Music For Planet

What Music For Planet does

Music For Planet is a French non-profit association (association loi 1901) founded in 2020 that operates as a movement uniting the music industry with environmental engagement. Headquartered in Bordeaux with a secondary team presence in Biarritz, the organization serves four overlapping stakeholder groups: music industry professionals (artists, festival organizers, venue operators), melomanes/music enthusiasts, environmental activists, and climate scientists and researchers. Its mission is to reduce the environmental impact of the music sector and to use music as a catalyst for broader planetary preservation, addressing what it identifies as an awareness and resource gap in sustainable practices across live events, venues, and music production.

The organization's core products are a podcast series (distributed on Ausha, Deezer, Spotify, Podcast Addict, YouTube) featuring interviews with influential figures from music and environmental sectors; the Fresque de la Musique (Music Climate Fresco), a participatory workshop tool co-developed with Music Declares Emergency France and first deployed at MAMA 2023; the L'Essentiel Musique X Environnement white paper, distributed at festivals and scientific events; and a curated environmental-thematic playlist on major streaming platforms. Underlying technology is minimal: a Squarespace-hosted website (music4planet.fr), standard podcast distribution infrastructure, and the HelloAsso platform for payment processing. There are no proprietary software platforms, APIs, or AI/ML components disclosed.

Music For Planet's revenue model is non-commercial and consists of three streams: annual membership fees starting at €10 per year (processed via HelloAsso), voluntary donations, and partnership/grant funding from organizations including CNM (Centre National de la Musique), 1% For The Planet, and Microdon. The organization is led by co-founders Benjamin Enault (former Director of Utopies sustainability consultancy) and Alexandre Jubien (former Deezer mobile team builder), with a distributed 8-person team. GTM motion is community-led and event-driven, with active presence at festivals (We Love Green, CLIMAX, Terres Du Son, Les Pluies de Juillet, Nouvelles Scènes) and industry conventions (MAMA, JIRAFE), supplemented by newsletter, social media (#Music4Planet), and earned media coverage (Audio Fanzine, GooDD, Mairie de Bordeaux, Greenfib).

Name

Music For Planet

Legal name

Music For Planet

Website

https://music4planet.fr

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Music For Planet is a French non-profit association founded in 2020 that unites the music industry with environmental engagement, producing podcasts, a climate workshop (Fresque de la Musique), and a white paper, funded via €10/year memberships, donations, and partnerships with organizations such as CNM and 1% For The Planet.

Ownership category

akta.pro rank

Product category

Music and Environmental Advocacy

NAICS

Other Sound Recording Industries (51229)

akta.pro primary industry

Audio Production & Podcasting (BPAFAIAE)

akta.pro secondary industries

Community Environmental & Sustainability Events (Earth Day, Clean-Up Festivals) (MPAGAEAO), Podcast Networks & Studio Platforms (MPAIADAC)

Keywords

• Environmental advocacy
• Music industry awareness
• Podcast production
• Ecological transition
• Cultural engagement

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Membership fees: Annual membership to the association starting at 10 euros per year, processed through HelloAsso platform.
2. Donations: Financial donations accepted to support the organization's mission and activities.
3. Partnership funding: Support from partners including CNM, 1% For The Planet, and other environmental and cultural organizations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Music For Planet is a French non-profit movement that produces and distributes content (podcasts, white papers, curated playlists, and workshops) connecting the music industry with environmental sustainability. It offers the Fresque de la Musique (Music Climate Fresco) workshop in partnership with Music Declares Emergency France, publishes the L'Essentiel Music X Environnement white paper, produces a podcast series featuring artists and environmental experts, and curates an environmental inspiration playlist on streaming platforms. The organization generates revenue through individual memberships (starting at €10/year), donations, and partnerships with environmental and cultural organizations.

Product overview

Music For Planet is a movement that unites music with environmental commitment, operating primarily as a content and advocacy organization rather than a traditional product company. The core offerings consist of a podcast series featuring interviews with artists, scientists, activists and decision-makers exploring the intersection of music and environmental issues; the Fresque de la Musique (Music Climate Fresco), a workshop tool for the music industry developed in partnership with Music Declares Emergency France; and L'Essentiel Music X Environnement, a white paper illuminating environmental challenges in the music industry. Additionally, the organization distributes a curated environmental inspiration playlist across major streaming platforms (Deezer, Spotify, YouTube).

Differentiator

Problem solved

Functional benefit

Products and services

• Music For Planet Podcasts

Quantifiable outcome

• Fresque du Climat workshops have sensitized over 100,000 participants
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eleven partnerships are on record, tiered minor and core.

• La Fabrique des Récits by SparknewsminorStrategic or Co-development Partner · 1 January 2023Co-presented at JIRAFE 2023 alongside Music Declares France for emergence of more engaged music.
• CNM (Centre National de la Musique)coreStrategic or Co-development PartnerNational music center of France shown as partner. CNM publishes reports on ecological transition in the music sector that Music For Planet shares through its platform.
• 1% For The PlanetcoreStrategic or Co-development PartnerInternational organization connecting businesses to environmental nonprofits. Music For Planet receives support through this network.
• MicrodonminorStrategic or Co-development PartnerEnvironmental organization partner shown in the partner logos section.
• HelloAssocoreChannel Partner/ Reseller/ DistributorPlatform partner for processing membership fees and donations to Music For Planet.
• Music Declares Emergency FrancecoreStrategic or Co-development PartnerCollaborated with Music Declares Emergency France to co-construct 'La Fresque de la Musique', a new awareness tool for the music industry.
• GobilabminorOthersPartner organization logo shown on the website.
• The Good CominorOthersPartner organization logo shown on the website, sustainability focused.
• Good People WanderminorOthersPartner organization logo shown on the website.
• MedsideminorOthersPartner organization logo shown on the website.
• IPAMAminorOthersPartner organization logo shown on the website.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Music Declares Emergency: Global movement of music industry organizations declaring a climate emergency. Directly comparable as a peer advocacy network; Music For Planet actively co-constructed the Fresque de la Musique with its French chapter, making it a sibling organization.
• GoodPlanet Foundation: French environmental foundation (founded by Yann Arthus-Bertrand) producing media, documentaries, and educational tools to drive ecological awareness. Directly comparable as a French environmental advocacy organization using media/content as its primary lever.
• Julie's Bicycle: UK-based charity dedicated to environmental sustainability in the arts and culture sector. Directly comparable in mission (greening the creative industries), target audience (music and cultural professionals), and outputs (advisory tools, reports, community programs)—but with deeper institutional funding and longer operating history.
• A Greener Future: Canada- and US-based nonprofit that works with music festivals to reduce environmental impact. Directly comparable in mission and festival-focused execution, with a similar non-profit, partnership-driven model.
• ClimateMusic: US-based nonprofit creating compositions and multimedia performances to communicate climate science. Comparable at the intersection of music content and environmental communication, though focused on artistic output rather than industry transformation.

Others

• Utopies: French sustainability and CSR consultancy where Music For Planet co-founder Benjamin Enault previously served as Director. Comparable as a French sustainability expertise provider, and a likely feeder of methodology and corporate connections into Music For Planet.

Broad incumbents

• Protect Our Winters: US-founded nonprofit mobilizing the outdoor sports community against climate change. Comparable as a high-profile movement leveraging cultural communities for climate advocacy, with broader scale and corporate partnership model.
• Centre National de la Musique (CNM): France's national music center, an institutional partner of Music For Planet. Comparable as a French music-industry ecosystem player addressing ecological transition, but operating at a much larger institutional scale as a public-sector body.

Regional players

• Green Music Initiative: German-based initiative connecting the music industry with environmental sustainability. Comparable in mission and German/European focus; operates in a neighboring geography rather than directly in France.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Music4Planetfr
• Facebookfacebook.com/Music4Planetfr
• LinkedInlinkedin.com/company/music4planet

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Music For Planet