life on-demand senior transportation service that integrates with Lyft and Uber Health for real-time ride requests, a Bike/Pedestrian Program delivering Safe Routes to School education and infrastructure grant support, and an EV Accelerator Program that helps municipalities pursue EVAL fleet electrification certifications. Underlying technology is primarily operational: the EZ Ryde4Life platform administers membership, applies a $2.50 administrative fee per TNC ride, and coordinates program logistics with partner Transportation Network Companies, rather than serving as a proprietary AI-driven dispatch engine.
The organization is funded through a mix of government grants (NJ Transit under NJ-JARC/CMAQ programs, NJDEP, NJ DOT Safe Routes to School), corporate and property developer contracts (Hartz Mountain, PSEG, BNE Real Estate, Clinilabs, Waters Edge, RPM), enterprise/employer shuttle subscriptions, EZ Ryde4Life transaction fees ($10 membership + $2.50 per ride), philanthropic grants (NJ Health Initiative/Robert Wood Johnson Foundation, AARP), and public shuttle fares ($3.00 cash or $180 monthly pass). It maintains Title VI and ADA compliance, multilingual safety education (English, Spanish, Hindi, Arabic, Korean), and relationships with social service agencies such as VNACJ, The Center (Asbury Park), Somerset Community Action, and Essex County DFAB. Leadership includes President & CEO Krishna Murthy and COO & General Counsel Avnish Gupta, with 51-100 employees operating from the Wood-Ridge headquarters and a Newark satellite office.
EZ Ride firmographics
Firmographics- Name
- EZ Ride
- Legal name
- EZ Ride
- Website
- https://ezride.org
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- EZ Ride is a New Jersey nonprofit community transportation organization offering shuttles, carpools, vanpools, EZ Ryde4Life senior on-demand rides via Lyft/Uber, bike/pedestrian safety programs, and EV fleet advisory across five NJ counties.
- Ownership category
- akta.pro rank
EZ Ride industry classification
Industry- Product category
- Community Transportation Services
- NAICS
- Special Needs Transportation (485991), Taxi and Ridesharing Services (48531), Other Support Activities for Transportation (4889)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100), Transportation Services (4700)
- akta.pro primary industry
- On-Demand Ride Coordination & Assisted Rides (TNC/Taxi Brokerage) (HSABAOAJ)
- akta.pro secondary industry
- Corporate & Employee On-Demand Ride Programs (Managed Mobility) (THAIAGAI)
Keywords
Where EZ Ride is headquartered
LocationHeadquarters
- HQ city
- Wood Ridge
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
EZ Ride business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Government-Funded Shuttle Contracts: EZ Ride operates NJ Transit-funded shuttle routes (Kearny Avenue Line #232, Rutherford/Lyndhurst Shuttle #555) under NJ-JARC and CMAQ programs. Participating businesses pay a fixed monthly fee on behalf of employees; public riders pay per-ride fares.
- EZ Ryde4Life Membership and TNC Ride Fees: Members pay a $10 one-time fee plus a $2.50 EZ Ride administrative fee per ride, in addition to the rideshare provider's fare. This subsidizes senior and community transportation.
- Corporate and Employer Shuttle Programs: Property developers (Hartz, BNE Real Estate), employers (PSEG, Clinilabs), and municipal governments pay for dedicated or contracted shuttle services connecting employees/residents to transit hubs.
- Grants and Public Funding: EZ Ride receives grants from NJDEP, AARP, NJ Health Initiative/Robert Wood Johnson Foundation, and others to support EV Accelerator programs, Safe Routes to School, and community mobility initiatives.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Kearny Avenue Line Shuttle (Route #232) - Cash Fare |
| Subscription | Monthly | Rutherford/Lyndhurst Shuttle (Route #555) - Monthly Pass |
| Unit Pricing | Pay-as-you-go | Rutherford/Lyndhurst Shuttle (Route #555) - Ticket Booklet |
| Hybrid | Pay-as-you-go | EZ Ryde4Life Membership and Per-Ride Fee |
| Subscription | Monthly | Employer-Sponsored Shuttle (NJ-JARC/CMAQ routes) |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels9 records
EZ Ride product offering
Product offeringCore offering
EZ Ride is a nonprofit community transportation organization that provides a comprehensive suite of mobility services including public shuttles connecting communities to NJ Transit hubs, carpools and vanpools for commuters, the EZ Ryde4Life on-demand senior rides program in partnership with Lyft and Uber, bike and pedestrian safety education including Safe Routes to School, and an EV Accelerator Program for fleet electrification. Services are delivered through contracts with NJ Transit, county and municipal governments, employers, and property developers, and through public ridership and individual memberships.
Product overview
EZ Ride is a New Jersey-based community transportation solutions provider offering a comprehensive suite of mobility services. The portfolio includes core transportation products (Shuttles connecting communities to public transit, Carpools, and Vanpools), the EZ Ryde4Life® on-demand rides program for seniors partnering with Lyft and Uber, the Bike/Pedestrian Program promoting safe active transportation including Safe Routes to School, and the EV Accelerator Program for fleet electrification. Supporting services include Transportation Resource Guides for New Jersey counties and safety education programs. The company operates as a coordinated platform addressing diverse transportation needs from commuter services to senior mobility.
Differentiator
Problem solved
Functional benefit
Brands
- EZ Ryde4Life: Transportation program for older adults in partnership with Transportation Network Companies (TNCs) such as Lyft and Uber, providing real-time rides for seniors.
Products and services
- Shuttles Shuttle transportation services connecting communities with public transit routes, including routes to train stations (e.g., Secaucus Junction, Newark Penn Station). Services are wheelchair-lift equipped and funded in part by NJ Transit programs. Open to the public with cash fares or to employer-sponsored employees at no charge.
- Carpools Carpool matching services connecting commuters with others traveling similar routes to share transportation costs and reduce congestion. Available to New Jersey commuters.
- Vanpools Vanpool programs providing comfortable and cost-effective commuting options for groups, with NJ Transit subsidies up to $400 per vanpool. Available to New Jersey commuters and employer groups.
- EZ Ryde4Life Transportation program for older adults in partnership with Transportation Network Companies (TNCs) such as Lyft and Uber, allowing real-time ride requests. Features $2.50 administrative fee per ride plus TNC charges, and $10 one-time membership. Targets seniors and community members needing transportation to medical appointments, dialysis, pharmacies, grocery stores, vaccines, and social activities.
- Bike/Pedestrian Program Programs promoting safe walking and biking including Safe Routes to School, Street Smart NJ pedestrian safety campaigns, walk/bike audits, and travel plans for municipalities and schools to apply for NJ DOT grants. Available to K-12 schools and municipalities.
- EV Accelerator Program Fleet electrification programs helping communities and organizations transition to electric vehicles, including EVAL (Electric Vehicle Leadership) certifications at Gold and Platinum levels. Available to municipalities, school districts, and organizations.
- Transportation Resource Guides County-specific mobility resource guides connecting residents to essential transportation options across Bergen, Essex, Monmouth, Passaic, Union, and other New Jersey counties. Available to New Jersey residents and social service agencies.
- Safety Presentations Bike, Walk, E-Bike, and E-Scooter safety presentations available in multiple languages (English, Spanish, Hindi, Arabic, Korean) for various age groups. Available to schools and community organizations.
Quantifiable outcome
- Over 10,000 rides delivered in a single month (July) via EZ Ryde4Life program
- +4 more outcomes
Companies that use EZ Ride
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles4 records
EZ Ride technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
EZ Ride partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, minor and major.
- LyftcoreEZ Ride's EZ Ryde4Life program uses Lyft as the primary TNC provider for on-demand senior transportation. Lyft provides the rideshare platform and driver network; EZ Ride adds a $2.50 administrative fee and program management. Through this relationship, EZ Ride transformed access to seniors' basic needs including medical appointments, dialysis, pharmacies, vaccines, grocery stores, and social activities.
- Uber HealthcoreUber Health and EZ Ride partnered to increase mobility for New Jersey residents, with Uber Health highlighting EZ Ride's innovative transportation model. Uber Health provides HIPAA-compliant healthcare transportation scheduling for EZ Ryde4Life and other EZ Ride programs serving seniors and community members.
- NJ TransitcoreEZ Ride operates shuttle routes funded in part by NJ Transit under the NJ-JARC (New Jersey Job Access & Reverse Commute) and CMAQ (Congestion Mitigation & Air Quality) programs. NJ Transit provides capital and operating funding; EZ Ride operates the service and coordinates with participating employers.
- O.C.E.A.N. Inc.minorEZ Ride partners with O.C.E.A.N. Inc. to serve Ocean County veterans, providing transportation to veterans who need access to services, appointments, and community resources.
- The Center (Asbury Park)minorEZ Ride partnered with The Center in Asbury Park to expand access to care, providing transportation services that help community members reach healthcare and social service appointments.
- Hartz Mountain IndustriesmajorHartz Mountain (Lincoln Harbor, Weehawken) engaged EZ Ride to provide shuttle service connecting employees, customers, and guests from Harmon Meadow to Secaucus Junction train station, enabling access to New York's Penn Station and NJ Transit rail lines. EZ Ride operates a 20-year legacy shuttle service for Hartz.
- PSEG (Public Service Enterprise Group)majorPSEG employees benefit from EZ Ride shuttle service to Newark Penn Station and local parking garages, a commute benefit provided by the employer and operated by EZ Ride.
- BNE Real Estate GroupmajorBNE Real Estate Group provides shuttle services for residents at One Harrison property through EZ Ride, supporting transportation for the residential community near mass transit in Harrison, NJ.
- Essex County (DFAB)majorEssex County's Division of Family Assistance and Benefits (DFAB) partners with EZ Ride to launch a pilot transportation program, supplementing county social services with EZ Ride transportation for residents in need.
- ClinilabsminorEZ Ryde4Life provides flexible after-business-hours transportation solution for Clinilabs employees and participants who need non-traditional-hour commute and appointment transportation.
- Asbury Park Alive / Alliance for a Healthier Asbury ParkminorEZ Ride partnered with the Alliance for a Healthier Asbury Park (formed via NJHI grant) to provide shuttle services for senior housing residents, promote Ryde4Life and bike/pedestrian programs, and run a bike rodeo at the Asbury Park Alive Open Streets event.
- IslesminorIsles earned Gold and Platinum EVAL certifications and expanded access to clean transportation in Trenton through EZ Ride's EV Accelerator Program, which supports EV charging infrastructure and fleet electrification.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
EZ Ride competitors and assessment
Company assessmentRegional players
- Hopelink: Washington state nonprofit providing transportation, among other social services, including volunteer driver programs and shuttle services for low-income and senior residents. Comparable nonprofit community transportation model but serving the Pacific Northwest rather than New Jersey.
Direct peers
- ITNAmerica: National nonprofit providing dignified transportation for seniors and people with visual impairment. Most direct peer to EZ Ride—both operate on a membership/community model coordinating rides for older adults, though ITNAmerica runs its own driver network rather than brokering Lyft/Uber rides.
- SilverRide: Bay Area-based senior transportation service providing door-through-door rides with trained drivers. Comparable mission and senior-focused offering to EZ Ryde4Life, but uses its own driver network and operates in California rather than New Jersey.
- GoGoGrandparent: On-demand senior ride coordination service that bridges seniors and TNC drivers (originally Lyft) without requiring a smartphone. Directly competes with EZ Ride's EZ Ryde4Life model, but operates as a for-profit national platform rather than a local nonprofit.
Broad incumbents
- Modivcare: Large publicly-traded NEMT and personal care services provider serving Medicaid and Medicare members. Competes for the same senior and special-needs transportation dollars, though at national scale and through brokered networks rather than community-rooted models.
- Uber Health: Uber's healthcare-dedicated ride coordination platform for patients and seniors. Strategic partner to EZ Ride but a potential competitor if it builds a direct community-mobility offering bypassing the nonprofit intermediary layer.
- Lyft Healthcare: Lyft's healthcare and senior transportation business line offering HIPAA-compliant NEMT ride scheduling. Partners with EZ Ride today via EZ Ryde4Life but could disintermediate by selling directly to NJ health systems and senior living operators.
Others
- Community Transportation Association of America (CTAA): National trade association and technical assistance provider for community and public transportation operators. Not a direct competitor but a key ecosystem counterpart that EZ Ride likely engages with for advocacy, training, and federal funding pipeline development.
Emerging players
- SafeRide Health: Technology-driven NEMT platform connecting health plans, providers, and ride services. Comparable to EZ Ride's TNC-coordination model but focused on managed care contracts and healthcare payers rather than community/senior direct service.
- Roundtrip: Healthcare-focused ride booking platform serving hospitals, health plans, and senior living communities. Comparable technology layer to EZ Ryde4Life, with similar TNC integration but oriented toward healthcare B2B contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
EZ Ride social profiles
Digital presenceEZ Ride compliance and trust
Trust signalCompliance2 records
EZ Ride financial estimates
Financial estimateRevenue estimate
Valuation estimate
EZ Ride leadership team
Management profileNumber of profiles
Profiles5 records
EZ Ride funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EZ Ride M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EZ Ride
What does EZ Ride do?
EZ Ride is a nonprofit community transportation organization that provides a comprehensive suite of mobility services including public shuttles connecting communities to NJ Transit hubs, carpools and vanpools for commuters, the EZ Ryde4Life on-demand senior rides program in partnership with Lyft and Uber, bike and pedestrian safety education including Safe Routes to School, and an EV Accelerator Program for fleet electrification. Services are delivered through contracts with NJ Transit, county and municipal governments, employers, and property developers, and through public ridership and individual memberships.
Is EZ Ride a public or private company?
EZ Ride is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was EZ Ride founded?
EZ Ride was founded in 1983. It employs 51 to 100 people.
Where is EZ Ride based?
EZ Ride is headquartered in Wood Ridge, United States, in the North America region.
How does EZ Ride make money?
Four revenue lines are on record. Government-Funded Shuttle Contracts are the primary driver. The others are EZ Ryde4Life Membership and TNC Ride Fees, corporate and Employer Shuttle Programs and grants and Public Funding.
Who are EZ Ride's main competitors?
Hopelink is listed as a regional player. Direct peers are ITNAmerica, SilverRide and GoGoGrandparent. Broad incumbents are Modivcare, Uber Health and Lyft Healthcare. Community Transportation Association of America (CTAA) is listed as an others. Emerging players are SafeRide Health and Roundtrip.
Does EZ Ride have an API?
No public API is recorded for EZ Ride.
What industry is EZ Ride in?
EZ Ride's product category is Community Transportation Services. Its primary akta.pro industry code is HSABAOAJ, On-Demand Ride Coordination & Assisted Rides (TNC/Taxi Brokerage), with a secondary code of THAIAGAI, Corporate & Employee On-Demand Ride Programs (Managed Mobility). Its NAICS code is 485991 and its SIC code is 4100.