Lizbell Agency
- Company typePrivate
- Founded1992
- HeadquartersBrentwood Bay, Canada
- Headcount101–250
- GTM typeB2B
- OfferingServices
Lizbell Agency firmographics
Firmographics- Name
- Lizbell Agency
- Legal name
- Lizbell Agency
- Website
- https://lizbellagency.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Lizbell Agency industry classification
Industry- Product category
- Talent Representation Services
- NAICS
- Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- Full-Service Artist Management (MPAIAGAA)
- akta.pro secondary industries
- Talent Agency & Representation Services (HSACAHAK), Casting & Talent Placement (Sessions, Bands, Touring Musicians) (MPAIAGAM), Celebrity & Influencer Talent Booking (HSACAHAE)
Keywords
Where Lizbell Agency is headquartered
LocationHeadquarters
- HQ city
- Brentwood Bay
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Lizbell Agency business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Talent Representation and Booking: Lizbell Agency generates revenue by representing and booking professional models, artists (hair/makeup/stylists), and actors for fashion, commercial, film, and television projects. The agency takes a commission on bookings made through its roster of talent.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Lizbell Agency product offering
Product offeringCore offering
Lizbell Agency is a Vancouver-based talent representation firm that represents and books professional models, stylists, makeup/hair artists, and actors for fashion, commercial, editorial, film, and television projects. The agency operates three core divisions—Model Representation (women, men, development, youth, families, non-binary), Artist Representation (hair/makeup, stylists, prop stylists, set decorators), and Film & Television Talent—earning commission on each booking placed with clients.
Product overview
Lizbell Agency is a full-service Vancouver-based talent and modeling agency founded in 1992. The agency operates as a unified platform offering three core service divisions: (1) Model Representation across multiple categories including Women, Men, Development/Girls/Boys, Youth, Families, and Non-Binary models with subcategories for Management, Special Bookings, Lifestyle, Athletic, and Curve; (2) Artist Representation for Hair & Makeup Artists and Stylists including Emerging Artists; and (3) Film & Television Talent representation for actors. The Main Model Roster and Athletic + Lifestyle Roster provide distinct pathways for different body types and experience levels, while the Artist Division represents award-winning stylists, makeup artists, hair stylists, prop stylists, and set decorators. The agency reopened in April 2024 after a COVID hiatus and continues to develop and place talent internationally.
Differentiator
Problem solved
Functional benefit
Brands
- LB Artists: Artist Division representing stylists, makeup artists, hair stylists, prop stylists and set decorators
Products and services
- Women Model Representation Representation and booking of female models for fashion, commercial, editorial, runway, and advertising work. Categories include Management, Special Bookings, Lifestyle, Athletic, and Curve.
- Men Model Representation Representation and booking of male models for fashion, commercial, editorial, runway, and advertising work. Categories include Management, Special Bookings, Lifestyle, Athletic, and Curve.
- Development Division (Girls & Boys) Talent development program for young models, with an emphasis on education, career development, and balancing school with modeling opportunities.
- Youth Model Representation Representation and booking of young talent for youth-focused modeling assignments.
- Family Model Representation Representation for family units for intergenerational modeling assignments and family-focused advertising campaigns.
- Non-Binary Model Representation Inclusive representation and booking of non-binary talent for modeling across management, special bookings, lifestyle, athletic, and curve categories.
- Hair & Makeup Artist Representation Representation of professional hair stylists and makeup artists for fashion, editorial, commercial, and film/TV productions, including an Emerging Artists sub-division.
- Stylist Representation Representation of fashion wardrobe stylists, prop stylists, and set decorators for editorial, commercial, and fashion campaigns, including an Emerging Artists sub-division.
- Film & Television Talent Representation Acting talent representation for film, television, commercials, and streaming content, managed by Talent Director David Burns with nearly two decades of industry experience.
Quantifiable outcome
- Georgia Straight Reader's Poll: Best of Vancouver Modeling Agency 2014, 2015, 2016, 2017
Companies that use Lizbell Agency
Customer profileNamed customers19 records
Segments5 records
Ideal customer profiles4 records
Lizbell Agency technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Lizbell Agency partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and major.
- Elite (NY)coreInternational agency partnership for discovering and placing Canadian models internationally. Elite NY is among the world's most prestigious modeling agencies.
- Storm Model Management (London)coreInternational agency partnership with top London-based modeling agency for placement of Canadian talent in European markets.
- DNA Model Management (NY)corePartnership with renowned NY agency for international placement opportunities.
- Ford ModelsmajorInternational agency partnership for talent placement.
- Why Not Model Management (Milan)majorPartnership with Milan agency for European market access.
- Select Model ManagementmajorInternational agency partnership.
- Premier Model ManagementmajorInternational agency partnership.
- New York ModelsmajorInternational agency partnership.
- Next ManagementmajorInternational agency partnership.
- Folio Model ManagementmajorInternational agency partnership.
- Oui Management (Paris)majorPartnership with Paris agency for European market access.
- Marilyn AgencymajorInternational agency partnership.
- Heroes Model ManagementmajorInternational agency partnership.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
Lizbell Agency competitors and assessment
Company assessmentDirect peers
- Select Model Management: International modeling agency and Lizbell partner. Directly comparable as a multi-region boutique-to-mid-market representation firm.
- DNA Model Management: NY-based boutique international agency and Lizbell partner. Closely aligned in operating model — boutique-scale talent representation with international placement partnerships.
- Next Management: Global modeling and talent agency and Lizbell partner. Closely comparable business model focused on international placement of editorial, runway, and commercial talent.
- Elite Model Management: Global modeling agency with deep international network, listed as a core Lizbell partner. Comparable in business model (commission-based talent representation) and overlapping client base across fashion and luxury brands.
- Ford Models: One of the original global modeling agencies representing editorial, fashion, and commercial talent. Ford is an actual Lizbell partner and one of the most direct comparables in the talent representation business.
- Storm Model Management: London-based international modeling agency and Lizbell partner. Operates the same commission-driven representation model with comparable services across fashion, editorial, and commercial talent.
- Heroes Model Management: International modeling agency and Lizbell partner. Operates the same boutique-international representation model for fashion and commercial talent.
Regional players
- Nous Model Management: Toronto-based Canadian modeling agency operating in the same domestic market as Lizbell. Comparable business model with overlapping Canadian fashion and commercial client base.
Broad incumbents
- IMG Models: Part of the IMG/WME talent powerhouse, IMG Models is a global incumbent operating across modeling, fashion, and broader entertainment representation. Represents a scaled-up structural peer with far greater geographic footprint.
- Wilhelmina Models: Publicly traded modeling and talent agency with international reach. Comparable as a multi-vertical representation business but materially larger and more diversified than Lizbell.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Lizbell Agency social profiles
Digital presenceLizbell Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lizbell Agency leadership team
Management profileNumber of profiles
Profiles5 records
Lizbell Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lizbell Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lizbell Agency
What does Lizbell Agency do?
Lizbell Agency is a Vancouver-based talent representation firm that represents and books professional models, stylists, makeup/hair artists, and actors for fashion, commercial, editorial, film, and television projects. The agency operates three core divisions—Model Representation (women, men, development, youth, families, non-binary), Artist Representation (hair/makeup, stylists, prop stylists, set decorators), and Film & Television Talent—earning commission on each booking placed with clients.
Is Lizbell Agency a public or private company?
Lizbell Agency is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lizbell Agency founded?
Lizbell Agency was founded in 1992. It employs 101 to 250 people.
Where is Lizbell Agency based?
Lizbell Agency is headquartered in Brentwood Bay, Canada, in the North America region.
How does Lizbell Agency make money?
One revenue line is on record: talent Representation and Booking.
Who are Lizbell Agency's main competitors?
Direct peers on record are Select Model Management, DNA Model Management, Next Management, Elite Model Management, Ford Models, Storm Model Management and Heroes Model Management. Nous Model Management is listed as a regional player. Broad incumbents are IMG Models and Wilhelmina Models.
Does Lizbell Agency have an API?
No public API is recorded for Lizbell Agency.
What industry is Lizbell Agency in?
Lizbell Agency's product category is Talent Representation Services. Its primary akta.pro industry code is MPAIAGAA, Full-Service Artist Management, with a secondary code of HSACAHAK, Talent Agency & Representation Services. Its NAICS code is 7114 and its SIC code is 7361.