Lighthouse Clinic

What Lighthouse Clinic does

Lighthouse Clinic is a private, independently owned mental health group practice founded in 1995 and headquartered in Milwaukee, Wisconsin, with a secondary office in Glendale and telehealth delivery across the state. The clinic functions as an operating platform for a network of 25+ independently practicing clinicians, including psychiatrists (MD), psychologists (PhD, PsyD), licensed therapists (LPC, LCSW, LMFT), psychiatric nurse practitioners (PMHNP), a registered dietitian (RD), and counseling technicians. Service lines include individual therapy, child and adolescent therapy, couples and family therapy, and psychiatric medication management, with a specialized Metabolic Psychiatry Program that pairs psychiatric care with ketogenic and nutritional interventions in a two-phase clinical pathway.

The business operates on a direct-to-consumer go-to-market model: patients reach the clinic via phone, email, the company website, insurance and provider referrals, and an Instagram presence. The clinic is in-network with a broad payer stack covering United Healthcare, Anthem Blue Cross Blue Shield, Aetna, Cigna Evernorth, Chorus Community Health Plans, Health Partners, Meritain, Managed Health Services, Tricare, WPS, Medicare, and multiple Wisconsin Medicaid plans including Forward Health, Badgercare Plus, and Badgercare; self-pay options are also available with a fee schedule provided in intake paperwork. The technology footprint is intentionally lean: a Theranest-powered patient portal for billing and account management, plus standard telehealth video/phone infrastructure.

Geographically, the clinic serves patients across Wisconsin, with community-based partnerships in Eau Claire, Rusk, and Vernon Counties and a stated intent to expand into La Crosse County. The clinic is not venture-backed, has no disclosed parent company, and shows no M&A, funding, or leadership-change activity in the source material. Operational scale is consistent with a stable, mid-sized outpatient behavioral health practice serving the Wisconsin market.

Name

Lighthouse Clinic

Legal name

Lighthouse Clinic

Website

https://thelighthouseclinic.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Lighthouse Clinic is a private Milwaukee-based mental health group practice, founded in 1995, that supports 25+ independently practicing clinicians delivering therapy, medication management, and a metabolic psychiatry program to Wisconsin patients in person and via telehealth.

Ownership category

akta.pro rank

Product category

Outpatient Mental Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)

akta.pro secondary industry

Outpatient Mental Health & Counseling Clinics (HLAFABAC)

Keywords

• Mental health services
• Psychiatric care
• Counseling therapy
• Metabolic psychiatry
• Telehealth therapy

Headquarters

HQ city

Milwaukee

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Insurance-Based Services: The clinic is paneled with Commercial, Medicare Federal, and Medicaid State insurance plans. Fees vary according to professional services offered and time provided. Claims are submitted to insurance companies on behalf of patients who provide current insurance information.
2. Self-Pay Services: For patients opting not to use insurance, the clinic offers self-pay options with a detailed fee schedule included in intake paperwork. Co-pays and visit fees are required at time of service.
3. Metabolic Psychiatry Program: Specialized metabolic psychiatry services including psychiatric clinical care, dietitian care, and medication management with integrated nutritional support. Phase 1 includes Wellness Welcome with psychiatry and dietician care; Phase 2 offers optional MyChoice Support Phase for extended support.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Lighthouse Clinic is a private mental health clinic that provides psychotherapy, psychiatric medication management, and specialized metabolic psychiatry services to individuals, couples, families, and children/adolescents. The clinic operates as a network of 25+ independent practicing clinicians delivering in-person care in Milwaukee and Glendale, Wisconsin, and telehealth services statewide. Its distinctive Metabolic Psychiatry Program combines psychiatric care with registered dietitian support and ketogenic therapy to address mental health conditions with metabolic components.

Product overview

Lighthouse Clinic is a mental health clinic offering a portfolio of clinical services including individual therapy, child and adolescent therapy, couples/family therapy, and medication management as core offerings. The clinic operates a specialized Metabolic Psychiatry Program that integrates psychiatric care with nutritional ketogenic therapies, delivered through a team of psychiatrists and registered dietitians. Services are provided both in-person at Milwaukee-area offices and via telehealth across Wisconsin. The clinic supports a network of independent practicing mental health clinicians and maintains a patient portal for secure online payments and billing management.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Therapy One-on-one psychotherapy sessions for adults addressing anxiety, depression, trauma, grief, relationship concerns, addiction, identity issues, work/career issues, and life transitions using evidence-based treatments.
• Child & Adolescent Therapy Specialized therapy for children and adolescents (typically ages 5+) addressing behavioral issues, anxiety, depression, trauma, and developmental concerns using play therapy, CBT, DBT, and other age-appropriate modalities.
• Medication Management Psychiatric medication evaluation and ongoing management provided by psychiatrists and psychiatric nurse practitioners for anxiety, depression, ADHD, bipolar disorder, and other mental health conditions.
• Couples/Family Therapy Therapy for couples and families addressing communication issues, life transitions, parenting challenges, intimacy concerns, and work/life balance.
• Metabolic Psychiatry Program A specialized clinical program combining psychiatric care with ketogenic therapy and nutritional counseling delivered by psychiatrists and a registered dietitian, with Phase 1 (Wellness Welcome) and Phase 2 (MyChoice Support) components targeting mental health conditions with metabolic components.
• Telehealth Services Remote therapy and psychiatric services delivered via video or phone sessions, enabling clinicians to support patients across the state of Wisconsin.

Quantifiable outcome

• Clinicians support office and telehealth services across Wisconsin with community partnerships in Eau Claire, Rusk, and Vernon Counties
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• North Shore Psychotherapy AssociatesminorStrategic or Co-development PartnerPartner practice from which clinicians Allison Grassel and Alexis Lockett-Glover join Lighthouse Clinic on specific days (Tuesdays and Fridays respectively) to provide services to Lighthouse Clinic patients.
• Community Organizations (Eau Claire, Rusk, Vernon Counties)minorOthersLighthouse Clinic partners with community organizations and groups within Eau Claire, Rusk, and Vernon Counties to meet the complex needs of enrollees in programs, supporting a customized approach to care. Services are coming soon to La Crosse County.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Talkspace: Large, publicly-traded online therapy and psychiatry platform serving individuals, employers, and insurers nationwide — competes with Lighthouse for the same patients and payers, but at a vastly larger scale and as a fully digital incumbent.
• Spring Health: Employer-sponsored mental health benefits platform providing therapy, coaching, and medication management — directly overlaps Lighthouse's commercial insurance offering and broad access strategy, but at a much larger enterprise sales scale.
• BetterHelp: Largest direct-to-consumer online therapy marketplace, part of Teladoc — competes for Wisconsin self-pay and commercially-insured patients seeking virtual therapy, representing the dominant digital incumbent in Lighthouse's core service category.
• Lyra Health: Enterprise mental health benefits provider offering therapy and coaching through employer-sponsored plans — competes for in-network commercial volume and represents the same therapy-plus-psychiatry model Lighthouse offers, but accessed via employer contracts.
• Modern Health: Global mental health platform delivering therapy, coaching, and crisis support through employers and health plans — comparable insurance and employer-based distribution, and similar therapy-plus-medication-management scope to Lighthouse.

Direct peers

• Charlie Health: Mental health provider focused on intensive outpatient and virtual programs for adolescents and adults — comparable outpatient mental health treatment model with an emphasis on higher-acuity cases, similar to Lighthouse's multi-disciplinary approach.
• Two Chairs: Therapy-focused group practice operating in multiple U.S. cities with employed or contract clinicians delivering in-person and virtual care — same multi-clinician outpatient mental health clinic model as Lighthouse, with a larger geographic footprint.
• Talkiatry: Psychiatry group practice providing in-network medication management via in-person and telehealth — directly comparable to Lighthouse's medication management service line with an insurance-based revenue model.
• Octave: Multi-modality mental health practice offering therapy, psychiatry, and couples/family services across several states, mirroring Lighthouse's therapy-plus-medication-management outpatient model with a clinic-plus-virtual delivery approach.

Emerging players

• Cerebral: Digital mental health company providing therapy and medication management via telehealth, with a particular focus on anxiety, depression, and ADHD — overlaps Lighthouse's core conditions and insurance-based delivery, but operates at national digital scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/thelighthouseclinichealth
• Facebookfacebook.com/LighthouseClinichHealth
• LinkedInlinkedin.com/company/lighthouse-clinic

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lighthouse Clinic