OnlineReputation.com
OnlineReputation.com is a US-based ORM services and content platform founded in 2003 and owned by NetReputation.com, serving individuals and business owners with content removal, SEO, branding, PR, and crisis management on subscription contracts.
- Company typePrivate
- Founded2003
- HeadquartersSarasota, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What OnlineReputation.com does
OnlineReputation.com is a US-based online reputation management (ORM) services and content platform founded in 2003 and operated under the legal entity Web Presence, LLC (a Florida LLC). Since approximately 2019, the property has been owned by NetReputation.com, a Sarasota, Florida-based ORM firm, and functions as both a service brand and an inbound content/marketing asset for the parent group. Its stated service lines cover content removal, reputation management, search engine optimization (SEO), personal and business branding, public relations, and crisis management, sold to two primary customer cohorts: individual professionals/executives and small-to-mid-sized business owners.
The technology footprint is service-delivery oriented rather than productized: no proprietary application, API, or SDK is disclosed, and the platform relies on content publishing, search optimization, and ORM service workflows supplemented by sentiment analysis tooling for monitoring and process automation for content scanning. AI/ML usage appears confined to internal monitoring functions rather than surfaced customer-facing capabilities. The business model is sales-led, with subscription-based and multi-year service contracts forming the core commercial motion; the website itself operates primarily as a top-of-funnel content and SEO channel supporting the parent's paid engagements.
Operationally the company is US-only with explicit non-US client restrictions, has no disclosed awards, patents, partnerships, leadership bios, or M&A activity beyond the 2019 acquisition, and operates without public financial or headcount disclosure. The combined effect is a long-tenured but narrowly scaled ORM property whose strategic and economic trajectory is largely indistinguishable from — and dependent on — its parent.
OnlineReputation.com firmographics
Firmographics- Name
- OnlineReputation.com
- Legal name
- Web Presence, LLC
- Website
- https://onlinereputation.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Short description
- OnlineReputation.com is a US-based ORM services and content platform founded in 2003 and owned by NetReputation.com, serving individuals and business owners with content removal, SEO, branding, PR, and crisis management on subscription contracts.
- Ownership category
- akta.pro rank
OnlineReputation.com industry classification
Industry- Product category
- Online Reputation Management
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Online Reputation Management (ORM) (MPAAAOAB)
- akta.pro secondary industry
- Reputation Management & Online PR (BPAFADAN)
Keywords
Where OnlineReputation.com is headquartered
LocationHeadquarters
- HQ city
- Sarasota
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
OnlineReputation.com business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Revenue model
- Reputation Management Services: Customized online reputation management services including content removal, review management, reputation monitoring, SEO, branding, PR, crisis management, and related offerings. Services are provided under written agreements with specific terms, charges, and conditions. Payment is accepted via ACH direct deposit, check, credit card, debit card, or electronic funds transfer. All payment obligations are non-cancelable and non-refundable.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Customized service agreements |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
OnlineReputation.com product offering
Product offeringCore offering
OnlineReputation.com is an online reputation management (ORM) content platform and service provider that sells customized reputation management services to both individuals and business owners. Core deliverables include content removal, reputation monitoring, review management, SEO, branding, public relations, crisis management, GMB management, digital PR, personal branding, Wikipedia solutions, and content suppression, delivered through a 5-step process (analysis, web property development, content creation, content publishing, and content promotion/PR) under multi-year subscription-style service agreements.
Product overview
OnlineReputation.com is an online reputation management (ORM) blog and service platform owned by NetReputation, offering a comprehensive suite of services for both individuals and businesses. The product portfolio includes core ORM services such as Content Removal, Reputation Management, Reputation Monitoring, and Review Management. Business-oriented services include SEO, Branding, Public Relations, Crisis Management, GMB Management, Digital PR, and Franchise Reputation Management. Individual services cover Internet Privacy, Personal Branding, and Wikipedia Solutions. The platform also offers specialized offerings like Suppression Services (for pushing negative content down in search results when removal is not possible), PPC Ad Management, and Local SEO. All services are designed to help clients control their online narrative, build positive digital presence, and protect their reputation in search results.
Differentiator
Problem solved
Functional benefit
Products and services
- Content Removal
Quantifiable outcome
- 92% of consumers are more likely to make a purchase after reading positive reviews
- +5 more outcomes
Companies that use OnlineReputation.com
Customer profileSegments3 records
Ideal customer profiles2 records
OnlineReputation.com technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability4 records
Feature4 records
OnlineReputation.com partnerships and signals
Strategic signalScale indicators3 records
Recent moves3 records
Expansion highlights3 records
OnlineReputation.com competitors and assessment
Company assessmentBroad incumbents
- Birdeye: Customer experience and reputation platform focused on multi-location businesses. Offers review monitoring, listings management, and surveys at scale — broader than OnlineReputation.com's custom engagements but addresses the same SMB/enterprise review and brand-perception pain points.
- Yext: Enterprise digital presence platform providing listings, reviews, and pages management across hundreds of publishers. Competes for the same brand-visibility and review-management budget as OnlineReputation.com's GMB and review services.
Direct peers
- Gresham International: Formerly InternetReputation.com; ORM and crisis management agency offering content removal, suppression, and digital PR to executives, businesses, and public figures.
- Status Labs: Crisis PR and online reputation management agency serving executives, businesses, and public figures with content suppression, digital PR, and crisis response — a near-twin service model.
- ReputationDefender: Pioneer in the consumer and executive ORM space offering content suppression, privacy, and personal brand management. One of the most established and recognizable direct competitors in individual and executive ORM.
- NetReputation: Parent company of OnlineReputation.com and a direct ORM service provider offering content removal, review management, crisis PR, and SEO-driven suppression. Operates the same service portfolio and shares customers with the subject company.
- WebiMax: Digital marketing agency offering SEO, content, and reputation management services. Provides the same SEO-driven suppression and review management capabilities to business clients.
- Igniyte: ORM agency offering content removal, suppression, review management, and digital PR for businesses and individuals — directly overlapping OnlineReputation.com's core service mix.
- Reputation X: ORM and SEO firm focused on negative content suppression, review management, and Google search result improvement for individuals and brands — comparable service stack and customer profile.
- BrandYourself: Online reputation management and personal branding platform offering DIY tools and managed services for individuals and small businesses to improve search results and clean up online presence.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
OnlineReputation.com social profiles
Digital presenceOnlineReputation.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
OnlineReputation.com leadership team
Management profileNumber of profiles
OnlineReputation.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OnlineReputation.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OnlineReputation.com
What does OnlineReputation.com do?
OnlineReputation.com is an online reputation management (ORM) content platform and service provider that sells customized reputation management services to both individuals and business owners. Core deliverables include content removal, reputation monitoring, review management, SEO, branding, public relations, crisis management, GMB management, digital PR, personal branding, Wikipedia solutions, and content suppression, delivered through a 5-step process (analysis, web property development, content creation, content publishing, and content promotion/PR) under multi-year subscription-style service agreements.
Is OnlineReputation.com a public or private company?
OnlineReputation.com is a private company. It is classified as corporate owned and is currently operating.
When was OnlineReputation.com founded?
OnlineReputation.com was founded in 2003.
Where is OnlineReputation.com based?
OnlineReputation.com is headquartered in Sarasota, United States, in the North America region.
How does OnlineReputation.com make money?
One revenue line is on record: reputation Management Services.
Who are OnlineReputation.com's main competitors?
Broad incumbents on record are Birdeye and Yext. Direct peers are Gresham International, Status Labs, ReputationDefender, NetReputation, WebiMax, Igniyte, Reputation X and BrandYourself.
Does OnlineReputation.com have an API?
No public API is recorded for OnlineReputation.com.
What industry is OnlineReputation.com in?
OnlineReputation.com's product category is Online Reputation Management. Its primary akta.pro industry code is MPAAAOAB, Online Reputation Management (ORM), with a secondary code of BPAFADAN, Reputation Management & Online PR. Its NAICS code is 5418 and its SIC code is 7310.