Hemp American Media Group

What Hemp American Media Group does

Hemp American Media Group is a privately held digital media operator that runs a network of approximately 30 state-specific marijuana industry websites (e.g., AZmarijuana.com, COmmj.com, NYmmj.com, FLmarijuana.com) covering 28 US states, plus national verticals such as Only420.com. Each site provides localized information on dispensaries, doctors, delivery services, news, laws, product reviews, events, and videos targeting marijuana consumers, advocates, and businesses. The underlying technology is a web-based content management and advertising platform, with geo-targeted ad placement and a stated analytics system for ROI optimization. The company is based in Scottsdale, Arizona, and operates with a 1-10 employee footprint.

The business model is advertising-led: Hemp American Media Group sells display advertising, geo-targeted ad placements, and potentially sponsored content to marijuana-related businesses through a direct sales motion (contact-form-driven for larger advertisers). Pricing is not publicly disclosed. Historical revenue lines have included press release distribution (MJbizwire.com) and a job board (420careers.com), both of which were divested in 2014. Named current and past advertisers include Dixie Elixirs, Mass Roots, and the Marijuana Business Conference & Expo.

The company has no disclosed institutional funding, operates independently, and has been largely dormant in terms of documented strategic activity since a 2016 sports sponsorship deal with MotoAmerica racer Johnny Rock Page. The addressable market is constrained to US states where the company has built dedicated sites, and the company's positioning sits in a specialized vertical where mainstream advertising platforms (Google, Meta) restrict cannabis-related ad serving — a structural tailwind for owned cannabis-specific media.

Name

Hemp American Media Group

Legal name

Hemp American Media Group

Website

https://hempamerican.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Hemp American Media Group operates a network of approximately 30 state-specific and national marijuana industry websites, selling geo-targeted advertising to cannabis businesses seeking reach among marijuana consumers and advocates across 28 US states.

Ownership category

akta.pro rank

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Advertising: The company operates a network of marijuana industry websites and sells advertising space to marijuana-related businesses. Revenue is generated through display advertising, geo-targeted ad placements, and potentially sponsored content on their network of state-specific marijuana websites.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Hemp American Media Group operates a network of state-specific and vertical marijuana industry websites that provide advertising and information services for the medical and recreational marijuana industries. The network spans 32+ websites covering U.S. states (e.g., AZmarijuana.com, COmmj.com, NYmmj.com, FLmarijuana.com, WAmarijuana.com) plus national vertical sites, and offers geo-targeted advertising and advanced analytics to help marijuana-related businesses reach targeted consumer, advocate, and business audiences.

Product overview

Hemp American Media Group operates a network-based platform consisting of approximately 30 state-specific marijuana industry websites (such as AZmarijuana.com, COmmj.com, NYmmj.com, WAmarijuana.com, and others) plus two national-level products (420careers.com and MJbizwire.com). The core platform is an advertising network specifically designed to reach marijuana consumers, advocates, and businesses in the legalized marijuana industry, offering geo-targeted advertising and advanced analytics. The state-specific sites (sold/discontinued as of 2014 for 420careers.com and MJbizwire.com) collectively provide information about marijuana dispensaries, doctors, delivery services, news, laws, product reviews, events, and videos.

Differentiator

Problem solved

Functional benefit

Products and services

• Hemp American Media Group Network An advertising network comprising approximately 30 state-specific marijuana industry websites (e.g., AZmarijuana.com, COmmj.com, NYmmj.com, FLmarijuana.com, WAmarijuana.com) and national vertical sites providing information about marijuana dispensaries, doctors, delivery services, news, laws, product reviews, events, and videos. The network offers geo-targeted advertising and advanced analytics that enable marijuana-related businesses to reach targeted consumer, advocate, and business audiences in specific U.S. states and optimize advertising ROI.

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Johnny Rock PageminorGTM or Marketing Partner · 1 January 2016Professional motorcycle racer Johnny Rock Page was sponsored by Hemp American Media Group for his 2016 MotoAmerica Superbike season. This was described as a groundbreaking sponsorship deal marking the first time a professional racer was sponsored by a marijuana company. The sponsorship was for Page's 2016 MotoAmerica Superbike season, with races televised on beIN SPORTS TV Network.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Merry Jane: Cannabis lifestyle and news media property producing editorial content for cannabis consumers and brands. Overlaps with Hemp American Media Group's content-and-advertising model in the cannabis vertical.
• Leafly: Cannabis information and discovery platform with state-by-state dispensary listings, strain data, and consumer content. Directly competes with Hemp American Media Group's network for cannabis consumer mind-share and the same advertiser budget.
• High Times: Long-standing cannabis culture media brand producing editorial content and selling advertising across digital properties. Overlaps with Hemp American Media Group on cannabis-focused content monetization and advertiser relationships.
• MJBizDaily (Marijuana Business Daily): B2B cannabis industry news, data, and events company serving marijuana businesses and investors. Comparable as a cannabis-focused media and advertising business targeting the same 'marijuana-related businesses' audience.
• Cannabis Now: Cannabis-focused digital and print media outlet covering news, culture, products, and policy. Comparable business model of monetizing cannabis-lifestyle content via advertising to marijuana-related brands.
• Weedmaps: Cannabis marketplace and advertising platform connecting consumers with dispensaries, doctors, and brands. Operates state-level content and an ad-supported business model that overlaps directly with Hemp American Media Group's geo-targeted offering.
• PotGuide: Cannabis information portal with dispensary listings, state laws, and product reviews, supported by advertising. Closely comparable product/market fit to Hemp American Media Group's state-specific information sites.
• Green Market Report: Cannabis business and financial news platform covering public cannabis companies, deals, and policy. Comparable as an ad-supported, cannabis-focused B2B media business targeting marijuana industry advertisers.

Emerging players

• Wikileaf: Cannabis price-comparison and dispensary-listing platform with regional coverage. Comparable as a state/regional cannabis information site monetized via dispensary and brand advertising, though smaller and more transactional in focus.
• The Cannigma: Cannabis science, health, and product information site with editorial coverage and brand partnerships. Comparable as a content-driven cannabis media property monetized through advertising and brand collaborations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hemp American Media Group