Elephant Orchestra
Elephant Orchestra is a Prague-based performance marketing company that generates qualified leads for Czech financial institutions, including Česká spořitelna, Komerční banka, Air Bank, and Home Credit, via call center, email, SMS, affiliate, and discount-portal channels.
- Company typePrivate
- Founded2007
- HeadquartersKarlin, Czechia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Elephant Orchestra does
Elephant Orchestra, s.r.o. is a Prague-based performance marketing and online lead-generation company founded in 2007 by Jan Barta. It operates a B2B lead-generation model in which it acquires qualified consumer contacts on behalf of partners and is paid only when those contacts meet pre-defined parameters. Its core customers are financial institutions (Česká spořitelna, Komerční banka, Air Bank, Home Credit, Profi Credit, Provident Financial, COFIDIS, ACEMA Credit, UniCredit Bank, Raiffeisenbank, and others), with secondary verticals in insurance, energy/utilities, telecoms, and e-commerce. Through the affiliate platform eSpolupráce.cz, the company also routes external publisher traffic into partner offers, positioning Elephant Orchestra as the operational performance-marketing engine of the Srovnejto.cz / NetBrokers Holding (Bauer OCP) group.
The company's product and technology stack is built around four integrated channels: a proprietary direct-emailing system, an SMS campaign platform that reaches hundreds of thousands of mobile numbers monthly via operator and partner databases, an in-house sales call center running approximately 150,000 sales calls per month, and the eSpolupráce.cz affiliate network (one of the largest commission networks in the Czech Republic and Slovakia). On the consumer-facing side, Elephant Orchestra operates discount portal aggregators (SlevyDnes.cz, Slevin.cz, Zapakatel.cz, PayLo.cz) and comparison portals (Úspory.cz, Pujcky.cz). It holds Czech National Bank (ČNB) registration as an independent consumer credit intermediary (ID 03272974), giving it regulated standing to broker consumer credit leads — a regulatory moat that non-licensed digital marketers cannot easily replicate.
Revenue is generated through performance-based transaction fees on qualified lead delivery, market commission revenue from the affiliate network, and advertising income from the discount portals; pricing is quote-based and negotiated per partner agreement rather than publicly disclosed. The company employs 51–100 people at its River Garden III headquarters in Prague's Karlín district. Since 2018 it has operated as a subsidiary of Bauer Media's Bauer OCP platform, alongside Scandinavian Zmarta Group and Polish Rankomat.pl. Over its 12-year operating history, Elephant Orchestra has generated more than 4.9 million customers for 71 partners.
Elephant Orchestra firmographics
Firmographics- Name
- Elephant Orchestra
- Legal name
- Elephant Orchestra, s.r.o.
- Website
- https://elephant-orchestra.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Elephant Orchestra is a Prague-based performance marketing company that generates qualified leads for Czech financial institutions, including Česká spořitelna, Komerční banka, Air Bank, and Home Credit, via call center, email, SMS, affiliate, and discount-portal channels.
- Ownership category
- akta.pro rank
Elephant Orchestra industry classification
Industry- Product category
- Performance Marketing & Online Lead Generation
- NAICS
- Advertising Agencies (54181), Telemarketing Bureaus and Other Contact Centers (561422), Direct Mail Advertising (54186), Telephone Call Centers (56142)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Direct Mail Advertising Services (7331)
- akta.pro primary industry
- B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)
- akta.pro secondary industries
- Telesales & Inside Sales Outsourcing (B2B/B2C) (BPAAADAE), B2B Channel Partners & Referral Agencies (Cross-Industry Referral) (FSAEAMAN)
Keywords
Where Elephant Orchestra is headquartered
LocationHeadquarters
- HQ city
- Karlin
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Elephant Orchestra business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Lead Generation Fees: Revenue generated by delivering qualified customer contacts (leads) to partners with clearly defined parameters. Partners pay only for contacts meeting specific criteria, making it a performance-based revenue model.
- Consumer Credit Mediation: As a registered consumer credit broker with CNB registration, Elephant Orchestra receives commissions from financial product providers (banks, non-bank lenders) for facilitating credit applications.
- Affiliate Network Commissions: eSpoluprace.cz affiliate network earns commissions from referring customers to partner products in categories including insurance, finance, online games, e-commerce, and dating sites.
- Discount Portal Advertising: Revenue from discount portals (SlevyDnes.cz, Slevin.cz, Zapakatel.cz, PayLo.cz) through advertising placements from e-shops and deal aggregators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Performance-based lead pricing |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Elephant Orchestra product offering
Product offeringCore offering
Elephant Orchestra delivers qualified leads and end-to-end online marketing services to B2B partners, primarily banks, non-bank lenders, insurers, energy providers and telecom operators in the Czech Republic and Slovakia. Services span lead generation, proprietary direct e-mail and SMS marketing, an in-house telemarketing call center (~150,000 monthly calls), and an affiliate network, backed by owned consumer comparison and discount portals that drive traffic for lead conversion. The company is also a Czech National Bank-registered consumer credit broker, mediating credit applications for financial product providers.
Product overview
Elephant Orchestra is a lead generation and online marketing company operating as part of Srovnejto.cz a.s. and NetBrokers Holding. The company offers a multi-vertical web portal ecosystem centered around its flagship financial comparison portal Úspory.cz, supplemented by product-specific portals (pujcky.cz, uspory.cz) and a network of discount portals (SlevyDnes.cz, Slevin.cz, Zapakatel.cz, PayLo.cz). Core services include lead generation, email marketing with a proprietary system, SMS marketing campaigns, telemarketing via a 150,000+ monthly call volume operation, and an affiliate network (eSpolupráce.cz) spanning the Czech Republic and Slovakia. The company positions itself as a full-service online marketing provider with performance-based customer acquisition.
Differentiator
Problem solved
Functional benefit
Brands
- SlevyDnes.cz: Slevové portály - discount portal for deals and promotions
- Slevin.cz
- Zapakatel.cz
- PayLo.cz
- Úspory.cz
- Půjčky.cz
- eSpolupráce.cz
- ePojisteni.cz
- Srovnejto.cz
Products and services
- Lead Generation & Lead Management End-to-end service delivering qualified potential customer contacts (leads) ready to buy partners' products, primarily for financial institutions, insurers, energy providers and telecom operators in the Czech Republic and Slovakia.
- Telemarketing (Sales Call Center) In-house sales call center service handling approximately 150,000 sales calls per month, qualifying and converting customers for partner products that historically required repeated physical branch visits.
- E-mail Marketing Targeted direct e-mail marketing campaigns using the company's own proprietary e-mailing system to reach curated customer databases on behalf of partners.
- Mobile / SMS Marketing Custom targeted SMS marketing campaigns sending hundreds of thousands of SMS per month to mobile operator and partner databases for clients.
- Affiliate Program (eSpolupráce.cz) Commission-based affiliate network — one of the largest in the Czech Republic and Slovakia — with thousands of registered partners (website owners, email database operators) and several dozen advertisers in insurance, finance, online games, e-shops and dating sites.
- Discount Portals (SlevyDnes.cz, Slevin.cz, Zapakatel.cz, PayLo.cz) Operates the largest Czech platform aggregating discount and promotional offers, with four consumer-facing deal portals: SlevyDnes.cz, Slevin.cz, Zapakatel.cz and PayLo.cz.
- Financial Comparison Portals (Úspory.cz, Půjčky.cz) Consumer-facing financial comparison portals allowing users to compare and request personal finance, savings, and consumer loan offers from multiple providers.
- Consumer Credit Brokerage Registered consumer credit intermediation service performed under Czech National Bank registration (company ID 03272974), facilitating consumer credit applications with partner banks and non-bank lenders in exchange for commissions.
Quantifiable outcome
- 4,900,000+ customers generated for 71 partners over 12 years of operation
- +1 more outcomes
Companies that use Elephant Orchestra
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles2 records
Elephant Orchestra technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Elephant Orchestra partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- NetBrokers HoldingcoreElephant Orchestra became part of NetBrokers Holding in 2014, joining ePojisteni.cz, Tarifomat, and ProfiSMS. This integration created the largest online lead generation entity in personal finance verticals in the Czech Republic.
- ACEMA Credit Czech, a.s.coreFinancial product provider for consumer credit leads
- Home Credit a.s.coreFinancial product provider for consumer credit leads - major non-bank lender
- Česká spořitelna, a.s.coreMajor Czech bank partner for financial product leads
- Komerční banka, a. s.coreMajor Czech bank partner for banking product leads
- Air Bank a.s.coreDigital bank partner for consumer banking product leads
- Srovnejto.cz Group CompaniescoreElephant Orchestra is part of Srovnejto.cz a.s. group, which includes ePojisteni.cz, Tarifomat, and CenyEnergie.cz. Together they form one of the largest e-commerce entities on the Czech internet.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Elephant Orchestra competitors and assessment
Company assessmentEmerging players
- Pelikan.cz: Czech price-comparison and lead-generation platform covering financial products, energy, and telecom. Emerging Czech peer with overlapping B2B lead-gen business targeting the same financial-institution customer base as Elephant Orchestra.
Direct peers
- Rankomat.pl: Poland's largest online insurance seller and a direct sister company inside the Bauer OCP platform alongside Elephant Orchestra. Comparable B2B lead-generation and price-comparison business model serving Polish financial institutions and insurers.
- Ušetřeno.cz: Czech energy and telecom price-comparison site (backed by Seznam.cz). Comparable Czech price-comparison and lead-generation model in utilities and telecom.
- Tarifomat: Czech energy and telecom price-comparison portal that is part of the same Srovnejto.cz group as Elephant Orchestra. Comparable B2B lead-generation business in adjacent verticals.
- Zmarta Group: Scandinavian financial comparison and lead-generation group bundled with Elephant Orchestra into the Bauer OCP platform. Operates the same B2B lead-gen / price-comparison model for Nordic banks, lenders, and insurers.
- banky.cz: Leading Czech banking and financial-product comparison portal. Closest external direct peer in Czech B2B lead generation for banks, lenders, and insurance providers.
- Srovnejto.cz: Czech comparison portal for insurance, loans, energy, and telecom that is a sister company of Elephant Orchestra. Direct peer in Czech financial-services lead generation and price comparison.
- ePojisteni.cz: Czech insurance comparison and online insurance broker that is a direct sister company of Elephant Orchestra within the Klik.cz / Srovnejto.cz group. Comparable performance-based lead generation focused on the Czech insurance vertical.
Broad incumbents
- Seznam.cz: Dominant Czech search engine and ad-tech platform that increasingly captures top-of-funnel intent in financial services. Relevant as a broad incumbent that disintermediates Czech lead-generation intermediaries through its search and native ad products.
- Heureka Group: Largest Czech and CEE shopping price-comparison platform owned by the same parent group as Heureka.cz. Broad incumbent in price comparison and lead generation, with overlapping SEO-driven traffic-monetization mechanics, though focused on retail rather than financial services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Elephant Orchestra social profiles
Digital presenceElephant Orchestra compliance and trust
Trust signalCompliance2 records
Elephant Orchestra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Elephant Orchestra leadership team
Management profileNumber of profiles
Profiles1 record
Elephant Orchestra funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Elephant Orchestra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Elephant Orchestra
What does Elephant Orchestra do?
Elephant Orchestra delivers qualified leads and end-to-end online marketing services to B2B partners, primarily banks, non-bank lenders, insurers, energy providers and telecom operators in the Czech Republic and Slovakia. Services span lead generation, proprietary direct e-mail and SMS marketing, an in-house telemarketing call center (~150,000 monthly calls), and an affiliate network, backed by owned consumer comparison and discount portals that drive traffic for lead conversion. The company is also a Czech National Bank-registered consumer credit broker, mediating credit applications for financial product providers.
Is Elephant Orchestra a public or private company?
Elephant Orchestra is a private company. It is classified as corporate owned and is currently operating.
When was Elephant Orchestra founded?
Elephant Orchestra was founded in 2007. It employs 51 to 100 people.
Where is Elephant Orchestra based?
Elephant Orchestra is headquartered in Karlin, Czechia, in the Europe region.
How does Elephant Orchestra make money?
Four revenue lines are on record. Lead Generation Fees are the primary driver. The others are consumer Credit Mediation, affiliate Network Commissions and discount Portal Advertising.
Who are Elephant Orchestra's main competitors?
Pelikan.cz is listed as an emerging player. Direct peers are Rankomat.pl, Ušetřeno.cz, Tarifomat, Zmarta Group, banky.cz, Srovnejto.cz and ePojisteni.cz. Broad incumbents are Seznam.cz and Heureka Group.
Does Elephant Orchestra have an API?
No public API is recorded for Elephant Orchestra.
What industry is Elephant Orchestra in?
Elephant Orchestra's product category is Performance Marketing & Online Lead Generation. Its primary akta.pro industry code is BPAFAKAA, B2B Demand Generation & Lead Nurture Agencies, with a secondary code of BPAAADAE, Telesales & Inside Sales Outsourcing (B2B/B2C). Its NAICS code is 54181 and its SIC code is 7311.