Bihl Online Marketing

What Bihl Online Marketing does

Bihl Online Marketing is a founder-owned German digital marketing agency operating as a sole proprietorship under Stefan Bihl, founded in 2005 and headquartered in Ellerau/Quickborn near Hamburg. The firm delivers professional services across web design, search engine optimization (SEO), Google Ads campaign management, and specialized CMS development and maintenance — with particular depth in webEdition (since 2007) and WordPress. Auxiliary offerings include SEO workshops and a website audit/check service. Technology infrastructure is built on standard, mainstream marketing tooling: webEdition and WordPress CMS platforms, Google Analytics and Google Tag Manager for measurement, Wordfence for security, Borlabs Cookie for GDPR consent, All-Inkl for hosting, and Calendly for appointment scheduling.

The business serves small and medium-sized enterprises (KMUs) in the Hamburg metropolitan region and Schleswig-Holstein, with a customer spectrum spanning local tradespeople to large online shopping clubs. Go-to-market is direct and owner-run: customer acquisition occurs through the company website (b-om.de), phone, email, and free initial consultation, with no intermediaries. Pricing is quote-based with transparent cost breakdowns; no standard packages are published. Distribution is regional, with the firm explicitly focusing on Hamburg and surrounding areas rather than pursuing national or international expansion. The firm has served more than 100 customers cumulatively across its 20+ year operating history.

The firm is privately held with no external investors, no parent company, no subsidiaries, and no funding rounds. It is registered in Germany (VAT ID DE242333011) and certified as a Google Ads agency. In 2025 the firm published a BFSG (Barrierefreiheitsstärkungsgesetz) accessibility statement, self-assessed as partially compliant. No AI/ML capabilities, proprietary software products, or mobile applications are part of the offering; revenue is generated entirely from professional services delivery.

Name

Bihl Online Marketing

Legal name

Stefan Bihl (trading as Bihl Online-Marketing)

Website

https://b-om.de

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Bihl Online Marketing is a founder-owned German digital marketing agency founded in 2005, providing web design, SEO, Google Ads, and CMS services to small and medium-sized enterprises in the Hamburg region and Schleswig-Holstein.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Building Information Modeling (BIM) & Digital Design Services (BPAHAKAK)

Keywords

• Digital marketing services
• Web design agency
• SEO services
• Google Ads management
• CMS development

Headquarters

HQ city

Quickborn

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Web Design & Development: Custom website design and development services using webEdition and WordPress CMS. Conversion-optimized, responsive design for all devices. Includes ongoing maintenance and support.
2. SEO Services: Search engine optimization services including keyword research, on-page optimization, technical SEO, and ongoing optimization for sustainable organic traffic growth.
3. Google Ads Management: Certified Google Ads agency providing campaign setup, optimization, and management. Includes targeting, ad copy, remarketing, and performance analysis.
4. WordPress Services: WordPress website development, optimization, security, performance (load time optimization), and training services.
5. webEdition CMS Services: Complete webEdition CMS services including template creation, content management, backups, updates, server migration, customization, and training.
6. SEO Workshops & Training: Inhouse SEO workshops and training sessions teaching businesses how to optimize their own websites for Google. Also includes SEO presentations for events and conferences.
7. Website Check Services: Website audit and analysis services evaluating usability, web design, compatibility, SEO, technology, and site structure with actionable improvement recommendations.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Bihl Online Marketing is an owner-operated digital marketing agency that helps small and medium-sized enterprises generate qualified customer leads through conversion-optimized, responsive website design (using webEdition and WordPress CMS), search engine optimization, Google Ads campaign management, SEO training workshops, and website audit services. The agency delivers measurable online marketing services with transparent quote-based pricing focused on the Hamburg and Schleswig-Holstein region.

Product overview

Bihl Online Marketing is a digital marketing agency offering a portfolio of interconnected services centered on web design and online marketing for customer acquisition. The core offerings include modern responsive web design (Webdesign), content management system specialization (WordPress CMS and webEdition CMS), search engine optimization (Suchmaschinenoptimierung/SEO), Google Ads campaign management, SEO training workshops, and website audit services (Website Check). The company positions itself as a full-service provider combining professional websites with measurable online marketing to help small and medium-sized businesses maximize visibility and grow sustainably.

Differentiator

Problem solved

Functional benefit

Products and services

• Webdesign (Modern Web Design) Conversion-optimized, responsive web design services adapting to all devices and easy to maintain, combining modern visual design with technical excellence and sales psychology expertise for small and medium-sized businesses seeking customer acquisition.
• WordPress CMS Services Specialized WordPress development, optimization, security, performance (load time optimization), maintenance, and training services for SMEs needing flexible CMS-driven websites.
• Suchmaschinenoptimierung (SEO) Search engine optimization services focused on sustainable traffic growth without advertising costs, including keyword research, on-page optimization, technical SEO, Google ranking optimization, and search result appearance enhancement for SMEs.
• Google Ads Management Certified Google Ads agency providing campaign setup, optimization, and management including targeting, ad copy, remarketing, audience targeting, and performance analysis for measurable lead generation.
• SEO Workshops & Training In-house SEO workshops and training sessions teaching businesses how to optimize their own websites for Google, including tool usage, practical techniques, and SEO presentations for events and conferences.
• webEdition CMS Services Complete webEdition CMS services including template creation, content management, backups, updates, server migration, customization, and training; agency has been a webEdition specialist since 2007 with active membership in webEdition e.V.
• Website Check (Audit) Comprehensive website audit and analysis service evaluating usability, web design, mobile compatibility, SEO potential, technical implementation, page structure, and navigation to provide actionable improvement recommendations.

Quantifiable outcome

• 95% of German search queries conducted via Google; 92% of clicks remain on page 1
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• webEdition e.V.coreStrategic or Co-development PartnerActive membership in webEdition e.V. association supporting the continued development of the webEdition CMS. Participates in webEdition conferences and user meetings. Provides webEdition website development, maintenance, and customization services.
• Network of Cooperation PartnersminorOthersEstablished network of fixed cooperation partners for tasks outside core competencies. Referenced as having relationships with other professionals for specialized work that the agency does not offer directly.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Lyfe Marketing: Digital marketing agency targeting small businesses with social media, SEO, web design, and Google Ads services — directly comparable in SMB service bundling.
• Hurra.com: German performance marketing agency specializing in Google Ads, SEO, and conversion optimization — direct overlap on paid search and SEO capabilities.
• 247GRAD: German full-service digital agency offering web design, SEO, Google Ads, and CMS services to mid-market clients — directly comparable as a similarly positioned DACH digital marketing firm.
• SUMAX: Cologne-based digital marketing agency providing web development, SEO, and online marketing to SMBs — comparable in service mix and target customer segment.
• Disruptive Advertising: PPC and digital marketing agency with strong Google Ads and SEO focus — comparable in paid media management and SMB-client orientation.
• SmartSites: US-based Google Premier Partner agency offering web design, SEO, and PPC services to SMBs — comparable Google Ads certification positioning and customer base.
• Thrive Internet Marketing Agency: US-based SMB-focused digital marketing agency offering web design, SEO, and PPC services — comparable in customer base and service portfolio, though at greater scale.

Regional players

• Resultify: Performance marketing and SEO agency with presence in DACH region offering services to SMBs — comparable in service mix though focused on the e-commerce vertical.

Broad incumbents

• WebFX: Large US digital marketing agency with comparable SEO, web design, and Google Ads offerings, serving SMBs with proprietary technology platforms.

Others

• Duda: White-label website builder platform serving digital agencies and web professionals — adjacent as a tooling provider whose customers include similarly positioned SMB agencies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bihl Online Marketing